Rajesh Shakya - Helping Technopreneurs to Excel an

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An ounce of prevention is worth a pound of cure
2007-07-09 07:19:00
I am sure you remember the proverb you learned in junior classes - “An ounce of prevention is worth a pound of cure.” You use this proverb to say that it is much easier to do something to prevent a problem than to deal with it after it has happened. There is similar proverb - ...
More About: Business , Entrepreneurship , Leadership , Prevention , Worth

How to balance your effort and Output?
2007-07-08 05:31:00
Yesterday (Saturday), I was speaking in front of Management Students. I was talking about the employee composition in firms and their performance. I talked to them about the Pareto principle. Are you familiar with the Eighty-Twenty Rule - the Pareto Principle? What does that mean? Pareto specifies an unequal relationship between your efforts and output. ...
More About: Marketing , Business , Entrepreneurship , Balance , Self-help

Five suggestions to Restore Your Career after a Major Setback
2007-07-05 17:09:00
Today I read an article on “How to Restore Your Career after a Major Setback” by Jeffrey Sonnenfeld in Trump University blog, the founder of Yale University?s Chief Executive Leadership Institute and author of six leadership books, including the new book Firing Back: How Great Leaders Rebound After Career Disasters (Harvard Business School Press). ...
More About: Entrepreneurship , Self-help

Connecting Brands to People
2007-07-04 05:41:00
In brand making, there is nothing important than connecting your brands to people in general. In one of my previous posts on branding, I mentioned about the emotional brand approach. To connect your brand with the people in personal level, you should be able to connect your brand with people’s value, their way of life, ...
More About: Marketing , Business , Entrepreneurship , People , Branding

Principles of persuasion in marketing
2007-07-02 08:35:00
In my last post Broaden your marketing knowledge, I mentioned about the Robert Cialdini and his book. Today I will summarize what I learned from him. Principles of persuasion in marketing: 1. Reciprocation 2. Commitment and consistency 3. Social proof 4. Liking 5. Authority 6. Scarcity In layman terms, reciprocity means exchanging gifts. When you give gifts, people feel obliged to return ...
More About: Marketing , Entrepreneurship , Branding , Self-help , Persuasion

Broaden your marketing knowledge
2007-07-01 19:43:00
Not only for most of the starting entrepreneurs, but also for many veterans in business, marketing and sales, marketing and paper ad, marketing and follow-up phone calls are not different. But it is not limited to that. It includes contextual dynamics of business, market, people, beliefs, and values. All kinds of marketing starts with identifying ...
More About: Marketing , Business , Knowledge , Self-help , Broad

Meaningful meetings
2007-06-29 17:26:00
This week, I spent 70% of my time in different meetings - in-house, business, social and professional. My friends ask me how can I manage my time to attend all meetings. Actually I don’t attend all meetings. I know, I can not. I always choose the meetings to attend. I have some criteria attending meetings. ...
More About: Events , Leadership , Self-help , Meetings , Meaningful

7 Tips to become a salesperson in true sense
2007-06-27 19:07:00
To the salesperson that is trying to become a salesperson in true sense, I offer these seven tips: 1. Study about sales Buy book on sales and make your habit to read anything you see about the sales. Read interviews of established salespersons, listen podcasts by sales gurus. One of the best books I have read on ...
More About: Marketing , Business , Sense , Tips , True

Become the salesperson in true sense
2007-06-26 17:24:00
To become a “salesperson” in true sense, you must buy in the product or service by yourself first. You must internalize the product and service values within yourself. In most of the tough selling circumstances, you’ll be able to sale the product and service only if you really believe in the product and service you have ...
More About: Marketing , Business , Entrepreneurship , Sense , True

Repeat customers are your brand ambassadors
2007-06-24 15:01:00
Do you keep record of your client details? Have you ever analyzed who is giving you more business? How many clients came to you once and never came for second project? What is the frequency of projects coming from repeat clients? What does it take you to get your customers to come back to you ...
More About: Marketing , Business , Entrepreneurship , Branding , Customers

Excellence is the basis for success
2007-06-23 13:47:00
“The difference between failure and success is doing a thing nearly right and doing a thing exactly right” - Edward Simmons Giving focus on details builds the foundation for the excellence and that leads to successful work habits. Its very important that you put the excellence into what you do. Success is inevitable if you are innovative, ...
More About: Business , Entrepreneurship , Branding , Leadership

Customer Emotions based Pricing
2007-06-21 20:41:00
For any new business entrepreneurs pricing is perhaps one of the most mind scratching exercises when preparing business plan. It is always difficult to tag the price on the value that you provide your customers. I have not seen any absolute formula for calculating the real value price of your product or service considering the ...
More About: Marketing , Business , Entrepreneurship , Branding , Customer

Web solutions for Collaborative Work for small businesses
2007-06-18 14:40:00
I got a overwhelming response to my post on Enterprise Knowledge Vacuum. People sent me ‘thank you notes’ for alerting them about enterprise knowledge. Most of those readers wrote email asking to suggest the products for document and communications management in their office. I have reviewed few of the emerging products in this area. I ...
More About: Project Management , Blogging , Work , Small , Solutions

Complacency vs. Failure
2007-06-17 21:27:00
When I speak on the topic of success or failure, one or two people from the audience always ask me whether I have ever failed? Everyone of us has a story in us. Yes, I have failed many times. In my first few public speakings, I hesitated to tell about my failures. I feared that ...
More About: Business , Entrepreneurship , Leadership , Thoughts , Innovation

Enterprise knowledge vacuum
2007-06-16 10:47:00
My friend and one of my regular readers - Ananta Risal wrote me today: How to help enterprise to retain their knowledge and which in turn helps you manage more? Enter prises are already moving towards making knowledge more open, sharable and accessible. Knowledge needs to be collaborative, inter-operative and re-usable. Knowledge needs management. It has its ...
More About: Vacuum , Rise , Enterprise

The estimation blues
2007-06-14 18:55:00
Estimation is the calculated approximation of a result which is usable even if input data may be incomplete, uncertain, or noisy. -Wikipedia How many projects you have delivered on time? How many projects canceled because of missing agreed schedule? How many clients you lost because of your inconsistency is delivery in terms of time, cost, resources? Have ...
More About: Blues , Imation

The last mile moment
2007-06-12 18:23:00
I am a regular reader of Seth Godin. I just read his post - The moment, a few minutes ago. Only Seth Godin can so nicely catch such moments of importance and describe in simplicity. I like how he communicates his ideas. When you are sitting right on the edge of something daring and scary ...
More About: Entrepreneurship , Leadership , Thoughts , Moment , Mile

Innovation revisited
2007-06-12 08:07:00
I received many emails after I wrote the post on innovation - “Innovation - a mantra to survive in business“. Thank you for your time and effort to write me and also asking me to share more on this. Innovation has always perplexed people, at the same time, it is essential for progress and ultimately for ...
More About: Business , Entrepreneurship , Visi , Nova

Tagline - your brand mantra
2007-06-10 19:16:00
> accenture ‘High Performance. Delivered.’ Sorry, it was not an ad from “accenture” in my blog. I just got my eyes caught on an advertisement published in “The Economist“. It clearly communicated me about the “accenture” values. I flipped other pages to see more other ads, I found more meaningful taglines ...
More About: Marketing , Business , Entrepreneurship , Branding , Brand

Three Pillars for successful business venture
2007-06-08 07:53:00
In my last post- “What you need to become an entrepreneur?“, I discussed about the different forms of “capitals” essential for business venture. Today I am trying to put forward few other fundamental things that you should really understand for successful entrepreneurial venture. Your every move is the deciding move. Every move makes impact on your ...
More About: Business , Venture , Three , Vent , Lars

What you need to become an entrepreneur?
2007-06-05 22:19:00
When I speak to my audience, I love to ask warm-up questions at the beginning. If I ask them whether they know what they need to become an entrepreneur, most of them answer in one voice - “Capital”, “Capital”, “Capital”. True, capital is one of the major requirements to start a startup. And most of them consider the capital in terms of financial aspect only. Capital is more than just money and there are more other forms of capitals equally or even more important than money to become an entrepreneur. Yesterday, I discussed about the Integrity as the ultimate requirement for excellence in business and in one of my previous posts, I discussed on Innovation as the mantra for survival in business. Today I will discuss on one of such essentials, the capital and their other forms: Emotional Capital I have not seen coaches on Entrepreneur ship spoke on this capital, the emotional capital. This is your aspiration, passion and perseverance that always keeps ...
More About: An Entrepreneur , Rene

Integrity - the ultimate criteria for excellence in Business
2007-06-04 21:44:00
If you have integrity, nothing else matters. If you don’t have integrity, nothing else matters. Alan K. Simpson, former U.S. Senator I have learned over the past several years as an technopreneur, working as offshore outsourcing service provider that integrity and only integrity help you achieving business excellence. If you ask me what is the most ...
More About: Business , Integrity , Ultimate , Teri , Crit

Dearth of Software Professionals
2007-06-03 12:58:00
I came across a very interesting post by Vinay. Indian Software companies already facing a lot of problems retaining Software professionals. India as the World’s largest outsourcing service provider paying reasonably high salary to its professionals and no more a cheap white collar labor market. Head hunting and stealing the best of brains from another company ...
More About: Sion , Professional , Professionals , Fess

Blog Profits Blueprint by Yaro Starak
2007-06-02 14:17:00
Blogging empowers individuals with a tool that generates income and provides an outlet to communicate with the rest of the world.For many people, starting a blog has completely changed how they live their lives ? and for the better. Yaro Starak- a veteran blogger released his another e-book on making money by blogging. Blogging is not ...
More About: Business , Entrepreneurship , Blog , Profits , Blueprint

Steve Jobs and Bill Gates Together
2007-06-01 08:12:00
Bill Gates and Steve Jobs made the Historic Joint Appearance at the Fifth Annual “D: All Things Digital” Conference. In their rare joint appearance at All Things Digital 5, Steve Jobs and Bill Gates discussed their contributions to the technology industry, the qualities they most respect in one another, and former Apple CEO Gil Amelio?s ...
More About: Business , Entrepreneurship , Events

Are you an Entrepreneur?
2007-05-30 20:29:00
It seems like almost all, who are involved in business, these days consider themselves an entrepreneur. Same thing applies for me. I am recipient of the Best Entrepreneur award in Information Technology for three years in sequence from 2004 to 2006. Business community tagged as an entrepreneur, but I was not sure if I was ...
More About: Entrepreneurship , Innovation , An Entrepreneur

The Top 25 Life-Changing Inventions
2007-05-28 19:48:00
Technewsworld.com recently published an article by Byron Acohido, Jim Hopkins, Jefferson Graham and Michelle Kessler from USA Today with the collection of life-changing inventions during last 25 years. I found the collection very informative and worth to know. Let me share you the information with you: 1. Cell phones Car phones were around in the 1970s, but ...
More About: Business , Life , Inventions , Innovation , Changing

Challenges of going global
2007-05-27 20:12:00
Know your customers Leadership in market is almost impossible without establishing a strong presence everywhere. Competing at the same horizontal playing field means that the global companies face many challenges to market the product or services, keep customers satisfied and make sales. Addressing these challenges and proliferation of its products and services in emerging or developing ...
More About: Business , Global , Allen , Going , Goin

Is there any formula for Customer Retention?
2007-05-24 06:35:00
Customer retention has been one of my major efforts all the time. “Words of Mouth” through my satisfied customers has been one of the most effective marketing channels. Only satisfied customers with highest level of loyalty can promote you. Customer retention can not be sustained so easily. I tried to come out with a ...
More About: Business , Formula , Customer , Form , Retention

Inner Quest
2007-05-22 16:56:00
“How do you make changes?” - a million dollar question. Until you try to understand yourself, you can not make changes. There is another question comes with this? What you really want to change? What thing is really bad? Is that “bad thing” bad for now or ‘bad forever”? Is that “bad”, only bad for ...
More About: Thoughts , Quest