MADVERTISING - tales from a very strange industryMADVERTISING - tales from a very strange industryWorking as an advertising creative means living a life full of bizarre characters and weird stories. Read them in my blog. Articles
NUMBER OF THE DAY
2007-09-30 02:16:00 Estimative number of buttons pushed during the course of a TV commercial production (on computer keyboards, browsers, cellphones, photocopiers, fax machines, dashboards, cameras, spotlights, generators, amps, microphones, coffee machines, displays and studio interfaces) before the bored target audience member pushes a single button on the remote control to change the channel. More About: Number
I WONDER ?
2007-09-26 23:36:00 If you try to fail and succeed, what have you done? More About: I Wonder
REDUCE TO THE MAX ? the cheapest commercial I ever made
2007-09-25 01:26:00 Producing a television commercial is an elaborate, time-consuming venture. And a very expensive one: An average shooting day costs around 100.000 Euros. But it doesn’t always have to be the big bucks. Here is the cheapest commercial I ever produced. The viral film cost around 500 Euros. And took us three hours to shoot. It won a ... More About: Commercial , Reduce , Made
BLOG ACTION DAY - How blogs will save the world
2007-09-23 14:05:00 There are more than 100 Million Blog s out there. With just as many topics: Business. Politics. Entertainment. The web. The economy. Cats. Music. Movies. Sex. Cats. Marketing. Games. TV. Family. Food. Travel. Science. Advertising. Even cats! The blogosphere is as colorful as it’s inhabitants. But on October 15th, the clutter will unite to one single powerful ... More About: World , Action , The World
1366 ? When earth was flat
2007-09-20 16:52:00 The Belgian beer brand Stella Artois has become famous for its multi-awarded series of opulent TV-commercials that were inspired by genres like war movies, silent comedy or surrealism. Now Stella Artois launched a website that takes the user on another epic journey back in time. Taking place on the flat earth of the 14th century, the ... More About: Earth , Flat
FLOADED ? short movies or long commercials?
2007-09-18 14:58:00 Hurray! Advertising is not disrupting my movie anymore! It’s inside now … We all remember “The Hire”. In 2001/02, 8 high quality shortfilms featuring BMW cars conquered the world of viral films. Produced by David Fincher and directed by Hollywood heroes like Guy Richie and Ang Lee, the commercial mini movies were precursors for a new kind ... More About: Movies , Commercials , Long , Short , Loaded
TIME TRAVEL - tomorrow?s cars
2007-09-18 09:53:00 220.000 square meters of exhibition space. 953 manufacturers from 39 countries. 88 world premiers. One Million visitors. The IAA in Frankfurt/Germany is the world’s largest motor show. Particularly impressive: The world’s smallest cars! Less than 3 meters: TOYOTA concept car “IQ” More About: Cars , Travel , Time , Time Travel , Tomorrow
QUOTE OF THE DAY
2007-09-16 13:24:00 The trouble with us in America isn’t that the poetry of life has turned to prose, but that it has turned to advertising copy. (Louis Kronenberger) More About: Quote Of The Day , Quote , The D
The iPod ? invented in Germany?
2007-09-14 12:57:00 The thing that hath been, it is that which shall be. And that which is done is that which shall be done. And there is no new thing under the sun. (Ecclesiates 1:9:22) Apple designer Jonathan Paul Ive must be a passionate bible reader. Or a big fan of Germ an industrial designer Dieter Rams. Some of Rams’ design classics ... More About: Germany , Ipod
COLOR 2.0 ? why curiosity is light green
2007-09-12 00:09:00 Color derives from the spectrum of light (distribution of light energy versus wavelength) interacting in the eye with the spectral sensitivities of the light receptors. Color categories and physical specifications of color are also associated with objects, materials, light sources, etc., based on their physical properties such as light absorption, reflection, or emission spectra. (Wikipedia) Color ... More About: Color , Green , Light , Curiosity
DEAR CLIENT - Words of affection
2007-09-09 13:48:00 If you asked an advertising creative to write a list of all the people he likes, his client would probably not make it to a top position. Joker from WHY ADVERTISING SUCKS vents his anger by writing an open letter to his client. Admit it, Joker: This is the censored version … More About: Words , Client , Affection
TOP TEN SIGNS YOU WORK TOO MUCH
2007-09-07 10:40:00 Thereīs nothing like Fridays: A stressful week draws to a close, the weekend weather forecast predicts sun, and you just got the latest season of your favorite show on DVD. Oh, and you have a major presentation on monday morning … I guess itīs time for another top ten list. TOP TEN SIGNS YOU WORK TOO MUCH 10. When ... More About: Work , Signs
QUOTE OF THE DAY
More articles from this author:2007-09-05 09:43:00 It used to be that people needed products to survive. Now products need people to survive. (Nicholas Johnson) More About: Quote Of The Day , Quote , The D 1, 2, 3 |



