MADVERTISING - tales from a very strange industryMADVERTISING - tales from a very strange industryWorking as an advertising creative means living a life full of bizarre characters and weird stories. Read them in my blog. Articles
QUOTE OF THE DAY
2008-06-04 00:03:00 With $100,000, you could build a very nice house and live in it forever. Or, with that same amount of money, you could shoot a TV spot that’s 30 seconds long and will run for a few months and then go away forever. (Crispin Porter + Bogusky Employee Handbook) More About: Quote Of The Day , Quote
NET NUGGETS 05/20/08
2008-05-20 19:47:00 Become a movie producer. In the world’s shortest film. “Cabin crew, prepare for landing.” A day in the life of air traffic over the continental U.S. Necessity is the mother of invention. 99Rooms. An “industrial art” project by Kim Köster. PAPERVISION 3D. Demo for the open source realtime 3D engine for flash.
THE F-WORD, REVISED.
2008-05-17 17:29:00 A couple of months ago I told you about a senior citizen bus travel provider who didn’t seem too aware of the impression it might leave to typographically abstract the two diacritic dots in his family name to create a company logo. I just spotted one of his buses again. I think he noticed. (For non-germans: The ... More About: Word , The F Word
STRANGE ATTRACTORS ? fashion meets digital art
2008-05-11 17:22:00 With his rock star dalliances and a desire to marry high-art style and low-brow subjects, Cubitt sits at the photographic edge. (Eyemazing Journal) “Shock photographer” Clayton Cubitt, a.k.a. Siege, is known for his radical visual concepts that travel between fashion and porn. Together with generative artist Tom Carden, he created an eye-popping black and white series using an ... More About: Fashion , Strange , Digital Art , Digital
COMPUTERIZED TORTURE GARDEN
2008-05-11 00:27:00 Where do ideas come from? Sometimes they come from the sky. Sometimes they come from our dreams. And sometimes they come from a strange little machine called IDEA GENERATOR. The practical widget was developed by TDB Special Projects. Random three-word-combinations stimulate the brain and may be the seed for the next big idea. (VIA) ... More About: Garden , Torture
NET NUGGETS 05/07/08
2008-05-08 00:01:00 HELLO WORLD. A website for the Japanese telecom company SoftBank. Strange and beautiful. Made by THA. (Thanx, Till!) NEW: OLD! A collection of vintage logos. (VIA) Six feet under: A TV commercial for the Metro Madrid. Directed by Gabe Ibanez. Production Company: PELICULAS PONDER/MIAMI They are here…! A robot jellyfish. Fascinating.
CITROËN commercial ?Zipper?
2008-05-04 01:19:00 Another CITROËN promotion commercial, shot in Barcelona. Here’s the director’s cut: Agency: Euro RSCG Duesseldorf Creative Directors: Florian Meimberg, Torsten Pollmann Art Director: Jean-Pierre Gregor Copywriter: Till Koester Producer: Meike van Meegen Production: Markenfilm Berlin Director: Henry Littlechild >> MAKING OF << More About: Commercial , Zipper
NUMBER OF THE DAY
2008-05-03 20:16:00 Number of minutes before the projector broke down at the “Music Videos International” screening in the course of the OBERHAUSEN SHORTFILM FESTIVAL. The first 87 minutes however contained inspiring videos like this, this or this. More About: Number
NET NUGGETS 05/01/08
2008-05-01 21:35:00 Brooklin-based artist and computer scientist Jonathan Harris explores the world’s diversity with experimental projects. Fascinating. Inspiring. Beautiful. number 27 - The work of Jonathan Harris All the Simpsons opening sequence couch-gags. Time-lapsed to 5 minutes. The guys who produced the Sony rabbits. One of the coolest production companies around. An unbelievable assembly of talent: PASSION PICTURES TRON. Animated with ...
HOMER SIMPSON UNTOONED
2008-05-01 00:54:00 It first emerged in 2007. It turned out to be highly contagious. And it was bright yellow ? SMPSONIZE ME! The online application launched by Burger King transformed portrait photographs into cartoon characters. And instantly went viral. The annoying aftermath can still be seen in countless online profile pictures. Now here’s a refreshing response: An anonymous ... More About: Simpson , Homer Simpson , Homer
6 BILLION OTHERS - the voice of the planet
2008-04-26 21:55:00 A couple of years ago, french photographer Yann Arthus-Bertrand amazed us with a breathtaking perspective on ourselves: THE EARTH FROM ABOVE is a series of aerial photographs that reveal the stunning beauty of our planet. Now Yann is back. And he has landed his helicopter. To meet the people that inhabit the landscapes he’s been portraying ... More About: Voice , Planet , Billion , The Planet
AUTO COUTURE
2008-04-26 17:20:00 The all new Citroën C5 just hit Germany’s streets. Along with the launch commercial “THE TASTING”. MAKING OF ? Impressions from the shoot in L. A. CREDITS Agency: Euro RSCG Duesseldorf Creative Directors: Torsten Pollmann, Florian Meimberg, Felix Glauner Art Directors: Martin Staubach, Jean-Pierre Gregor Copywriters: Christoph Mueller, Till Koester Account Executive: Daniel Grube Agency Producer: Meike van Meegen Film Production: Radical Media Director: TARSEM ... More About: Auto , Couture
The power of the pen
2008-04-20 18:55:00 In a forgotten club on the outskirts of the universe, the PALM BEACH, an old cleaning lady found a box with curious content. Inside, there were hundreds of shiny metallic books, full of black and white illustrations. And on the cover ? in quirky letters ? it read: H-E-R-R-E-N-S-A-H-N-E The old cleaning lady had heard this word ... More About: Power
QUOTE OF THE DAY
2008-04-11 16:11:00 Storytelling reveals meaning without committing the error of defining it. (Hannah Arendt) More About: Quote Of The Day , Quote
BEFORE / AFTER
2008-04-07 00:13:00 The before / after comparison ? Probably the oldest method of illustrating the effectiveness of a product. And the most boring one. Except when it happens in an unexpected place … An “ambient media cinema commercial”: Agency: Euro RSCG Duesseldorf Creative Directors: Torsten Pollmann, Florian Meimberg, Harald Linsenmeier Art Director: Jörg Sachtleben Producer: Christian Käutner ...
GOOGLE DISCREET VIEW
2008-04-06 02:02:00 A little off-topic, but this is just too funny! A couple of months ago, Google ’s web mapping service GOOGLE MAPS launched a new feature: GOOGLE STREET VIEW. A panoramic street level environment lets you descend from the sky and virtually travel through the streets. Impressive. And contentious! The feature has raised privacy concerns. This scene from a Chicago street shows why: (THANX ... More About: View
QUOTE OF THE DAY
2008-03-23 16:31:00 More than 24 hours per day not possible. (Error-message, displayed by the agency’s digital time recording system.) More About: Quote Of The Day , Quote
What you see isn?t exactly what you get ?
2008-03-23 15:54:00 Yes, advertising people are liars. I know. But Robert over at BASIC THINKING discloses one of the counless reasons why a slight exentuation can sometimes be quite advisable. At least when it comes to instant microwave dinners … The PUNDO 3000 project compares advertising food photography to the unsavory reality. ENJOY YOUR MEAL!
PLAY!
2008-03-09 00:06:00 (Seen from the rooftop bar at MPC Moving Picture Company in London) More About: Play
THE GOLDEN ARROW ? how advertising will destroy the planet
2008-03-08 18:56:00 It always kind of sucks when someone tells you that what you do is bad. Environmental activist Annie Leonard however does it in such a charming way that you can’t help but almost like her for it. Her animated 20 minute-short film “The Story of Stuff” is a “fact-filled look at the underside of our production and consumption patterns”. And ... More About: Advertising , Planet , Golden , The Planet
Erwin Olaf and the beauty of sorrow
2008-02-28 23:01:00 Amsterdam-based commercial photographer Erwin Olaf is mainly known for his surreal sceneries sparkling with opulent abundance. His visioanary photographic concepts for clients like Levi’s, Diesel or Nokia have won countless awards all across the planet. His series “Grief” reveals a different side of his character: The powerful portraits bear an arcane silence and the beautifully art-directed settings reanimate a past ... More About: Beauty , Sorrow
QUOTE OF THE DAY
2008-02-28 22:45:00 Recommendation: The tv commercial idea should not be executed. (Last page of the focus group test results) More About: Quote Of The Day , Quote
SIMPLIFY.
2008-02-16 14:47:00 One of the most important factors for a brand to be successful: its name. One of the most promising approaches: keep it simple! (Seen in London)
NUMBER OF THE DAY
2008-02-11 14:30:00 Total number of spaces where you can stand around clinging to your 20-pounds-cocktail in the bar of the SANDERSON Hotel in London on a Friday night without a sinister-looking, ear-plugged giant showing up to tell you that you can’t stand here because this is the VIP area or this part of the terrace was just closed or ... More About: Number
CITROËN commercial ?Bird?
2008-02-10 16:46:00 You’ve met the friendly flower. Now say hello to the second hero in CITROËN’s Eco-Promotion: the helpful sparrow. Translation: ?Nature says ?Thank You?. For the low consumption model range by CITROËN.? Agency: Euro RSCG Duesseldorf Creative Directors: Florian Meimberg, Torsten Pollmann Copywriter: Torsten Pollmann Art Director: Jean-Pierre Gregor Account Executive: Daniel Grube Agency Producer: Meike Van Meegen Production Company: Markenfilm Berlin Director: Henry Littlechild Post Production: ... More About: Commercial , Bird
Alfred Hitchcock ? a commercial director?
2008-02-10 15:23:00 Sir Alfred Joseph Hitchcock (1899 - 1980) was beyond doubt one of the most visionary personalities the entertainment industry has ever bred. His movies are narrative masterpieces and “tutorials” for powerful filmmaking. Dave Pattern, Library Systems Manager at the University of Huddersfield/UK, pays a very special tribue to old Hitch: He compressed every hitchcock movie to a duration of ... More About: Commercial , Director , Alfred Hitchcock
?Is the answer to this question no??
2008-01-17 16:40:00 Semantic paradoxons are statements that lead to an infinite contradiction. A phenomenon that already taxed ancient philosophers? brains. Fortunately there?s relief today … This campaign we created for THOMAPYRIN headache pills was published in magazines and as a poster campaign in colleges and pharmacies. THOMAPYRIN “PARADOX” Agency: Euro RSCG Duesseldorf Creative Director: Florian Meimberg, Torsten Pollmann Art Director: Joerg ... More About: Question , Answer
HAPPINESS BOTTLED
2008-01-11 16:55:00 Just in time for the weekend: The Coca Cola Happiness Factory goes online! Who didn’t instantly fall in love with those strange little creatures? And who didn’t momentarily want to book a one way flight to that fairy tale land with the sunny hills? The land where happiness is made. It just got a lot easier to get there! The softdrink ...
?The storm? ? a viral ad
More articles from this author:2008-01-06 16:42:00 Floods, fires, earthquakes. The global climate crisis has reached an alarming peak level. But who can be held responsible? This viral commercial we produced for a local client reveals the sobering truth … CREDITS DELVOS “The storm” Agency: Euro RSCG Duesseldorf Creative Directors: Torsten Pollmann, Florian Meimberg, Felix Glauner Account Executive: Daniel Grube Agency Producer: Meike Van Meegen Production Company: Markenfilm Producer: Claudia Westermann Director: FloTo ... More About: Viral , Storm 1, 2, 3 |
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