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Map of PR Agencies in Delhi and NCR: PR Maps Series
2008-04-08 12:03:00
View Larger Map This is a group project - A Google map highlighting the PR agencies in Delhi and NCR region. We are also coming up with PR maps of Mumbai and other cities soon. If you wish to have a certain agency added in the list, please contact any of the India PR Blog authors. SHARETHIS.addEntry({ title: "Map of PR Agencies in Delhi and NCR: PR Maps Series ", url: "http://www.indiaprblog.com/2008/04/maps- of-pr-agencies.html" });

New Press Release Format
2008-04-06 20:32:00
I chanced upon an interesting format of a press release. There was no longer the ’so and so company/ person today announced…’. sentence in the opening para of the release. The content was simple and to the point. The spokesperson quotes were not merged into the rest of the content as one long story. ...SHARETHIS.addEntry({ title: "New Press Release Format", url: "http://www.indiaprblog.com/2008/04/new-p ress-release-format.html" });
More About: India , Public Relations

Introducing your writers
2008-04-06 20:31:00
Better late than never. So that’s the motto we are following and introducing the people who have been behind this blog. As we mentioned earlier, India PR Blog is written by PR and media professionals across organisations brining a wide variety of experiences, insights, and views on current trends and developments in the PR industry ...SHARETHIS.addEntry({ title: "Introducing your writers", url: "http://www.indiaprblog.com/2008/04/intro ducing-your-writers.html" });
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Breaking Media Gridlocks When Perception Lags Performance - PR Mind Games
2008-04-04 04:28:00
Every once in a  while, there comes the case of a company that is unable to throughput communication in stark contrast to its otherwise brilliant performance indices. I have sought to understand this malady now and again but a chance conversation yesterday with a known genius in the Indian Financial Services space triggered this post. If ...SHARETHIS.addEntry({ title: "Breaking Media Gridlocks When Perception Lags Performance - PR Mind Games ", url: "http://www.indiaprblog.com/2008/04/break ing-media-gridlocks-when-perception-lags- performance-pr-mind-games.html" });
More About: Mind Games

Man and Superman = AdMan and PRMan: Thursday?s with Tushar
2008-04-02 20:43:00
Last weekend, I was invited to speak on Advertising Vs. Public Relations by one of the large advertising agencies in Mumbai as part of their constant learning program. I made two slides presentation. I enjoyed every moment of my discussion with them and feeling very happy that I helped them to break some myths about ...SHARETHIS.addEntry({ title: "Man and Superman = AdMan and PRMan: Thursday ’s with Tushar", url: "http://www.indiaprblog.com/2008/04/man-a nd-superman-adman-and-prman-thursdays-wit h-tushar.html" });

Personality Not Included: Exclusive Interview with author and fellow PR pro
2008-04-01 10:19:00
Rohit Bhargava, Senior Vice President, Digital Strategy & Marketing, is a well known PR and marketing professional and known for his path breaking work in the social media segment. He leads the interactive marketing team at Ogilvy Public Relations Worldwide in Washington DC and is a founding member of the 360 Digital Influence team at ...SHARETHIS.addEntry({ title: "Personality Not Included: Exclusive Interview with author and fellow PR professional", url: "http://www.indiaprblog.com/2008/04/perso nality-not-included-exclusive-interview-w ith-author-and-fellow-pr-professional.htm l" });
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Directory of PR agencies and PR freelancers in India
2008-03-30 20:49:00
Dear PR colleagues, India PR Blog is developing a directory of PR agencies and PR freelancers in India. This directory will consist of all big, medium size, and small agencies across the various States, cities, and small towns in India. The directory will be available online at this site. The agencies will be categorised according ...SHARETHIS.addEntry({ title: "Directory of PR agencies and PR freelancers in India", url: "http://www.indiaprblog.com/2008/03/direc tory-of-pr-agencies-and-pr-freelancers-in -india.html" });
More About: Agencies , Freelancers

Weekly Digest of Indian Business Blogs March 31, 2008
2008-03-30 20:47:00
Business blogging in India is evolving, but yet far behind the tech and bloggers of other subjects. So when Gaurav came up with the idea of running a collaborated weekly digest of the best of business blog posts, it sounded good. So here we are, India PR Blog is part of this initiative, doing its ...SHARETHIS.addEntry({ title: "Weekly Digest of Indian Business Blogs March 31, 2008", url: "http://www.indiaprblog.com/2008/03/weekl y-digest-of-indian-business-blogs-march-3 1-2008.html" });
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?A clueless blonde?? and other stories: Thursdays with Tushar
2008-03-26 20:02:00
?One Black Coffee?? I spent 20 years in PR agencies before moving to corporate communication? claimed a fragile looking lady with a proud voice as she tried to sink her body in black leather sofa. ?I completely understand what is possible and what is not possible in PR and I never pressurise my agency? another claim slipped ...SHARETHIS.addEntry({ title: "“A clueless blonde…” and other stories: Thursdays with Tushar", url: "http://www.indiaprblog.com/2008/03/a-clu eless-blonde-and-other-stories-thursdays- with-tushar.html" });
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We have an assignment at hand
2008-03-17 07:00:00
The Indian PR industry was livid last week what with numbers being thrown at them which do not belong to them…bus kya… there is something called research and credible source of information and the so called body who made the numbers public did not care about either of it… There are respectable people and organizations ...SHARETHIS.addEntry({ title: "We have an assignment at hand", url: "http://www.indiaprblog.com/2008/03/we-ha ve-an-assignment-at-hand.html" });
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Assocham says Indian PR industry is USD 3bn. Is it really that big?
2008-03-10 20:07:00
  ASSOCHAM yesterday released a report on the Indian PR industry, which came as a bit of a surprise. I though they aptly called it a ?random? survey. It came out of nowhere. On one hand, this report is a positive development with industry associations now starting to conduct studies on the PR industry. PR researchers have ...SHARETHIS.addEntry({ title: "Assocham says Indian PR industry is USD 3bn. Is it really that big?", url: "http://www.indiaprblog.com/2008/03/assoc ham-says-indian-pr-industry-is-usd-3bn-is -it-really-that-big.html" });
More About: Industry , Public Relations

Garbage In; Garbage Out - A Contrarian View on PR Agencies in India
2008-03-07 08:13:00
I am a little tired of rants including mine so here is a contrarian view, as you can see I do this contrarian thing quite well (or badly depending on your world view today).  This post originally started as a comment and as it grew embarrassingly large, I decided to claim back my Friday from Madhavi ...SHARETHIS.addEntry({ title: "Garbage In; Garbage Out - A Contrarian View on PR Agencies in India ", url: "http://www.indiaprblog.com/2008/03/garba ge-in-garbage-out-a-contrarian-view-on-pr -agencies-in-india.html" });
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Clients paying Peanuts?!
2008-03-06 19:00:00
Clients paying Peanuts ?!   Missed this space in the past couple of weeks…was all over the place with events, plans and new business pitches. Now that am back was too restless to wait for my turn over the weekend.  So am back with my thoughts. Sometime ago I had written about how it was important for the ...SHARETHIS.addEntry({ title: "Clients paying Peanuts?!", url: "http://www.indiaprblog.com/2008/03/clien ts-paying-peanuts.html" });
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Pajji’s Mother and 2020 News: A special Report on Thursdays with Tushar
2008-03-05 20:00:00
It was ‘Balle Balle’ from Australia to Amritsar. Our very own obnoxious little weed & his captain’s monkeys have demolished the Australian wild dogs and their sledging empire in the game of cricket. That was indeed a historic moment and cricket crazy people like us across the globe would surely remember it for a long… long… time. Now let me take you to the future in my time machine. Let’s go to 2020, which is not far away. Beep…beep… We are finally there! Another young Indian cricketer is being targeted this time and history is repeating itself. Rohan Gavaskar and Aryan Shah Rukh Khan is in a commentary box and reminding the TV viewers that in the year 2008 one of the young Indian cricketers was called little obnoxious weed in the CWB Series and how he went about taking his revenge on the monkey and weed eating donkey and barking wild dogs of the opposition team! Cut to one of those thousands of Indian TV News channel, which is showing a special program...
More About: Report , Mother , Special , Special Report

Should agencies start asking for pitch fees?
2008-03-03 19:45:00
Much have been discussed about PR agencies’ yearning desire to protect their intellectual properties they share with a potential client during a pitch process. Typically the problem starts when a company starts inviting say 15 PR agencies for a pitch, ask for rounds of presentations to finally select one agency. This sounds ideal from a ...SHARETHIS.addEntry({ title: "Should agencies start asking for pitch fees?", url: "http://www.indiaprblog.com/2008/03/shoul d-agencies-start-asking-for-pitch-fees.ht ml" });
More About: India , Public Relations , Fees , Start , Pitch

Poaching is here to stay and how?
2008-02-29 18:59:00
Past few weeks (prior to) and post the announcement of a new PR firm through a unique development, many an agency head across the country is having sleepless nights. Backed by really deep pockets, both the head honchos at the new firm and couple of head hunters are doing the rounds actively targeting select individuals ...SHARETHIS.addEntry({ title: "Poaching is here to stay and how?", url: "http://www.indiaprblog.com/2008/02/poach ing-is-here-to-stay-and-how.html" });
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First Month in Public relations
2008-02-29 09:54:00
Reading a comment on this blog about a student requesting for guidance… i thought i could share, what could be the ideal scenario that you people can create for yourself. Know thy client Once you join in a public relations consultancy, your first job will be to understand what your clients are doing? What is the ...SHARETHIS.addEntry({ title: "First Month in Public relations", url: "http://www.indiaprblog.com/2008/02/first -month-in-public-relations.html" });
More About: Public Relations , Relations

Is Web 2.0 becoming Bubble 2.0; Social Networking becoming Social Notworkin
2008-02-29 07:50:00
After doing battle with scaremongering for the last couple of posts, here’s me wimping out and spinning my own doomsday special for you. Unusually I have had more than enough sleep so this is not sleep deprivation either. The media is awash with the Union Budget news and I don’t seem to agree with anything that ...SHARETHIS.addEntry({ title: "Is Web 2.0 becoming Bubble 2.0; Social Networking becoming Social Notworking?", url: "http://www.indiaprblog.com/2008/02/is-we b-20-becoming-bubble-20-social-networking -becoming-social-notworking.html" });
More About: Social Networking

Politicians in PR. Do we need them? : Thursdays with Tushar
2008-02-27 19:44:00
Almost all of us in PR business these days are facing budget blues. While the conference rooms are remaining empty waiting for the press, our mailboxes are full of media requests for pre/post budget comments waiting for us to press the forward or reply buttons. Self-proclaimed Management Guru, Shayar, Rabdipati and incidentally our Railway Minister ...SHARETHIS.addEntry({ title: "Politicians in PR. Do we need them? : Thursdays with Tushar", url: "http://www.indiaprblog.com/2008/02/polit icians-in-pr-do-we-need-them-thursdays-wi th-tushar.html" });
More About: India , Public Relations

Social Media Agencies Scenario in India
2008-02-26 21:11:00
So you are planning to hire an agency for your company’s social media outreach initiatives? Creating a blog, or a social networking site? Easy. An annual plan, aligned with your overall communication goals? Then it becomes tricky. The social media agencies scenario in India is sadly still in its infancy. I decide to put down my ...SHARETHIS.addEntry({ title: "Social Media Agencies Scenario in India", url: "http://www.indiaprblog.com/2008/02/socia l-media-agencies-scenario-in-india.html" });
More About: Public Relations

NASSCOM 2008: The IT Industry Does Some Great PR for Itself!
2008-02-21 15:49:00
Last week it was time for my ritual yearly pilgrimage to the Mecca of the IT Industry , I am referring to NASSCOM India Leadership Forum, 2008 . It was a time of meeting people, some of the faces were old and some were new but the excitement was all very palpable. You can access the NASSCOM ...SHARETHIS.addEntry({ title: "NASSCOM 2008: The IT Industry Does Some Great PR for Itself!", url: "http://www.indiaprblog.com/2008/02/nassc om-2008-the-it-industry-does-some-great-p r-for-itself.html" });
More About: Outsourcing , Mahindra

I am ready to go under the hammer - Bids Invited: Thursdays with Tushar
2008-02-20 19:45:00
There is a woman behind every successful man and I am no exception. The only exception is that I have so many of them. Now, I don?t want to take names here, otherwise some of them may even complain about they not being featured in the list and the one about whom I am ...SHARETHIS.addEntry({ title: "I am ready to go under the hammer - Bids Invited: Thursdays with Tushar", url: "http://www.indiaprblog.com/2008/02/i-am- ready-to-go-under-the-hammer-bids-invited -thursdays-with-tushar.html" });
More About: India , Public Relations , Hammer , Ready

Let?s have a PR twit
2008-02-19 21:24:00
It might be interesting to see what our fellow PR professionals are doing at a particular time, or during the day. Somebody’s busy in a press conference and another is busy in a pitch meeting. Here’s a little experiment with Twit ter that might throw up interesting observations. Follow the India PR blog page at Twitter. ...SHARETHIS.addEntry({ title: "Let’s have a PR twit", url: "http://www.indiaprblog.com/2008/02/lets- have-a-pr-twit.html" });

It is we who let ourselves down!
2008-02-16 19:49:00
The posts of my co-writers on their love for PR and the anguish expressed over lack of respect for the profession made me ponder the reasons behind. While it is true there are many external factors one can think of, felt there is a certain lack of self-belief/respect that perpetuates it. Let me share with ...SHARETHIS.addEntry({ title: "It is we who let ourselves down!", url: "http://www.indiaprblog.com/2008/02/it-is -we-who-let-ourselves-down.html" });

PR se Pyar
2008-02-16 12:34:00
PR se Pyar!   Am writing a day early this week since I am out of town tomorrow and may not be able to put up something for Monday?.   The cue to this week’s write up comes from Tushar’s write up? Love for this profession.   I am not sure what was in my mind when I joined ...SHARETHIS.addEntry({ title: "PR se Pyar", url: "http://www.indiaprblog.com/2008/02/pr-se -pyar.html" });

Valentine Day Special: For the love of PR. Thursdays with Tushar
2008-02-13 20:15:00
Today is Valentine day. Love is in the air and I am in a mood to flirt! But, when I left home yesterday, my wife was a bit worried. She asked me to be careful and not to roam around in the city. I had to do what she advised against. I went for meetings after ...SHARETHIS.addEntry({ title: "Valentine Day Special : For the love of PR. Thursdays with Tushar", url: "http://www.indiaprblog.com/2008/02/valen tine-day-special-for-the-love-of-pr-thurs days-with-tushar.html" });
More About: India , Mumbai

Oh, those double standards!
2008-02-13 10:34:00
Thanks Madhuri for the trigger. Here are my two cents on the open double standards practiced by some media practitioners : We send a pitch document to a journalist and later when you follow-up there will be responses like have not seen the mail, am busy, call me tomorrow, the pitch is not interesting etc. Instead ...SHARETHIS.addEntry({ title: "Oh, those double standards!", url: "http://www.indiaprblog.com/2008/02/ph-th ose-double-standards.html" });
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Social Media Press Releases - have you started using them?
2008-02-12 20:23:00
  Some time back, press releases were perhaps meant only for the journalists. Not so anymore. Today the consumer is fast becoming the fourth estate. With the increasing influence of social media in our lives, we are now reading/listening and expressing our views using blogs and podcasts, watching videos on YouTube, sharing pictures on Picasa and Flickr ...SHARETHIS.addEntry({ title: "Social Media Press Releases - have you started using them?", url: "http://www.indiaprblog.com/2008/02/socia l-media-press-releases-have-you-started-u sing-them.html" });
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Give PR its dues
2008-02-10 17:43:00
Very recently the Publicis Groupe one of the world’s most respected and bigger Communications Group picked up stakes in one of the best PR agencies in the country…Hanmer&Partners. Give n the fact that it was a big acquisition, that it was going to have a change of identity, that it gave MS&L a larger footprint ...SHARETHIS.addEntry({ title: "Give PR its dues", url: "http://www.indiaprblog.com/2008/02/353.h tml" });

Compensation correction round the corner
2008-02-10 15:05:00
After couple of years of unconstrained growth, it is my hunch that over the next 12-18 months there will be a correction in compensation (rationalization) across the PR segment. Here is what my hunch is based upon: -          India?s overall GDP growth is expected to marginally come down this year even though our overall growth rate ...SHARETHIS.addEntry({ title: "Compensation correction round the corner", url: "http://www.indiaprblog.com/2008/02/compe nsation-correction-round-the-corner.html" });
More About: Corner , Round , The Corner