Minnesota Public Relations Minnesota Public Relations The most recent news, event and jobs in Minnesota Public Relations. Articles
Ringham promoted to Client Relationship Director at Fast Horse
2008-02-01 18:39:00 Betsy Ringham has been promoted to Client Relationship Director at Fast Horse , a Minneapolis-based consumer marketing agency. Ringham had been a Client Relationship Manager with the firm. Ringham, who joined Fast Horse in 2006, specializes in the development and execution of marketing campaigns, media relations and special event coordination on behalf of local and national clients."Betsy’s promotion to Client Relationship Director reflects her growth as a counselor," said Jörg Pierach, President of Fast Horse. "She has distinguished herself through an unwavering commitment to her clients as well as our agency culture, and we are delighted to recognize her efforts with this promotion." At Fast Horse, Ringham has been instrumental in the execution of several high-profile marketing campaigns for clients such as The Coca-Cola Company, Blue Cross Blue Shield of Minnesota, University of Minnesota’s West Bank Arts Quarter and MacPhail Center for Music. Ringham began her career ...
SEO 101 - Coming next week
2008-02-01 01:57:00 Holly Matson answered my call to arms and will be writing a 4 part series on "SEO 101". I will be posting it for her every Tuesday beginning next week. Here is her quick intro and look forward to her pieces for the next several weeks.Hello to all the loyal readers of MNPR and to those stopping in for the first time. My name is Holly Matson and I will be writing a 4 part blog series for MNPR called “SEO 101.” These posts will give a little insight into some basic Search Engine Optimization practices with specialinterest in how SEO can be integrated into PR.I am a University of Minnesota: Curtis L. Carlson School of Management Alum that was a transplant from the Black Hills of South Dakota. I took to “city life” almost instantly and now proudly call Minneapolis home.I work at Risdall Marketing Group http://www.risdall.com in New Brighton as the Online Visibility Specialist for its Search Marketing division. My position with Risdall is where I have acquired much of the SE... More About: Week
CLS Finalist for the PRWeek Midsize Agency of the Year Award
2008-01-30 03:09:00 Carmichael Lynch Spong has been chosen as a finalist for the 2008 PRWeek Midsize Agency of the Year Award . Should Carmichael Lynch Spong win this accolade in March, it would mark the third time in the last four years that the agency has been named Midsize Agency of the Year. Carmichael Lynch Spong previously received this honor from PRWeek in 2005, and from The Holmes Report in 2004."We are thrilled to be recognized as a finalist for this celebrated award, and at the prospect of achieving the Midsize Agency of the Year title three times in the last four years," says Douglas K. Spong, APR, president of Carmichael Lynch Spong. "During the past year our firm has achieved new levels of success: another record year of outstanding revenue growth, ranking among the nation's top 20 PR firms and being one of the most award-winning public relations firms in the world."The PRWeek Awards, the world's leading awards program for the public relations industry highlighting and showcasing the best...
Search Engine Optimization
2008-01-26 15:50:00 When I started researching Search Engine Optimization I got completely overwhelmed. I have found everything from programing tips to how to write content. Obviously, content is where I feel most comfortable so that is where I am going to start. For a future post I would really appreciate a local SEO expert writing SEO 101 for the blog readers. Please send me a quick email if you are interested in providing a post. To start, what is Search Engine Optimization? According to Wikipedia "Search engine optimization (SEO) is the process of improving the volume and quality of traffic to a web site from search engines via "natural" ("organic" or "algorithmic") search results for targeted keywords. Usually, the earlier a site is presented in the search results, or the higher it "ranks", the more searchers will visit that site. SEO can also target different kinds of search, including image search, local search, and industry-specific vertical search engines."Ok, so the higher a website rank...
8 Top Trends for 2008
2008-01-25 20:17:00 Wondering what 2008 will bring for the world of marketing? Join the Minnesota American Marketing Association and Hans Eisenbeis, Sr. Editor at Iconoculture for a discussion on social networks and green technologies. That's right, it's that time of year again. As the curtain closes on 2007, marketers, brand planners and media outlets across the country are pondering the same billion-dollar question: What's next for 2008?From group solving of social issues to the maturing of social networks and green technologies, Iconoculture's 8 Top Trends for 2008 unearths future projections, trends and values that are impacting consumer behavior today and tomorrow - illuminating not only what consumer activity is transpiring, but why it's happening and where it's heading.Presented by Hans Eisenbeis, Iconoculture's Sr. Editor, "8 Cultural Trends for 2008" is designed to inform and inspire spot-on marketing plans, savvy business strategies and innovative marketing solutions. This presentation...
Technical Difficulties
2008-01-23 15:58:00 MNPR Blog is experiencing technical difficulties today. If you have trouble accessing the site please try back later. More About: Technical
CREATIVE LEADER TO BUILD LOCAL OFFICE OF GLOBAL INTERACTIVE NETWORK
2008-01-15 19:28:00 Chris Henderson becomes the latest creative talent coup for BBDO Minneapolis as Minnesota’s pioneering ad agency strengthens its team for aggressive growth. Chris joins BBDO as Creative Director of the newly formed Proximity Minneapolis office to lead interactive work for the sixty-person BBDO Minneapolis. Henderson arrives from Colle+McVoy where he was Interactive Creative Director, producing award-winning work for Purina, Johnson & Johnson, New Holland, Aveda and other key clients. Before C+M, Chris spent seven years with Olson building the agency’s interactive department and rising to Executive Creative Director. At Olson, Chris won industry recognition for his work on Nike Bauer, Target, PBS and Formica. At BBDO, Chris reunites with Brian Kroening, BBDO's Executive Creative Director who joined last September to lead the 78 year-old Minneapolis shop. The two Minneapolis creative veterans worked together at Olson when Kroening was Executive Creative Director and Henderson led... More About: Office , Network , Global
Goodall and Holterhaus Join LaBreche
2008-01-11 22:10:00 Minneapolis-based reputation management agency, LaBreche, announces that Andrea Goodall and Mark Holterhaus have joined the firm as senior account executives. Goodall and Holterhaus will contribute to the company’s new and expanding business initiatives.Andrea Goodall comes to LaBreche from Padilla Speer Beardsley Inc., where she served as a public relations consultant in the practice areas of manufacturing, technology and agribusiness working for clients such as BASF, Rockwell Automation, Vocollect and Protomold. Goodall has also worked for Neuger Communications Group focusing on non-profit communications, as well as Environmental Packaging International, a consultancy specializing in compliance with Extended Producer Responsibility laws for packaging, batteries and electronics.Goodall is a member of the International Association of Business Communicators and the Turf and Ornamentals Communicators Association. She graduated magna cum laude from St. Olaf College in Northfield , Mi... More About: Join
New Hires at YMM
2008-01-09 23:37:00 Yamamoto Moss Mackenzie has hired Emily Ashenbrenner as project manager and Nanci Keller as office manager. This is Ashenbrenner’s second time around with the agency. She has also worked at Falls Agency and Hanley Wood Custom Publishing, both in Minneapolis. Ashenbrenner holds a degree from the University of St. Thomas, St. Paul, Minn. Keller holds a degree from North Central College, Naperville, Ill. She was previously a manager for Chanel at Macy’s and clearly can handle anything, as she has also been a flight attendant, a radio announcer and a salon manager. "These two bring years of important experience to strengthen our agency backbone to keep us organized," says Andrew Mackenzie, CEO, Yamamoto Moss Mackenzie. "They’ll keep our work on time and on budget, absolutely."Yamamoto Moss Mackenzie has also hired Elizabeth Peterson as account manager. She joins the agency from Miller Brewing Company, where she was associate promotions manager for crafts and imports. She was previ...
MINNESOTA PRSA EXPLORES SOCIAL MEDIA’S IMPACT ON CUSTOMER INTERACTION AT
2008-01-08 13:52:00 WHAT: How is social media transforming the way you interact with your customers? Join Minnesota Public Relations Society of America for its latest Core Training session featuring David Krejci, vice president of Weber Shandwick’s Interact ive, Social and Emerging Media Group. During the session, Krejci will offer a fresh perspective and practical tips on how to translate the theory of social computing communications into real-life public relations strategies and tactics. Come learn how the social computing phenomenon has revolutionized the way PR practitioners think about their profession from top to bottom.WHEN: Registration and breakfast: 7:30 a.m.; Program 8:00 a.m. – 9:30 a.m.Thursday, January 17, 2008WHERE: Metropolitan Ballroom5418 Wayzata BlvdGolden Valley, MN 55416REGISTRATION:Registration costs for attending the Core Training session are $30 for PRSA members, $45 for non-members and $15 for students. The cost of admission includes breakfast.To register, visit www... More About: Customer , Interaction
Job - ARAnet - National Media Consultant
2008-01-07 14:03:00 ARAnet - National Media Consultant More About: Ulta
Carmichael Lynch Spong Purchases Stanwood & Partners
2008-01-05 18:15:00 Acquisition of Wyoming-based PR firm deepens Carmichael Lynch Spong’s national presenceCarmichael Lynch Spong announced its purchase of Stanwood & Partners , a Wyo ming -based public relations firm and a fellow go-to expert in the outdoor enthusiast arena. The acquisition will expand the firm’s national presence with new offices in Jackson, Wyo ming, and Boston; add 11 talented new staff members to its roster; and furth er entrench its dominance in the growing outdoor enthusiast and environmental and sustainability segments. Terms of the acquisition were not disclosed.Carson Stanwood, president of Stanwood & Partners, will be principal and chair of Carmichael Lynch Spong’s environmental and sustainability practice, and he will oversee the firm’s many outdoor enthusiast brands. Stanwood becomes a key leader in the nation’s top 20 largest public relations firm, providing clients access to brand marketing, media relations, corporate communications, creative services and social... More About: Hase
Year In Review
2008-01-04 01:14:00 Check out PR Week's Book of lists 2007In a year filled with recalls and resignations, Beckham and blockbuster deals, there were plenty of PR hits and misses. PRWeek's editorial team looks at the best and worst of the bunch.http://www.prweekus.com/Book-of-lis ts-2007/article/100023/Take a look and let me know who you think the best and worst were...here are a few of my favorites from the list....Who is missing?Toughest jobs in communications:7. Leslie Sloane Zelnik, partner at BWR and spokesperson for Lindsay Lohan Zelnik had her work cut out for her in a year where Lohan had more than one stint in rehab, an arrest for driving while intoxicated, and continuing family drama, making herpopular fodder for the tabloids.As a sober young woman and reformed party girl - I always wonder if I could help her...1. Lisa Marie Bongiovanni, corporate comms VP, Mattel The upside is millions of kids will be spared harmful holiday gifts. But Mattel's next challenge is regaining the trust of s... More About: Review , Year , Year in Review
Jobs, Jobs and more Jobs at Kohnstamm Communications
2008-01-03 19:16:00 Jobs, Jobs and more Jobs at Kohnstamm Communications More About: Jobs
Job - SCG Needs Expert Web Designer, Builder & Strategist
2008-01-02 16:17:00 SCG Needs Expert Web Designer , Builder & Strategist More About: Web Designer
Happy New Year!!!
2008-01-02 14:32:00 I hope everyone had a wonderful holiday break! Sorry for being absent over the holidays but I needed some time away from my computer. One of my resolutions was to not turn my computer on over the break and I successfully achieved it. Expect regular updates beginning today. Happy New Year ! More About: Happy New Year
WEBER SHANDWICK WINS FOUR AUDIO VISUAL AWARDS
2007-12-21 13:59:00 Twin Cities office takes home several awards for video production on behalf of the Opus GroupThe Twin Cities office of Weber Shandwick has won four awards for video production work done on behalf of The Opus Group and the Opus Prize Foundation. The Audio Visual Association (AVA) recently announced 2007 International AVA Award recipients. Weber Shandwick earned three Platinum and one Gold award. Weber Shandwick won a Platinum Award for “Building Beyond: Opus Overview” in the category of Company Overview (video/film) and a Gold Award in the category of Product Marketing for its “Opus Retail Sector Overview” video. The agency also won Platinum Awards for “Opus Prize 2007 Awards Video” in the categories of Cinematography and Awards Videos."We're very excited to have won this kind of recognition among such strong competition," said Weber Shandwick President Sara Gavin. "We're extremely proud of the videos our office has produced with The Opus Group and the Opus Prize Founda... More About: Wins
Job - Exponent Public Relations/Colle + McVoy - PR - Senior Counselor
2007-12-19 14:44:00 Exponent Public Relations /Colle + McVoy - PR - Senior Counselor
Job - Charter Communications - PR & Communications Manager
2007-12-18 21:56:00 Charter Communications - PR & Communications Manager
BEST PROFNET QUERIES OF 2007
2007-12-17 16:48:00 Once again the Morris + King Company brings you the best ProfNet Queries of 2007. 10. BEHAVIOR/TODAY: People's Busy Lives and the Bad Things that May Happen as a Result—The Cincinnati PostI'm looking for a sociologist/psychologist to talk about people's busy lives and bad things that may happen as a result, i.e., leaving the car on in the garage, going to bed and dying of carbon monoxide poisoning because they were so busy they forgot.9. SPORTS/TODAY: Transitioning from Cheerleader to Coach/Gym Owner—FreelancerI'm working on an article for Cheer Biz magazine about transitioning from cheerleader to coach. If you've ever been a cheerleader who transitioned into coaching either a school squad or an all-star cheer team, please answer these questions: 1. What has been the hardest part about transitioning from cheerleader to coach/gym owner? 2. How long have you been coaching? Also, how long did you cheer? 3. When you were cheering, did you ever anticipate becoming a coach? Did...
TASTEFULLY SIMPLE AND FARM BOY CHOOSE MACCABEE GROUP
2007-12-10 22:31:00 Tastefully Simple , the Alexandria, Minnesota-based national home taste-testing company offering easy-to-prepare gourmet food through 24,000 independent consultants, and Farm Boy Co-Op and Feed Company, the St. Paul-based company which created the Farm Boy & Farm Girl fashion brands of authentic jeans, shirts and accessories sold in 1,000 retail locations, have both chosen Maccabee Group as their new public relations agency. More About: Choose
Job - Strother Communications Seeking a Sharp Communications Pro
2007-12-07 16:51:00 Strother Communications Seeking a Sharp Communications Pro
Media Training 101
2007-12-07 03:53:00 Carol Rosenbaum wrote an article for the December issue for PR Tactics that boiled down the basics of an interview and serve as a great media training 101 guide for your clients.One of the over-riding themes of the piece is "know your audience" - you can't decide what your talking points are until you know who you are talking to. It seems easy enough, until a last minute interview pops up and you are scrambling to put together points minutes before an interview opportunity. It's a great refresher and worth putting together to share with clients.PR Tactics More About: Media , Training , Raining
Deadline for Classics Quickly Approaching
2007-12-04 19:38:00 Classics Awards Entries Due Dec. 14Entries are now being accepted for the 30th Annual Minnesota PRSA Classics Awards, which will be held March 27, 2008, at the Graves 601 Hotel, 601 First Avenue North, in downtown Minneapolis.All Minnesota communications professionals are eligible to enter; you do not need to be a PRSA member. The deadline for receipt of entries is noon, Dec. 14. Each entry must be submitted according to the "How to Submit Your PRSA Classics Entry" instructions located at www.mnprsa.com or it will be disqualified without a refund. There will be no deadline extensions. The majority of an entry's work must be completed between Oct. 1, 2006 and Nov. 30, 2007. Programs tend to have a better chance of winning when they're near completion and they can be better evaluated against their initial objectives. For more information and to register, go to www.mnprsa.com or call the Minnesota PRSA office at 651-917-6244. More About: Classics , Deadline
Job - Special Events Internship @ Alzheimer's Association Minnesota North D
2007-12-03 23:47:00 Special Events Internship @ Alzheimer's Association Minnesota North Dakota More About: Special
Last Chance - 2007 AdFed/Ad2 Holiday Party
2007-12-03 20:13:00 UGLY SWEATER EXTRAVAGANZA!!!In addition to celebrating the holidays with friends and co-workers, part of the proceeds from the event will benefit The Courage Center, a resource center that helps to empower, rehabilitate and uplift both children and adults experiencing barriers to health and independence.Meeting SpecificsLocation:Trocaderos107 3rd Ave. NorthMinneapolis, MN 55401Time:5:00 PM Registration5:00 PM - 8:00 PM ProgramCost:Ad Fed/Ad2 Members: $25.00Nonmembers: $40.00Students: $25.00For more information, call the Ad Fed office at (651) 917-6251, or revisit the Ad Fed Web site at www.adfed.org. More About: Holiday , Party , Chance
Free PR Tools on the Web
2007-11-30 13:43:00 BusinessWeek.com has an interesting article in their December 3 edition on 101 free things on the Web. Most interesting to me was the discussion of free TV on the Internet.BusinessWeek.com points to wwiTV.com which offers local live streaming of local affiliates. For as much as I travel it is nice to know that I can catch local TV news on the Web. Another service that offer free television on the Web is Joost.com. Check out the full Business Week article here. More About: Tools , Free
The Next Frontier in Press Releases
2007-11-29 04:09:00 Are the traditional, FOR IMMEDIATE RELEASE press releases and press kits going the way of the dinosaurs? Is it time to move to social media friendly press releases or are they just a waste of time and money? Ford is using them http://media.ford.com/products/focus08/in dex.htmlHP did it http://www.marketwire.com/mw/rel.jsp?id=7 38205Webit PR says it's the wave of the future - see part of their release below and go to http://www.webitpr.com/realwire.asp?id=21 read the full textWhat the Social Media News Release isThe Social Media News Release (SMNR) is a new kind of press release aimed at (but not exclusive to) both journalists and bloggers. It does not include the 'spin' of the traditional press release, but provides multimedia content in an accessible format that can easily be repurposed and shared on blogs, websites and social networks including MySpace and Facebook.Unlike the traditional press release, the content of the SMNR is deconstructed so that the core facts, quotes, cont... More About: Press , Press Releases , Frontier
Two Job Openings at Kohnstamm Communications
2007-11-28 15:10:00 Kohnstamm Communications - Account Executive – Consumer TeamKohnstamm Communications - Account Manager
From Snoopy to SpongeBob
More articles from this author:2007-11-27 18:47:00 How Mall of America Brought Nickelodeon to the World’s Largest Indoor Amusement ParkJill Renslow, Associate Director, Retail Marketing, Mall of AmericaWhen it is time to consider a new amusement park brand after 15 years with the world’s most famous beagle and his friends, it’s a job you take seriously. Jill Renslow will share the strategy behind the decision to move to a new partnership, the criteria they developed and how they found the right fit for the Mall and the families that visit to create a truly unique experience. You’ll get a sneak peek at what’s to come when the new Nickelodeon Universe opens in the spring of 2008.What to ExpectJill Renslow will address the following questions:• What were the options at the outset?• What were some of the considerations?• Why Nickelodeon?• What are the challenges of building the world’s largest exclusive Nickelodeon amusement park?• What are the new rides and attractions?About Jill RenslowJill Renslow is the Associa... More About: Snoopy , Spongebob 1, 2, 3, 4, 5 |
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