Minnesota Public Relations Minnesota Public Relations The most recent news, event and jobs in Minnesota Public Relations. Articles
New Hires at Weber Shandwick
2007-10-11 23:04:00 The Twin Cities office of Weber Shandwick today announced the hires of new employees in the health care, technology, financial services and interactive and emerging media practices. Cameron Potts joined the health care practice group as an account manager, focusing on hospital and health care systems and device manufacturing accounts. Potts has more than eight years of expertise in strategic public relations activities related to hospitals and health care systems. Prior to joining Weber Shandwick, he worked as the director of communications and marketing for Fairview Southdale Hospital in Edina, Minn. and also as the communications director for the Minnesota Hospital Association in St. Paul, Minn. A native of Winnipeg, Manitoba, Potts earned a bachelor’s degree in journalism from the University of North Dakota in Grand Forks, N.D. and also holds an M.B.A. from the University of St. Thomas in Minneapolis. Ranae Sandholm joined the technology practice group as an account supervisor,...
Crisis Communication 2 of 3
2007-10-11 02:22:00 For Part two of this article I will address first steps after the crisis hits.You have created your crisis communication plan and designated your spokesperson. You know where to reach key corporate messaging and who to contact. You feel fairly prepared but once a crisis hits, time is of the essence. The first statements that you make will determine how your organization is viewed and whether you come through the event a winner or a loser.BOOM! Cris is Hits:1) Do not hide from the media. If the event is important enough for them to cover it will only make you look worse not to acknowledge it. a. Have your spokesperson acknowledge that there is a problem. If some one or something was effected by it, admit it and say that you will remedy the situation b. If you don’t have enough information to address the problem, let the media know that you are aware of the problem, you are looking into it and you will keep everyone abreast of developments.2) Explain wha... More About: Communication
Carmichael Lynch Spong’s Maria Reitan to Host Marketing-to-Women Program
2007-10-10 13:12:00 Want to become best friends with the most powerful person in the country? A new global radio show will give you the inside track on today's woman — how to capture her attention, grow her loyalty and create such enthusiasm about your company or product that she spreads the word with her friends and family. Carmichael Lynch Spong announced today that Maria Reitan, principal and chair of the firm’s Marketing to Women and Lifestyle Marketing groups and Emmy Award-winning news director and producer will host “PurseStrings” —- a weekly 30-minute marketing-to-women radio program on WebmasterRadio.FM, a 24-hour Internet business radio station."PurseStrings" will launch on October 16, 2007 at 3:00 p.m. EST and will air every Tuesday. The show will feature expert insight about how to successfully capture the attention of the country’s most coveted demographic — the 51 percent of the country who controls more than 80 percent of the household spending: the woman. Each show will... More About: Host , Program , Eita
Weber announces Four Promotions
2007-10-04 22:54:00 The Twin Cities office of Weber Shandwick today announced the promotion of employees in the financial services and health care practices. Tonya Tennessen was promoted to account supervisor in the financial services practice. Having joined Weber Shandwick last year, Tennessen plays a key role on the award-winning Go Direct campaign of the U.S. Department of the Treasury. She manages the campaign's national media and partner outreach efforts. Tennessen has also served on Weber Shandwick's pro bono client selection committee and currently directs Weber Shandwick's pro bono work with a local non-profit legal services organization servicing Minnesota's immigrant population. A native of Minneapolis, Minn., Tennessen holds a bachelor's degree in English, Economics and secondary English Education from the University of Wisconsin-Madison. The health care practice has promoted Toccara Torres, Stacy Buehner and Rachel Lonsdale from assistant account executives to account executives. Tor... More About: Promotions , Anno
Job - Kroll Ontrack - PR Specialist, Legal Technologies
2007-10-04 20:38:00 Kroll Ontrack - PR Specialist, Legal Technologies More About: Logi
Crisis Communication 1 of 3
2007-10-04 05:35:00 A crisis can strike your client with no advanced notice. Some companies will react well, like the well documented case of Tylenol, some will react by the book but in a non-personal, uninspiring way, such as Skype during their recent coverage outage and some will fail miserably,Jack in the Box, anyone?Tylenol recovered from their crisis in better shape than before. They were able to communicate to the public what their values were and having that crisis gave them a wider audience to communicate with. You want to set your clients up to respond in this manner.How do you make sure that your clients are prepared for a crisis and how do you make sure that in the event of a crisis it is handled in the best possible way? I have spoken to several local PR practitioners and I have done quite a bit of research to put together this “Dummy’s Guide” to crisis communication. I will link a lot of resources at the conclusion of this series.1) In a crisis time is of the essence, plan ahe... More About: Communication , Crisis , Cris
Job - Minnesota Department of Revenue - Media Relations Coordinator
2007-10-02 14:16:00 Minnesota Department of Revenue - Media Relations Coordinator More About: Minnesota
ASI Communications Names Lindgren Director of PR
2007-10-02 14:10:00 ASI Communications announced today that it has hired Dawn Lindgren as director of public relations. Lindgren joins ASI after 10 years with Weber Shandwick, where she honed her skills in strategic communications, public relations, media relations, crisis communications and public affairs. "I knew the first time I met Dawn that she was the right person for the job," said Vice President Patrick Rosenstiel. "She knows that public relations is more than a press release and a prayer, and she understands our agency-wide perspective that PR efforts need to be flexible — able to stand on their own in some cases, while integrating seamlessly into broader marketing campaigns in others."ASI Communications is growing to over eighty employees, and Lindgren will coordinate the efforts of its 15-person public relations team. This team includes media relations experts, researchers, senior writers and media monitors offering vertical expertise in retail, health care, issue management, B2B, governme... More About: Names , Director , Dire , Rect
Five Tips for Identifying and Collaborating with a Freelancer - Part 3 of 3
2007-10-02 14:00:00 If and when you make the decision to hire a freelancer, the following tips can be helpful when identifying the appropriate freelancer(s) and collaborating with them to meet your needs.1. Know your team’s strengths and weaknesses. Use a freelancer to fill in the gaps when necessary. For example, if your team is very good with the big picture, but needs help with the details, find someone that can develop a plan and timeline to deliver your vision and keep the team on track.2. Develop a roster. Strategic versus nitty gritty. Specialized versus generalized. There is a time and place for different freelancers. Perhaps you need someone with 20 years of experience to help with your crisis plan, but they may not be the best use of your budget when you need a press release or media support. 3. Know what you want. A freelancer is not a mind reader. Be able to provide them with a good idea of what you’re looking for so there aren’t any surprises in the deliverable and you get the most o... More About: Tips , Part , Part 3 , Freelancer
New Clients for Maccabee Group
2007-10-01 15:58:00 AmericInn, a 200+ location mid-scale hotel chain with headquarters in Chanhassen, Minnesota; The Ivy Spa Club, a luxury spa and fitness facility opening in downtown Minneapolis; Angie’s Kettle Corn, the North Mankato, MN-based manufacturer of freshly-popped classic popcorn snacks; Certes Financial Pros, the St. Louis Park, MN-based provider of high-level financial staffing for Twin Cities companies; and Icon Services Corp., a Saint Paul-based security agency providing executive/VIP protection, public safety and investigative work, have all chosen Maccabee Group Inc. as their public relations agency. More About: Clients , Client
Job - Junior/Mid-Level PR Practitioners Fleishman-Hillard
2007-10-01 14:15:00 Junior/Mid-Level PR Practitioners Fleishman-Hillard More About: Junior , Leis , Lard
MWC becomes MWMC
2007-09-28 19:16:00 Minnesota Women in Communications (MWC) has changed their name to the Minnesota Women in Marketing and Communications. Here is the announcement:Inspired by the success of our organization's first year, The Board of Directors felt challenged to respond to the needs of our expanding membership, which grew by 50 percent since our launch last September.Celebrating that success, the Board modified the name of the organization to Minnesota Women in Marketing and Communications (MWMC). This name more accurately represents the diverse membership and better positions the organization in Minnesota's rapidly changing marketing and communications industry.Our logo and Web address will remain the same, and most importantly, we continue our commitment to investing resources to the betterment of the marketing and communications industry with new and improved programming and in support of our mission, "To be Minnesota's professional association of choice for women in marketing and communications...
Job - Multiple Job Openings at Padilla
2007-09-27 20:54:00 Multiple Job Openings at Padilla More About: Dill
Job - Fleishman-Hillard - Public Relations Internship Program
2007-08-07 13:22:00 Fleishman-Hillard - Public Relations Internship Program
Thanks!
2007-08-07 01:08:00 Hi Everyone! Ryan-thank you for the introduction. I look forward to writing every Wednesday. Please let me know if you have questions or comments. I would also love to know if there are any trends that you would like me to look into and write about. I am excited to examine and comment on what is happening in the industry.Please see my resume at mnprjobseeker.blogspot.com and let me know if you think I am good fit for your company or if I should talk to someone you know. Thanks.-Catherine More About: Hank
Changes to Minnesota Public Relations Blog
2007-08-06 14:17:00 In the coming weeks you will notice some changes to Minnesota Public Relations Blog . With my busy schedule, I have not had time to comment on things happening in the region as much as I would like to, so I am bringing on a new team member, Catherine Wood.Catherine is a new face to the Minnesota PR scene. Catherine has worked as a sales consultant for an employee benefits company selling insurance, since she graduated from USC in 2005. As a consultant, she learned to manage her time, to be self motivated and to be able to start a conversation with anyone, anywhere. Unfortunately this position did not provide her with the opportunity to write, to be creative or to use her communications skills in unique and valuable ways. Now Catherine is looking for a position in public relations. While she waits for that perfect job, Catherine is hoping to learn about the PR world here in the Twin Cities. Showing her motivation, she has started her own blog aptly named mnprjobseeker.blogspot.com a...
YAMAMOTO MOSS MACKENZIE WINS AT SAN FRANCISCO INTERNATIONAL WINE COMPETITIO
2007-08-03 20:03:00 Yamamoto Moss Mackenzie took home a bronze medal for wine label design for Alexis Bailly Vineyard’s 2005 Voyageur, a red table wine, at the 2007 San Francisco International Wine Competition. This is the second win for YMM. The agency, which has been designing labels for the Minnesota vineyard for 35 years, has previously won a bronze for wine label design for Alexis Bailly’s Ratafia ice wine.The San Francisco International Wine Competition is the largest and most prestigious wine competition in America . Judging was held at The Hotel Nikko in San Francisco in June 2007. For more, visit www.sfwinecomp.com.The elegant dry table wines from the Alexis Bailly Vineyard in the Hiawatha Valley of the Upper Mississippi have earned Alexis Bailly Vineyard national acclaim and Minnesota unlikely fame in the wine-drinking world. For more, visit www.abvwines.com. More About: Wins
Speechless
2007-08-02 18:56:00 It appears people are still missing as a result of the collapsed bridge on 35W yesterday. I am left speechless as a result of this senseless tragedy. My thoughts and prayers go out to those of you that may have lost loved ones. More About: Speechless , Speech
Job - PRSA's Job Mart - Your Ticket to the Top
2007-07-31 20:24:00 PRSA's Job Mart - Your Tick et to the Top
APR Candidates: New 2007 Study Guide Available Later This Year
2007-07-31 13:44:00 In case you missed this in the last PRSA Link, I thought it was worth mentioning.A dynamic online resource to help those pursuing Accreditation is slated to be released later this year. Visit the Universal Accreditation Board website at www.praccreditation.org to learn when you can download the study guide for the Examination for Accreditation in Public Relations.Compiled by the Universal Accreditation Board, the guide offers a tremendous amount of insight into the knowledge, skills and abilities that comprise the questions on the APR examination. The guide also includes preparation tips, recommendations on other study resources and three interesting case studies and public relations plan examples. Candidates who submit an application and pay the accompanying fee for the APR exam will be provided the guide at no charge. More About: Study , Guide , Year , Available
Job - Snow Communications Hiring Account Supervisor
2007-07-27 17:48:00 Snow Communications Hiring Account Supervisor More About: Snow
Leading IT Journalists Rank Weber Shandwick as Top Large PR Agency
2007-07-26 21:42:00 Global public relations firm Weber Shandwick was named the best large PR agency in PRSourceCode's annual Top Tech Communicators Study. The survey of the IT industry's top PR agencies and corporate PR departments was conducted among more than 300 IT journalists. Weber Shandwick received top honors for adding the most value to technology journalists' editorial processes such as responsiveness, reliability, and overall recognition of editorial needs. Notably, Weber Shandwick was rated one of the "best of the best" firms for the second year in a row by editorial respondents from leading publications such as eWeek, InformationWeek and USA Today."As evangelists for technology, we are committed to advocating on behalf of our clients and being a respected and credible resource for the press," said Casey Sheldon, president of Weber Shandwick’s global technology practice. "We value our strong relationships with technology media around the world and we’re immensely proud to have earned... More About: Agency , Rank , Leading , Lead , Journalist
Job - Padilla Speer Beardsley - Account Executive
2007-07-25 14:33:00 Padilla Speer Bear d sley - Account Executive More About: Account Executive
Sept. 20, 2007 - Save the Date: 2007 Minnesota PRSA Professional Practices
2007-07-24 14:54:00 Do you feel like your public relations skills need rejuvenation? Do you need to broaden your knowledge about new technologies and tools? Are you ready to augment your knowledge about the rapidly-changing communications industry?Join us at the Crowne Plaza in Brooklyn Park for the 2007 Minnesota PRSA Professional Practices Conference on Sept . 20, for an “Extreme Makeover: PR Edition!”Stay tuned for more details. More About: Save , The D
Job - StoneArch Creative - Account Manager, Healthcare Marketing
2007-07-22 15:13:00 StoneArch Creative - Account Manager , Healthcare Marketing
Job - Weber Shandwick - Senior Account Executive/Account Supervisor, Financ
2007-07-22 15:12:00 Weber Shandwick - Senior Account Executive /Account Supervisor, Fina n cial Services
Carmichael Lynch Spong Wins Four Silver Anvils
2007-07-22 00:13:00 Carmichael Lynch Spong continues to remain one of the nation’s most decorated public relations firms by earning four Silver Anvil and two Bronze Anvil awards last night at the industry’s most coveted competition ― the Public Relations Society of America (PRSA) Silver Anvil Celebration. The firm tied for the third highest number of awards and was the most award-winning public relations firm outside of New York City . The event was held in New York City at the Equitable Center .The PRSA Silver Anvil recognizes excellence in overall public relations campaigns, while the Bronze Anvil celebrates the best public relations tactics. "The numerous awards we received are a testament to our firm’s commitment to produce exceptional award-winning work for our clients," says Douglas K. Spong, APR, president of Carmichael Lynch Spong. More About: Wins
WEBER SHANDWICK WINS PRSA ANVIL AWARDS
2007-07-20 23:17:00 The Twin Cities office of Weber Shandwick won a Bronze Anvil award, one Bronze Anvil Award of Commendation and two Silver Anvil Awards of Commendation from the Public Relations Society of America (PRSA) at the annual awards event on June 14 in New York."We truly value this recognition from peers throughout our industry," Sara Gavin, president of Weber Shandwick’s Twin Cities office. "These honors are a testament to our clients’ imagination and forward thinking and our shared commitment to creativity and professionalism."Weber Shandwick received a Bronze Anvil Award in the “More Than 17 Pages” category and a Bronze Anvil Award of Commendation in the “External Video Programs” category for “Forward: Living Life After Transplant” on behalf of the National Marrow Donor Program’s® (NMDP) Office of Patient Advocacy. The NMDP challenged Weber Shandwick to develop a compelling way to educate patients ages 14 to 23 about what to expect – medically, emotionally and sociall... More About: Wins
BROADSIGN SELECTS WEBER SHANDWICK
2007-07-20 15:05:00 BroadSign International, a worldwide provider of software solutions for digital signage networks, has chosen the Twin Cities office of global public relations firm Weber Shandwick to handle its public relations.BroadSign provides hosted software that powers digital signage networks in many sectors including transportation, public venues, interactive kiosks, malls, and retail stores."Digital signage is a rapidly growing media channel, and BroadSign is well-positioned to emerge as a leader," said Sara Gavin, president of Weber Shandwick’s Twin Cities office. "As part of the Interpublic Group (IPG), Weber Shandwick is well-connected to the media community that will be critical to the future success of digital signage as a significant advertising medium."BroadSign provides network operators and owners with digital signage software for managing, planning and executing digital signage campaigns. The software also measures and reports campaign effectiveness. BroadSign is headquartered in... More About: Select , Sele , Roads , Broad
Just as I said there is more to journalism than newspapers
More articles from this author:2007-07-19 04:53:00 So yesterday I wrote about the idea that perhaps newspapers should consider closing their doors and going to the Web instead. Today, The Same Rowdy Crowd, writes about life after journalism. Here is come of what they said:As the Minneapolis Star Tribune and St. Paul Pioneer Press keep shedding journalists, several of us on this blog get calls from reporters and editors asking what it’s like to go from the newsroom to other work. In fact, many reporters wonder how the hell they might make a living doing something other than asking questions and writing real fast.Not only are they proving there is life after journalism they also enjoy meeting to talk about it. Check it out. More About: Journalism , Newspapers , Said , Papers 1, 2, 3, 4, 5 |
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