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Minnesota Public Relations


Minnesota Public Relations
The most recent news, event and jobs in Minnesota Public Relations.
Articles: 1, 2, 3, 4, 5, 6

Articles

ASI Communications Names Lindgren Director of PR
2007-10-02 14:10:00
ASI Communications announced today that it has hired Dawn Lindgren as director of public relations. Lindgren joins ASI after 10 years with Weber Shandwick, where she honed her skills in strategic communications, public relations, media relations, crisis communications and public affairs. "I knew the first time I met Dawn that she was the right person for the job," said Vice President Patrick Rosenstiel. "She knows that public relations is more than a press release and a prayer, and she understands our agency-wide perspective that PR efforts need to be flexible — able to stand on their own in some cases, while integrating seamlessly into broader marketing campaigns in others."ASI Communications is growing to over eighty employees, and Lindgren will coordinate the efforts of its 15-person public relations team. This team includes media relations experts, researchers, senior writers and media monitors offering vertical expertise in retail, health care, issue management, B2B, governme...
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Five Tips for Identifying and Collaborating with a Freelancer - Part 3 of 3
2007-10-02 14:00:00
If and when you make the decision to hire a freelancer, the following tips can be helpful when identifying the appropriate freelancer(s) and collaborating with them to meet your needs.1. Know your team’s strengths and weaknesses. Use a freelancer to fill in the gaps when necessary. For example, if your team is very good with the big picture, but needs help with the details, find someone that can develop a plan and timeline to deliver your vision and keep the team on track.2. Develop a roster. Strategic versus nitty gritty. Specialized versus generalized. There is a time and place for different freelancers. Perhaps you need someone with 20 years of experience to help with your crisis plan, but they may not be the best use of your budget when you need a press release or media support. 3. Know what you want. A freelancer is not a mind reader. Be able to provide them with a good idea of what you’re looking for so there aren’t any surprises in the deliverable and you get the most o...
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New Clients for Maccabee Group
2007-10-01 15:58:00
AmericInn, a 200+ location mid-scale hotel chain with headquarters in Chanhassen, Minnesota; The Ivy Spa Club, a luxury spa and fitness facility opening in downtown Minneapolis; Angie’s Kettle Corn, the North Mankato, MN-based manufacturer of freshly-popped classic popcorn snacks; Certes Financial Pros, the St. Louis Park, MN-based provider of high-level financial staffing for Twin Cities companies; and Icon Services Corp., a Saint Paul-based security agency providing executive/VIP protection, public safety and investigative work, have all chosen Maccabee Group Inc. as their public relations agency.
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Job - Junior/Mid-Level PR Practitioners Fleishman-Hillard
2007-10-01 14:15:00
Junior/Mid-Level PR Practitioners Fleishman-Hillard
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MWC becomes MWMC
2007-09-28 19:16:00
Minnesota Women in Communications (MWC) has changed their name to the Minnesota Women in Marketing and Communications. Here is the announcement:Inspired by the success of our organization's first year, The Board of Directors felt challenged to respond to the needs of our expanding membership, which grew by 50 percent since our launch last September.Celebrating that success, the Board modified the name of the organization to Minnesota Women in Marketing and Communications (MWMC). This name more accurately represents the diverse membership and better positions the organization in Minnesota's rapidly changing marketing and communications industry.Our logo and Web address will remain the same, and most importantly, we continue our commitment to investing resources to the betterment of the marketing and communications industry with new and improved programming and in support of our mission, "To be Minnesota's professional association of choice for women in marketing and communications...
Job - Multiple Job Openings at Padilla
2007-09-27 20:54:00
Multiple Job Openings at Padilla
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Thanks!
2007-08-07 01:08:00
Hi Everyone! Ryan-thank you for the introduction. I look forward to writing every Wednesday. Please let me know if you have questions or comments. I would also love to know if there are any trends that you would like me to look into and write about. I am excited to examine and comment on what is happening in the industry.Please see my resume at mnprjobseeker.blogspot.com and let me know if you think I am good fit for your company or if I should talk to someone you know. Thanks.-Catherine
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Changes to Minnesota Public Relations Blog
2007-08-06 14:17:00
In the coming weeks you will notice some changes to Minnesota Public Relations Blog . With my busy schedule, I have not had time to comment on things happening in the region as much as I would like to, so I am bringing on a new team member, Catherine Wood.Catherine is a new face to the Minnesota PR scene. Catherine has worked as a sales consultant for an employee benefits company selling insurance, since she graduated from USC in 2005. As a consultant, she learned to manage her time, to be self motivated and to be able to start a conversation with anyone, anywhere. Unfortunately this position did not provide her with the opportunity to write, to be creative or to use her communications skills in unique and valuable ways. Now Catherine is looking for a position in public relations. While she waits for that perfect job, Catherine is hoping to learn about the PR world here in the Twin Cities. Showing her motivation, she has started her own blog aptly named mnprjobseeker.blogspot.com a...
YAMAMOTO MOSS MACKENZIE WINS AT SAN FRANCISCO INTERNATIONAL WINE COMPETITIO
2007-08-03 20:03:00
Yamamoto Moss Mackenzie took home a bronze medal for wine label design for Alexis Bailly Vineyard’s 2005 Voyageur, a red table wine, at the 2007 San Francisco International Wine Competition. This is the second win for YMM. The agency, which has been designing labels for the Minnesota vineyard for 35 years, has previously won a bronze for wine label design for Alexis Bailly’s Ratafia ice wine.The San Francisco International Wine Competition is the largest and most prestigious wine competition in America . Judging was held at The Hotel Nikko in San Francisco in June 2007. For more, visit www.sfwinecomp.com.The elegant dry table wines from the Alexis Bailly Vineyard in the Hiawatha Valley of the Upper Mississippi have earned Alexis Bailly Vineyard national acclaim and Minnesota unlikely fame in the wine-drinking world. For more, visit www.abvwines.com.
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Speechless
2007-08-02 18:56:00
It appears people are still missing as a result of the collapsed bridge on 35W yesterday. I am left speechless as a result of this senseless tragedy. My thoughts and prayers go out to those of you that may have lost loved ones.
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Job - PRSA's Job Mart - Your Ticket to the Top
2007-07-31 20:24:00
PRSA's Job Mart - Your Tick et to the Top
APR Candidates: New 2007 Study Guide Available Later This Year
2007-07-31 13:44:00
In case you missed this in the last PRSA Link, I thought it was worth mentioning.A dynamic online resource to help those pursuing Accreditation is slated to be released later this year. Visit the Universal Accreditation Board website at www.praccreditation.org to learn when you can download the study guide for the Examination for Accreditation in Public Relations.Compiled by the Universal Accreditation Board, the guide offers a tremendous amount of insight into the knowledge, skills and abilities that comprise the questions on the APR examination. The guide also includes preparation tips, recommendations on other study resources and three interesting case studies and public relations plan examples. Candidates who submit an application and pay the accompanying fee for the APR exam will be provided the guide at no charge.
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Leading IT Journalists Rank Weber Shandwick as Top Large PR Agency
2007-07-26 21:42:00
Global public relations firm Weber Shandwick was named the best large PR agency in PRSourceCode's annual Top Tech Communicators Study. The survey of the IT industry's top PR agencies and corporate PR departments was conducted among more than 300 IT journalists. Weber Shandwick received top honors for adding the most value to technology journalists' editorial processes such as responsiveness, reliability, and overall recognition of editorial needs. Notably, Weber Shandwick was rated one of the "best of the best" firms for the second year in a row by editorial respondents from leading publications such as eWeek, InformationWeek and USA Today."As evangelists for technology, we are committed to advocating on behalf of our clients and being a respected and credible resource for the press," said Casey Sheldon, president of Weber Shandwick’s global technology practice. "We value our strong relationships with technology media around the world and we’re immensely proud to have earned...
More About: Agency , Rank , Leading , Lead , Journalist
Job - Padilla Speer Beardsley - Account Executive
2007-07-25 14:33:00
Padilla Speer Bear d sley - Account Executive
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Sept. 20, 2007 - Save the Date: 2007 Minnesota PRSA Professional Practices
2007-07-24 14:54:00
Do you feel like your public relations skills need rejuvenation? Do you need to broaden your knowledge about new technologies and tools? Are you ready to augment your knowledge about the rapidly-changing communications industry?Join us at the Crowne Plaza in Brooklyn Park for the 2007 Minnesota PRSA Professional Practices Conference on Sept . 20, for an “Extreme Makeover: PR Edition!”Stay tuned for more details.
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Job - Weber Shandwick - Senior Account Executive/Account Supervisor, Financ
2007-07-22 15:12:00
Weber Shandwick - Senior Account Executive /Account Supervisor, Fina n cial Services
Carmichael Lynch Spong Wins Four Silver Anvils
2007-07-22 00:13:00
Carmichael Lynch Spong continues to remain one of the nation’s most decorated public relations firms by earning four Silver Anvil and two Bronze Anvil awards last night at the industry’s most coveted competition ― the Public Relations Society of America (PRSA) Silver Anvil Celebration. The firm tied for the third highest number of awards and was the most award-winning public relations firm outside of New York City . The event was held in New York City at the Equitable Center .The PRSA Silver Anvil recognizes excellence in overall public relations campaigns, while the Bronze Anvil celebrates the best public relations tactics. "The numerous awards we received are a testament to our firm’s commitment to produce exceptional award-winning work for our clients," says Douglas K. Spong, APR, president of Carmichael Lynch Spong.
More About: Wins
WEBER SHANDWICK WINS PRSA ANVIL AWARDS
2007-07-20 23:17:00
The Twin Cities office of Weber Shandwick won a Bronze Anvil award, one Bronze Anvil Award of Commendation and two Silver Anvil Awards of Commendation from the Public Relations Society of America (PRSA) at the annual awards event on June 14 in New York."We truly value this recognition from peers throughout our industry," Sara Gavin, president of Weber Shandwick’s Twin Cities office. "These honors are a testament to our clients’ imagination and forward thinking and our shared commitment to creativity and professionalism."Weber Shandwick received a Bronze Anvil Award in the “More Than 17 Pages” category and a Bronze Anvil Award of Commendation in the “External Video Programs” category for “Forward: Living Life After Transplant” on behalf of the National Marrow Donor Program’s® (NMDP) Office of Patient Advocacy. The NMDP challenged Weber Shandwick to develop a compelling way to educate patients ages 14 to 23 about what to expect – medically, emotionally and sociall...
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BROADSIGN SELECTS WEBER SHANDWICK
2007-07-20 15:05:00
BroadSign International, a worldwide provider of software solutions for digital signage networks, has chosen the Twin Cities office of global public relations firm Weber Shandwick to handle its public relations.BroadSign provides hosted software that powers digital signage networks in many sectors including transportation, public venues, interactive kiosks, malls, and retail stores."Digital signage is a rapidly growing media channel, and BroadSign is well-positioned to emerge as a leader," said Sara Gavin, president of Weber Shandwick’s Twin Cities office. "As part of the Interpublic Group (IPG), Weber Shandwick is well-connected to the media community that will be critical to the future success of digital signage as a significant advertising medium."BroadSign provides network operators and owners with digital signage software for managing, planning and executing digital signage campaigns. The software also measures and reports campaign effectiveness. BroadSign is headquartered in...
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Just as I said there is more to journalism than newspapers
2007-07-19 04:53:00
So yesterday I wrote about the idea that perhaps newspapers should consider closing their doors and going to the Web instead. Today, The Same Rowdy Crowd, writes about life after journalism. Here is come of what they said:As the Minneapolis Star Tribune and St. Paul Pioneer Press keep shedding journalists, several of us on this blog get calls from reporters and editors asking what it’s like to go from the newsroom to other work. In fact, many reporters wonder how the hell they might make a living doing something other than asking questions and writing real fast.Not only are they proving there is life after journalism they also enjoy meeting to talk about it. Check it out.
More About: Journalism , Newspapers , Said , Papers
Did you say stop the presses?
2007-07-17 20:07:00
I read an interesting article today written by Jon Fine of Business Week. In the article he suggests that it may be time for some for some enterprising newspaper to go completely online. He writes:It's a question worth asking. This could be the worst year for newspapers since the Great Depression. The double-digit revenue declines long forecast by doomsters have arrived. While nearly all the major papers still post profits, albeit smaller than before, a few prominent ones are losing boatloads.This struck me as interesting because I have thought for a long time that if, for example in our local market, the Pioneer Press focused all of its efforts online it could be a real dominate force. What do you think?You can get Fine's full article here.
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"Awnings Today" Campaign Builds Momentum with Risdall McKinney
2007-07-13 15:40:00
After completing a competitive pitch process, the Industrial Fabrics Association International (IFAI) and the Professional Awning Manufacturers Association (PAMA) have selected Risdall McKinney Public Relations to implement the second year of the Awnings Today (www.awningstoday.com) national consumer campaign. "Expanding the campaign in year two, we wanted to select an agency that had both a passion for our calling and driving results," said Michelle Sahlin, managing director, PAMA. "Risdall McKinney understood and recognized our objectives, had knowledge of the insider channels for key messaging and provided insight to the places which could make the most impact." Risdall McKinney will implement a strategic public relations plan that incorporates media relations, stakeholder communications, partnerships and special events to create consumer awareness for the benefits of awnings. "As the Awnings Today campaign enters its second year, we’re excited to further the momentum and creat...
More About: Campaign , Momentum , Builds
Job - Padilla Speer Beardsley has jobs, jobs and more jobs
2007-07-12 01:34:00
Account Supervisor/Director, Manufacturing and Technology, MinneapolisSenior Account Executive, Investor Relations and Technology, MinneapolisProject Manager, Interactive & Creative Services, MinneapolisAccount Executive, Manufacturing and Technology, MinneapolisAssistant Account Executives, Agribusiness, Consumer, Manufacturing & Technology, Minneapolis
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PR firm Provident Partners increases workforce by 50 percent
2007-07-12 00:05:00
Provident Partners , a public relations and new-media consulting agency, increased its workforce by 50 percent with its recent hire of Kirsten Johnson as an account executive.Johnson is a recent graduate of the University of Nebraska-Lincoln, where she earned a bachelor’s degree in journalism. She previously worked in public relations for the Nebraska Soybean Board. Her addition to the Provident Partners staff means big things for this growing agency, which is at the forefront of integrating traditional, multimedia and social media PR tactics for clients."I've been in this business for 25 years – in front of the camera and in the inner circle of communication strategy sessions. Today we're witnessing a sea-change in the way our society, its members and its institutions communicate, learn and interact," said Albert Maruggi, president of Provident Partners. "I call this the 'trans-' era: trans-media, trans-generation, trans-location. This era calls for the right combination of ...
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The Prosumer
2007-07-11 22:40:00
Gutenberg. Radio. TV. Internet. We know the history of media. Got it. And today we see traditional media channels dissipate before our very eyes as multi-directional, consumer-generated media gain solid ground. Social media continues to proliferate across the world, affecting our ways of receiving – and producing – information. Yep, got that too.But how accurate can we be with our predictions on how media and information sharing will evolve in years to come? Will we get it right?The latest Prometeus Media Revolution video provides us with an interesting take on where we’ll be in the next fifty years.Could Second Life become the new reality? Will virtual life capture the biggest market on the planet? The terrestrial avatar? Say it ain’t so! While a bit far-fetched in my opinion, what’s your take?Oh, and what is a “prosumer”? Apparently, anyone. Check it out…
The Alphabet Bash returns!!!
2007-07-11 16:49:00
Please join...IABC: International Association of Business CommunicatorsPRSA: Public Relations Society of AmericaAMA: American Marketing AssociationAd Fed: Advertising Federation of Minnesota...as they host the 2nd Annual Alphabet Bash on Thursday, August 16 from 6 pm -9 pm at Trocaderos Night Club, 107 Third Ave N. in the Minneapolis Warehouse District.The A lphabet Bash is a "can't miss" networking event celebrating Minnesota marketing and communications professionals! Make business connections, develop long-lasting relationships, explore other business development opportunities - or just come for a good time. Last year we had over 450 marketing and communications professionals in attendance — we hope to make this year even bigger and better!Cost: $30.00 for members of the above organizations$40.00 for non-members$20.00 for students(cost will go up $10.00 if registering after August 2, 2007)**Price includes drinks, heavy appetizers and a chance to win fabulous door prizes, inclu...
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YMM Wins American Design Awards
2007-07-10 21:43:00
The American Design Awards has announced its 2007 Winter Semi-Annual Contest winners. Yamamoto Moss Mackenzie, Minneapolis, received two accolades, including second place for self-promotion design for an agency holiday card and third place in brochure design for work for Cargill, Inc. Overall, sixty awards were given from a pool of nearly 1,250 design entries.The American Design Awards hopes to change how people view graphic designers, by offering awards to the most creative, rewarding excellence in design and business, reaching out to young designers who need advice and mentoring, and providing positive criticism and feedback to those who are just a step away from stardom. Visit www.americandesignawards.com for a complete list of the winners and for more detail on the competition.
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