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The Blog at BargainPrinting

The Blog at BargainPrinting
Bargain Printing's blog for printing buyers, graphic designers and prepress fans to learn more about the products and services offered at BargainPrinting.com
Articles: 1, 2, 3

Articles

CreativeBlvd.com
2007-09-26 17:56:00
I wanted to thank all of those who made at the CreativeBlvd.com event last night, at the Apple Store SoHo, here in NYC. The event was co-sponsored by BargainPrinting.com, Apple, Pantone, X-Rite and featured several great speakers. We certainly enjoyed talking to all of those who sticked around until the end and asked their questions. If you haven’t made it, stay tuned and there should be more events coming up soon, in NYC and nationwide. Event Announcement Eric - prepress manager @ BargainPrinting.com presenting Two of the many winners of the evening’s givaways.
Ideas: Maximize ROI Using Gift Certificates as Holiday Promotional Incentiv
2007-08-17 18:30:00
Some of the most effective consumer promotions around the Thanksgiving and Christmas holidays may be those that include incentive gifts with high emotional value.  In fact, the best holiday promotional incentives could have a relatively small dollar value as long as they generate enough positive emotions to make them impactful.  This brief article describes how your business can attract more consumers and maximize ROI by using gift certificates with high emotional value as promotional incentives. (more…)
More About: Ideas , Holiday , Gift , Certificates , Promotional
Ideas: Best Practices Tax Benefits of Gift Certificates as Holiday Employee
2007-08-17 18:28:00
Cash gifts and many gift certificates are considered taxable income that must be reported.  But some gift certificates are exempt under the IRS d e minimus rule.  This article describes the difference, and how your employee gifts can not only be non-taxable for employees but may also be deductible as a non-wage business expense by the employer. (more…)
More About: Ideas , Holiday , Gift , Employee , Benefits
Ideas: Corporate Gift Giving Overview
2007-08-17 18:23:00
Every company, regardless of its size or the industry in which it operates, should have a reasonable corporate gift giving plan.  Corporate gift giving is an art, not a science.  But its principles and challenges are easy to master.  The purpose of this brief article is to help you develop an appropriate plan for your company. Challenges/Opportunities Corporate gift giving may have surprising impact, helping you meet the following challenges: Enhancing relationships with and improving loyalty of customers Improving the service level of suppliers Developing greater employee goodwill and productivity Increasing top-of-mind awareness among prospective customers Improving relationships with government agencies Fostering good relationships with the press Impact On The Bottom Line Contrary to incentives or awards, which are based on merit through past or expected future performance, company gifts are generally given expecting little in return other than enhanced relationships with th...
More About: Ideas , Gift , Giving , Rate
Ideas: Give gifts that count - corporate gifts
2007-08-17 18:14:00
Thoughtful gifts for employees express appreciation for a job well done. What did you give your employees for the holidays last year? Mugs? Turkeys? Nothing? According to a Lands’ End Corporate Sales Employee Gift Survey, 58 percent of employees believe their employers expend minimal time and effort selecting their holiday gifts. Among the most thoughtless gifts respondents said they had received: a ruler, a can of prunes, a lottery, ticket and an eraser. (more…)
More About: Ideas , Gifts , Give , Count
Ideas: Oops! You Forgot the Holidays: Ideas for Your Clients
2007-08-17 18:10:00
Oh no! You’ve wrapped the presents, baked the cookies and probably even sung a carol or two. But you forgot the people who helped make this year a great one - your clients. Never fear. Use these tips to send out the holiday cheer to your clients and keep your name on the top of their list: (more…)
More About: Ideas , Holidays , Clients , Client , The Holidays
Ideas: Before you buy Business Gifts
2007-08-17 18:04:00
Giving Memorable Gifts You give business gifts for specific business reasons: to thank a customer for their past business; to cement the relationship; and to encourage their continued business. You want to select and deliver gifts that leave your clients delighted. To give gifts that are well received and memorable, and avoid giving gifts that offend, here is what you need to know. 1. Know your company Does your company have a policy on corporate gifts? What is the policy? Do the gifts get charged to your budget or to an overhead account? What is the budget for these items? 2. Know your peers Is anyone else in your company sending gifts to customers who are on your list? If so, your gifts should complement each other. Consider combining the budget amounts to give the client one nicer gift rather than two separate gifts. Find out whether anyone in your organization is sending gifts to peers of your customer. Coordinate to make sure that neither gift makes the other appear inappropria...
More About: Ideas , Business , Fore , Sine
Benefits: Hpw to bring your personal brand to life through greeting cards
2007-08-17 17:45:00
Have you considered how little post you get these days? I know most of our post is junk mail, statements and bills, so getting a letter from someone or a card is quite unusual and certainly stands out from the rest of the post. With email being so prolific and fast, it is sometimes easy to forget to remember the power of a hand written note. (more…)
More About: Personal , Life , Brand , Cards , Benefits
Benefits: Personalizing Greeting Cards
2007-08-17 17:41:00
Personalizing Greeting Cards Nine out of 10 Americans look forward to receiving personal letters and greeting cards. Adding a personal touch to your greeting cards can make them even more special to the receiver. Here are some tips for personalizing greeting cards: Decorate the outside of the envelope with drawings and stickers. Adorning the outside of the card adds more pageantry to the thoughtfulness inside. Write the person’s name or nickname on the inside of the card. Personalizing the card reminds them this card was sent just for them. (more…)
More About: Benefits , Greeting Cards , Sona
Benefits: Guide to staying connected.
2007-08-17 17:37:00
Guide to Staying Connected Today’s busy schedules often leave little time for enriching people’s lives – our own included. But, carving out time to reach out to loved ones and strengthen our personal connections helps to boost our emotional well-being. Connecting with friends and family doesn’t have to take a lot of effort and it is often the simple, small gesture that has the most impact when it comes to showing someone how much you care. Sending a greeting card is one of those simple gestures that reminds people someone is thinking about them. Making someone else feel special can also have the effect of making the sender feel good too. With all of the stress in people’s lives today, that small oasis of contentment is something we need now more than ever. (more…)
More About: Guide , Benefits , Guid
Benefits: Emotional Benefits of Greeting Cards
2007-08-17 17:34:00
Emotional Benefits of Greeting Cards A greeting card in the mailbox not only brightens our day, but can instantly connect us emotionally to friends and family. That special bright-colored or hand-written envelope stands out among our piles of bills and magazines and serves as a reminder that someone has taken the time from their day to reach out to us and show us they care. Whether because of an annual holiday or an unexpected gesture, greeting cards keep people connected, benefiting both the sender and receiver. (more…)
More About: Greeting Cards , Emotion
Calendars Make Great Gifts
2007-08-09 16:07:00
Everyone can use a good calendar, or two or more. Make sure that it is your calendar that will stick around their office. If you succeed, your company’s name and product information will be around for a full year. At the same time, calendars make an ideal gift since are inexpensive to print and mail. Read on for a few creative ideas to consider when designing your calendars to assure that will be effective. 1. Calendars with nature, scenery, or neutral subjects are preferred over product specific. This should not discourage you to have your own calendar printed through. Personalized the bottom part of the calendar, and include your company’s products and contact information. 2. Calendars are easy and inexpensive to print and mail if you have to compare them with some alternative corporate gifts that might run you on the hundreds of dollars. Also shipping is another expensive factor you can avoid if you select to send out a calendar. Invest on a nice and inexpensive prese...
More About: Gifts , Great , Lend
Brochure Design Tips
2007-06-15 15:03:00
A good brochure must communicate a summary of your business along with a visual feel of who you are. Don’t give away too much information. Leave the customer wanting to learn more about your company. Here are some tips for designing an effective brochure: 1) First, you need to settle on a marketing strategy. What position are you taking with this brochure? Ask yourself some of these questions: • What do I want my brochure to achieve? • Who is my target audience and what do they want from me? • How are we unique from our perceived competitors? • What are some personal values that play a part in the way we conduct business on a day-to-day basis? 2) Decide on the look of your brochure. • Use strong contrasts in colors, typefaces, spacing and sizing; if two elements are not exactly the same, make sure they are very different, otherwise it will look like a mistake rather than a technique to try and get your attention. • Make sure the alignment is strong with sharp, de...
More About: Design , Tips , Brochure , Broch
Local Graphic Designer Receives Inclusion into Worldly-Renowned Design Publ
2007-06-07 16:22:00
Meredith, NH, June 01, 2007 –(PR.com)– Shawn Dixon, of Birchtree Creative Services, has recently been selected for inclusion in this year’s LogoLounge Book 4. LogoLounge carefully reviews submissions, from all over the world, and is the internet’s largest database of logos – over 65,000 to date. The book, now in its fourth volume, is published every 18 months and judges this year, include Louis Lygo of Wolff Olins, Jerry Kuyper of Jerry Kuyper Partners, Jason Schulte of Office, Gaby de Abreu of Switch Branding & Design , Haley Johnson of Haley Johnson Design, Neville Brody of Research Studios, Janet Martin of Communication Arts, Inc., and Chris Campbell of Interbrand. The new book will be released by Rockport Publishers in February of 2008. (more…)
More About: Local , Designer , Graphic , Sion
Acrobat 8 has arrived
2007-05-30 15:33:00
Watch it work: http://www.watchacrobat8.com/index.asp?SO URCECODE=ZAHL&u=B9A26C9344CE49EDB3274 A2B8BD411EB
More About: Arri , Acrobat , Acro
CFF Logo Contest 2008
2007-05-30 15:24:00
   The Chinatown Film Festival needs the help of talented young students! We want to involve university and school students in our one-of-a-kind cultural event by providing young people the opportunity to create our signature logo. The CFF will be holding a logo design contest starting March 23rd, 2007 and ending June 30th, 2007. The design with the most innovation and creativity will become the official logo of the CFF. This means that your work will be featured throughout the entire festival, the CFF website, and any other materials produced by the CFF.     The logo will be our festival’s visual representation, the symbolic face of our hopes and goals. It will be a vital part of the CFF’s success and will appear in major media coverage of our event. As the CFF continues to grow, our logo will be internationally synonymous with not just the events of our festival, but the purpose of our festival: connecting cultures in new and exciting ways.     Given its great ...
More About: Contest , Logo , Contes , 2008
Design Professionals Invited to Spring Show
2007-05-21 14:06:00
The Academy of Art University’s annual Spring Show is the place to be Thursday, May 24 to meet graphic designers, creative directors, industry professionals and students, and the public is invited to attend. The works of the School of Graphic Design ’s emerging talent will be showcased. A deluxe, airplane-hangar-sized venue is this year’s new location for the festivities so there will be plenty of room to celebrate the future of art and design. Student scholarships will be awarded by a distinguished panel of judges: Camilla Bravo (Judging Chair) of Kodak Gallery, San Francisco, David Salanitro of Design Ranconteur at Large, Marc English of Marc English Design, Houston, Marc Woollard of IDEO, San Francisco, Jim Mousner of Origins, Houston, and Ray Ueno of Savage Space, Seattle. When: Thursday, May 24th Where: 601 Brannan Street, San Francisco, CA (Shuttle service will be available to the Spring Show from the Academy of Art University at 79 New Montgomery.) Time: 3pm ...
More About: Sion , Invite
American Graphic Design Awards
2007-05-14 22:52:00
Just a reminder that the popular American Graphic Design Award s entry deadline is Friday, May 18.   You can get more information or download an entry form at…   http://gdusa.com/contests/agda2.php
More About: Graphic Design
BargainPrinting.com Live @ Virginia
2007-05-07 21:14:00
We are very selective when it come to trade shows and we are not participating to that many throughout the year, nevertheless it was lot’s of fun to be part of the annual Abrakadoodle conference in VA this past weekend. It is always great to meet face to face with clients and hear first hand their feedback.
More About: Virginia , Live , Inti , Printing
Unrelated to Printing? but nevertheless FUN!
2007-05-03 16:13:00
Although this post is not related to printing, you might find it fun. Most of you will have to buy a mother’s day gift this week, and we have found this great idea we’d love to share with you. Get Mom or Wife or anyone else eligible, a PERSONALIZED iPods!!! How cool is that? Above ...
More About: Ever , Never , Less , Inti , Late
It is TRADE SHOW season?
2007-05-02 17:45:00
Study Reveals How Attendees Would Redesign the Convention Experience Two years of attendee focus groups reveal top five trends. Impact Unlimited, a leading provider of brand communications for events, meetings and exhibits worldwide, presented the results of its two-year focus group on attendees’ perceptions of exhibits and conferences at the recent Mid-Winter Health Care Exhibitor Association in ...
More About: Show , Season , Trade , Seas
Photoshop CS3- New Tools for Black and White Conversion
2007-04-26 18:24:00
For the serious photographer or designer, one of the most frustrating things can be converting your images from color to black and white. Often times, people will just click Image->Mode->Grayscale, then either leave the image as is, or use curves to adjust. There are several better ways to do this in Photoshop - methods that give you ...
More About: Tools , White , Black , Shop
Digital Film Tools Releases Adobe CS3 and Avid Intel Mac Compatible Plug-in
2007-04-25 15:18:00
Digital Film Tools releases new versions of 55mm, Digital Film Lab, EZ Mask, Light, Ozone, Snap and zMatte for Adobe Photoshop versions 7 through CS3 and Photoshop Elements as well as new Intel Mac compatible versions of 55mm, Digital Film Lab, Composite Suite, and zMatte for Avid Editing Systems–specifically Avid Media Composer 2.5.1 and higher ...
More About: Release
April Discounts - OVER SOON!
2007-04-22 15:58:00
WE are running a few specials on Business cards and postcards that will be over by 4/30. So if you want to take advantage of really inexpensive cards, place your orders by then.
More About: April , Discounts , Over , Count , Disco
Inaugural Spark Award Entries Reflect Energy of Great Designs
2007-04-22 15:53:00
Why do we need another design competition? Before the design magazines have their say, before the market votes yea or nay with its dollar votes, design competitions are a way to shine a light on great design. The Spark Award s, launched this year, incorporates dozens of possible design niches organized under three umbrellas: general, mobility and ...
More About: Energy , Great , Signs , Park
Electronic Recyclers Help Turn Technology Green
2007-04-17 20:02:00
With an estimated 500 million pounds of electronics collecting dust in California’s closets, garages and attics, finding ways to reuse those metals, plastics and chemicals is critical. That’s where John Shegerian’s company, Electro nic Recyclers, comes in. The Futures Channel takes viewers inside the largest electronic recycling plant in California in its new online micro-documentary, “Recycling ...
More About: Technology , Green , Help
Apple just unveiled Final Cut Studio 2
2007-04-16 14:07:00
Apple just unveiled Final Cut Studio 2, a significant upgrade to the industry’s leading video production suite that delivers new creative tools designed expressly for editors.Final Cut Studio 2 includes:- Final Cut Pro 6, which introduces Apple’s ProRes 422 format for uncompressed HD quality at SD file sizes and support for mixed video formats and ...
More About: Apple , Just
COLOURlovers.com Nominated for Best Community Website and Official Honoree
2007-04-13 14:11:00
The Webby Awards, the leading international honor for the Web, today nominated COLOURlovers for the Best Community Website of 2007 and an Official Honoree for Best Social/Network Website. COLOURlovers was created and is run by Darius A Monsef of Portland, OR. Of the more than 8,000 entries submitted from over 60 countries and all 50 ...
More About: Love , Lover , Muni
Content Management System Provides Web Concierge Service for Designers and
2007-04-09 14:46:00
Light, the resellable content management system for designers and agencies, announces the addition of a web concierge to its client support team. The web concierge provides assistance to designers and agencies who wish to design and build content managed websites for their own clients using Light. Learn more: http://www.speaklight.com/
More About: Design , System , Management , Men , Service
Folding!
2007-04-06 20:05:00
A common question at Bargain Printing is, “What type of fold should I choose?” Here is a rundown on the common types of folds: Bi Fold - Commonly referred to as a short or long fold. It is just one fold made to the paper in either direction. A short fold, would be a fold across the shortest ...
More About: Folding
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