Marketing, Advertising and CreativityMarketing, Advertising and CreativityFarrukh Naeem, award winning copywriter and journalist blogs abot advertising, marketing and creativity in the UAE, Middle East and the world at large Articles
The Very First Campaign Awards Showcase Advertising Creativity
2006-02-05 21:44:00 The first ever Campaign Awards have been announced in Dubai. 650 entries battled it out for top slots in 14 categories. Face to Face, Tonic and Wunderman had great reasons to celebrate. Face to Face was judged the Agency of the Year for 2005. Their integrated campaigns for Barbican and Rani Float and the dishdasha-clad Air Arabia mascots had, ... More About: Advertising , Show , War
Looking for comedy in the advertising world
2006-02-01 06:45:00 “People don’t buy from clowns,” Claude Hopkins used to say. But does that explain the lack of humour in advertising in the Arabian Gulf? When was the last time a local ad tickled your funny bone, made you laugh, or even smile? Think hard. Give up? When I met Ed Jones, regional creative director of Saatchi & ... More About: Comedy , World , Advertising , Sing , Come
Copywriting jobs in the UAE
2006-01-31 07:15:00 If you’re looking for a job in advertising in the UAE, these are the usual routes: 1. Spot the vacancies in the local newspapers Gulf News and Khaleej Times are good places to start. The print editions have supplements dedicated to ‘Appointments’, while the usual classified ads can be browsed online. 2. Look for your dream job in ... More About: Copywriting , Writing , Jobs , Copy , The U
A creative Dubai copywriter blogs
More articles from this author:2006-01-26 14:00:00 Hi, Welcome to my blog. I hope you enjoy your stay here and look forward to your feedback. Here’s a little background about my professional life, for those who would like to look up my credentials. I am Farrukh, an award-winning copywriter and journalist based in Dubai, UAE. Global brands I have worked on: In the 10 years that I ... More About: Creative , Write , Blogs , Blog , Copywriter 1, 2, 3 |



