Search Marketing with Blogs and MicrositesSearch Marketing with Blogs and MicrositesThe impact that blogging is having on organic search engine marketing will be documented through this blog and microsite. Industry experts, novices and everyone in between is weclome to offer their input and opinion. Results will be shared with all t
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SEO for Blogs Using RSS
2007-03-25 18:21:00 RSS feeds on blogs can create traffic overnight. To accomplish this through search engine optimization techniques is unheard of and extremely unlikely. Getting overnight web site traffic spikes requires getting love from a higher power; inbound links from other web sites, being spotlighted in the media (online and offline) or having connections that are not accessible or know to others. However, an RSS feed when set up properly can have a significant impact on your web site or blog.When using Google's blog tool, Bogger, your blog can be set to automatically ping other sites and search engines when you add new posts. Additionally, you can use Free RSS Submission tools to get you site/blog listed with sites that have a subscriber base looking for content like yours. The power of this is exponential in that you are now creating a subscriber base that has opted in to get feeds from your site. You new posts are then will get indexed faster in search engines and your content will appear ... More About: Blogs , Blog , Sing , Logs
The Power of Blogs for Search Engine Marketing
More articles from this author:2007-03-21 19:05:00 It goes without saying that organic search engine traffic is what every online business wants to know wgat the formula for success is. Pay-per-click advertising continues to require more hard and soft dollar investments to maximize the ROI. We continue to see that corporations large and small are increasing online advertising by an average of 31% from a year ago in the third quarter, according to DoubleClick, Inc. (BusinessWeek, January 22, 2007). In addition, companies are increasingly hiring or creating positions for full time search engine marketing experts. But when it comes to evaluating the bottom line and the overall results with pay-per-click, businesses, and especially online merchants are looking for alternatives. The article I cited above goes on to say that small businesses are getting squeezed out of pay-per-click arena by being out bid by the big name brands and are being forced to find more cost effective ways to advertise online.Blogs are not a new thing but the adop... More About: Marketing , Power , Market , Search Engine Marketing 1, 2 |
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