Simon Wakeman - marketing, public relations and diSimon Wakeman - marketing, public relations and diI blog about marketing, PR and communications, with a focus on new media and how technology can help organisations communicate more effectively. Articles
Not as cheap?
2007-12-29 01:14:00 Marketers can get stuck in the discounting trap, seeing price as the most effective part of the marketing mix to attract customers, but there's always an alternative. More About: Cheap
Statistics, research and analysis round-up
2007-12-27 17:59:00 A round-up of statistics, analysis and research that I spotted this week. More About: Research , Analysis , Round Up , Statistics , Round
Thoughts on the 3 Skypephone
2007-12-21 23:09:00 We've been road testing 3's new Skypephones for a month now. Here's our verdict. More About: Thoughts
Statistics, research and analysis round-up
2007-12-02 09:00:00 A round-up of statistics, analysis and research that I spotted this week. More About: Research , Analysis , Round Up , Statistics , Round
CIPR Diploma - Critical Reasoning Test answer
2007-11-29 19:56:00 For PR students, and particularly those studying the CIPR Diploma , here's another of my answers in the Critic al Reasoning Test I did earlier this year. More About: Answer
CIPR Diploma - Critical Reasoning Test answer
2007-11-29 19:55:00 For PR students, and particularly those studying the CIPR Diploma , here's one of my answers in the Critic al Reasoning Test I did earlier this year. More About: Answer
CIPR Diploma update
2007-11-29 10:33:00 I've been studying for the CIPR Online Diploma since June this year and the first assignment results are in. More About: Update
First thoughts on the 3 Skypephone
2007-11-26 11:41:00 I've got my hands on a pair of 3 Skypephones to test out, thanks to the team at 3mobilebuzz.com. More About: Thoughts
Statistics, research and analysis round-up
2007-11-25 09:00:00 A round-up of statistics, analysis and research that I spotted this week. More About: Research , Analysis , Round Up , Statistics , Round
GAP 60% discount voucher
2007-11-22 11:41:00 Retailer GAP looks like it's following Threshers' example from last year, and is circulating a fairly deep price discount voucher by email and the usual other social channels. More About: Discount
Broadband advice needed
2007-11-13 10:59:00 I'm looking for a new broadband and telephone supplier. Does anyone have any recommendations please? More About: Advice , Broadband , Broad
Statistics, research and analysis round-up
2007-11-11 09:00:00 A round-up of statistics, analysis and research that I spotted this week. More About: Research , Analysis , Round Up , Statistics , Round
Book review: Where?s the sausage? by David Taylor
2007-11-05 13:16:00 Marketing books are typically dense, academic texts stuffed with theories and principles or they're dumbed-down idiots' guides. David Taylor's new book falls comfortably between the two. More About: Book Review , Review , Book , Sausage
Hear hear: credibility by media type in Canada
2007-11-05 07:39:00 A Canadian study provides a welcome reality check: credibility of new media is rated significantly lower than old media More About: Media , Canada , Hear , Type
Mark Borkowski on role of a publicist
2007-11-05 06:51:00 Mark Borkowski provides a useful insight in dealing with celebrity PR following Heather Mills' appearance on GMTV last week. More About: Role , Mark
Statistics, research and analysis round-up
2007-11-04 08:00:00 A round-up of statistics, analysis and research that I spotted this week. More About: Research , Analysis , Round Up , Statistics , Round
Statistics, research and analysis round-up
2007-10-14 09:00:00 A round-up of statistics, analysis and research that I spotted this week. More About: Research , Analysis , Round Up , Statistics , Round
What?s the difference between marketing and public relations?
2007-10-06 08:58:00 Many visitors to my site want to know the difference between marketing and public relations. Here's my answer. More About: Marketing , Public Relations , Public , Relations , Difference
Statistics, research and analysis round-up
2007-09-30 09:00:00 A round-up of statistics, analysis and research that I spotted this week. More About: Research , Analysis , Round Up , Statistics , Round
Time for a new definition of marketing?
2007-09-27 12:47:00 The UK's Chartered Institute of Marketing is trying to come up with a new definition of marketing. More About: Time , Definition
Building a website using the Wordpress content management system
2007-09-24 23:09:00 Find out how I built a website for the British Marine Electronics Association using the Wordpress content management system. More About: Building , Website , System , Management
Statistics, research and analysis round-up
2007-09-23 09:00:00 A round-up of statistics, analysis and research that I spotted this week. More About: Research , Analysis , Round Up , Statistics , Round
I am still here, honest
2007-09-20 23:22:00 I've not had the time to blog anything like as often as I'd wished to over the past month and a half, but now I'm back. More About: Honest
Statistics, research and analysis round-up
2007-09-16 09:00:00 A round-up of statistics, analysis and research that I spotted this week. More About: Research , Analysis , Round Up , Statistics , Round
Marketing Apple-style
2007-09-10 23:09:00 Check out a new e-book looking at Apple 's approach to marketing. More About: Marketing , Style
Statistics, research and analysis round-up
2007-09-09 09:00:00 A round-up of statistics, analysis and research that I spotted this week. More About: Research , Analysis , Round Up , Statistics , Round
Statistics, research and analysis round-up
2007-09-02 09:00:00 A round-up of statistics, analysis and research that I spotted this week. More About: Research , Analysis , Round Up , Statistics , Round
How to: use even more free tools to track coverage on the internet
2007-08-27 22:35:00 Here are another twenty six free tools to use to see what people are saying about you. More About: Internet , Tools , Free , Track , The Internet
What?s behind a community?
2007-08-27 22:21:00 Ian Delaney at twopointouch.com has an interesting post about how to characterise a community. More About: Community , Unit
Statistics, research and analysis round-up
More articles from this author:2007-08-26 09:00:00 A round-up of statistics, analysis and research that I spotted this week. More About: Research , Analysis , Round Up , Statistics , Round 1, 2, 3, 4, 5, 6, 7 |
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