SearchBliss - Webmaster News![]() SearchBliss - Webmaster News The Blog for webmasters with information on webmaster related subjects and news including SEO, Google, AdSense, search engines, web design and more. Articles
Google triumphant: Search wars settled?
2008-05-16 16:29:00 Eric Schmidt was doing his level best late last week not to gloat. With Microsoft dropping its attempted takeover of Yahoo, the Google chief executive had just seen his arch-rival abandon its most direct attack yet on Google?s growing dominance of online search and advertising. ?I?m happy to be crowned winner,? Mr Schmidt said, before quickly adding: ?But as we?ve learned in the election cycle, it goes back and forth.?The political analogy may have been ill-judged. Like Hillary Clinton after last week?s primary results, Microsoft has never looked more on the defensive. For a company that has always scorned the idea of big mergers in the past, the pursuit of Yahoo was the clearest admission yet that the software company was running out of options as it tried to counter the rise of Google.?The failure of the Microsoft/Yahoo merger eliminates the biggest short-term threat? to Google?s unrivalled position on the web, says David Yoffie, a professor at Harvard Business School. For now, it... More About: Wars , Search
SEO: Know Your Enemy
2008-05-10 20:21:00 It is easy enough to figure out who occupies a dominant search position with a clear competitive advantage for a number of pivotal phrases in your industry. What may not be clear is how they got there or how they maintain that position.It is important to know your enemy, and it is not always the competition.Those who blindly base their existing marketing campaigns on ghosts from the past are facing a harsh online reality (dwindling sales, a minuscule online presence & mounting tension and frustration).The mere thought of your competitors dominating prime online real estate unchecked is enough to light a fire under companies still entrenched in traditional marketing channels (Television, Radio, Print).The time has come for off-line giants and small businesses alike to embrace internet marketing and what intrinsic value it provides as an alternative, or at least hire an SEO company to represent their interests online. Success in one arena does not guarantee results in another.Colossal... More About: Enemy
Yahoo shares plunge after Microsoft drops bid
2008-05-05 20:09:00 NEW YORK ? Yahoo shares fell more than 16 per cent Monday as hopes for the once-dominant Internet icon dimmed following Microsoft 's withdrawal of a $47.5-billion (U.S.) takeover bid.The sell-off wiped out nearly half the gain in Yahoo Inc.'s stock price since Microsoft Corp. made its initial offer on Jan. 31 in an effort to challenge online advertising and search leader Google Inc. The downturn left Yahoo's market value about $14-billion below Microsoft's last offer.Last-ditch talks between Yahoo and Microsoft were fruitless, leading Microsoft to walk away from a deal Saturday. (For a closer look at what comes next for Yhaoo, Microsoft and Google, click here.)In late-morning trading Monday, Yahoo shares shed $4.69, or 16.4 per cent, to $23.98, below Friday's close of $28.67, when investors were still hopeful about a deal.Despite the backlash, analysts doubt Yahoo shares will fall back to their $19.18 pre-bid price, partly because some investors may still be holding out hope tha... More About: Shares , Yahoo!
New Google VisualRank Algorithm
2008-04-29 19:45:00 SAN FRANCISCO ? Google researchers say they have a software technology intended to do for digital images on the Web what the company?s original PageRank software did for searches of Web pages.On Thursday at the International World Wide Web Conference in Beijing, two Google scientists presented a paper describing what the researchers call Visual Rank, an algorithm for blending image-recognition software methods with techniques for weighting and ranking images that look most similar. Although image search has become popular on commercial search engines, results are usually generated today by using cues from the text that is associated with each image.Despite decades of effort, image analysis remains a largely unsolved problem in computer science, the researchers said. For example, while progress has been made in automatic face detection in images, finding other objects such as mountains or tea pots, which are instantly recognizable to humans, has lagged.?We wanted to incorporate all of...
Yahoo is Adding "Social" to Services
2008-04-25 19:16:00 By Eric AuchardSAN FRANCISCO (Reuters) - Yahoo Inc is working to rewire the dozens of services across its site so that users can manage all information about themselves in a single place and share it with friends across the Web."We are not building another social network," Chief Technology Officer Ari Balogh told more than 1,000 attendees at the Web 2.0 Expo conference in San Francisco on Thursday. "We are building social into everything we do."The effort is part of a larger plan to make it easier for users to share information about themselves with other Yahoo users and on websites that run applications using Yahoo features, seeking to help the world's biggest Internet media company keep pace with social networks like Facebook and MySpace.Yahoo is spelling out this evolving strategy in the face of Microsoft Corp's looming, $44 billion unsolicited takeover offer.Microsoft has set a deadline of Saturday for Yahoo to agree to a deal on those terms or face a hostile takeover campaign... More About: Social , Services , Yahoo!
Google goes green
2008-04-22 17:52:00 LOS ANGELES, April 21 (Reuters) - Solar thermal company eSolar said on Monday it closed $130 million in funding from Google Inc's (GOOG.O: Quote, Profile, Research) philanthropy arm and other investors.The funds will be used to build and deploy solar thermal power plants to supply utilities with clean, renewable power, the company said in a statement. It plans to have a fully operational plant in Southern California later this year.Google.org, technology incubator Idealab, Oak Investment Partners and other investors contributed to the funding, Pasadena, California-based eSolar said. (Reporting by Nichola Groom; editing by John Wallace) Source: Reuters More About: Green
PayPal to Block Some Browsers
2008-04-19 19:50:00 PayPal is seriously considering blocking some browsers from accessing its site, according to a paper (PDF) available to shareholders. Titled "A Practical Approach to Managing Phishing," the paper admits that there's no one silver bullet to prevent fraudsters from making money on the Internet. However, authors Michael Barrett, PayPal's chief information security officer, and Dan Levy, the company's senior director of risk management for Europe, say companies could and should start addressing five specific areas: Prevent fraudulent e-mail from getting into users' in-boxesPrevent phishing sites by shutting them downAuthenticate users so that stolen credentials can't be used on PayPalProsecute fraudsters to the full extent of the lawFocus on brand and consumer recoveryOf these, the paper focuses mainly on e-mail prevention and phishing-site blocking. For e-mail prevention, the authors cite Yahoo Mail as an example and point to its use of domain keys to identify legitimate and illeg... More About: Browsers , Safari , Paypal , Opera , Mozilla
Microsoft looks to avoid losses to Linux in embedded OS market
2008-04-15 19:04:00 Software vendor retools Windows Embedded line in effort to fight off open-source advancesBy Eric LaiMicrosoft Corp. today announced plans to rejigger and expand its Windows Embedded family of operating systems in an attempt to enlist developers of handhelds and other devices to help the software vendor combat increasing competition from Linux .For example, Microsoft is developing new versions of Windows Embedded CE and Windows XP Embedded, its two primary embedded operating system lines, that will be rebranded as Windows Embedded Compact and Windows Embedded Standard, respectively. An upgrade of the XP software is scheduled to launch on June 3, and a next-generation CE release will follow next year, said Ilya Bukshteyn, director of marketing for Windows Embedded.Inspired by the marketplace success of a version of Windows XP Embedded that's tailored for use on point-of-sale terminals, Microsoft also plans to launch other vertical offerings this year, Bukshteyn said in an interview la... More About: Market , Losses , Avoid
Yahoo Domains: What is the gain?
2008-04-13 21:52:00 With everything you get from buying Yahoo Domains , and at this low a cost, how are they making any profit? Or is it for another reason.Here is what Yahoo Domains offers at only $1.99 a year:24-Hour Toll-Free SupportGet live help 24-7 or use our extensive online help resources.Domain LockingHelp prevent domain hijackers from transferring your domain.Starter Web PagePublish a simple placeholder web page today! View a sample.Domain ForwardingPoint your new domain name to a web site you already have. Private Domain RegistrationHelp keep your contact info safe from spammers. Learn more.Complete DNS ControlEasily edit your name servers, plus MX, A, and CNAME records.This seems like an awful lot to get for the small price. However, reasearch shows the price has risen and fallen since Yahoo Domains was first introduced. That being said, what is the real gain for Yahoo? It's hard to beleive it's monitary. Can it gain Yahoo popularity over it's top competitor, Google? These are all possibl... More About: Yahoo!
Yahoo plans for new ad system
2008-04-07 15:17:00 By Eric AuchardSAN FRANCISCO (Reuters) - Yahoo Inc on Sunday detailed plans for its forthcoming Web advertising management system that gives its ad sales-partners access to online ad space both on Yahoo and other major sites.The widely anticipated system, known as AMP!, aims to simplify the process of buying and selling online ads for advertisers, ad agencies, fast-growing ad trading networks and Web site publishers.The ad management system seeks to capitalize on Yahoo's strength as a Web site publisher that reaches 500 million Web users monthly and recent efforts to sell ads off of Yahoo through major partnerships or specialized ad-sales networks.The planned advertising system, formerly code-named Apex, is the lynchpin of the company's strategy to reach outside its own base of users and increase its position as the "must buy" location for online advertisers.While the strategy remains in its early stages, AMP! is one of the products which Yahoo management believes will help propel... More About: System , Plans , Yahoo!
Microsoft and Yahoo Meet Again
2008-04-04 19:20:00 By MATTHEW KARNITSCHNIGMicrosoft Corp. and Yahoo Inc. senior executives met this week to discuss Microsoft's proposal to acquire the Internet company but failed to resolve any of their differences, according to people familiar with the matter.The meeting, which took place near Yahoo headquarters in Sunnyvale, Calif., was the second between top executives from the two companies in recent weeks. Neither meeting included bankers.The Microsoft executives showed no willingness to raise their cash-and-stock offer, and the Yahoo camp continued to refuse to enter formal negotiations without a sweetened bid, people familiar with the matter say.Yahoo's board rejected Microsoft's original bid in February, and Yahoo's senior management may see no point in holding talks on the basis of that offer.Microsoft's cash-and-stock offer was valued at $44.6 billion when it was made Jan. 31, but a drop in the software maker's share price has reduced the value to about $42 billion, or $29.29 a share.... More About: Meet , Yahoo!
Professional Search Engine Marketing Firms
2008-04-02 21:59:00 By Darren Dunner Literally speaking, there is no business in todays world of World Wide Web, which doesnt have online business. To reach ever growing population of internet all across the world it is mandatory to have a good online presence for any business. Moreover, meeting customers online is the cheapest possible way. Importance of Search Engine for our online businesAccording to all prominent researches on online businesses, it is through search engines that businesses are getting more than seventy five percent of their web traffic. So, there is quite obvious that every website wants to have good search engine traffic so that it gets free and quality traffic from these search engines. However, it is not an easy task to get good search engine ranking for your business, unless you are a website with more than 5 million page views a day, already.Some people say that if you have quality content and if update it quite consistently, then your website is going to be ranked at the top ... More About: Marketing , Search Engine Marketing , Search Engine
Tougher Google AdSense Guidelines
2008-03-29 21:01:00 The following is from Google themselves. These stricter guidelines are a far cry from the former ones...and are almost contradictory to what they used to say about optimizing AdSense ads in the "Tips".We've given you many optimization tips over the years, and, as you know, it's important to consider how your ad implementations affect not only your click-through rate, but your users' and advertisers' experience as well. To support this, we'd like to remind you of the following two guidelines when optimizing your site.1. Ads shouldn't be placed under a title or section heading in a way that implies that the ads are not ads.For example, ads shouldn't be placed under titles such as ?Dallas Business Opportunities? or ?Today's Hot Deals?. Placing ads directly below titles such as these implies to your users that the links in the ads are publisher-created content. The example below shows a placement that does not follow this guideline.2. Ads should be easily distinguishable from su... More About: Adsense , Google Adsense , Guidelines
Make a Website in Six Steps
2008-03-28 20:22:00 Are you thinking about making a website and your not sure how to get started? Here is what you need to get started. 1. You need a Domain Name:A domain name like searchbliss.com. There are many available domain name extensions like .com, .net, .biz, etc. Choose a domain name that best fits what your site is about. You can purchase a domain name for as little as $10. There are many domain registrars on the Internet today to choose from. Note: the .com extension will be remembered by most, but finding good domain names with .com may be more difficult.2. You Need Web Hosting:Web hosting is where you "park your website". There are many web hosting companies out there...and some are free, but not the best, and support can be a nightmare. So paying will get you more "bang for your buck". You can find web hosting for as little as $7 per month. One great hosting company is web.com. Their support is terrific, however, they cost about $39 dollars a month...which may not be worth it for you. 3.... More About: Website , Make , Steps
Microsoft Partners with Top Social Networks
2008-03-25 18:51:00 Today Microsoft is announcing some significant developments to the Windows Live platform that demonstrate Microsoft?s commitment to data portability and giving users a choice of how to use and control their information.Building on MIX08Earlier this month at MIX08, the Windows Live platform team announced a number of new and improved APIs and tools to help the developer community continue to push the envelope and deliver innovative customer experiences. We outlined the priorities for the Windows Live platform, including our intent to simplify data portability while keeping users, and their data, safe and secure. We announced the beta release of the Windows Live Contacts API, which web developers can use in production to enable their customers to transfer and share their Windows Live Contacts in a safe and secure way. Simply stated, our efforts aim to put users at the center of their online experience. Today I?m pleased to announce that Microsoft has partnered with some of the world?... More About: Social , Social Networks , Networks , Tagged
Search Engine Optimization That Works
2008-03-21 20:53:00 By Michael SmallSearch engine optimization has been around almost as long as search engines have. It probably started about five minutes after someone realized there was money to be made on the Web, but only if your site could be found easily enough.The reason for optimizing a Web page is the same today as it was a decade ago but the methods have changed quite a bit. Actually the methods seem to change every few months but a lot of this is just hype and fads. The three things that will get you to number 1 on Google are the same today as they were in 1998; keywords, content and links. And the thing that keeps you at the top is constant monitoring.Keywords are easy to find with the right tool. But please don't go buying any fancy keyword software just yet. We'll use Google's free keyword research tool in just a minute and that's more than good enough to do the trick. Before we do that though there's one very important thing to consider; good keywords are only half the battle. We ... More About: Search Engine Optimization , Search Engine , Optimization , Engine
A Push to Limit Click Tracking
2008-03-20 19:32:00 AFTER reading about how Internet companies like Google, Microsoft and Yahoo collect information about people online and use it for targeted advertising, one New York assemblyman said there ought to be a law. Michelle V. Agins/The New York TimesAssemblyman Richard L. Brodsky, the sponsor of a New York bill to limit how companies collect data on computer users. So he drafted a bill, now gathering support in Albany, that would make it a crime ? punishable by a fine to be determined ? for certain Web companies to use personal information about consumers for advertising without their consent. And because it would be extraordinarily difficult for the companies that collect such data to adhere to stricter rules for people in New York alone, these companies would probably have to adjust their rules everywhere, effectively turning the New York legislation into national law.?Should these companies be able to sell or use what?s essentially private data without permission? The easy answer is a... More About: Click , Tracking , Push
Google to Unvail New Ad Service
2008-03-13 19:37:00 By KEVIN J. DELANEYMarch 13, 2008; Page B6Google Inc. plans to announce a new service that Web publishers can use to manage their online ad sales and serve up ads each time a consumer pulls up a Web page.The offering is an early sign of Google's plans to broaden its ad offerings following the completion of its $3.1 billion Double Click Inc. acquisition this week.The new Ad Manager service, which a limited number of Web sites are testing, will provide the ad serving free, where companies such as DoubleClick have traditionally charged Web publishers to serve up their ads. Even when they sell their own ads, publishers usually rely on such ad-serving companies to actually insert the ads in a Web page when a consumer pulls it up.Google, Mountain View, Calif., is hoping that Ad Manager users will agree to carry some ads Google sells in ad spots on their Web sites they haven't filled themselves. Google would take a commission on revenue from any ads it sells.The move comes as the Internet... More About: Service
Dominate Google Rankings
2008-03-09 18:46:00 By Michael Small (c) 2008 I got into search engine optimization back in 1998. Of course back then SEO was a lot simpler than today. All the tricks like keyword spamming and invisible key phrases worked like a charm. Better still, little tricks like these were acceptable. Not anymore.In fact, most old-school tricks don't work today and many can get your pages banned. This is great news for you. Over the next few minutes I'll show you how to make Google absolutely LOVE your web pages and help you jump to the top!This is all you need to know... Search engines today place 90% or more of their ranking priorities on content and links. Keywords are still important, but more so in the text of your pages than in any sort of META tags.Simple, right? It really is. The first step is to find the best keywords and place them just right in your web page text. Next you need to get great inbound links. And finally, you need to monitor your progress closely (and that of your competition.)Part 1: H...
Google Mapping Military Installations Banned
2008-03-07 19:43:00 The Pentagon banned the Internet giant's digital-mapping vehicles from all military installations after detailed photographs of Fort Sam Houston in San Antonio appeared on Google Maps. "We don't have any issues regarding Google and their products, which are very useful tools," Ross said. "But the Street View provides clear imagery of control points, barriers, headquarters and security facilities that pose a risk to our force-protection efforts." Google, based in Mountain View, Calif., said it erred in collecting the information from the base and has since complied with the military's request to take down the images.Source & Full Story: LA Times More About: Military , Installations , Banned , Mapping
Microsoft to Expand Web Services
2008-03-03 15:12:00 `By Daisuke WakabayashiSEATTLE (Reuters) - Microsoft Corp (MSFT.O: Quote, Profile, Research), faced with Web rivals looking to poach its business customers, said on Sunday it plans to broaden the availability of its online services for e-mail and collaboration software.Last year, Microsoft started subscription-based online services to run its Exchange corporate e-mail program and SharePoint collaboration software on Microsoft's own computer systems as an alternative to customers buying their own hardware to run licensed software.Microsoft initially limited those services to companies with more than 5,000 workers, but the company said it will now offer the service to businesses of all sizes in the second half of 2008, after a testing period. The company did not disclose how much it will charge customers for the services.It will also begin to offer a free download of a software called Search Server 2008 Express that allows companies to search files and documents inside their network.... More About: Services , Web Services
Google Launches "Google Sites" Site Publishing Service
2008-02-29 18:49:00 By Eric AuchardSAN FRANCISCO (Reuters) - Google Inc (GOOG.O: Quote, Profile, Research) said on Wednesday it is offering a simple Web site publishing tool for office workers to set up and run their team collaboration sites, taking aim at Microsoft Corp's (MSFT.O: Quote, Profile, Research) rival SharePoint franchise.Google Site s, as the new site publishing service is known, is a scaled back version of JotSpot, an easy-to-edit service for organizations and individuals to set up and edit Web sites that Google had acquired 16 months ago for undisclosed terms.The new service, the latest stage in the Internet leader's push into the market for business and educational users, allows non-technical users to organize and share digital information such as Web links, calendars, photos, videos, presentations, attachments and other documents in an easy-to-maintain site."Creating a team web site has always been too complicated, requiring dedicated hardware and software as well as programming skill... More About: Service , Publishing , Sites
An Open Approach to Yahoo Search
2008-02-26 20:22:00 If you didn't realize it, Yahoo ! is embracing openness like never before:Hadoop Now at the Heart of Every Yahoo! Search Yahoo!'s Quest to Open UpThe open theme continues today as we are announcing that we are opening up Yahoo! Search itself. That's right -- you heard it correctly -- the Yahoo! Search experience will soon be open. This open search platform enables 3rd parties to build and present the next generation of search results. There are a number of layers and capabilities that we have built into the platform, but our intent is clear -- present users with richer, more useful search results so that they can complete their tasks more efficiently and get from "to do" to "done." Because the platform is open it gives all Web site owners -- big or small -- an opportunity to present more useful information on the Yahoo! Search page as compared to what is presented on other search engines. Site owners will be able to provide all types of additional information about their site dire... More About: Yahoo search
Suit Against Microsoft Over Vista Allowed
2008-02-24 18:49:00 SEATTLE (AP) ? A federal judge said Friday that consumers may go ahead with a class action lawsuit against Microsoft Corp. over the way it advertised computers loaded with Windows XP as capable of running the Vista operating system.The lawsuit said Microsoft's labeling of some PCs as "Windows Vista Capable" was misleading because many of those computers were not powerful enough to run all of Vista's features, including the much-touted "Aero" user interface.U.S. District Judge Marsha Pechman certified the class action suit but whittled down its scope to focus primarily on whether Microsoft's "Vista Capable" labels created artificial demand for computers during the 2006 holiday shopping season, and inflated prices for computers that couldn't be upgraded to the full-featured version of Vista, which was released at the end of January 2007.Neither of the two people who filed the original lawsuit participated in a program Microsoft devised to help people who bought new computers befor... More About: Suit
Google to Sell Display Ads in Web Videos
2008-02-21 19:07:00 NEW YORK (Reuters) - Web search leader Google Inc. plans to start selling ads to appear in Web videos after it agreed a partnership with YuMe, an online video advertising network.YuMe, a Redwood City, California-based start-up, said on Thursday, it will serve InVideo overlay adverts as part of Google's AdSense for video beta advertising program.Google has traditionally used AdSense for text-only advertising but said the video program extends its offer to targeted, contextually-relevant video graphical ads and text overlays.Google has been working on ways of developing advertising revenue for online video since it bought YouTube, the video-sharing site, in November 2006.As Internet access speeds become faster around the world more television and Hollywood-produced video content is moving to the Web on sites like Hulu.com, owned by News Corp and NBC Universal, and Fancast.com, owned by Comcast Corp.YuMe said Google is one of the third-party feeds accepted by YuMe's Adaptive Campaign... More About: Videos , Display , Sell
Lawsuit Claims Google Stole Earth Idea
2008-02-18 19:06:00 A former Google contractor is suing the company for allegedly stealing from him the idea for the Sky layer in Google Earth . The lawsuit filed this week in federal district court in Atlanta seeks punitive damages of $25 million from Google. Jonathan Cobb claims in his suit that he disclosed the idea for a Google Sky idea in internal e-mail discussion groups when he worked at Google as a contractor beginning in 2006. The Google Earth Sky layer, when it launched in August 2007, was similar in interface and functionality to what he had conceptualized, Cobb claims. Google representatives did not return e-mails seeking comment. The case may not be as straightforward as it sounds, says one Internet law expert. "These types of misappropriation claims are easy to make and hard to disprove," says Eric Goldman, an assistant professor at Santa Clara University School of Law. "It's not entirely clear that Cobb wins even if everything he says is true." More About: Lawsuit , Idea , Claims
Google Tests Video Ads in Search Results
2008-02-16 19:03:00 By Saul HansellGoogle has always had a love-hate relationship with advertising. Its power and wealth come from the $16 billion a year of advertising that it sells. Yet on its most important pages, the results from its Web search engine, it has limited ads to nothing more garish than a dozen words of text.That is about to change. On Thursday, Google started testing video ads on some pages of search results. And it is developing ad formats with images, interactive maps and other more elaborate features.Marissa Mayer, Google?s vice president of search products and user experience, said in an interview that the change reflects the evolution of the once-sparse Google pages. Last year Google introduced what it calls universal search, which mixes images, videos, news stories and other types of information with the standard text links to Web pages.?The big insight of Google wasn?t text ads; it was that the ads should be conducive to the format,? Ms. Mayer said. ?We were doing text-based sea... More About: Video , Results , Search , Tests
Possible Yahoo Alliance with News Corp.
2008-02-14 20:41:00 By MICHAEL LIEDTKE, AP Business WriterYahoo Inc. hopes media conglomerate News Corp. can rescue it from a Microsoft Corp. takeover ? or at least prove the slumping Internet pioneer is worth more money than its unsolicited suitor wants to pay. A News Corp . partnership could provide Yahoo with the escape hatch that the Sunnyvale-based company has been seeking since Microsoft pounced with its takeover bid two weeks ago.If nothing else, the possibility of Yahoo joining forces with one of the world's largest media empires could prompt Microsoft to sweeten its bid, which was originally valued at $44.6 billion, or $31 per share.Yahoo is believed to want at least $40 per share, or about $56 billion.The details of the proposed News Corp. alliance were still being worked out Wednesday, according to a person familiar with the situation. The person didn't want to be identified because the talks are considered confidential.Most analysts believe Microsoft will do whatever necessary to buy Yahoo... More About: Alliance , Yahoo!
Google: DNS Flaw Makes Phishing Undetectable
2008-02-13 19:25:00 Matthew Broersma, TechworldUsers are at risk from a loophole in the the Domain Name System (DNS) that could make financial scams undetectable, according to a study by researchers from Georgia Tech and Google . The study: "Corrupted DNS Resolution Paths", was presented by researchers David Dagon, Chris Lee and Wenke Lee of Georgia Tech, and Niels Provos of Google, at the Network and Distributed System Security Symposium (NDSS) in San Diego this week. The attack they describe, called "DNS resolution path corruption", could be carried out by a simple piece of code implanted via a malicious website or email attachment, the study said. The code would change a file in the Windows registry settings, telling the PC to use the malicious server for all DNS information. This would allow scammers to invisibly guide users to the malicious sites of their choice, getting around security tools such as anti-phishing software. The exploit described in the new paper could lead to serious financial liab... More About: Phishing
Yahoo Rejects Microsoft Bid
More articles from this author:2008-02-10 21:20:00 In a bid to remain independent, Yahoo plans to reject Microsoft Corp.?s unsolicited takeover offer, according to reports on the Wall Street Journal?s web site.Quoting sources familiar with the situation, the Journal reports that Yahoo?s board feels the offer of $31 per share ?massively undervalues? the company. A letter spelling out the position is expected to be sent Monday. Yahoo also expressed concern that Microsoft?s offer does not account for risks to Yahoo should the deal be overturned by regulators.The Journal source said the company would be unwilling to consider an offer below $40 per share, which would represent a $12 billion increase over Microsoft?s original $44.6 billion bid. It is unclear if Microsoft would be willing to increase its bid by such a significant amount.A Yahoo representative said the company would not comment on rumor or speculation and reiterated that the board is evaluating all its strategic options.The two companies have been in discussions about an al... More About: Yahoo! 1, 2, 3, 4 |




