WATblogWATblogWATblog is a community of bloggers who have experience in Internet Advertising and Technology. WATblog will have articles relating to the rapid changes taking place on the web and the interactive advertising space. We will also discuss technology be Articles
Dreaming of being an Entrepreneur? TiE-ISB gives you an opportunity
2007-08-14 12:20:00 TiE-ISB connect gives you the opportunity to qualify for an elevator pitch with leading Capitalist's of the world.Entrepreneur s are being invited to submit their business plans for the NEAIUV sponsored Business Plan showcase event.Last day for submitting an executive summary is August 31st. Their executive summaries will be evaluated by an expert committee from ISB. Once short-listing is done, there will be a request sent out to the all the selected entrepreneurs to submit their detailed business plans. TiE-ISB will also guide entrepreneurs on how to build and submit their business plans. Final short-listing will happen after all business plans are submitted and the final list of entrepreneurs will be given an opportunity to showcase their business plans to Venture capitalists on November 14-16, 2007.TiE-ISB Connect is organized by the TiE, Hyderabad Chapter and the Wadhwani Centre for Entrepreneurship Development (WCED), ISB.According to TiE-ISB Connect, eight of the business plan... More About: Opportunity , An Entrepreneur , Dreaming , Ming
Orkut improvises Scrapping - Now send Video Scraps, Embed Pictures, Add Aud
2007-08-14 09:18:00 Orkut have improved their scrapping platform and getting right to the point – it’s pretty cool and simple!What exactly is this feature?Well you can now paste in photos, embed videos, add audio and flash widgets on Orkut Scrap Books.These features are going to be phased in over the next few days (weeks). Currently the Video Scrapping seems to be working.Patrick Barry and Anisha Malhorta, Software Engineers at Google have this to say…"Send ing scraps to friends has always been the most popular way to stay in touch on orkut. So, we’ve listened to your requests: and over the next week we’re rolling out a feature that will let you to express yourself by leaving rich content scraps for your friends.You can upload photos, enter HTML code or URLs, and the content will appear in your friend’s scrapbook. For those of you who want more than static photos, you can enter the HTML-embed code and add things like videos from YouTube or slideshows from slide.... More About: Pictures , Orkut , Craps
Micro blogging : a bridge!
2007-08-13 13:40:00 In India Online PR is still in its most nascent stage, the reasons for the same being varied, from low internet penetration to lack of knowledge to carry the operations online. Can social media be used to leverage offline coverage online, and build conversations around the same? YES! Micro Blogging can be the bridge to the same. Lets Delve into how. Lets start with what Micro Blogging is? What is Micro Blogging ? Blogging in its very nature revolves around informing people on what is happening – Communicating and Conversing. Micro Blogging in the same sense helps you converse the only difference being it holds you to a certain limit of characters. Hence making the communication string concise and apt. bringing us to the point ‘less is more’. One of the reasons that Micro blogging is gaining extreme momentum and acceptance is it helps people be in touch with other people without much effort. Amongst the different Micro Blogging Platform- Twitter is one of th... More About: Bridge
TV18 MD Raghav Behl's Funded Tangerine Digital launches youth/college porta
2007-08-13 11:41:00 TV18 and its web arm web 18 among them have probably the largest portfolio of web properties than any other company can boast of. So along with yatra.com, cricketnext.com, compareindia.com, tech2.com, bookmyshow.com which launched recently. Now it seems Raghav Behl who heads TV18 has made a personal investment in Tangerine Digital which has launched Campus18.com. (Thanks Nikhil for the correction)I have been hearing about campus18 from a few of my friends who are in college in mumbai and also about the fact that campus18 had recruited some students as campus representatives for their site. Though i first read about the site here.Did Mr.Behl make the right investment?First Impression on Campus18.com :I thought the days when flash enabled homepages which took atleast 3 minutes to load were over.. But i was proved wrong when i visited Campus18.com. The homepage has a flash animation and a login and password option but the flash animation is so slow i could hang myself before ... More About: College , Youth , Geri
Nokia launches 'Mosh' - Mobile Social Networking Website
2007-08-13 10:16:00 After acquiring Twango for $100 million and establishing its name in the social space, they (Nokia ) have now launched ‘MOSH’ a mobile social networking/sharing website. Mosh, short for Mobile Sharing would probably be a mash up of Twango and other social networks. For all those not familiar with Twango, What is Twango?Twango is an online media sharing site that supports multiple file types such as photos, video, audio, and documents. While there are differences between the both (twango and mosh), but they come pretty close in terms of offerings. So what all is Mosh?Upload and share video, images, ringtones, games and mobile applications from their mobile phones. The site has many features of other social networking sites, including the ability to tag and share content with others and create collections of content.What all can you do on Mosh?Upload – Share – Collect - DownloadUpload – you can upload all kind of files on the website even from your cell ph... More About: Social , Social Networking , Website
Online Video Consumption - 'Excellent Experience' of utmost importance
2007-08-13 09:13:00 Visitors will abandon sites where they experience poor video performance, says a study conducted by Jupiter Research for Akamai Technologies.The most compelling results reveal that, having experienced poor video performance at an Internet site, more than half of online video users would seek content from a competing Website, and a quarter would leave with a more negative brand perception and be less likely to return to the poorly performing site.Main reasons for frustration – Video taking too long to begin and constant buffering that interrupts the viewing experience.A total of 60 percent of respondents said they would be less apt to return to a site where the video experience is poor. Almost 50 percent said they would seek their video on a different site.MarketingCharts adds that the consequences for poor performance of online video are less return visitors, advertising revenues and goodwill.Good news for video content providers is that 80% of online video consumers say that ... More About: Experience , Online Video , Online , Cons
Orkut celebrates 60 years of Indian Independence!
2007-08-13 08:07:00 The Independence day is just two days away and orkut which earlier celebrated diwali as well by changing their logo last diwali.As Independence day comes this time around orkut has announced community polls on its official blog which was launched recently.Orkut has to celebrate India's 60th year of Independence by asking users to express their view on what they think about the significant moments in India's past and the big milestones ahead.The following are the community polls that orkut is asking users to participate in and express themselves.Your favorite "Global" Indian is....Which is the most popular movie since independence?What should be the most important focus area for India during the next 10 years?Will India be a permanent member of the UN Security Council by 2010?Who is your favorite Indian fictional character?India is synonymous with...A lot of so called "Indian" Social networking sites can now learn that it doesn't matter whether the founding tea... More About: Years , Brat
Sunday Recap 6th - 12th August
2007-08-12 09:07:00 So its Sunday again and the last week whizzed past pretty quickly.. So here i am again listing down the news recap from last week that did not feature on WATBlog during the week..1) Two UTV movies - Blue Umbrella and Fear to Premiere at Indyaondemand.com .. Read More2) Indyarocks launches widescreen video features .. Read More3) Band of Angels relaunched as Indian Angel Network .. Read More4) Cleartrip gives 60% Offer on 60 years of Independence .. Read More5) Arzoo.com will now book hotel tables for its users .. Read More6) Indian Cricket League launches its own website .. Read MoreThats it for this sunday! Hope you have a super sunday! Keep reading WATBlog.. Cheers! :) More About: Recap , August
Red Herring 100 Asia 2007 - Indian Finalists
2007-08-10 14:59:00 Red Herrin g Magazine have announced their list of 200 finalists for the “Red Hering 100 Asia ” Awards 2007.In case you are wondering what exactly is Red Herring 100?Well Red Herring is a global media company – they run a leading innovation magazine and an online daily technology news service amongst other services.So the Red Herring’s editorial team comes up with Red Herring 100 lists which recognize promising startups that will lead the next wave of disruption and innovation.Some of the Indian Companies which have been short-listed for the "Red Herring 100 Asia" awards are listed below. I’ve tried to keep it simple and mentioned the related service they provide:CarWale.com – Online Auto CommunityCashTech - Financial Supply Chain Solution providersCommunicate2 - Search Engine Marketing co.CosmicCircuits - Circuits Cross-Tab - Market ResearchFXLabs – Game Developers GameShastra – Gaming Services Gi Terminal I Tech - Lottery Gam... More About: Finalists , Red Herring
Ecompare - Search & Compare Your Financial Products
2007-08-10 13:08:00 ecompare is a website that allows users to compare financial products in their area and of their interest which is very easy to search and is very helpful . Instead of wasting time by physically going to banks and asking rates or surfing on individual websites of banking trying to compare rates with other banks, ecompare saves times and allow users to surf all info on a single platform. Users can compare interest rates on – Home loans LoansCredit CardsSavings Fixed Deposits &nb sp;To assist consumers to find the best financial deals, www.ecompare.co.in uses a series of customized comparison calculators, key product information tables and other user-friendly features.According to this article the website currently compares over 200 personal and other loans, 16 home loan products, 75 credit cards, 50 savings and 100 fixed deposit accounts across the largest 16 banks in India.They in the future also plan to introduce products like mobile, insuran... More About: Products , Financial , Search , Compare , Finan
Sulekha's Paying Its best blog's
2007-08-10 12:41:00 Sulekha has recently launched BLOGPRINT Contest, which is Aimed to promote quality blogging and to spot promising talent among Indians globally, (who are part of sulekha)The contest will run for a period of 6 months, from August 10th, 2007, till January 31st, 2007. Every week starting August 10th, the two best blogs on Sulekha.com will be awarded a cash prize Rs. 10,000/- each. 52 winning blogs will be finalized by the end of the contest based on their originality, quality of penmanship and expressiveness. During the 6 months of the competition, the 52 winners will collectively win cash prizes totalling Rs. 520,000/-. The 52 winning entries will be evaluated by a jury comprising of luminaries from the literary world. The juries will then shortlist the selected 52 blogs to 25. These 25 top blog entries will be published by Penguin Books.The contest, in its idealistic sense, seems to be a great initiative, to get amateur writers in India to glow but under the covers it is sure to get ...
Mobile & Web Round Up
2007-08-10 11:13:00 Hutch offering Sanjeev kapoor recipes on mobileHutch, one of India's leading Telecom service providers, along with Mobifusion, a global publisher of mobile applications and technology has introduced a service for users where they can download recipes by Sanjeev Kapoor (renowned Indian chef) directly on their phone. “Any Time Temptations” the recipe book by Sanjeev Kapoor will be available for download exclusively for hutch subscribers. Users would be able to search for their favorite recipes on the book as well as learn step by step how to make them. Hutch subscribers can avail this service from August 02, 2007.Click here to read more. ----------------------------------------- ---------------------------------------Go ogle ties up with Airtel Broadband Bharti Airtel Broadband and Telephone Services have tied up with Google (no intro required) to provide customized services like email, chat and search to its 700,000 customers, company's President Atul Bindal said here &q... More About: Mobile , Round Up , Mobile Web , Round , Bile
mKhoj launches mobile platform for Advertisers & Consumers
2007-08-10 09:40:00 Mkhoj a mobile advertising firm has introduced a new platform for consumers that allows them to search for local every-day products having best deals and discounts directly from their mobile phones. Users have to just type the product (e.g shoes) along with the locality (bandra Mumbai) and then send the message to mkhoj at 6767777merchants can post their ads by logging into the merchant section of their website and create their own promotion which will be displayed on the user’s mobile, depending on their relevance.Currently the service is only available within Mumbai, they soon plan to launch its services in 20-25 cities by early next year.mKhoj CEO Naveen Tewari said, "mKhoj ensures minimal wastage of your marketing budget as the brand/retailer is charged only when a consumer sees their advertisement. That's not possible in any other medium. We launched mKhoj at Inorbit last week and have seen remarkable response - we are observing 30per cent-35pre cent con... More About: Mobile , Advertisers , Platform , Cons , Consumers
"Will India create a phone like this?"
2007-08-09 12:52:00 Just the other day there was an article saying that Nokia has chosen India as the location for the first in a series of satellite design studios across the world i.e they would be having Indians suggest designs for future Nokia handsets. Established via a two year partnership with the Srishti School of Art, Design and Technology in Bangalore, the design centre will give Nokia designers and India’s talented youth the opportunity to work together on new design ideas for India and the global markets. coming back to the subject, an avid WATBlog reader (Siddhesh Gawde from pune) had recently given us an article on Nokia's concept phone. Although this news is certainly not the latest but its just one of those that you cant ignore. Yes it’s a cell phone . at first it looks a lot like a strap-on bracelet. after that the first words i said were “Wow!! that’s Hot” The Nokia 888 is the future of mobile. Its not just the looks that are cool even the features ... More About: Phone , Create
Brijj.com - Naukri.com launches Business Networking site!
2007-08-09 12:01:00 YOU ARE READING IT FIRST HERE: Naukri.com which was hinting at launch of a website that caters to the needs of passive jobseekers has gone ahead and launched Brijj.com.As of writing this post i tried registering on the site and was faced with some problems. It seems that the site has not been officially announced and is still putting some final touches.The tagline of the site says "Build a trusted online network and power your professional relationships for life." which in simple terms means business networking.The why join Brijj page on the site answers some very important questions.As per Naukri the following are the reasons one should join Brijj.Explore connections across regions Get introduced to quality professionals through mutual connections Find unexplored business opportunities Get referrals to exhibit your skills and expertise To hire and get hired Find inside connections to close business deals Get noticed among an array of wide spread professionals Find fr... More About: Business , Networking , Site , Sine , Workin
Zapakmail partners Malhar - 2000 free passes on offer!
2007-08-09 09:29:00 We had written about zapak tie up with maxim and how zapak was turning into a portal with everything from games, email and video content being available on the site. Now it seems there is clear intent from zapak to get the youth hooked on to its mail services by partnering with Indias largest college festival Malhar. Zapak is offering 2000 free passes to Malhar. All users have to do is simply log on to malhar.zapak.com, register themselves and an e-pass will be emailed to their ZapakMail id. Zapak seems to be running a few contests as well along with offering malhar passes. One is 'Zapak Hot Shots at Malhar' contest which requires the user to log on to malhar.zapak.com and answer a simple question and the other two are on Zapak.tv. 'Shut up and Shoot' contest where users can upload a 3-min silent movie and 'Project Press Play', another Zapak.TV contest, users can upload their videos, irrespective of their time duration. The winners get VIP passes ... More About: Free , Partners , Offer
Internet Marketing Jobs now being Outsourced to India!
2007-08-09 09:16:00 India possesses the largest population of English speaking audience. India also possesses a massive pool of young population – a generation which is net and technology savvy. Social Media is on the rise. Net penetration is increasing by the day.1/3rd of the Indian web users are Web 2.0 site users according to a recent survey. That is around 15 million Web 2.0 users in India!Thus coming to the point…A side-effect that’s coming from the increased usage of internet marketing? It can be done cheaper in India!Andy Beal at MP goes on to say – “While advertising continues to bring us greater efficiencies and cheaper costs, it’s also driving our need for faster turnaround and rapid deployment. When you can test 100 ads online within a week, you need a solution that can keep up with that pace, without breaking the bank.”NYTimes carried an article which talked about Publicis’ efforts to build a global digital advertising network using offshore ... More About: Marketing , India , Internet , Internet Marketing , Jobs
Online Ad Spending to overtake Newspaper Advertising by 2011
2007-08-09 08:12:00 Online advertising spend will overtake US newspaper advertising by the year 2011 according to Financial Times.The findings are from a widely-watched annual research report on the media sector by Veronis Suhler Stevenson (VSS)."In the 2007 study, published on Tuesday, VSS forecasts that online advertising will grow by more than 21 per cent per year to reach $62bn in 2011, making it bigger than newspaper advertising, which is expected to total $60bn in 2011.Broadcast television and cable and satellite television combined will continue to take the biggest share of advertising dollars, and are forecast to reach $86bn in 2011."That makes one think about Google’s expansion into print advertising! Was it a smart move? Or are they looking at dominating the entire scene of advertising?Well since the above is primarily for the US Market, Indian newspaper publishing houses need not start to panic.The Online Advertising Market in India in 2006 was at Rs 210 crores and is expecte... More About: Online , Spending , Newspaper , Vert
American Greetings launch web to mobile e-card service
2007-08-08 13:25:00 American Greetings e- card and interactive division AG Interactive, Inc, has launched a new mobile e-card service that allows users to send greeting cards from the web directly on the cell phones.The new mobile e-card service uses the latest technology to deliver full- color, animated greetings to cell phones thanks to a partnership between AG Interactive and Image Semantics, a leading provider of media solutions for mobile messagingConsumers can find the full line of mobile e-cards at AmericanGreetings.com/mobileHow does it work?You would have to be a registered user of American greeting cards to be able to send it across. Find and choose the card you likeAmerican greeting cards will send a message on your cell phone that dects the capability of your phone.Once you respond back it will send you the greeting card in the format that best suits your phone. Does it cost?AmericanGreetings.com doesn’t charge but the carrier may charge based on the plan.Conclusion - It’s great... More About: Mobile , Card , Service , American , Launch
Get Smooched courtesy Mirinda! - New Online Viral
2007-08-08 13:15:00 We have featured a few virals before and some of them have been good while the others aren't so great. But the best thing about virals is that they bring almost instant results for the brand that is behind the viral and also they are very cost effective as they are user forwarded.The company that strongly associates itself with some award winning virals in India is Webchutney. Ive been an admirer of their work right from the chidya udi campaign which won the numberous accolades and awards. I also felt that sometimes their work was great but wasnt the most effective for a client brand i.e. the makkadman viral for desimartini.Their latest work comes in the form of Mirinda get smooched viral. The Viral like a typical hindi movie starts with a damsel in distress and the hero drinks mirinda fights off goons to save the girl and finally gets smooched.A little lame if you ask me. :( Do pour in your thoughts on the viral. I feel indian agencies still used cliched stories and... More About: Online
Brand Recall through Online Video Ads higher than TV Ads?!!
2007-08-08 11:19:00 Online Video ads weren't that popular till youtube came on to the scene and revolutionised and democratized the power of video content creation and distribution.With the acquition by google came the introduction of Video ads which started picking pace. The first agency to use google video advertising in India was Interactive Avenues which made us ask whether video advertising was the future. Recently we showcased on WATblog the ways in which youtube plans to monetize its site with innovative video ads.According to research agencies Video ads that are streamed online are far more effective in terms of brand recall when compared to their Television counterpart. An online Video ad gives a brand recall of 84% as compared to the same comercial having a brand recall of 54% on television.Players in India that are using video ads effectively are Nautanki.tv which recently announced a new video player which brings IP targeting, Demographic detailing, Timeband optimi... More About: Recall , Online Video , Online , Brand
"I met my husband on Orkut" - A growing trend?
2007-08-08 09:36:00 One of the great things about internet is the people around you who are users of the medium give you deeper insights into the trends on almost a daily basis. So just last week a fellow WATblogger was telling me of how his cousin met her to be husband on orkut!.. Hmmm.. interesting isn't it? Was this a one off incident or was it a growing trend?Are social networks slowly but surely sabotaging the matrimonial territory?Will Matrimonial sites be dead in the near future in the face of free networking sites?Or will it continue for only those who look for a secured/private platform? But social networks have privacy options too..An article in agencyfaqs supports the fact that youth are making a beeline to be a part of social networks /dating/friendship sites rather than matrimonial sites. One might argue that the two can't be compared as social networks look at connecting people for friendship and dating while marraige is a totally different issue!But can't a platform like social networ... More About: Orkut , Growing , Trend , Rowing , Husband
The Big Ad Campaign Begins - BigAdda
2007-08-07 12:56:00 Reliance Entertainment backed BigAdda has finally started spending its Big Advertising budget! Outdoor hoardings have been spotted in Mumbai and the TVC has been rolled out too… The message of the TV Commercial is as clichéd as it can possibly get: Everything goes and everyone will leave you except for friends – who stay… But the execution has been pretty good! Any one know the guys behind this? I did drop Nikhil Soman of Reliance Entertainment a mail and hope to hear from him soon. There were some talks about either Ogilvy or Orchard? Well have a look at the ad below: How much does TV advertising help? Well we covered the TV advertising of DesiMartini and what it got for them. Nothing much has changed at DesiMartini since… Their site still shows the TVC on the front page and the logo displayed in the Ad hasn’t been incorporated either. How much will it help BigAdda? This will get them numbers enough to make the marketing guys smile ... More About: Campaign , Gadda
Is Web 2.0 Secure? - Websense answers..
2007-08-07 10:07:00 You know that a technology/trend is really on the upswing when security measures are taken to protect it from hacker abuse. And to me its no surprise that this time the talk of security is around web 2.0 applications and their abuse by hackers. Clear signs that web 2.0 applications and its use is soon to enter into the corporate domain in a big way.To cite a consumer internet example of web 2.0 abuse not too long ago Orkut had faced such an abuse of its scraps where auto scraps were being sent to users. Now as more and more web 2.0 applications get closer to being a part of companies daily working environment then i guess security of data that is processed by these applications would become imperative.Websense that builds software that protects companies from external and internal computer security threats has announced the launch of new technology that finds security attacks launched within Web 2.0 applications and delivers threat protection to customers within ... More About: Answers , Secure , Cure
WATBlog's exclusive interview with Yogendra Vasupal - CEO and Founder of In
2007-08-07 07:46:00 The travel space online is booming. Inasra, is yet another portal in the online hotel booking space. Mr Yogendra Vasupal - Founder and CEO of Inasra, throws light on why Inasra is different, what its future is and what he makes of the online travel space in India. What was the rational behind the concept and the name?Inasra was conceived as an idea in April 2005. The name is actually a combination of 2 letters In(Indian) and Asra (shelter). We predominantly see Inasra as a gateway to hotels.... big hotels, small hotels, clean hotels, dirty hotels, hotels by the river side, hotels by the beach, hotels on top of a hill, hotels on busy lanes, hotels with pool, hotels with bar, hotels that are homestays, hotels that are actually boats etc etc etc.What is your current user base?We have 3000 registered users of Inasra. And growing... Is there a particular reason for being focused toward the Hotel Niche?I am sure you already know how different hotel booking is compared to Air ticket... More About: Exclusive , Interview , Under
Google India - Mapping via Crowdsourcing
2007-08-07 07:36:00 GPS kits are being sent to locals in India by Googl e , to enable them to make more detailed maps of their area. After all the data has been uploaded and verified it becomes a part of the map.This news comes via a speech which Michael T. Jones (CTO, Google Earth) gave at the Cambridge Conference. Dan Karran has transcribed an audio recording of the speech and here’s the most relevant portion of the transcript:"This is Hyderabad, and if you see the dark areas, those correspond to roads in low detail. If you zoom in, you'll see the roads, and if you expand a little bit, you'll see both roads and labelled places...there's graveyards, and some roads and so forth. Now, everything you see here was created by people in Hyderabad. We have a pilot program running in India. We've done about 50 cities now, in their completeness, with driving directions and everything - completely done by having locals use some software we haven't released publicly to draw their city on top of our... More About: Ping , Mapping
Your date could be just One Key Away?
2007-08-06 15:44:00 Imagine entering a party where you don’t really know many people. But then a gadget helps you find a perfect partner?How?You have a sleek gadget hanging around your neck which not only stores info about you, but can also find info about the people in close proximity!Sounds highly futuristic?In fact I did have an idea like this sometime back and am sure many of you might claim to have had something similar in mind? :-)But a Los Angeles-based company has actually gone ahead and introduced something like this..So what is OneKeyAway?"Before parties, guests register online and complete questionnaires. The answers are then transferred to digital memory devices -- red, plastic squares slightly larger than a matchbox -- that the guests wear like necklaces.During a party, people point their devices at one another to check how compatible they are. The devices flash red, yellow or green, depending on their level of compatibility."– New way for singles to meet - The Digita...
'Bookmyshow' says Web18 - Launches an Online Movie Ticketing site
2007-08-06 14:29:00 Not too long ago we had mentioned the acquisition of Bigtree Entertainment by TV18 Bigtree which owned a movie ticketing portal movietell.co.in at the time of acquisition.Even then Web18 CEO Surya Mantha had mentioned that Web18 wanted to be the leaders in the consumer internet space and keeping that objective in mind Web18 has launched a self explanatory site Bookmyshow.com.Bookmyshow as you might have guessed is an online movie ticket booking portal. Currently most multiplex chains have online ticket booking facility but with the number of multiplexes rising and consumerism also rising i think there is good potential in such a portal. Similar Playersbookeazy kyazoonga  ; Both of the above online movie & event ticketing sites do pretty much the same thing as bookmyshow. What Statistics Say? Recent statistics also show that online movie ticket booking is on the rise..Here are the statistics72% of the Internet audience boo... More About: Movie , Site , Online , Tick
Yahoo MD George Zacharias Resigns to pursue Entrepreneurship!
2007-08-06 12:02:00 Well well when the MD of one of the largest portals Yahoo India in the country decides to resign for pursuing what is being called "his own entrepreneurial interests" then its sure a sign that the internet is booming!And im sure more and more companies are finding it difficult to hire good middle and top management people in the internet and mobile space. With the overflow of availability of capital and the industry being nascent with only a few having "years" of experience there is enough reason why many mid and senior level employees are wanting to start out on their own.In probably one of his last statements made as MD of Yahoo India George Zacharias said “Yahoo! India has been growing at a robust pace and the journey has been both challenging and rewarding. This decision has been a tough one but as I leave a well –oiled, strong leadership team and move on to set up a young... More About: Entrepreneurship , Ship
AskLaila where is Majnu? - One more local search site?
More articles from this author:2007-08-06 08:44:00 Well go local and then search seems to be the mantra thats catching on the web. So if one player like guruji.com which was funded for 7 million$ wasn't enough there are a bunch of other players like burrp, onyomo, tolmolbol and justdial which was funded by SAIF partners (btw justdial is my favourite coz it worked for me). And now it seems that 4interactive which was funded by matrix partners earlier when it was in stealth mode and there was no clue as to why were they funded?? has cleared the confusion by launching a local search engine called asklaila.com (wow talk about suggestive domain names!).For those who aren't indian laila and majnu can be classified as the indian counterparts of juliet and romeo. So laila found her majnu even before the was born (launched.) Ask laila and she will attempt to answer all the questions that begin with Who? What? Where ? When? Why? How? atleast thats what their site says.The site is currently banglore focussed and has c... More About: Search , Site , Local , Laila 1, 2, 3, 4, 5, 6, 7 |



