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Q&A with Nicholas Carr, author, <I>The Big Switch</I>
0000-00-00 00:00:00 Carr's new book explores the future of computing and its implications for business and society. He'll discuss some of those topics today during his opening keynote at SES New York. More About: Carr , Author , Switch , Nicholas
Finding Recession-Proof SEM Jobs
0000-00-00 00:00:00 Are search engine marketing jobs and budgets really recession-proof? And, if they are, will going to SES New York this week help traditional marketers get through the most serious recession since World War II? More About: Jobs , Proof , Recession
Where's Search Heading? Ask Yahoo's Chief Scientist
0000-00-00 00:00:00 For the past 10 years, most search engines have relied heavily on analyzing anchor text, links, and content to determine relevance. But recently, researchers at the top search engines have begun to look at other signals that might indicate search result relevance. More About: Scientist , Chief , Search , Heading
Google Analytics Adds Industry Benchmarking
0000-00-00 00:00:00 Users who opt into the new program will be able to compare their site's performance against the rest of their industry or another industry. More About: Google , Industry , Google Analytics , Analytics , Benchmarking
SearchDay: Conducting a Redirect Audit on Your Web Site
0000-00-00 00:00:00 Today's search engine marketing news and opinion: Conducting a Redirect Audit on Your Web Site ; CEO Tells Wall St. Why He Invests in SEO; Convincing the Executive Team to Invest in SEO; and more. More About: Web site
SearchDay: Microsoft Withdraws Yahoo Offer; Yahoo Responds
0000-00-00 00:00:00 Today's search engine marketing news and opinion: Double Conversions in One Month; Microsoft Withdraws Yahoo Offer ; Cinco de Mayo; and more. More About: Yahoo!
Highlights from the SEW Blog: January 21-25, 2008
0000-00-00 00:00:00 Featured posts to the Search Engine Watch blog in the past week, along with recent search-related headlines from around the Web. More About: Blog , January , Highlights , 2008 , January 21
Super Bowl XLII Ads – Where's the URL?
0000-00-00 00:00:00 Some Super Bowl advertisers used their 30 seconds to drive visitors to their Web sites, while others made it difficult to find their online presence.
Super Bowl Advertiser Search Trends
0000-00-00 00:00:00 For this year's big game, the winning advertisers will understand search and social media. More About: Super Bowl , Trends , Search , Super , Bowl
Search Engine Forums Spotlight: January 25, 2008
0000-00-00 00:00:00 Found in the search marketing forums: > AdWords 101; Site Search ; Jobs in SEO; and more. More About: Search Engine , Forums , January , Engine
Using SEO for Reputation Management
0000-00-00 00:00:00 SEO has a pivotal role in reputation management, as it can push down negative results and enhance positives in search results. More About: Management , Reputation
Search Marketers' Wish Lists
0000-00-00 00:00:00 We've collected the "wish lists" of several search engine marketers, sharing what they want most from search engines in the coming year. More About: Search , Lists , Marketers
Search Marketers' Wish Lists, Part 2
0000-00-00 00:00:00 We've collected more "wish lists" of several search engine marketers, sharing what they want most from search engines in the coming year. More About: Search , Lists , Part , Marketers
Search Marketing Predictions for 2008, Part 2
0000-00-00 00:00:00 We've collected the 2008 predictions of several search engine marketers, sharing their best guesses about the direction of the industry in the coming year. More About: Marketing , Search , Predictions , Part
Highlights from the SEW Blog: January 28-February 1, 2008
0000-00-00 00:00:00 Featured posts to the Search Engine Watch blog in the past week, along with recent search-related headlines from around the Web. More About: Blog , January , Highlights , February , 2008
Rating the Super Bowl Advertisers' SEO Record
0000-00-00 00:00:00 The 2008 Super Bowl advertisers showed a marked improvement in SEO strategy over last year, but there is still much room for improvement. More About: Advertisers , Record
Highlights from the SEW Blog: February 11-15, 2008
0000-00-00 00:00:00 Featured posts to the Search Engine Watch blog in the past week, along with recent search-related headlines from around the Web. More About: Blog , Highlights , February , 2008
Fortune Tellers and Paid Bid Management
0000-00-00 00:00:00 Keyword bid management for a paid search campaign can be accomplished in different ways. Are you trusting a "fortune teller" to guide your campaigns? More About: Management , Fortune , Paid
Search Engine Forums Spotlight: February 15, 2008
0000-00-00 00:00:00 Found in the search marketing forums: SES New York Parties; No Follow: Do You Follow?; Optimizing Flash in 2008; and more. More About: Search , Search Engine , Forums , Engine , Spotlight
Highlights from the SEW Blog: February 4-8, 2008
0000-00-00 00:00:00 Featured posts to the Search Engine Watch blog in the past week, along with recent search-related headlines from around the Web. More About: Blog , Highlights , February , 2008
Stop Press: Google News Edges Past Yahoo News in UK
0000-00-00 00:00:00 Can small variations in the UK news search engine market produce large variations in the long-term behavior of the worldwide search engine market? More About: News , Google , Yahoo , Press , Google News
What Would a Yahoo-Microsoft Merger Look Like? Part 1
0000-00-00 00:00:00 We asked search marketers how they would envision a combined Microsoft -Yahoo , in terms of search technology, search advertising, and social media. More About: Part , Merger , Yahoo!
What Would a Yahoo-Microsoft Merger Look Like? Part 3
0000-00-00 00:00:00 We asked search marketers how they would envision a combined Microsoft -Yahoo , in terms of search technology, search advertising, and social media. More About: Part , Part 3 , Merger
What Would a Yahoo-Microsoft Merger Look Like? Part 2
0000-00-00 00:00:00 We asked search marketers how they would envision a combined Microsoft -Yahoo , in terms of search technology, search advertising, and social media. More About: Part , Merger , Yahoo!
Highlights from the SEW Blog: January 14-18, 2008
0000-00-00 00:00:00 Featured posts to the Search Engine Watch blog in the past week, along with recent search-related headlines from around the Web. More About: Blog , January , Highlights , 2008
Q&A with Jason Calacanis, Founder & CEO, Mahalo.com
0000-00-00 00:00:00 "Frankly, most SEOs are really smart and hard working; they're just horribly misguided. They focus too much on the tricks to get people in the door and not enough on what people eat when they're inside the restaurant." More About: Founder , Jason Calacanis , Jason
Highlights from the SEW Blog: March 17-21, 2008
0000-00-00 00:00:00 Featured posts to the Search Engine Watch blog in the past week, along with recent search-related headlines from around the Web. More About: Blog , Highlights , March , 2008
SearchDay: Google AdWords Editor a Great Tool for Content
0000-00-00 00:00:00 Today's search engine marketing news and opinion: Google AdWords Editor a Great Tool for Content; Google Friend Connect to Make Advanced Social Features Easily Available; Google on Spam; and more. More About: Google Adwords , Adwords
SearchDay: Don't Hire a Butcher to do a Baker's Job
0000-00-00 00:00:00 Today's search engine marketing news and opinion: Don't Hire a Butcher to do a Baker's Job; Small Business Owners Need Twitter and LinkedIn; Syndicated Versus Pure Search Referrals; and more.
SearchDay: Branding is Dead; Long Live SEO
More articles from this author:0000-00-00 00:00:00 Today's search engine marketing news and opinion: Branding is Dead ; Long Live SEO; Google's Superiority Complex; Emotional Motivators in Landing Page Optimization; and more. 1, 2, 3, 4, 5, 6 |
