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Australia Online : The Results
2007-06-27 12:16:00
The Australia n Bureau of Statistics has released today the results of the 2006 census. Among all the great information, there are the latest and probably the most reliable figures on the internet adoption in Australia.The good news58% of Australian home have Internet access. So if you are selling online or working in online related marketing, it means that the market is real and therefore you are not wasting your time or worst your money.ACT has the highest rate of adoption at 71%, whereas Tasmania has the lowest with 52%. In Sydney, 62% of the home have internet access, which is 10% more than the rest of NSW. The bad news20% of the Australian population still rely on dial up for internet connection and only 37% have broadband access. Therefore, it might be quite useful to wait a bit before implementing those fancy video ads online if you want to reach the total Australian population. The Australian government is reacting slowly but surely. Both parties have major broadband projects...
More About: Results , Online , Result

Why SEO is more and more important!
2007-06-24 12:30:00
Many major companies in Australia and around the World still have websites that are not rankings in search engines. Many of them are attracting traffic through Paid advertising such as banner or paid search, but they often ignore search engine optimisation. SEO: A long term investmentSEO's upfront costs are often higher than the cost of PPC advertsing or banner advertising. SEO often also requires making changes in the website structure, which create costs and takes time. Moreover the results of a search engine optimisation projects are not coming straight away, which clash with the short-term vision of marketing manager.They tend to forget that SEO will bring free qualified traffic over time and especially once it is done, it is for a long time. The upfront costs are higher for sure, but it is a long term investment that will bring a better ROI than any other online marketing tactics.Search engine users behaviour and SEOA recent update of the Search engine users behaviour study co...
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Discount on Business.com Directory
2007-06-21 12:24:00
Business.com, one of the most respected directory online, offers a 20% discount on new directory submission. The coupon code is : AVIVA.Instead of paying $199, you will be pay $159. Pretty good !
More About: Business , Directory , Discount , Disc , Tory

SEO Manager Position -Sydney
2007-06-18 11:43:00
An internet marketing company is looking for a Search Engine Optimisation Manage r .Activities- Driving SEO processes- Keyword Research- Audit Report- Client Management- Team ManagementRequirments:- 2/3 years SEO exprience- Background in HTML, PHP, .NET- Excellent writting skills- Good management experienceAdvantages- $60 000 - $70 000 + Super + Bonus- On going trainingIf you are interested contact Atomic Recruitment:02 8920 8100 (David)If you want to publish a SEO job offer, do not hesitate to send me an email with the details of the position
More About: Sydney , Posi , Ager

SEO Training by Bruce Clay in Sydney
2007-06-15 13:19:00
Bruce Clay , the president of Bruce Clay Inc. himself, will be in Sydney on the 6th, 7th and 8th of August to hold a SEO training as part of its World tour SEO training.The course is quite expensive: AU$ 2480 for early bird, but it is probably more than useful.
More About: Training , Bruce , TRAI

SEO Company News - Found Agency one month after the shock
2007-06-15 12:17:00
Mid May 2007: Found Agency lost its Google RankingsOn the second week of May, The Found Agency, a Sydney SEO company, went from the 1st position in Google for the term 'search engine optimisation' to the 60 th position in a couple of days as a result of a penalty by Google for using 'black hat' link building practices. For the full story: Found Agency black listed by GoogleFollowing that news, a couple of articles florished in Australian newspapers and on the blogosphere. The Found Agency commented on that with a poor PR strategy and the news lost its buzz... Mid June 2007: A new website, and a serious drop in traffic volumeOne month after their cahotic crisis management, the Found Agency comes back with a brand new website. They said goodbye to the yellow background and say hi to their new burgundy one... The website features their case studies for a couple of their clients, the usual content for a well optimised site for search engine marketing ( what is search engine marketi...
More About: News , Shock , Company , Compa

Freestyle Media bought by Q Ltd
2007-06-12 12:18:00
Freestyle Media has been bought 2 weeks ago by the Australasian interactive media group Q ltd. Freestyle Media is an online marketing agency, which has strong capabilities in search engine optimised websites. The acquisition included $1 362 000 in cash and some shares from the Q group.The joint managers Fred Schebesta and Frank Restuccia will keep on running the company for at least 3 years.Freestyle Media will join 3 D Interactive, Mosaic, LMA and First Rate has part of the Q Group.
More About: Freestyle , Rees

Free Directory Archive
2007-06-07 07:17:00
There is a huge list of directory on the website Director y Critic. The website is user friendly and allows you browsing the list according to different categories. For those in the SEO industry, who need free relevant links for their link building strategy, try the Niche Directories category, they have a list of around 25 free seo-focused directories.
More About: Free , Archive , Tory

Discount on Paid Directory Submission
2007-06-05 06:31:00
If you have read my previous post about directories submission, and if you are in the process of submitting your website to directories. You are lucky !Best of the Web, one of the oldest and most relevant directory on the web (highly recommended in a link building strategy) is offering 20 % discount on Directory submission until the end of June.If you want to take advantage of the offer, submit your website to Best of the Web and enter the following promotion code: BEACHBUM.Happy Directory submission.
More About: Paid , Submission , Discount , Disc