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Twitter Tweet
2008-02-05 01:50:00
I am not a Twitter -er. Correction - I was not a Twitter-er. However, after Seth Godin’s faux pas in not claiming his name in Twitter and thereby opening himself up to a faux Seth Godin twit, I decided it was time to give in and start tweeting er… twittering. Does this mean I must notify everyone ...
More About: Social Networks , Tweet

Go Long-Tail Go!
2008-02-02 00:24:00
Stats from the horse’s mouth: The average Google query now consists of 4 words 14% of Google click come from paid search - 86% from organic 25% of Google’s user queries are unique* (Reported by Beu Blog) Hmmm, gives long-tail keywords new value. How do you optimize for long tail? Content . This may seem counter to my previous posts, but it’s ...
More About: Keywords , Long , Long tail , Tail

Use Social Networks to Promote Your RSS Feed
2008-02-01 21:19:00
I discovered great a blog post on RSS from WordPress Web 2.0 Spot-Er, and found the bottom half of the post to be of greatest interest to me. Be sure to check out the blog for the entire post and more info, but below are excerpts of how to bring a steady flow of traffic ...
More About: Social , Online Marketing , Social Networks , Networks , Promote

The Rules: Blog Comments for Linkbuilding
2008-01-31 13:00:00
Leaving comments on blogs can be a valuable part of your linkbuilding campaign. It does not mean leaving “Great post!” comments on every blog you find. Most bloggers will delete those ASAP, as they should. Leaving proper blog comments takes time and effort. The rules are simple enough: Find relevant blogs Read the blog posting Leave a comment that adds ...
More About: Blogs , Blog , Comments , Rules , The Rules

Content Dethroned
2008-01-30 18:16:00
Is Content really King? No. Content is important - you bet it is! I always advise clients to have plenty of keyword-rich content on their sites, especially the home page. You must take care of the on-site basics - titles, meta tags, content, H1 tags, alt tags, properly named URLs and graphics, footer links, deep page contextual links. This especially works for lower tier keywords. Medium to highly competitive search terms need more aggressive methods. And now we come to the real power behind the throne: Inbound Links and Anchor Text. This is where PageRank comes in. Direct quote from Google on PageRank: PageRank relies on the uniquely democratic nature of the web by using its vast link structure as an indicator of an individual page’s value. Google also uses the anchor text of those links to determine the content of that page. PageRank is the trust level Google allocates to a site. The one we see in the toolbar may be outdated, but it’s still a good indication of what Go...

Do Blog Comments Pass Link Juice?
2008-01-29 21:13:00
Several times people have asked this question in blog comments - Do blog comments pass as much link juice as other forms of link building when made on a ‘do follow’ blog posting? After a discussion with an esteemed colleague, as well as some research on blog comments left by us, the short answer to this is yes, they do. Long answer - not only do they carry as much, but they may carry more weight. Blog comments are typically placed on highly relevant sites. If there are relevant keywords in the comment, this will add to the value, and if a keyword within the comment is linked (not always allowed) the link is highly valued. A link from a high PR site is going to pass along a lot of juice (for example Yahoo Directory), but how many of those do we get? Remember - a good link is a good link. Blog comment links on ‘do follow’ blogs are free, easy to get, and pass juice. Share This Tags: blog, blog comments, blogs, comment links, do follow, keywords, link building,...
More About: Comments , Link , Pass , Juice

Advanced Niche Keyword Analysis
2008-01-29 17:36:00
There is a very good article on The Art of Niche Keyword Analysis for Social Media Marketing at SMMWhiz. It’s a little advanced, but if you want to target your niche, especially for social media, it’s an excellent guide. Steps include: Preparing for Analysis Analyzing Competition Buzz Tracking Removal Keyword Clustering The author, Ashwin Ramesh, says: Whenever you engage in Niche Determination, make sure that the niche’s you select are relevant to the product or concept you are selling. You cannot run a site about cakes and target niches involving rocket propulsion systems just because more people are searching for the latter. It is important to stay bang on target and finally give some value to the user and place user experience over monetization and search engine visibility. Share This Tags: keyword analysis, keywords, niche keyword analysis, niche keywords
More About: Vance

The Power of Blogs
2008-01-29 01:52:00
During some of my research, I came across some eye-opening statistics! Blog Facts 1. 50 Million US Internet users visited blog sites in Q1 2005. That’s 30% of all US Internet Users and 1 in 6 of total US population. Source: ComScore By extrapolating the date in #5 below, that number would now be (at a minimum) over 71 million Internet users visiting blogs. 2. 1 out of 20 US adults have created a blog and 11% of Internet users are regular blog readers. Source: Pew Internet & American Life Project Report Using current data, that means over 12 million people have created blogs and over 26 million read them. 3. In a survey of the attitudes toward blogs, 77% of the respondents thought the regularly updated journals were a useful way to get insights into the products and services they should buy. Source: BBC Report Think of the power testimonials and recommendations have. 4. According to Technorati, currently there are 51.8 Million weblogs and the blogosphere continu...
More About: Power , Blogs

25 RSS Directories - Ping Your Blogs
2008-01-25 23:08:00
Did you know you can submit the RSS feed of your blog to RSS Directories ? They’ll ping your blog on a regular basis, and bring you lots of new traffic and subscribers. Below are 25 directories you can get started with: 2RSS 4guysfromrolla 5z5 ASP Index BlogBunch Blogdigger BlogPulse DayTimenews Feed24 Feedbase FeedBomb FeedBoy Feedest FeedMap FeedNuts FeedPlex Feeds2read Feeds4all FeedSee FeedsFarm Findory FindRSS Free Feeds Directory Golden RSS Feed IceRocket Share This Tags: blog directories, blog feeds, blog traffic, blogs, ...
More About: Blogs , Ping , Rect

?Do Follow? Blogs with PR
2008-01-25 19:47:00
Insert your keywords in the search box to find relevant blogs. This is a great way to get a lot of blog comment backlinks to your site. When you leave comments, it’s important not to spam the blog, but to leave a comment with some value. PR 6 http://www.google.com/coop/cse?cx=01̷ 0;66:2ziwmhsusja PR5 http://www.google.com/coop/cse?cx=01̷ 0;66:gpfnyqgww54 PR4 http://www.google.com/coop/cse?cx=01̷ 0;66:fcvptc3lghk PR3 http://www.google.com/coop/cse?cx=01̷ 0;166:ec1btv16hl PR 0-2 http://www.google.com/coop/cse?cx=01̷ 0;ygwict5bzjo&hl Share This Tags: backlinks, blog comments, blogging, blogs, comment links, ...
More About: Blogs

Fun Blog Widget
2008-01-21 22:57:00
The Blog Readability Test is a pretty fun widget. My goal on my web sites/blogs is to have them read at about the Junior High level. I’ll be changing the content on the one that got a Genius rating, I can tell you that! One caveat - if you want to display it on your ...
More About: Widget , Blogs

10 Best Types of Links
2008-01-19 00:22:00
Which types of links will help your site the most - give you the most “juice?” The reality is you need all kinds of links. Google wants natural link building. The way to make your link building natural is to have a mixture of the following types of links, using a variety of keywords: Authoritative directories with ...
More About: Links , Types

New SEO Keyword Tools
2008-01-14 22:41:00
Black Hat Keyword Tool I don’t know what would be considered black hat about this keyword tool, but it’s a very fast way to get a nice list of keywords: Black Hat SEO Keyword Tool Microsoft Adcenter Keyword Tool According SEO Book Aaron Wall’s blog post of January 11: “…this tool is bad ass. Ad Intelligence is a new ...
More About: Tools

U Comment I Follow
2008-01-12 23:56:00
I’ve added and activated the Dofollow plugin from Semiologic to my blog, along with this graphic to let you know your comments are followed from this blog. Spam comments will be deleted; everyone else is welcome. You can download your choice of ifollow graphics in several colors to match your blog design. Share This Tags: ...
More About: Images , Blogs , Comment

Free Links to Your Web Site or Blog
2008-01-12 23:14:00
Get free permanent links to your web site or blog in exchange for blog articles! This is an experiment on my part, but I think it offers fair value - you help me, I help you. Your article can be about any family-friendly subject you choose - technology, hobbies, home, pets, music, art, health, exercise, business, shopping, ...
More About: Free , Links , Blog , Site , Web site

SEO Dinosaurs
2008-01-02 18:09:00
StreetLessons.com has an article on 3 SEO Techniques for SEO Dinosaurs on link building techniques that are no good in 2008. The author makes good points; however, I think these link techniques are still valuable if used properly. Let’s take a look: Reciprocal Links Link farms have been a bad idea for a long time, but ...

Black Hat Confession
2007-12-27 02:37:00
I confess I read the black hat SEO forums regularly…I learn a lot from them, even though I don’t employ black hat methods. Those guys are the ones who know how to make serious money on the Internet, although it’s high risk, and most of us can’t afford to take those risks. It’s kind of ...
More About: Black , Confession , Black Hat , Fess

SEO in 2008
2007-12-12 01:42:00
I’ve listed important areas to concentrate on in 2008 , according to Google guru Matt Cutts. Nothing earth-shattering, but a good heads-up. High Quality Content: This, of course, hasn’t changed, nor will it ever. Refine your content, add more content, and make sure your content is targeted to the main keywords for each page of your web ...
More About: Mobile

SEO Explained with Legos
2007-12-07 18:16:00
After being typecast as the equivalent of a “used car salesman” I decided to clarify the degrees of search engine optimization with Legos to make it easy to understand. White Hat SEO: Gray Hat SEO: Black Hat SEO: Spammer: Share This Tags: black hat, gray hat, seo, spammers, white hat

Facebook - Face of the Future
2007-11-18 06:35:00
The agency I work for, Terralever, just put on a “Face book Developer Garage” in Phoenix, and I can tell you there are some remarkable things on the way for Facebook . You can now access Facebook from your mobile phone, and contact others via Facebook rather than email. You can upload photos directly from your cell phone to ...
More About: Future , The Future

The Flash vs SEO Conundrum
2007-11-15 19:05:00
Ranking sites with a full Flash home page is one of the more difficult tasks in search engine optimization. I always try to steer clients away from it, but some insist. The content can be dropped below the fold, but this is not the most elegant method, and often the designer will object. So what?s an ...
More About: Google , Design , Source Code , The Flash

Health Checkup for Your Web Site
2007-11-07 20:55:00
Aaron Wall has a great new application on his SEO Book site called Web Site Heal th Check (beta). It’s simple to use, screamingly fast, and gives some helpful information including duplicate titles and META tags. I was feeling pretty smug about that until I discovered some extra pages I had put into the folder ...
More About: Web site

Google?s Temper Tantrum
2007-10-29 22:15:00
Are you confused about paid links? Are you afraid of them because of Google ’s recent temper tantrum? Do you wonder how you?ll get incoming links to your new site without paid links? The situation is not as dire or scary as it may seem. Google is trying to create fear and instead is garnering loathing ...
More About: Links , Tantrum , Temp

Google Update in Progress
2007-10-11 19:40:00
Excitement is in the air - the Google update is happening! Of course that little green bar is for “entertainment purposes only,” but it’s interesting how anxiously we all check our sites to see if our Page Rank has increased or decreased. So far I haven’t seen any changes in mine. But I’l be checking throughout the ...
More About: Update , Progress

On Fire Titles: Write ?Em While They?re Hot
2007-10-03 21:21:00
If you want your blog to not only be cached but show up in searches right away, use hot keywords in your title from Google Trends like the title I came across below: Verizon takes on iPhone with LG Voyager What an excellent piece of work ? written today and almost immediately found in Google search results ...
More About: Write , Blogs , Keywords , Fire , Titles

Tool Time ? Top SEO Tools
2007-09-28 17:00:00
Below are some of the tools I use in my job as an SEO strategist. They are remarkably helpful, and although we can all dream of one awesome piece of software that would do it all, nothing that wonderful is available. SEO Tool s ? Aaron Wall has a great set of tools on his site, some ...
More About: Time

Happy Birthday Google! ? September 27, 2007
2007-09-27 20:22:00
Today is Google ?s 9th birthday, and the Google logo is sporting a cute piñata in celebration. It’s colorful and filled with goodies if you can crack the code with your link bat bait. It?s been nearly a decade since Google changed the Internet landscape with its algorithmic determination of which web sites are most relevant to a ...
More About: Happy , Birthday , Happy Birthday , September

Make Your Blog Trendy- Like the Air Native N7 Shoe
2007-09-26 17:59:00
Google Trends can be a great resource for promoting your web site through your blog. For example, if your product is fashion or shoes, today you would jump on the ?on fire? topic of the day, the new Nike Air Native N7 shoe. Of course you won?t be able to incorporate the hot topic every single ...
More About: Blogs , Blog , Make , Shoe , Trendy

Use Acronyms Like CTMod and WOW
2007-09-26 02:25:00
When you?re researching keywords, don?t forget popular acronyms and abbreviations! If your site is all about World of Warcraft, you don?t want to forget to optimize for WOW. The WOW CTMod add-on pack is very popular right now, as well as the phrase “Deadly Boss Mods” so those should also be included in your keywords. There ...
More About: Keywords , Cron , Acro

Naming Images
2007-09-22 00:11:00
Your images can help your SERPs (Search Engine Results Pages*) if you name them correctly. By using a descriptive name you give the spiders another keyword to latch onto. In addition, your images are more likely to show up in an images search. Since image searches are currently reported to be 20% of the total, ...
More About: Images , Nami , Naming , Ages