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Search Engine Marketing Spot

Search Engine Marketing Spot
This is the spot for all of the newest trends and techniques in the search engine marketing industry.
Articles: 1, 2

Articles

Do Not Worry About Getting Penalized For Using The Same Website Theme
2008-02-15 07:18:00
As you all know there are thousands of website themes to choose from on the internet. It is impossible to use a free theme that will not be used by someone else. In the past few years Wordpress themes have become the popular choice by many people, many of those people do not ...
More About: Website , Worry , Theme
ExitGrabber Popup Script Revealed ? The Ultimate Popup Exit Window
2008-02-13 06:05:00
I was browsing through some a client?s competitor?s websites and one of them utilized an exit popup window. This window was not your typical popup window, it activates once you move your mouse over the X or back button of your browser. I had never seen this done before, so I had to ...
More About: Script , Ultimate , Popup , Window
Why Giving Away Things For Free To Market Your Website Works
2008-02-12 07:39:00
Spot On Tuesday’s Tip is about giving something away for free in an effort to generate more traffic and/or subscribers to your website.  So before you think I am crazy, you need to understand that people like things that are free. You will have a higher conversion rate with a free offer then you ...
More About: Website , Market , Free , Works , Giving
Slightly Shady SEO Is On The Spot!
2008-02-11 07:32:00
A while back I had stated that I would gladly put your website On The Spot and feature your website on this blog for free. Only stipulation is it had to deal with internet marketing and a slight profile about you so the readers could get to know you a little bit better. ...
More About: On The Spot
How Not To Lose RSS Readers After 30 Days Of Not Posting
2008-02-08 07:08:00
So why would an up and coming search engine marketing blog stop posting for 30 days? It wasn’t because I was being lazy, it had nothing to do with me not having anything to post, I did not get tired of this blog. I did it on purpose, to see how it ...
More About: Readers , Misc , Days
Rotate Your Affiliate Ads With These Simple PHP Scripts
2008-01-09 07:00:00
This is the second part to yesterday’s post Blackhat Technique To Hide Your Affiliate Code Behind An Image/Video in regards to rotating your ads randomly on your site. Some of you might be interested in showing different ads on there site without cluttering your website with banner ads. To keep the clutter to ...
More About: Scripts , Simple , Rotate
Blackhat Technique To Hide Your Affiliate Code Behind An Image/Video
2008-01-08 07:15:00
Before going any further you need to realize that using such a technique, you run the risk of getting your account banned. I do not suggest using this on your major sponsors. If need be, sign up with a new affiliate or two and test it out for yourself. The concept is simple, we are going ...
More About: Video , Affiliate , Technique , Code , Image
If Microsoft Pulled Their Head Out Of There Ass?
2008-01-06 07:36:00
Could they compete with Google at this point?  Google owns the search market and MSN is way behind at this point.  Google will be putting there operating system on cell phones in the near future, of course with there Google search feature.  What about there conquest to have free WiFi access?  Why else would they ...
More About: Rants , Microsoft , Head
Why Deciphering The Truth From Speculation In SEM/SEO Is Important
2008-01-02 06:37:00
Whether you are just starting out with search engine marketing or you have been involved with it for years, you need to realize that not everything you read is true. Separating truth from speculation is something that will take time, your own testing, plenty of reading and getting to know other people in the ...
More About: Truth , Ruth , The Truth
Get A Free Domain Name From Register.com
2008-01-01 06:51:00
Yes I know that domain names are very cheap to buy, but if you are trying to see where you can save any type of money with your marketing efforts then check out register.com. This promotional offer will give you a free TLD for the first year, all that is required is your billing ...
More About: Domain , Domain Name , Misc , Free , Register
Blackhat Linkbombing To Hurt Your Competitors New Website?
2007-12-31 07:32:00
Let me start off by saying that I do not condone using this type of technique by any means. This is an article around learning the darker side of search engine marketing, since we do not see many articles related to it. Many people ask about black hat marketing methods and techniques, this ...
More About: Website , Hurt , Competitors , Blackhat
SQL Injection Used To Hack Real Estate Websites (Extreme Blackhat)
2007-12-19 07:00:00
Spot On Tuesday’s tip of the week is more of a warning then anything else. I felt it was needed to make this exploit public as soon as possible because I do not condone in hacking any website. This method was being used for two things, one to deface the website completely and ...
More About: Estate , Real Estate , Extreme , Hack , Websites
Was Shoemoney’s YSM Account The Victim Of Sabotage?
2007-12-15 08:39:00
    So here I am thinking as to why Yahoo would come out and say “It is not your fault, but we have to terminate your account†to Shoemoney. There are several email responses listed on his site in regards to Yahoo Search Marketing - ‘We Know We suck’ in which Michelle tells Jeremy that his account has a 65% fraudulent charge rate, it is not your fault, but we will be terminating your account. What in the hell kind of statement is that? Michelle said that Yahoo could not tie discrete clicks to the fraudulent sign ups. You would think that a company the size of Yahoo would have there stuff in order. I guess I am wrong by thinking this. They cannot keep track of referring URL’s from Commission Junction, they cannot detect the use of that many fraudulent credit cards, and they would not assign him another ID to basically make him a new account. I was surprised by this and to top it all off last summer he was in Yahoo’s top 3 for monthly earnings. Everyone in...
More About: Sabotage , Account , Victim
Using The Right Faces To Help Your Sales
2007-11-29 17:15:00
The image you use is just as important as the rest of the text layout and color scheme. In today’s advertising world, we are all aware of the fact that sex sells. You see the TV commercials, billboard ads, magazine ads, even ads that are on the side of a bus that showcase ...
More About: Sales , Faces
24 Free Stock Photo Websites To Use
2007-11-28 19:22:00
When starting any internet marketing campaign, you always want to use clean and crisp images to have a professional look. Using clipart or trying to resize images that are to small looks bad from the viewer’s standpoint. Using bad images just gives the viewer one more excuse not to go through with what ...
More About: Photo , Free , Websites , Stock
Going On Vacation
2007-11-09 15:55:00
The site will be a little slow in the next two weeks, I will be taking the family up to New York for Thanksgiving to see my side of the family.  I will be still be writing on the site, just the number of posts will be a little lower since I will not be ...
More About: Personal , Vacation , Going , Goin
Google Map Search To Be Installed Into Gas Pumps
2007-11-07 17:35:00
Imagine being lost and almost out of gas, you get off at the next exit in hopes of finding an open gas station to ask for directions. The only gas station open is a self serve with no attendant inside to ask for directions. You begin to fill up on gas so you ...
More About: Google , Industry News , Search , Pumps
Giving Back To The People Who Comment On Your Site
2007-11-06 05:18:00
As of today, SEMSpot is no longer nofollowing there comment links.  We are encouraging you to post on our blog and interact with what we have to offer for you on our site.  We will still monitor the comments to not let the spam get through.  This is just another way of saying thank you ...
More About: People , Misc , Site , Back , Giving
Website Advertising Vs. Website Marketing: The Difference
2007-10-31 22:02:00
When you hear someone say website advertising or website marketing, do you think it means the same thing? In today?s fast paced society many people believe they mean the same thing, or they get the two mixed up. There is a big difference between the two, and I am here to try and ...
More About: Marketing , Website , Advertising , Difference , Vert
Matt Cutts Start Menu Screenshot (Joke)
2007-10-25 15:22:00
You are looking at a screenshot taken of Matt’s start menu. As you will notice there are not very many options really, just some of the important things that he would use on a daily basis. There are icons on his desktop that allow him to do his other daily tasks at Google as ...
More About: Joke , Screenshot , Misc , Start Menu , Start
Google Now Has A Fog List (GFL) Thanks To The Major PR Shift
2007-10-25 03:32:00
Today we were witness to a major shift made by Google and there PR. As you have now probably read, several high profile websites have had there PR reduced drastically overnight without any warning. I first read about it this morning on Andy Beard?s site where he has a small list of compiled ...
More About: Industry News , List , Shift , Major
The Early Marketer Catches The Dollar or Early To Rise, Late To Bed?
2007-10-24 04:37:00
Today’s Spot On tip of the week is about getting the most out of your marketing efforts by better utilizing your time. I will begin this article with two quotes, one I am sure everyone is familiar with and the other you might have never seen. The early bird catches the worm. Earl y ...
More About: Dollar , Late , Rise
Monday?s On The Spot Is Open And Gives You Free Advertising
2007-10-22 18:28:00
For those of you who do not know, every Monday I try and put someone new “On The Spot ” by giving them a chance to tell the rest of the SEM community about themselves, there website, services they offer, a link (FREE LINK), etc.  However, it has been slow going as of late, so if ...
More About: Advertising , Open , Free
10 Designer Flaws That Can Crush Your Marketing Efforts
2007-10-19 18:41:00
Not everyone has the ability to design a great site, they just know how to effectively market it.  So a designer is hired to make there site for them and of course hopefully take the burden away as well.  How your site is designed is a very important factor when launching your SEM campaign.  I ...
More About: Marketing , Designer , Crush
5 Steps Everyone Needs To Know When Writing Better Content
2007-10-16 15:00:00
Today?s Spot On Tip revolves around writing better content for your websites. A common phrase you have probably read or heard about is ?content is king”. Here I will list a few steps that should help you get towards your end goal of having quality content that is laid out properly on your sites. ...
More About: Writing , Content , Tent , Steps , Needs
Will Hanke (TechLH) On The Spot
2007-10-15 08:20:00
Will Hank e Company Name: Lighthouse Technologies I’m Will Hanke, better known in the WMR chat as TechLH. My business is Lighthouse Technologies (www.TechLH.com). I started out doing web design and hosting back in 1997, and now offer SEO and other SEM related services. As for other things, I specialize in military-related ...
More About: Spot , On The Spot
Redirecting To Another Website Straight From Myspace
2007-10-12 08:46:00
In the past flash was used to redirect visitors from Myspace pages to whatever website you wanted to send them to.  Now you can use this code below on your Myspace profile to redirect traffic to any site you like with one line of code.  This is a nice way of getting links on a ...
More About: Website , Straight , TRAI , Dire
Tuesday Tip Of The Week - How To Determine Fake PR Sites And How It Is Done
2007-10-10 04:30:00
So you have your eyes set on what you consider a prize domain name for your new website, and to your luck it seems to already have a pretty high PR. Before you rush out and buy that domain name, do some homework first to make sure everything checks out. Falsifying a sites ...
More About: Sites , Fake , Week , Tuesday , Term
Using Sub Domains Or Sub Directories In Your Marketing Campaign
2007-10-06 08:00:00
So you are launching a new website, or wiping the dust off an old one to re-launch it to the world. Before you get in to deep, you need to think about the link structure you want to put in place for this website. You looking at using sub domains to separate the ...
More About: Marketing , Misc , Campaign , Directories , Domains
The Extreme SEO Challenge That Is Impossible To Achieve Even Top 10 Ranking
2007-10-06 03:32:00
A thread over at digital point got me thinking on how possible this was.  Let’s say SEMSpot blog was to hold a contest in the coming weeks to see who could rank the highest on Google for the term “Google”.  Do any of you out there think you could actually rank number one without using ...
More About: Misc , Extreme , Challenge , Ranking , Impossible
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