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Get 15% Off Conversion Conference London
2010-10-01 16:13:00
Rising Media, the guys behind the SMX conferences, have launched a new event called Conversion Conference. This is running across two days (November 1-2) at Park Plaza, Victoria and based on a great line-up of conversion optimisation speakers, it looks like it’s going to be a very interesting event! To get a 15% discount off ...© SEOptimise - Download our free business guide to blogging whitepaper and sign-up for the SEOptimise monthly newsletter. Get 15% Off Conversion Conference London Related posts:Hear SEOptimise Speak at SMX Advanced London 2010 15% Discount Code for SMX Advanced London 2010 Top 10 SES London Day One Tips from Twitter!

5 Ridiculous SEO Myths Spread in 2010 by Web Designers, Bloggers and Journa
2010-09-30 16:57:00
Steve Rubel and his ridiculous ‘SEO is dead’ escapade during the Google Instant presentation is just the tip of the iceberg when it comes to articles about SEO from outsiders. Now that SEO has gone mainstream and everbody deals with it many people write about SEO who have barely a clue about it. Others, often ...© SEOptimise - Download our free business guide to blogging whitepaper and sign-up for the SEOptimise monthly newsletter. 5 Ridiculous SEO Myths Spread in 2010 by Web Designers , Bloggers and Journalists Related posts:30 Web Trends to Watch in 2010 Don?t Just Read What Top Bloggers Write ? Look at What They Do! Advanced Blog & WordPress SEO: 30 Points Most Bloggers Overlook

How to Use Yahoo Pipes To Track Potential Questions on Yahoo Answers
2010-09-27 13:13:00
This is a guest post from Kelvin Newman at Site Visibility. I?m starting to feel a bit sorry for Yahoo , not only are they seen by most people as a bit of a joke, largely the stick is unwarranted. They?ve got some great little products and services, two of which I use to this great ...© SEOptimise - Download our free business guide to blogging whitepaper and sign-up for the SEOptimise monthly newsletter. How to Use Yahoo Pipes To Track Potential Questions on Yahoo Answers Related posts:Steal this SEO FAQ: 30+ SEO Questions You Always Wanted an Answer to Twitter Crowdsourcing How to 6 Personas that Google Analytics can’t Track
More About: Yahoo Answers

How to Manage & Grow Your Social Media Network
2010-09-20 15:15:00
One of the problems and frustrations I find with social media, is that there are now many different website’s and each of them require managing contacts in different ways. So, for example, you’ll often end up with a completely different set of contacts on each site – when in many cases it would make far ...© SEOptimise - Download our free business guide to blogging whitepaper and sign-up for the SEOptimise monthly newsletter. How to Manage & Grow Your Social Media Network Related posts:Google’s Social Media Strategy: Trial & Error 35 Crucial SEO, Twitter & Social Media Statistics for Business People 40 Social Media Tools & WordPress Plugins – a4uexpo Presentation

40 Google Instant SEO, SEM & Analytics Resources
2010-09-17 14:03:00
Image by Westside Shooter. Google Instant is the talk of the town not only in the SEO industry. While some people still hope SEO will go away most experts agree that SEO is either just changing a bit or now more important than ever due to the recent changes. So I won’t list most of ...© SEOptimise - Download our free business guide to blogging whitepaper and sign-up for the SEOptimise monthly newsletter. 40 Google Instant SEO, SEM & Analytics Resources Related posts:My Thoughts On Google Instant Is Google Instant aimed at killing “I Feel Lucky” & making more money? 30+ More Google Analytics Tools, Apps, Hacks, Tweaks and Other Resources

My Thoughts On Google Instant
2010-09-14 13:13:00
Everyone is talking about Google Instant; the new way for Google to display results. The basics are covered in many places: The Google Analytics Blog Official Announcement Google Instant and PPC SEMantiks also talks about the effect on PPC Rishil’s opinion is concise, insightful and to the point I want to talk a bit less ...© SEOptimise - Download our free business guide to blogging whitepaper and sign-up for the SEOptimise monthly newsletter. My Thoughts On Google Instant Related posts:PPC for the iPhone 40 Google Instant SEO, SEM & Analytics Resources Is Google Instant aimed at killing “I Feel Lucky” & making more money?

Clever Tricks You Can Do With Google Alerts
2010-09-13 13:54:00
Google Alerts is one of the most powerful tools made available from our friends at Mountain View, but despite it?s huge potential it?s largely under-rated and doesn?t get the appreciation or the acknowledgement it deserves.© SEOptimise - Download our free business guide to blogging whitepaper and sign-up for the SEOptimise monthly newsletter. Clever Tricks You Can Do With Google Alerts Related posts:Does site:domain.com/* show you non-supplemental Google indexed pages? 10 Free Google SEO Tools Everybody Should Use 10 Ways to Use Google Buzz for SEO & SMO
More About: Google

Is Google Instant aimed at killing ?I Feel Lucky? & making more money?
2010-09-09 22:17:00
By now I’m sure everyone’s all seen and had a play around with the new Google Instant search interface. There’s lots of early reaction to this on the web, my own included on Econsultancy yesterday. Obviously the main goal behind this is to provide results much more quickly and look to improve a searchers overall ...© SEOptimise - Download our free business guide to blogging whitepaper and sign-up for the SEOptimise monthly newsletter. Is Google Instant aimed at killing “I Feel Lucky ” & making more money? Related posts:40 Google Instant SEO, SEM & Analytics Resources My Thoughts On Google Instant ASK Restaurants Making a Meal Out of Their SEO Strategy!
More About: Money

New Digg Review: Is Digg V4 the Next Twitter?
2010-09-08 17:37:00
Typical Digg comment thread. Last week the new Digg version 4 has been released and I have tested it ever since. Back in the days I was a staunch opponent of Digg and an avid supporter of competing services like StumbleUpon and Mixx. That was years ago though. Both Mixx and SU have stagnated over ...© SEOptimise - Download our free business guide to blogging whitepaper and sign-up for the SEOptimise monthly newsletter. New Digg Review : Is Digg V4 the Next Twitter ? Related posts:SERPd Review – The New Search Marketing Social News Community What is Twitter? It’s Social News Networking Twitter Friday: Twitter Lists Galore!

40 Title Tag SEO for Google Ranking Factors & Optimization Techniques + Res
2010-08-31 14:27:00
A few months ago one of my clients has changed platforms. The new platform changed almost everything we’ve optimized on-site for years. It even messed up the obvious SEO basics like title tags and we’re struggling with them to this day as the platform maker insisted that title tags “get assigned automatically” in their system. ...© SEOptimise - Download our free business guide to blogging whitepaper and sign-up for the SEOptimise monthly newsletter. 40 Title Tag SEO for Google Ranking Factors & Optimization Techniques + Resources Related posts:46 CRO/Conversion Rate Optimization Resources for Web Design, SEO & Social Media Experts 30 Quick & Clean Conversion Optimization Techniques for Buttons, Forms, Copy, Shopping Carts etc. 40 Google Instant SEO, SEM & Analytics Resources

50+ Advanced Web Analytics Tools for Business Use [2010 Edition]
2010-08-20 15:30:00
Web analytics is perhaps the most important discipline for businesses online. In case you don’t know who and why visits you, buys your products and talks about you, you are blind on the Web. Web analytics goes beyond simple SEO metrics. It’s about usability conversions branding among others. Additionally, with the huge influence of social ...© SEOptimise - Download our free business guide to blogging whitepaper and sign-up for the SEOptimise monthly newsletter. 50+ Advanced Web Analytics Tools for Business Use [2010 Edition] Related posts:30+ More Google Analytics Tools, Apps, Hacks, Tweaks and Other Resources 30+ Google Buzz How tos, Tools and other Resources 15% Discount Code for SMX Advanced London 2010

Top 10 tips & things you need to know about AdWords Remarketing
2010-08-17 20:39:00
This is a guest post from Rob Hillyard at Return on Digital. Create a brand new campaign for Remarketing. This will enable you to monitor how everything is doing much easier than running it within an existing campaign. You need at least 500 people in your target list before Google will start to show your ...© SEOptimise - Download our free business guide to blogging whitepaper and sign-up for the SEOptimise monthly newsletter. Top 10 tips & things you need to know about AdWords Remarketing Related posts:The Value of AdWords Brand Bidding Awesome AdWords Flowchart to Check PPC Performance 21 On-Site SEO Tips You Can Give to Your Online Copywriter
More About: Adwords , Things

When Not to Blog
2010-08-11 18:01:00
Grumpy Face by ellie. I’m blogging all day. Most of the time at work I spend blogging. I write for four flagship blogs. Plus I have a private Tumblr blog as well. Two of the flagship blogs are about SEO, this one here and my own blog. The other two are client blogs covering two ...© SEOptimise - Download our free business guide to blogging whitepaper and sign-up for the SEOptimise monthly newsletter. When Not to Blog Related posts:How to Write Highly Popular 30+ Item List Blog Posts to Get Links and Traffic Advanced Blog & WordPress SEO: 30 Points Most Bloggers Overlook 3 Retweet Buttons for WordPress Blog Posts Compared

WTF is Going On With Ad Group Bid Simulator?
2010-08-05 12:34:00
On July 19th I noticed that I could us the AdWords Bid Simulator tool at the ad group level rather than at the keyword level as is normal. I thought this was a very useful feature so I tweeted: Later that week I thought I should email our Google rep to say how great this ...© SEOptimise - Download our free business guide to blogging whitepaper and sign-up for the SEOptimise monthly newsletter. WTF is Going On With Ad Group Bid Simulator? Related posts:Using Xenu Link Sleuth to Find Broken Landing Pages Twitter Friday: Twitter Lists Galore! Twitter Friday: Do the New Retweets Suck? How to Fix Them?

10 PPC Predictions for 2010
2009-12-16 18:36:00
December time is predictions time. Here are my predictions for PPC advertising next year. Bookmark this post so you can have a laugh at the end of 2010 (or bow down before my mighty foresight). Image credit: Flickr 1. CPCs will rise A pretty safe bet to begin with. The recession, apparently, is coming to an end and more and ...© SEOptimise. Signup for the SEOptimise monthly newsletter and hire us for Search Engine Marketing!10 PPC Predictions for 2010 Related posts:15% Discount Code for SMX Advanced London 201030 Web Trends to Watch in 201030 Resources on Google, Search & SEO Changes in 2010

Twitter Traffic Down or Not? In the US Yes, Elsewhere Rising
2009-12-11 20:45:00
In this week’s Twitter Friday column I want to dissect the news that Twitter traffic is dropping for a few months in a row. Is it true? Well, in case you rely on Compete.com data only you will probably say yes. Compete.com is quite reliable but also known to measure US traffic. They rather count the ...© SEOptimise. Signup for the SEOptimise monthly newsletter and hire us for Search Engine Marketing!Twitter Traffic Down or Not? In the US Yes, Elsewhere Rising Related posts:Twitter Friday: Twitter Was Down for 2h and the World Stood StillTwitter Friday: Twitter as the Main Traffic SourceTwitter Friday: One Year of Twitter Participation

30 Resources on Google, Search & SEO Changes in 2010
2009-12-11 18:29:00
Google changes faster than you can blink right now. Just some buzzwords that will bug you in 2010: Google Caffeine Google Real Time search Google Personalized search results Google Living Stories Google Phone I could go on like for a while. It’s not my intention to confuse you even more though. I want to shed some light on the near future ...© SEOptimise. Signup for the SEOptimise monthly newsletter and hire us for Search Engine Marketing!30 Resources on Google, Search & SEO Changes in 2010 Related posts:30 Web Trends to Watch in 201015% Discount Code for SMX Advanced London 201010 PPC Predictions for 2010
More About: Google , Google Search

Searching for Santa at SES Chicago 2009 Video
2009-12-11 10:43:00
Jonathan Allen’s been behind the camera again with another great video from Search Engine Strategies. This follows up from the very popular SES London video earlier in the year with the latest 50 SEO’s from SES Chicago . Some great comments from lots of search guys and Dave Naylor is very funny, representing the british contingent! Plus it’s ...© SEOptimise. Signup for the SEOptimise monthly newsletter and hire us for Search Engine Marketing!Searching for Santa at SES Chicago 2009 Video Related posts:First SEOptimise Newsletter Sent Out – August 2009SES London Video – What Should Google do with the Black Hats?Signup for the New SEOptimise Monthly Newsletter

Top 50 UK Brands Who Haven?t Claimed Their Twitter Name
2009-12-08 17:40:00
Claiming a Twitter profile name seems to be the new domain squatting, so I thought it would be interesting to see how many top brands have claimed what would be their first choice Twitter handle. Image credit: Flickr So for example, Sky would presumably like to have claimed twitter.com/sky – but missed out on this to another ...© SEOptimise. Signup for the SEOptimise monthly newsletter and hire us for Search Engine Marketing!Top 50 UK Brands Who Haven’t Claimed Their Twitter Name Related posts:CompareTheMeerkat.com show brands how social media should be doneTwitter Friday: The Tweet that Kills Your AccountTwitter Friday: What’s Really Popular on Twitter?

Download Our Free Blogging Guide for Business White Paper
2009-12-07 20:07:00
Today we have launched a free white paper, Business Guide to Blogging – this looks at how businesses can promote themselves using blogging, funnily enough. All you need to do is click here to download the guide in PDF format. Here’s my introduction to the guide: “The SEOptimise blog began as a way of marketing our search ...© SEOptimise. Signup for the SEOptimise monthly newsletter and hire us for Search Engine Marketing!Download Our Free Blogging Guide for Business White Paper Related posts:25 Free Social Media Marketing & SEO Ebooks, White Papers + Other DownloadsShould Businesses be Blogging? SEOptimise on BBC Oxford30+ New & Free Web Tools You Should Know – 2009 Edition

Vote for the Top 100 Online Marketers of 2009
2009-12-05 12:05:00
Very quick post, but Investp are now running the second year of their online marketers of the year poll. I was quite surprised, but very honored to be nominated amongst some great guys – including fellow SEOptimise blogger Tadeusz Szewczyk. Last years vote was very popular and I’d encourage that SEOptimise readers take part in ...© SEOptimise. Signup for the SEOptimise monthly newsletter and hire us for Search Engine Marketing!Vote for the Top 100 Online Marketers of 2009 Related posts:First SEOptimise Newsletter Sent Out – August 200910 Non-Google SEO Ways to Promote your Business Online in 200930+ More Non-Google SEO “How to” Online Marketing Resources for 2009

3 Retweet Buttons for WordPress Blog Posts Compared
2009-12-04 20:22:00
In today’s weekly Twitter Friday column I want to compare the 3 most common retweet buttons for WordPress blogs. A retweet button is a button that not only retweets the particular post it was clicked one but also displays how many people tweeted that link: On click these buttons also lead to a list of ...© SEOptimise. Signup for the SEOptimise monthly newsletter and hire us for Search Engine Marketing!3 Retweet Buttons for WordPress Blog Posts Compared Related posts:Twitter Friday: Do the New Retweets Suck? How to Fix Them?Twitter Friday: 4 Ways to Find out who Tweets about Your Blog or SiteTwitter Friday: Twitter Will Block Your Retweets
More About: Wordpress

10 Free Google SEO Tools Everybody Should Use
2009-12-03 15:11:00
Some people, even at Google , still think that Google hates SEO. In some cases it really does. At the same time Google loves SEO as actions speak louder than words. Google provides not a few, not several but by now 10 free Google SEO tools everybody should use. I remember the times when we had ...© SEOptimise. Signup for the SEOptimise monthly newsletter and hire us for Search Engine Marketing!10 Free Google SEO Tools Everybody Should Use Related posts:The 30 Free SEO Tools You Must Know30+ New & Free Web Tools You Should Know – 2009 EditionTwitter Optimization Part 4: 10 Tools You Need for Business

15% Discount Code for SMX Advanced London 2010
2009-12-01 23:47:00
Once again, we are proud to be a blog partner for the SMX London 2010 event next May. In order to receive a 15% discount, just enter the code KEVING010 when signing up online. If you attended the conference last year you probably won’t be surprised to see it has now become an advanced event, which is ...© SEOptimise. Signup for the SEOptimise monthly newsletter and hire us for Search Engine Marketing!15% Discount Code for SMX Advanced London 2010 Related posts:15% Discount Code for SMX London 2009 & 20105 Reasons to Attend SES London 200941 Ultimate Tips from SMX London 2009

ASK Restaurants Making a Meal Out of Their SEO Strategy!
2009-12-01 09:46:00
I very rarely write about individual website’s which are making mistakes online, but looking at the ASK restaurants website yesterday I was very surprised to see how a well-known UK brand has paid little or no attention to their search strategy. Being a popular restaurant chain there are many opportunities to attract potential customers on the ...© SEOptimise. Signup for the SEOptimise monthly newsletter and hire us for Search Engine Marketing!ASK Restaurants Making a Meal Out of Their SEO Strategy ! Related posts:Google’s Social Media Strategy: Trial & ErrorExcuses, excuses: 5 debunked reasons not to do SEO21 On-Site SEO Tips You Can Give to Your Online Copywriter

Twitter Friday: We?re Not for Sale but Our Accounts Are
2009-11-27 20:50:00
Biz Stone by Joi In case you don’t read my Twitter Friday column regularly let me say it again: I’m always quite enthusiastic about the way Twitter embraces business users. There is no other social media site that makes me as comfortable while using it. This week Twitter co-founder Biz Stone announced paid premium accounts for ...© SEOptimise. Signup for the SEOptimise monthly newsletter and hire us for Search Engine Marketing!Twitter Friday: We’re Not for Sale but Our Accounts Are Related posts:Twitter Friday: Twitter Means BusinessTwitter Friday: Twitter is Worth a Billion and Your Site is NOTTwitter Friday: Digg, Reddit or Mixx? Twitter!
More About: For Sale

30 Web Trends to Watch in 2010
2009-11-27 14:17:00
Google Trends for Tumblr, Digg and StumbleUpon Last year I made about 30 predictions on Web trends for 2009. Many of them came true, others, of course, did not. Still even in those cases the ideas from the Web trends list were useful. Even those trends that disappeared from the radar or haven’t got main stream ...© SEOptimise. Signup for the SEOptimise monthly newsletter and hire us for Search Engine Marketing!30 Web Trends to Watch in 2010 Related posts:30 Resources on Google, Search & SEO Changes in 201015% Discount Code for SMX Advanced London 2010Twitter Traffic Down or Not? In the US Yes, Elsewhere Rising

Awesome AdWords Flowchart to Check PPC Performance
2009-11-25 17:16:00
A few weeks ago I did a training course for a client who is running their own lead generation campaign in AdWords. In my experience, clients want two things from lead generation campaigns: More leads A lower cost per lead. AdWords makes it very easy to report on these metrics but what AdWords beginners often struggle with is ...© SEOptimise. Signup for the SEOptimise monthly newsletter and hire us for Search Engine Marketing!Awesome AdWords Flowchart to Check PPC Performance Related posts:Google AdWords Session Based Broad Match?AdWords Account Structure: The Next StepsHow Search History Influences Google AdWords
More About: Adwords

7 Reasons Why You Need to Deal With Search Engine Marketing Change
2009-11-22 15:29:00
Around 5 years ago I read the book Who Moved my Cheese. It’s a very simple, short story about the different methods of dealing with change. I’ve recently re-read this, (it only takes about an hour so I’d definitely recommend reading if you haven’t already) – but I realised that there’s a lot which can ...© SEOptimise. Signup for the SEOptimise monthly newsletter and hire us for Search Engine Marketing !7 Reasons Why You Need to Deal With Search Engine Marketing Change Related posts:In 2020 will social media be more important than search as a marketing channel?The Top Search Marketing Posts This Week

Twitter Friday: Do the New Retweets Suck? How to Fix Them?
2009-11-20 19:43:00
A few months ago I wrote for the first time about the new internal retweet feature on Twitter . I didn’t like it. Now it turns out as the feature is being gradually rolled out that seemingly most people don’t like it. So this time I won’t annoy you with another “it sucks” post I will ...© SEOptimise. Signup for the SEOptimise monthly newsletter and hire us for Search Engine Marketing!Twitter Friday : Do the New Retweets Suck ? How to Fix Them? Related posts:Twitter Friday: Twitter Will Block Your RetweetsTwitter Friday: Do You Need a P.hD in Retweetology to Get Retweeted? 7 DIY RT TipsTwitter Friday: What’s Really Popular on Twitter?