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3 Free Tools to Establish Competitors Online
2012-02-15 14:34:00
Often, people running websites have a unique interpretation of who their online competitors are.  Depending where you do your SEO, you will have seen this manifested in a variety of ...© SEOptimise - Download our free business guide to blogging whitepaper and sign-up for the SEOptimise monthly newsletter. 3 Free Tools to Establish Competitors Online Related posts: 5 Low Profile/New SEO Tools You Should be Using 3 Tips & Tools To Help You Become a Better SEO Project Manager Tracking Online Marketing Campaigns in Google Analytics

Valentine?s Day Marketing Strategy ? Did Your Brand Get it Right?
2012-02-14 15:00:00
St. Valentine?s Day has become one of the biggest events in the retail calendar. Second only to Christmas, it is a huge money maker for brands, with 32% of gifts ...© SEOptimise - Download our free business guide to blogging whitepaper and sign-up for the SEOptimise monthly newsletter. Valentine?s Day Marketing Strategy ? Did Your Brand Get it Right? Related posts: Who Should Represent Your Brand on the Social Web? Google Freshness Update – what it means for your brand International SEO Strategy – Domains, Subdomains or Subfolders?

How to create a successful business blog
2012-02-13 15:22:00
Rome wasn’t built in a day – and similarly (if on a somewhat smaller scale!), building up a successful blog doesn’t happen overnight. As with anything, it takes hard work, ...© SEOptimise - Download our free business guide to blogging whitepaper and sign-up for the SEOptimise monthly newsletter. How to create a successful business blog Related posts: How to Create a Friendlier Forum Using Social Media to Create Topical Content Around Trends To blog comment or not to blog comment? 65% say YES to blog commenting!
More About: Business

Foursquare 2012 | Experience, Thoughts and 6 Immense Tips for Your Business
2012-01-27 15:32:00
My Foursquare Experience so far? Like many other people over the past few months I have been using Foursquare quite a bit, as shown below.  I have knocked up quite ...© SEOptimise - Download our free business guide to blogging whitepaper and sign-up for the SEOptimise monthly newsletter. Foursquare 2012 | Experience, Thoughts and 6 Immense Tips for Your Business Related posts: 30 SEO Resolutions for 2012 30 Web Trends for 2012: How SEO, Search, Social Media, Blogging, Web Design & Analytics Will Change UK Search Conference Calendar – 2012

What Could Google?s New Privacy Policy Mean for PPC?
2012-01-26 17:33:00
Earlier in the week Google announced changes to its privacy policies. The main changes are that: Now nearly all Google products are covered by one privacy policy. Information you give ...© SEOptimise - Download our free business guide to blogging whitepaper and sign-up for the SEOptimise monthly newsletter. What Could Google?s New Privacy Policy Mean for PPC? Related posts: Privacy Policy Google Freshness Update – what it means for your brand What Brands Need To Know About Google+ Pages

Did Google Just Roll-Out Panda 3.2 (2012 Edition)?
2012-01-20 11:26:00
Yesterday Google announced a new page layout algorithm update – this is a landing page quality update, which looks at “the layout of a webpage and the amount of content ...© SEOptimise - Download our free business guide to blogging whitepaper and sign-up for the SEOptimise monthly newsletter. Did Google Just Roll -Out Panda 3.2 (2012 Edition)? Related posts: 30+ Google Quality/Panda Update Resources for Content Farmers and SEO Practitioners Post Panda: Affiliates Guide to Surviving Google – a4uexpo London 2011 Is Reading Level a Google Panda Algorithm Factor?

Time Management for SEO
2012-01-18 23:23:00
Over the last few months I have been trying to work on improving my time management skills, not only at work but in my personal life as well. I am ...© SEOptimise - Download our free business guide to blogging whitepaper and sign-up for the SEOptimise monthly newsletter. Time Management for SEO Related posts: 30 Efficient Web Tools that Save Time and Make Money for Power Users SEOs ? time to brush up on your grammar? How to Import Your Customer Database into Google+ & Twitter
More About: Project Management , Time Management

How Google Search Plus Your World Will Impact SEO
2012-01-11 15:28:00
You?ve probably heard by now that Google announced the roll out of social search yesterday, dubbed ?Search , Plus Your World ?. There has been vast speculation about Google?s motives, with the ...© SEOptimise - Download our free business guide to blogging whitepaper and sign-up for the SEOptimise monthly newsletter. How Google Search Plus Your World Will Impact SEO Related posts: Experiment: Do Google +1s Impact Your Rankings? 30 Google SERP Changes That Impact Your SEO Strategy Meet us at Internet World, SMX London, SAScon & a4uexpo Europe!

How we Identified and Rectified Malicious Linking
2012-01-10 15:06:00
Last year, during a chat with one of the @seoptimise twitter followers, they mentioned a post on SEJ about how it is a myth that bad links can get your ...© SEOptimise - Download our free business guide to blogging whitepaper and sign-up for the SEOptimise monthly newsletter. How we Identified and Rectified Malicious Linking Related posts: Linking Out Instead of Link Building to Rank in Google What Checking Broken Links Can Teach You About the Web & Linking Out A Natural Link Profile and Nofollow as a Ranking Factor or Signal

How to Create a Friendlier Forum
2011-12-01 14:47:00
* Has your brand ever considered setting up a forum on its website for visitors? The benefits to a brand of a successful online community can be considerable. It builds ...© SEOptimise - Download our free business guide to blogging whitepaper and sign-up for the SEOptimise monthly newsletter. How to Create a Friendlier Forum Related posts:Google+ is the Greatest Discussion Forum in Human History Using Social Media to Create Topical Content Around Trends How to Get Links by Creating Content People Actually Want to Link To

30 Web Trends for 2012: How SEO, Search, Social Media, Blogging, Web Design
2011-11-29 15:50:00
* It’s this time of year again! In the previous years my web trends lists were very successful, both as predictions and by traffic or number of shares. People working ...© SEOptimise - Download our free business guide to blogging whitepaper and sign-up for the SEOptimise monthly newsletter. 30 Web Trends for 2012: How SEO, Search, Social Media , Blogging, Web Design & Analytics Will Change Related posts:30 SEO & Social Media ROI Analytics Resources Using Social Media to Create Topical Content Around Trends 30? Web Trends You Have to Know About in 2011

Social media and blogging tips for businesses at OxonDigital
2011-11-24 15:19:00
On 23rd November the SEOptimise team attended OxonDigital, a local digital and networking event that I have created in Oxford for all things digital. The focus of the latest event ...© SEOptimise - Download our free business guide to blogging whitepaper and sign-up for the SEOptimise monthly newsletter. Social media and blogging tips for businesses at OxonDigital Related posts:Using Social Media to Create Topical Content Around Trends SEOptimise celebrates blogging success with Best Blog win at UK Search Awards Using Social Media for SEO Benefit – Travel Presentation @ SAScon 2011
More About: Tips , Blogging

Behold Facebook?s New ?Page Insights? Dashboard
2011-11-23 16:02:00
In what seems to me to be a bid to prove to marketers that advertising with Facebook can produce great results, Facebook have rolled out a new ?Page Insights? dashboard ...© SEOptimise - Download our free business guide to blogging whitepaper and sign-up for the SEOptimise monthly newsletter. Behold Facebook?s New ?Page Insights? Dashboard Related posts:Facebook Insights for Domains ? Measuring Social Media Success How Important are Facebook Likes for Search? – Presentation from SMX London A Summary of Major F8 Facebook Updates

Introducing the new Verbatim search tool from Google
2011-11-17 13:45:00
Google announced a new tool this week ? Verbatim, which is essentially a fast way to find results which exactly match your search queries. This tool replaces the use of ...© SEOptimise - Download our free business guide to blogging whitepaper and sign-up for the SEOptimise monthly newsletter. Introducing the new Verbatim search tool from Google Related posts:Salespeople: the free SEO tool every agency has Google Test: Multiple Meta Descriptions Work as Expected, Social Search Does Not 9 Ways to Sharpen Up Your Paid Search
More About: Google , Tool

Why is (not provided) My Most Popular Keyword in Google Analytics and How C
2011-11-15 14:08:00
While the search industry has been all abuzz with the bad news of Google SSL search, most average people might not even understand what happened. They may wonder “why is ...© SEOptimise - Download our free business guide to blogging whitepaper and sign-up for the SEOptimise monthly newsletter. Why is (not provided) My Most Popular Keyword in Google Analytics and How Can I Fix it? Related posts:Poll: What does Google dropping keyword data mean for SEOs? How to Pass the Google Analytics Exam Simple Goal & Conversion Tracking with Piwik: the Open Source Google Analytics Alternative

SearchLove 2011: Top Trends
2011-11-07 11:46:00
Ok so the ?Top 20,001 takeaways? type posts have already been done, so I wanted to make this more of a general view of the themes emerging from this year?s ...© SEOptimise - Download our free business guide to blogging whitepaper and sign-up for the SEOptimise monthly newsletter. SearchLove 2011: Top Trends Related posts:30? Web Trends You Have to Know About in 2011 What is your favourite UK search conference? Get 15% Off Conversion Conference London 2011

30 SEO Myths That Are True or False Depending on Who You Ask
2011-10-31 15:33:00
?In recent months, a few non-SEO related and one search marketing publication gained significant attention with the good old technique of “SEO myths” posts. A while ago I argued that ...© SEOptimise - Download our free business guide to blogging whitepaper and sign-up for the SEOptimise monthly newsletter. 30 SEO Myths That Are True or False Depending on Who You Ask Related posts:10 SEO and Web Predictions for 2011? That Will Most Likely Come True A Natural Link Profile and Nofollow as a Ranking Factor or Signal Keyword Temperature and Other Exotic Metrics

Get 15% Off Conversion Conference London 2011
2011-10-31 13:13:00
We’ve managed to get our readers a discount to this years Conversion Conference in London . This is running across two days (30 November – 1 December) at The Business and ...© SEOptimise - Download our free business guide to blogging whitepaper and sign-up for the SEOptimise monthly newsletter. Get 15% Off Conversion Conference London 2011 Related posts:15% Discount Code for SMX Advanced London 2011 What’s Your SEO Confession? SMX Advanced London Ticket Giveaway! What is your favourite UK search conference?

Everything I Know About Effective Blogger Outreach
2011-10-25 11:39:00
Those of you who follow my tweets will probably know that I?ve recently launched a book called Get Noticed, which is a guide that explores the processes and techniques that ...© SEOptimise - Download our free business guide to blogging whitepaper and sign-up for the SEOptimise monthly newsletter. Everything I Know About Effective Blogger Outreach Related posts:30? Web Trends You Have to Know About in 2011 30 Ways to Use Social Media for Business People Christmas Crackers: Top Comments from 2010

Redefining ?SEO Copywriting?
2011-10-21 12:45:00
Here at SEOptimise we?ve been thinking a lot about copywriting recently. More than usual, that is! As the person responsible for overseeing copywriting at SEOptimise, I thought I?d share a ...© SEOptimise - Download our free business guide to blogging whitepaper and sign-up for the SEOptimise monthly newsletter. Redefining ?SEO Copywriting ? Related posts:How to Survive a Panda Attack! 30+ Google Quality/Panda Update Resources for Content Farmers and SEO Practitioners How to Get Links by Creating Content People Actually Want to Link To

Top 65 Takeaways from A4UExpo London 2011
2011-10-19 18:40:00
Having attended and presented at A4UExpo this year, I thought I’d write a recap on the top tweets, takeaways and presentations – in no particular order: So what were your ...© SEOptimise - Download our free business guide to blogging whitepaper and sign-up for the SEOptimise monthly newsletter. Top 65 Takeaways from A4UExpo London 2011 Related posts:Post Panda: Affiliates Guide to Surviving Google – a4uexpo London 2011 Top 17 Tweets & Best Bits From Jump Conference Natural Link Building Presentation at a4uexpo Europe 2011

Poll: What does Google dropping keyword data mean for SEOs?
2011-10-19 12:56:00
For anyone who missed it yesterday, Google announced on their Blog that they would be ?protecting personalized search results? by encrypting search queries made whilst signed into your Google account. ...© SEOptimise - Download our free business guide to blogging whitepaper and sign-up for the SEOptimise monthly newsletter. Poll : What does Google dropping keyword data mean for SEOs? Related posts:Do You Buy Links? An Anonymous Poll 74% of SEOs Buy (or Would Consider Buying) Links! Keyword Density ? Finally Useful for SEOs and Penguins
More About: Data

Post Panda: Affiliates Guide to Surviving Google ? a4uexpo London 2011
2011-10-18 16:57:00
Today myself and Daniel Bianchini gave a presentation at a4uexpo London 2011 on how to survive Google ’s panda algorithm update. In case you missed it, we’ve posted both sets of ...© SEOptimise - Download our free business guide to blogging whitepaper and sign-up for the SEOptimise monthly newsletter. Post Panda : Affiliates Guide to Surviving Google – a4uexpo London 2011 Related posts:Meet us at Internet World, SMX London, SAScon & a4uexpo Europe! What Are Your Biggest Challenges in SEO? An a4uexpo London Special! Top 65 Takeaways from A4UExpo London 2011

How to clean up your act and your timeline on Twitter
2011-10-14 14:58:00
In this day and age, it?s probably fair to say that we?re all aware of the value of Twitter ? both on an interpersonal level and in a business context ...© SEOptimise - Download our free business guide to blogging whitepaper and sign-up for the SEOptimise monthly newsletter. How to clean up your act and your timeline on Twitter Related posts:Twitter Netiquette: 10 Reasons to Unfollow Someone 30 Very Useful Twitter Tools You Must Be Aware Of How to Import Your Customer Database into Google+ & Twitter
More About: Clean , Timeline

Website architecture for SEO: learning the basics
2011-10-13 16:12:00
  This post was written as a response to a direct request from @mitchholt. Apologies for the delay, but we thought it’s better 2 months late than never! Website architecture ...© SEOptimise - Download our free business guide to blogging whitepaper and sign-up for the SEOptimise monthly newsletter. Website architecture for SEO: learning the basics Related posts:Can You Get a New Domain Ranking Using Just Facebook Likes & Tweets? Top 10 Retail SEO Mistakes UK Brands Are Still Making Why Not All Shopping Search Engines Have Lost in the UK Google Panda/Quality Update
More About: Architecture , Learning

Top 17 Tweets & Best Bits From Jump Conference
2011-10-12 14:53:00
Today I’ve been at Econsultancy’s Jump conference, this is the second year for the event and it’s already a hugely popular event. This is run with 8 tracks alongside each ...© SEOptimise - Download our free business guide to blogging whitepaper and sign-up for the SEOptimise monthly newsletter. Top 17 Tweets & Best Bits From Jump Conference Related posts:Top 65 Takeaways from A4UExpo London 2011 What is your favourite UK search conference? Think Visibility Voted #1 UK Search Conference by SEOs

30 Ways to Act Like Google to Beat the Monopolist at SEO and Beyond
2011-10-10 16:23:00
* ?Google is now not the only monopolist on many search markets including the UK, but the mega-corporation is overtaking new markets, crushing the competition with more or less ruthless ...© SEOptimise - Download our free business guide to blogging whitepaper and sign-up for the SEOptimise monthly newsletter. 30 Ways to Act Like Google to Beat the Monopolist at SEO and Beyond Related posts:High Risk SEO: 33 Ways to Get Penalised by Google 9 Ways to Sharpen Up Your Paid Search 30 Ways to Use Blekko for Search & SEO

Poll: What Are the Most Important Factors That Make a Blog Post go Viral?
2011-10-06 15:01:00
Over the past few weeks I’ve been surprised to see some really great posts struggle to gain any momentum, as well as seeing some really crap posts do surprisingly well ...© SEOptimise - Download our free business guide to blogging whitepaper and sign-up for the SEOptimise monthly newsletter. Poll : What Are the Most Important Factors That Make a Blog Post go Viral ? Related posts:Do You Buy Links? An Anonymous Poll 30 (New) Google Ranking Factors You May Over- or Underestimate Video Blog: ROI – Social Media vs. SEO

59% Say ROI from Google AdWords Remarketing Outweighs its Annoyance
2011-10-05 14:41:00
Earlier in the week I ran a poll to ask if people thought Google AdWords remarketing was a great marketing tactic, or just annoying. There’s often many mixed opinions when ...© SEOptimise - Download our free business guide to blogging whitepaper and sign-up for the SEOptimise monthly newsletter. 59% Say ROI from Google AdWords Remarketing Outweighs its Annoyance Related posts:Not Using AdWords Remarketing? Don’t Delay! (Actually Do) Top 17 Tweets & Best Bits From Jump Conference Top 65 Takeaways from A4UExpo London 2011
More About: Google Adwords , Adwords

How to Use the New Delicious for Link Sharing
2011-10-03 12:05:00
Bookmarks are now links. The artist formerly known as social bookmarking site Delicious.com has been relaunched by the new owners Avos, run by the former founders of YouTube. The new ...© SEOptimise - Download our free business guide to blogging whitepaper and sign-up for the SEOptimise monthly newsletter. How to Use the New Delicious for Link Sharing Related posts:Link Building: Link Context and Anchor Text Optimisation 30 Link Building/Link Baiting Techniques That Work in 2011 How to Link Out for SEO Benefit