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Blog Details for "Utah's Search Engine Optimization and SEO"
Utah's Search Engine Optimization and SEOUtah's Search Engine Optimization and SEOJordan Kasteler blogs about SEO, search engine optimization, and search engine marketing primarily focusing on Utah Articles
The Unwritten Laws of Social Media
2008-06-11 03:05:00 With social media it is imperative to be very meticulous about how you tread and interact in social communities. There are unwritten laws of the land in terms of participation, voting, noise, comments, shouting, sharing, and more. I want to talk about a few of the fundamental unwritten laws to educate any Internet marketers out ... More About: Social , Media , Laws
Top 3 Unsung SEO Heroes of 2008
2008-06-02 07:24:00 Last year I wrote a post dedicated to the top 3 unsung heroes of SEO in 2007. They were: Marios Alexandrou, Bill Slawski, and Sebastian X. While Bill and Sebastian weren’t necessarily “unsung” I felt they still didn’t get the credit they deserved so I wanted to give them props. This year there’s been some people ... More About: Heroes , 2008
Social Media Taught at School
2008-04-28 04:58:00 So my mom and sister are driving me to the airport because I was on my way to SMX Social Media in Long Beach, CA. On the way they were asking me what the conference was about that I was going to. I was explaining social media to them when my sister pulled out a ... More About: School
Social Media Marketing Baptism by Fire
2008-02-17 12:02:00 I recently guest authored a post on David Harry’s blog entitled “Social Media Pitfalls: 5 Lessons Learned“. In this post I discuss the lessons I’ve learned by diving into social media. My hope was that others could learn from my mistakes so they don’t make the same mistakes when getting started in social media marketing. The ... More About: Marketing , Fire , Baptism
Search Engine Marketing Goes Gangsta
2008-02-11 01:48:00 I thought I had seen it all when Stanford computer science students went gangsta rap. MC Plus + recorded songs about binary code, programming, C++, and Java. Some songs make fun of “script kiddies” and while they are hillarious they aren’t very well done. Now for the SEO/M world we have OG Charles Lewis (Chuck) also ... More About: Marketing , Search Engine Marketing , Search , Search Engine , Engine
Best Ways to Learn SEO
2008-02-03 21:08:00 Rebecca Kelley, of SEOmoz, recently wrote a post on ShoeMoney.com entitled ?How SEO is Like Guitar Hero?. The breadth of her post is an analogy of how learning SEO is like playing guitar hero for the first time. It seems extremely hard and overwhelming but the more you dive into it the better you get ... More About: Learn
Usability or User-Experience?
2008-01-25 04:53:00 Stoney deGeyter recently wrote a great post on when usability is more important than SEO. Stoney ends by stating “By fixing usability issues you can sell more while without having to spend a lot of money always trying to bring in a lot of new traffic. A little goes a long way. Once you are ... More About: Experience , Usability , User , Sabi
Top 3 Unsung SEO Heroes of 2007
2007-12-28 06:16:00 There are many great people who make the Search Engine Optimization industry a great place. There are so many honorable mentions I’d feel guilty listing my allegiance to them in fear I’d leave someone out. From my perspective, there’s three individual SEO specialists who don’t get as much attention in the limelight as they deserve ... More About: Heroes
Invoice Factoring
2007-11-09 18:21:00 A great resource on invoice factoring and accounts receivable factoring.read more | digg story More About: Factoring
Choosing an Utah SEO firm
2007-07-12 00:12:00 Let?s face it SEO is growing. There are more SEO clients and firms than ever before. Here, the Utah SEO firms are growing beyond their britches so much so that each company has begun to segment. In order to stay on top a Utah SEO company needs to be the best and specialize. If an ...
Polish your Localized SEO for Google Local Voice Search
2007-04-19 20:46:00 Recently, Google has introduced Google Voice Local Search . It?s currently in beta version but it?s pretty neat. If you dial 1-800-GOOG-411 (1-800-466-4411) you can get connected local businesses by stating your location and the business industry you are looking for. The results are repeated to you on the phone or you can get them sent ... More About: Your
Usability of Options in Search Engine Result Pages
2007-04-05 23:42:00 Recently, Yahoo! and Google have both been adding new options to their search engine result pages (SERPs). These options include Google?s PlusBox and and Yahoo?s Quicklinks. Illustrated below is Google?s PlusBox for Walmart. They have a PlusBox for their stock quote that expands to give stock information. Along with that, they have category or ... More About: Search , Page , Search Engine , Usability , Options
User Behavior Data: The New Measure of Search Engine Optimization?
2007-04-03 21:49:00 The way SEOs conduct search engine optimization is changing all the time. The future of a large portion of search engine optimization is really just good usability, accessibility, development, design, information architecture, and marketing. All those measures are going to lead to one thing: developing a quality site that gets users to visit, read, bookmark, ... More About: Search Engine Optimization , Behavior , Search , Data , Search Engine
Search Engine Optimization for Local Search
2007-04-01 10:00:00 Google?s changing the game of search engine optimization with their recent release of OneBox. Google OneBox appears at the top of results whenever a popular [city] phrase is combined with a popular search query. For example: [Salt Lake City internet marketing] returns the following results. How does this changes the game of SEO? Well not only ... More About: Search Engine Optimization , Search , Search Engine , Optimization , Local
The affects of personalization on search engine optimization
2007-03-25 22:56:00 Personal ization has been creating a lot of hype in the search engine optimization scene lately. Personalization has been implemented into the results of Google accounts that are signed in for quite some time now. Google collects your search history and displays results based off of what you?ve searched for and clicked on in the past. ... More About: Search Engine Optimization , Search , Search Engine , Optimization
Off-site optimization: Link building strategies
2007-03-22 03:05:00 Link building is the most important element in high search engine rankings. Search engines count links to your site as a popularity vote. Search engines have grown smarter in recognizing link patterns, linking profiles, deep-linking, one-way and reciprocal linking strategies, etc. Your links should be inbound one-way links with appropriate anchor text related to your site. ... More About: Building , Link Building , Site , Strategies , Optimization
Social Media Optimization and Marketing with Web 2.0
2007-03-17 20:58:00 The Web 2 .0, term coined by O?Reilly publishing, is pretty broad. It ranges from the new wave of web design trends including liquid layouts, to Web development application services that act as desktop applications often using Ajax, to social media and user-controlled content, and so forth. I want to focus not on the design or ... More About: Marketing , Social , Media , Market
Latent Semantic Indexing and PaIR for Dummies
2007-03-15 09:23:00 The term ?Late nt Semantic Index ing and Analysis? (LSI/A) translates into ?hidden meaning?. Search engines, primarily Google, are using natural language processing to determine relationships of set terminology. Using a term called Singular Value Decomposition, search engines can relate terminology to the theme of your site. LSI/A can find relationships between terms used on your ... More About: Dummies , Pair , Anti
Analyzing development and SEO advice
2007-03-11 22:54:00 (mp4) (wmv - Double Click to view full screen) In this screen capture vidcast I give strategic development and SEO advice on two URLs of one of my professors. Below is a summary of the things I came acrossin these two different Websites. If you would like your Website analyzed and posted on my blog please e-mail ... More About: Advice , Development , Men , Vice , Develop |
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