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Google Goes Ctrl - Alt - Delete
2007-05-26 05:45:00
Three major events took place on, at, or around Google last week any one of which could radically change the company and its relationships with its users, advertisers, and ad delivery partners. Two of the events will have long lasting effects - the first being Google's look and operation and the second directly affecting the public's perception of Google as a trustworthy company.Chronologically, the events started last Monday with the introduction of the new-look and feel of Google Universal. The same day, Google began the process of cleaning up its paid advertising program AdWords by terminating thousands of poorly performing "Made For AdSense" sites, a process that seemed to pick up speed as the week progressed. The week closed with the premature leak of information from the Fair Isaac Corporation's ongoing study of billable clíck-fraud rates.The last event, the leak of preliminary information from Fair Isaac, is likely the best place to begin an explanation because it (the to...
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Blogging Mistakes Project Roundup: A Checklist of Important Things to Avoid
2007-04-09 04:17:00
It is interesting to note the most popular blogging mistake was not owning your own domain and using free blog hosts like Blogger or Wordpress.com. This has been a source of regret for several bloggers and if you’re 110% serious about blogging or even making money online, getting your own domain is the first step you should take.read more | digg story
More About: Blogging , Roundup , Project , Things , Avoid

eXlinks Prelaunch
2007-04-05 11:11:00
eXlinks (a site to yet be explained?) has opened their prelaunch singups. It looks very web2.0 and has something to do with BlogMad judging by all the links on their site. "ultimate, exponential link-swapping, site exploding system"read more | digg story

PayU2Blog. Another way to Get Paid to Blog.
2007-03-30 14:12:00
PayU2Blog is yet another pay-per-post company that pays you to blog about advertiser products or websites. In terms of their business model, they are the most similar to Blogitive, which seems to be completely dry at the moment. I haven’t seen a Blogitive offer in months and I think they’re probably close to a full melt down.read more | digg story
More About: Other , Paid , Get Paid To , Another

Kurt Vonnegut's Eight Principles on Succesful Blogging
2007-03-30 13:38:00
Vonnegut is one of my favorite writers and he’s spot on about most things in life. Alas, he’s too much of a Luddite to own a blog so I’m going to take the liberty of adapting his creative writing tips to the wonderful world of blogging and affiliate marketing.read more | digg story
More About: Blogging , Blog , Kurt Vonnegut , Blogg , Eight

ClixSense Premium Upgrade Feedback Exercise
2007-03-29 11:45:00
Clixsense was launched late last month and it has been quite a hype amongst money seekers from all over the world. The earning model is by viewing ads and referring others to Clixsense which is pretty straight forward. Since its too early to proof payment as no one could have been paid at the time ...read more | digg story
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How To Immediately Boost Your Affiliate Marketing Sales
2007-03-29 03:20:00
Affiliate marketing is a very competitive field. Savvy affiliate marketers use every tactic they know to get the upper hand over their competition. It can mean the difference of whether or not they get that all important sale. One of the best ways to boost your affiliate sales is to take full advantage of brand name recognition. It is a proven affiliate marketing tactic: selling products with high popular brand recognition is much easier than selling an unknown product or company. It just makes common sense in our brand eat brand world! It seems so obvious but many beginning affiliate marketers make the mistake of promoting little known products or companies. Their task will be much more difficult than if they sold the products of a well recognized brand name. As a full time affiliate marketer I have seen this fact pointed out daily in my sales stats. Brand names sell. Popular brand names sell even better. Popular brand names with popular trendy products sell the best. If you...
More About: Marketing , Media , Affiliate Marketing , How To , Market

10 things to know before submitting to Google
2007-03-27 07:46:00
The same way you clean up your house before your guests arrive, the same way you should get your website ready for Google 's crawler, as this is one of the most important guests you will ever have.read more | digg story
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Ahaa : a group articles of internet marketing advertising and blogging
2007-03-27 07:31:00
A group articles of internet marketing advertising and blogging tips around the world. You can read for free.read more | digg story
More About: Marketing , Internet , Articles , Advertising , Internet Marketing

How To Start Your Own Home Based Internet Marketing Business
2007-03-27 04:04:00
Starting your own home based Internet marketing business could be very challenging and fun at the same time. If you have been trying to find the opportunity to work at home and spend more time with your kids, a home based Internet marketing business is right for you.read more | digg story
More About: Marketing , Business , How To , Internet Marketing

Ask One Question to Drive Traffic to Your Website
2007-03-27 02:58:00
Asking your visitor a question and strategically using the responses that you receive is a low-cost yet effective method to help you drive traffic to your site. I have been using this strategy now for about 8 months and it has helped to sell products, develop relationships, and further establish my expertise.The way in which I've implemented this strategy is to create a one-page website that asks my visitors a question, and they respond via an online submission form. I receive the submission via email and take action from there. Check out examples here at AskChrisKnight.com (getting subscribers to his ezine), AskDaveTaylor.com (get new ideas for articles and create a revenue stream), and Ask-Leo.com (create an entire newsletter, site or blog comprised of questions and answers).Here's what you need to do to set up this option on your own site:Pick your domain. With your domain name, pick a name that will help you with branding or name recognition in some way, like using your name o...
More About: Website , Question , Traffic , Drive , Site

66 Ways to Build Links in 2007
2007-03-26 03:37:00
If “Content is King“, then links are what put that king on the throne. Build links and you’ll be able to display your content to the world. Don’t build links, and your King won’t have a kingdom.read more | digg story
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Gear Up Your Site For Social Media Marketing
2007-03-22 02:28:00
The year 2006 saw the emergence of social media. If you are engaged in operating a website, you must realign your site to exploit the popular social media sites for increased traffíc.You should also introduce social media components to your site because web users are experiencing these new forms of interactions on more and more sites and they may have an expectation of the same from your site also.If you want to attract repeat visitors and want them to stay longer, your focus this year should be on the social aspects of your site.Social media uses technologies like RSS, blogging, podcasting, tagging, etc. and offers social networking (MySpace, Facebook), social video and picture sharing (YouTube, Flickr), and community-based content ranking (Digg, MiniClip) features.The central theme of these sites is user generated content used for sharing among the end-users. The social aspects of these sites are to allow users to setup social communities, invite friends and share common interest...
More About: Marketing , Media , Market , Site

Brand Positioning Using Web-Video
2007-03-16 10:14:00
As Web-video presentations íncrease in popularity as a means of delivering marketing messages over the Internet, there will be the inevitable major successes and unfortunate failures. It is only a matter of time before Web-video becomes the dominating vehicle for businesses that are serious about marketing communication.The businesses that will be successful will learn how to use the medium beyond its technical implementation, focusing instead on the psychological elements that communicate beyond mere surface meaning.Editorial Note: Drop by the SiteProNews Blog to read regular posts by two of the Web's top writers, Jim Hedger and Jerry Bader, or listen to The Alternative on WebMaster Radio, the new weekly, hour-long live broadcast hosted by Jim Hedger, covering the world of independent search engine alternatives and, of course, developments at the Big 3.Multimedia Modeling and Vicarious ObservationAlbert Bandura, distinguished psychologist and expert in the field of social learnin...
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Submit Blogger URL sitemap to Yahoo!
2007-03-14 08:35:00
Tips for New Blog ger s: Submit Blogger URL sitemap to Yahoo !
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The Most Effective and Potent Way To Increase Your Search Engine Rankings
2007-03-14 02:12:00
This is true fact that the more back links you have, the higher ranking your web page has in the search results – So don’t underestimate the value of those back links to your website from your articles. It’s a well known fact that the biggest search engine on the Internet (Google) uses back links to evaluate and judge web pages’ ranking.It’s really difficult to get there any other way, unless you pay for sponsored advertisements again and again, which is not just a little money. So here we have a solution which will generate traffic as well as it is free of cost.Information-based marketing is one of the oldest techniques in getting visitors to sites. It is also one of the most effective ways to get more and more publicity, both to search engines and real public. This is why nowadays more and more marketers are involving in this technique that is promoting their business on internet through articles.If you want to increase traffic you need to increase the number of visitors...
More About: Search , Rank , Search Engine , Your , Engine

4 Reasons Why Blogging Is Superior
2007-03-13 05:57:00
There are tons of ways to reach out to your customers on the Internet. The Internet never fails to amaze me. A system which people thought six years ago as 'just another small thing on the Internet' has been transformed into a world wide phenomenon.The weblog, more affectionately known as a blog, was previously and is still commonly used as an 'online diary'. But with the forever-changing Internet, its new purpose has dramatically changed the business world. A business blog, also known as a b-blog, is now the second most used internet marketing online medium on the Internet. The power of blogging has been unsurpassed, making millions of revenue for countless businesses worldwide.There are many different blogging platforms on the Internet, such as Blog ger and Wordpress. Here are the factors of blogging that can contribute to the success of your business.1.Easy Start UpA blog is easier to set up than a website. For a website, you have to consider website design and other complex s...
More About: Blogging , Super , Reason , Reasons

Success Strategies for Optimizing Online Press Release Campaigns
2007-03-13 05:53:00
I was recently having breakfast with a good friend of mine who is in management with a large Brick and Mortar Company and the topic of Press Release s came up in our conversation. My friend questioned the real value of this medium and pointed out that Press Releases, while certainly apart of his company's communication strategy seemed to have little impact or value on their business as a whole and were rarely picked up by major news publications. Well, in my last online press release campaign, I can honestly say we did not receive an enthusiastic call from the Business editor of USA Today or the New York Times or even the Grand Forks Herald for that matter!However, this recent Press Release campaign did result in a top 5 listing for one of my keywords in Google, multiple top 20 listings, strong placement in Yahoo and Google News, many new quality in-bound links and a significant íncrease in our overall web visibility. The campaign proved to be a roaring success in driving quality t...
More About: Success , Strategies , Campaign

Google's 0.02% Spin Solution
2007-03-08 09:27:00
Last week, Googl e made a startling claim, one that begs explanation even after close examination. Faced with lingering questíons about clíck fraud, Google released a blog post stating actual clíck fraud charges are ridiculously lower than those projected by third party analysts from the search marketing community.According to Google, actual clíck fraud only accounts for 0.02% of all clíck activity found when Google's team is asked to audit an advertiser's account. If correct, Google's 0.02% assertion places the perceived dollar value of actual clíck fraud in their system somewhere in the range of $2,100,000.In a post to the Inside AdWords blog, "Invalid Clicks - Google's Overall Numbers", Google gave a brief outline of how it claims AdWords' 100+ data-point clíck detection system works to filter out 99.98% of the nearly 10% of overall clicks Google determines to be invalid.Other industry analysts have pegged the number between 15% and 20% with the clíck fraud index main...
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Marketing Strategy
2007-03-08 02:36:00
by Brandon MilfordWith the plethora of websites online and hundreds added each day, how are you going to separate your website from the others? When I began my first online venture I was so excited to have my website up and running and I remember thinking 'wow, the toughest part is behind me', referring to finally getting the aesthetics and functionality of the website just how I wanted them. I thought that marketing the website would be the easy part. Boy was I wrong.My site was up and running and was designed very professionally. I had no doubt that visitors would be confident in my ability to deliver top notch services. The only problem was that I had very few visitors. I made a couple of ignorant marketing mistakes early on that cost me.One mistake was simply not planning. I had no plan in place on how I would go about marketing the website and reaching my target market. I really had not even truly defined my target ma rket. Sure, I thought about it a lot, but I had not writte...
More About: Marketing , Market , Marketing Strategy , Strategy , Trat

Several Internet Marketing Strategies to Making Big Money Online
2007-03-07 02:17:00
Researching the best Internet marketing strategies is a bit of a task. The biggest businesses have already realized that integrating online and offline marketing strategies is the best way to tap into a larger customer base as well as make customers spend more. One thing that people just don't realize when they decide to take their home based internet marketing business online is that there's a lot more to it than meets the eye.For a great resource on these points and many others to help the home based internet marketing business person, visit implans.com. After you have selected the internet marketing business you want to be involved in, you will then need to know about the marketing strategies and other things you must do in order to make sure that you succeed. By consistently using the strategies outlined above, you will be able to grow your internet marketing business. How about combining traditional and Internet marketing strategies to get offline people to your website with ...
More About: Marketing , Money , Internet Marketing , Market

The Trust Issue In Marketing
2007-03-03 04:26:00
One of the prime motivating factors in the purchase decision making process is “trust”. A consumer will at some point for however long or short of a time, ask the question, “Can I trust this company/person/product?”In today’s ever-changing world of marketing, electronic media, email, and advertising innovations and intrusions, companies, and businesses are marketing to an ever increasingly suspicious consumer, who is conflicted between their desire not to be “sold” to and their desire to consume. They are looking for ways to establish believability, credibility, and trust.According to a paper by the Peppers and Rogers Group (2004), 36% of major U.S. corporations view privacy as an important part of the company’s brand image.It is my belief based on consumer thinking that one way to develop a competitive edge in the marketing world is to place greater emphasis on tying privacy policy to brand. This strategy places a direct link between trust and purchase while develop...
More About: Marketing , Trust , Issue

8 Tips To Get More Traffic From Yahoo
2007-03-03 03:22:00
With the new Yahoo ! "Pay-For-Review" model it might be relatively easier for sites to get into the directory but getting traffic from your listing is altogether a different story. And now with it's new annual recurring payment policy you have to be extra careful while submitting your site for a review.Here are 8 things to keep in mind while submitting your site to Yahoo! 1) Selecting your domain name is the most vital step in getting a top ranking in Yahoo! and also other directories like Dmoz and Looksmart.Make sure your domain name is "Keyword Rich". You can make your domain keyword rich by simply inserting hyphens to separate words in your domain name. Yahoo! gives more relevance to sites with keywords in their domain name. Take our domain name for example: http://www.home-based-business-opportunit ies.com/It is made up of 4 different high-in-demand keywords: "Home Based Business", "Home Business", "Home Business Opportunities", "Home Based Business Opportunities".While crafting y...
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6 Things High Ranking Websites Have That Yours Doesn't
2007-03-03 02:27:00
I've looked at a lot of websites over the years and helped a lot of clients, and I've yet to meet anyone who is totally committed to making their site as successful as it could be.This is particularly true when it comes to search engine optimization. Most online businesses make a half-hearted attempt to get better search engine rankings, but rarely implement anymore than one or two things that could really help make their site a success.Which of the following does your website have?1. Unique Page Titles.Take a look at a selection of web pages that come up high in the search engine results for any search term and you'll notice they all have one thing in common: unique page titles. Denoted by in HTML, page titles tell the search engines what your web page is about, and are thought to be a critical factor in how search engines determine the order in which pages are displayed in the search engine result pages (SERPS) for a specific search term.2. Descriptive Keyword Links.How do sear...
More About: Websites , High , Things , Ranking

Search Marketing Gets More Expensive
2007-03-02 07:18:00
According to the DoubleClick Performics 50 Search Unit Trends Report, search marketers saw their costs rise during the third quarter of 2006. The average cost to a search marketer who purchased a keyword for the quarter rose 20% from June to September of this year.This increase in cost-per-keyword (CPK) is attributed to an earlier-than-usual jump in pre-holiday season increases.The report, which uses data collected from the Performics 50 index, which keeps tabs on 50 paid search campaigns, also indicated that search marketers boosted their overall search spending by an average of 38% during the third quarter.Conversion rates rose 4% from the second quarter, and total clicks rose 3% from the prior quarter.An emphasis on the importance of understanding CPK was made clear in the report.“Performics encourages marketers to examine the quality of their programs, including their CPK, as a stable CPK denotes balanced growth in the search program,” said vice president of strategic plann...
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What is Marketing?
2007-02-21 08:03:00
What exactly is marketing and why is it important to you as young businessperson? Read 10 marketing books by 10 marketing gurus and you’ll get 10 different definitions.Simply stated, marketing is everything you do to place your product or service in the hands of potential customers.This includes diverse disciplines like sales, public relations, pricing, packaging, promotion and distribution.Reread the above definition and concentrate on the very last word: customers. Customers are the focus of marketing. Here’s an example: “If a guy tells a girl how handsome, smart and successful he is — that’s advertising. If someone else tells the girl how handsome, smart and successful that guy is — that’s public relations.But if he tells her how bright, great looking, and what an interesting conversationalist she is — then that’s marketing.”Finding your Mark et Or put another way, if business is the art of persuading someone to part with something (usually their money) in e...
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Ten Marketing Mistakes to Avoid
2007-02-21 07:26:00
Is your marketing making you money, or making you crazy? “My business is failing, but I can’t afford to market it because I don’t have the money.” The “I cannots” in marketing serve only to justify mistakes.Most marketing efforts fail NOT because of what we don’t have, but because of what we do with the opportunities we DO have. Here’s my annual review of the most common failed opportunities and marketing mistakes.1. Not having a Mark et ing PlanThe most common marketing mistake is not having a plan. The plan doesn’t have to be complex. In fact, sometimes something short and to the point is better. Your plan must describe who your customers are and what you can do to make them buy your product or service. This means thinking about how you can contact and communicate with them.2. Not having a Marketing BudgetYou GOTTA have one - it doesn’t matter how large or small it is. You WILL need to spend SOME money (and time) to get people to know about your business.3. Not ...
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PERUBAHAN PARADIGMA DALAM PENGEMBANGAN KARIER
2007-02-21 03:18:00
Karier merupakan sesuatu yang amat penting dalam kehidupan pribadi maupun sosial seseorang. Dalam konsultasi karier di Kompas banyak pertanyaan berkisar pada pengembangan karier, baik dari kalangan non manajer maupun manajer. Misalnya: Saya sekarang sudah bekerja di suatu jabatan selama 5 tahun. Kapan waktu yang tepat untuk pindah jabatan atau naik jabatan? Bagaimana meningkatkan karier dalam situasi bisnis yang tidak menentu? "Organisasi tempat saya bekerja tidak memungkinkan saya untuk naik pangkat, apakah yang harus saya lakukan dalam pengembangan karier saya?Tulisan ini membahas mengenai perubahan yang terjadi dalam pola karier seseorang dan bagaimana strategi kita agar pengembangan karier kita dapat terjamin. Pengembangan karier tradisionalDalam pandangan tradisional, pengembangan karier merupakan tanggung jawab suatu organisasi yang menyiapkan karyawan dengan kualifikasi dan pengalaman tertentu, agar pada waktu dibutuhkan organisasi sudah memiliki karyawan dengan kualifikasi t...
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Sepuluh Tip Sukses Right Here, Right Now
2007-02-21 03:16:00
Sepuluh tahun yang lalu, kalau saya ditanya apakah tip sukses saya, mungkin saya tidak bisa menjawab. Sekarang, sukses bagi saya bukanlah ketika buku saya menjadi best-seller atau ketika menerima pujian untuk artikel ilmiah yang diterbitkan di jurnal terkemuka di Inggris Raya. Sukses bukan pula ketika saya dan suami berhasil juga membeli rumah di San Francisco Bay Area dengan keringat sendiri setelah hampir sepuluh tahun merantau di Negeri Paman Sam.Sukses bagi saya adalah mindset. Sukses adalah saya; saya adalah sukses. Sukses bukan tujuan, bukan pula perjalanan. Success is about being dan becoming.Berani dan overconfident kedengarannya? Mungkin, yang jelas ribuan bahkan jutaan manusia "sukses" di dunia alias manusia bermental juara mempunyai mindset seperti ini.Apakah Anda perlu menjadi juara tenis tingkat Wimbledon atau juara golf profesional di PGA Pebble Beach untuk disebut "sukses"? Apakah Anda perlu mengendarai Corvette dan Lexus SUV hybrid? Jelas tidak. Seorang bermental jua...
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Street Ball VS IBL
2006-08-31 08:30:00
Event olah raga yang disponsori oleh perusahaan rokok terkenal ini mulai mendapatkan tempat di hati kawula muda. Sesuai dengan kampanye iklannya yang membidik segmen kawula muda. Street Ball yang disponsori oleh jarum merupakan olahraga basket yang telah dimodifikasi dengan menambahkan free style. Ini tentu menambah daya tarik tersendiri bagi Street ball dengan berbagai gaya dan cara para pemainnya dalam mengolah bola untuk memasukkannya ke dalam keranjang lawannya. Sedangkan IBL yang disponsori oleh sampoerna merupakan kompetisi reguler basket di INdonesia yang diikuti berbagai tim basket terkenal seperti ASpac, Satria Muda, Bhineka dll. Seperti halnya NBA di amerika, IBL lebih mengedepankan kompetisi yang sesuai dengan aturan basket pada umumnya.Pada saat mengkampanyekan event olahraga tersebut, disini terjadi suatu keunikan yang boleh dibilang merupakan persaingan sangat2 "smart". Promosi pada televisi antara street ball dan IBL, mengingatkan kita akan persaingan coca cola vs pe...
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