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Blog Details for "Search Engine Optimization Journal"
Search Engine Optimization JournalSearch Engine Optimization JournalSearch, Visit, Read and Participate about the changing world of Search Engine Optimization and Internet Marketing. This blog is dedicated to the evolving world of SEO. Articles
SEO - If You Can?t Beat Them, Don?t Join Them
2008-05-28 23:17:00 As search engine optimization consultants we are often asked to get a web page to the number one ranking for a particular keyword. It’s not easy - and that is not an understatement. Getting to number one in the SERP rankings requires far more than just the basics in search engine optimization. It requires a high ... More About: Join , Beat , Keyword Research
Search Engine Optimization And Landing Pages
2008-05-28 13:54:00 Landing pages often annoy me. I am left wondering on the search engine optimization and page design strategies of these webmasters. And I am not alone on this. In fact it is strange how, in researching one topic, another loosely related article appears, almost to reinforce the original line of research. I was originally researching Google’s ... More About: Search Engine Optimization , Search , Search Engine , Optimization , Engine
Search Engine Optimization And No Follow Blindness
2008-05-27 23:13:00 Generally speaking, search engine optimization and the ‘no follow’ tag don’t live in the same home. In fact, mention ‘no follow’ and many search engine optimization experts will ignore you. There are times when the ‘no follow’ doesn’t hurt. A thread on the DigitalPoint forum has been following the question about buying ‘no follow’ links. ... More About: Search Engine Optimization , Search , Search Engine , Optimization , Engine
Search Engine Optimization And Indented Listings
2008-05-27 12:45:00 Andy Beard wrote a great ‘how to’ article on Indented Listings using simple search engine optimization steps. The idea is fine and would sound attractive to most web owners. There is one caveat I make to that statement: if you are not on the first two pages of the SERP’s then it this tactic will ... More About: Search Engine Optimization , Search , Search Engine , Optimization
Google Doesn?t Hate SEO
2008-05-25 18:16:00 Matt Cutts of Google fame has a 10 minute video from the Web 2.0 conference where he looks at what Google considers spam. Not only that, he also admits that Google doesn?t hate search engine optimization. You read right - Google does not hate search engine optimization In fact, Google does not consider search engine optimization ... More About: Hate
Yahoo! Up, Google Up, Who?s Down - Not SEO
2008-05-25 13:32:00 Don’t put all your search engine optimization eggs into one basket. Well not yet anyway. Despite Yahoo ! gaining a small increase in search volume, Google is still the one that is way out in front and not slowing down, at least, not yet. Google also increased their share of search volume leaving the other players to ... More About: Yahoo!
If You Want Sales, You Need Search Engine Optimization
2008-05-25 02:27:00 When I was growing up I had a newspaper round, delivering newspapers, now I am and adult and I am doing the same thing, kind off anyway. Search engine optimization is similar to delivering newspapers. As a publisher, you put together a wonderful newspaper and print off a couple of thousand copies and sit back ... More About: Search Engine Optimization , Sales , Search Engine , Optimization
Search Engine Optimization And Frequency
2008-05-24 16:05:00 The search engine optimization mantra has often been, ‘content is king’, followed by keywords and inbound links and……. I am sure you have heard it all before. I recently read a question that caught my attention, the question being ‘how often does Google update the SERPs’. The answer I assume was looking beyond the page crawling ... More About: Search Engine Optimization , Search , Search Engine , Optimization , Engine
Search Engine Optimization: What Is The Future With Previous Query?
2008-05-24 02:44:00 Search engine optimization was looking rosy. With organic searches taking around 85% of Google clicks and the economic downturn shifting the focus from PPC to organic, I thought perhaps a shift towards organic results would be on the cards. No, Google are throwing another spanner in the works. Following an article from Search Engine War on ... More About: Search Engine Optimization , Future , Search , Optimization
Search Engine Optimization And Keyword Research
2008-05-23 13:47:00 Search engine optimization starts with a good keyword research program where you try to identify the best possible group of words for each page. Sometimes we can be trapped into a type of tunnel vision where we only think of the obvious words or phrases - there are alternatives that can sometimes be considered to ... More About: Search Engine Optimization , Research , Search , Search Engine , Keyword
How Important Is Search Engine Optimization And Organic Search?
2008-05-23 04:06:00 Search engine optimization is all about getting your pages as close to the top of the SERP’s as possible. But why? If you use a PPC campaign you can get as much targeted traffic as required. I read an article on SEO Speedwagon on Organic SEO that really puts the issue into some perspective. They ... More About: Search Engine Optimization , Search , Search Engine , Optimization , Engine
SEO Firms Beware: Goldline Research and INC Magazine SEO Competition
2008-05-22 18:04:00 About a week ago I was sitting at my desk doing what I normally do when I received a very interesting call. Now this part is not the abnormality as I receive interesting calls all day long. Everything from individuals who want to sell outdated Nokia cell phones manufactured in 1995 to people brushing their ... More About: Magazine , Research , Competition , Beware , Firms
Search Engine Optimization And Page Crawling
2008-05-22 14:07:00 A recent post looked at search engine optimization and flash where we discussed how flash could be used if you really had to use it. Today I want to take that theme just a little further and look at one option to improve your page’s crawl success. Web designers often resort to techniques like Flash ... More About: Search Engine Optimization , Search , Page , Search Engine , Optimization
Are There Search Engine Optimization Lessons From Google?s Latest Info Rele
2008-05-22 02:09:00 It’s a long title, but then Google ’s latest blog post by by Udi Manber, VP Engineering, Search Quality, is not exactly short either. However, after reading what he had to say I had a reread wondering what lessons it might hold for search engine optimization consultants - and there were a few. The first little tidbit ... More About: Search Engine Optimization , Search Engines , Search Engine
Introducing Brick Marketing Local
2008-05-21 22:26:00 All businesses need a presence online today if they plan on staying competitive in their respective markets. Even without a website, it is in company?s best interest to place their business? info within local listings. Each day, consumers search high and low online for businesses to fit their needs. For companies ... More About: Marketing , Local , Brick
Search Engine Optimization - The First Act
2008-05-21 15:25:00 Search engine optimization is all about one page and off page tactics to get your page listed as high up in the search engine results pages as possible. Having said that, for most DIY optimizers there is always one step that they forget, and it is the first step for ongoing search engine optimization. We select ... More About: Search Engine Optimization , Search , Search Engine , Optimization , Engine
Using Meta Tags In SEO Revisted
2008-05-21 03:17:00 Every now and then the topic of search engine optimization and meta tags rears its head for debate. Should you bother with them or simply ignore them? The argument was picked up by SE Round Table quoting a legal judgment that declared META keywords as irrelevant and no longer used. To quote from the article: a ... More About: Tags , Meta
Find Search Engine Marketing and SEO Jobs at eMarketingSilo
2008-05-20 17:00:00 If you are looking for a search engine optimizing manager or an online marketing assistant than eMarketing Silo should be your starting point. With the amount of clutter in the search engines these days it truly gets a bit more difficult each day to find the right people for your company. At times of need individuals ... More About: Jobs , Search Engine Marketing , Search , Search Engine
What?s The Plural Of Search Engine Optimization
2008-05-20 13:57:00 Do plurals make any difference to keywords and your search engine optimization strategies? The short answer is, it depends on the search engine and it depends on the word in question. The long answer, it depends on the - oh - I have already said that. The reality is, there is no long answer, just a ... More About: Search Engine Optimization , Search , Search Engine , Optimization , Engine
Product Results In General Search Results
2008-05-20 02:17:00 Sometimes your search engine optimization strategies need to take either a back seat or a sideways step. I have noticed a slight trend to displaying product results in Goolge SERPs. If this continues to be a trend then perhaps some of your search engine optimization energy needs directing towards submissions to Google Product Search . You can ... More About: General , Results
Will Search Engine Optimization Change?
2008-05-19 16:27:00 With the internet growing so quickly and search engines like Google aggressively buying smaller internet related businesses, it raises a question: will search engine optimization go through another change? Google now owns Feedburner so Google now has a good idea as to how many people subscribe to your sites and which pages/articles or posts are more ... More About: Search Engine Optimization , Change , Search , Search Engine , Optimization
Search Engine Optimization Keeps Google Alive!
2008-05-19 02:20:00 And Google keeps search engine optimization alive. One of the reasons that helps Google grow stronger each day is the strange relationship that exists between Google, advertisers, publishers, users and search engine optimization activities. Because Google is number one, advertisers want to see their ads on that network. Publishers want traffic and the number one search ... More About: Search Engine Optimization , Search , Search Engine , Optimization
Product Pages And Search Engine Optimization
2008-05-18 12:29:00 Search engine optimization for product pages is not that difficult particularly if you follow a few guidelines. To get the most out of your search engine optimization program for your product pages you need to concentrate on three aspects. Your site structure, your internal linking, and the product pages content. Your site structure should be fairly simple ... More About: Search Engine Optimization , Product , Search , Search Engine , Optimization
Search Engine Optimization And Flash
2008-05-17 23:40:00 Search engine optimization and flash do not go together and at present search engines cannot read and index these files. This doesn’t mean you cannot use flash files within your web pages, what it does mean is that you will need to act carefully. Flash is popular for making web pages look dynamic, exciting and attractive ... More About: Search Engine Optimization , Search , Search Engine , Optimization
Web Analytics: An Hour a Day by Avinash Kaushik - Book Review
2008-05-17 16:38:00 Web Analytics : An Hour a Day by Avinash Kaushik is the ultimate step-by-step guide on all things web analytics. With this book, you will learn web analytics the correct way as it?s a modern guide to today?s web analytics questions and challenges. It gives you a thorough guide on how to implement a ... More About: Book Review , Review , Book
The Monkey Is Out Of The Bag: Will It Affect Your Search Engine Optimizatio
2008-05-17 12:46:00 Yahoo! have released their developer platform, Search Monkey , to enable developers to begin building applications that enhance the usefulness and relevance of search results. Will search engine optimization consultants now have to work harder? The potential to providers users with a lot more information in their search results will be appealing to a lot of web owners. ... More About: Yahoo , Search Engine , Engine
Is Link Baiting A Legitimate Search Engine Optimization Strategy
2008-05-17 02:24:00 Link building is a tough business and many webmaster use a technique known as link baiting as part of their search engine optimization strategies. Many webmasters who are new to search engine optimization may wonder if link baiting is white-hat or black-hat in the eyes of Google. Google’s approach to links, while a little complicated in ... More About: Search Engine Optimization , Strategy , Link Building , Search , Search Engine
SEO and Guarantees
2008-05-16 17:41:00 I actually planned on discussing some things you should do to make your page rank well when I started this post. But between the time I opened it and the time I started typing I got another one of those emails just guaranteed to make my blood pressure explode! The email began with a subject line ...
SEO And Public Relations
2008-05-16 16:09:00 You would not think that SEO and public relations could go together. Search engine optimization looks at keywords and phrases that searches may use while public relations often tries to use catchy and ‘look at me’ type phrases. There are however times when the two can sit happily together. Press releases are one area where search ... More About: Public Relations , Public , Relations
Your Search Engine Optimization Analytics Are Not Always Accurate
More articles from this author:2008-05-16 02:15:00 Part of your search engine optimization strategy is the study of analytics particularly when it comes to where your visitors are coming from and what search terms they are using to find you. I know some search engine optimization consultants keep a daily watch on sites to track exactly what effects their actions are having ... More About: Search Engine Optimization , Search , Search Engine , Optimization , Engine 1, 2, 3, 4, 5, 6, 7 |
