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Blog Details for "Search Engine Optimization Journal"
Search Engine Optimization JournalSearch Engine Optimization JournalSearch, Visit, Read and Participate about the changing world of Search Engine Optimization and Internet Marketing. This blog is dedicated to the evolving world of SEO. Articles
Find Search Engine Optimization Clues In Your Log Files
2008-05-15 14:01:00 You can find search engine optimization information in a lot of places and one of those is the log file that your server keeps for your web site. The log file is a basic analytics file that holds information about the traffic your site is receiving. We have often been told that keywords are one of ... More About: Search Engine Optimization , Search , Search Engine , Optimization , Find
Search Engine Optimization For Your Whole Site
2008-05-14 23:43:00 Search Engine Optimization does not mean working on one page. Today’s web sites, if they have been thoughtfully designed, will have a home or landing page and many different pages that naturally branch off that home page. One quote I read recently summed it up nicely: [source]….Suppose you have ten different products. It may be difficult to ... More About: Search Engine Optimization , Search , Search Engine , Site
Can Solid Search Engine Optimization Save Your Reputation?
2008-05-14 12:16:00 Search engine optimization is all about getting yourself as high as possible in the SERP’s. Most people agree on that philosophy. What happens when you get to the top but the next 10 listings are for pages that heavily criticize your business? A post by Jordan McCollum on Small Business Newz made for interesting reading. ... More About: Search Engine Optimization , Search , Search Engine , Optimization , Engine
What Is Search Engine Optimization For Organic Traffic?
2008-05-13 23:39:00 Search engine optimization is designed to get your website ranked on the first page of a search engines results page. This ranking is based on the search term entered by the user. The key to getting on the front page is to determine what search terms will be used. Organic traffic, also known as free traffic, ... More About: Search Engine Optimization , Traffic , Search , Search Engine , Optimization
Search Engine Optimization Using Three Way Links
2008-05-13 13:49:00 Reciprocal links are, for some search engine optimization experts, still in the too hard basket when it comes to their effect on your rankings. Some believe it helps, if only a little while others believe they hurt and are at best, ignored and at worst, penalized by search engines. So what about three way links? Three ... More About: Search Engine Optimization , Link Building , Links , Search , Search Engine
Google?s Top 10 Search Engine Optimization Factors
2008-05-12 23:18:00 Search engine optimization hints and tips are everywhere on the net these days, perform a simple search on the topic and you will get millions of results. Every now and then you come across something that is either worth repeating, or worth commenting on. This article from Lorna Li, whilst reporting on SEOmoz’a research, is ... More About: Google , Search Engine Optimization , Search , Search Engine , Optimization
Search Engine Optimization And The 80/20 Rule - Um, Rules
2008-05-12 12:04:00 If you have a management or marketing background then you will undoubtedly know the 80/20 theory - 80% of your profits come from 20% of your customers. It seems there is an 80/20 rule for SEO as well - or rather, after a little research, a many sets of rules. Don’t get me wrong here. These ... More About: Search Engine Optimization , Search , Search Engine , Optimization , Engine
Will Capitals Affect Your SEO?
2008-05-11 23:34:00 Is SEO about to become a little more confusing? Have you ever performed a search using lower case and then tried again using a capital as the first letter? I was prompted to today after reading an article by David Utter on Web Pro News. The results were mixed, but interesting. A simple search on SEO ... More About: Capitals
Search Engine Optimization Tips For Yahoo!
2008-05-11 13:46:00 When it comes to search engine optimization, many website owners concentrate on Google and optimizing to get to the top of their search pages. It should be remembered that they are not the only player in town and only account for around 60-65% of all searches. Search engines like Yahoo ! and MSN still have loyal ... More About: Search Engine Optimization , Tips , Search Engine
Is There Any Such Thing As SEO Overload?
2008-05-11 00:13:00 I guess if you are an SEO consultant there is such a thing as Search Engine Optimization overload. What about your website, can that have Search Engine Optimization overload? It is a little like asking, “can you over optimize your website?”, and the reality is - no - you cannot. In SEO, the O stands for ... More About: Thing
Have You Created An Search Engine Optimization Hub Monster?
2008-05-10 14:06:00 Most websites take on a hub like appearance over time with the main site - the dot com - being at the center. Because of the ad-hoc growth the Search Engine Optimization performance of many hubs can often be far less than desirable - in fact you may have created an Search Engine Ranking monster. ...
SEO For Small Business
2008-05-09 23:22:00 Small business owners are often hampered when it comes to building an online presence as they don’t have the time to devote to maintaining a web site nor the funds to undertake serious Search Engine Optimization programs. There are a number of things that a small business owner can do to build and maintain that ... More About: Business , Small Business , Small
If SEO Dies, Will Search Engines Be Mortally Wounded
2008-05-09 13:33:00 Search Engine Optimization is dying, at least according to Greg Howlett, writing on Andy Beal’s Marketing Pilgrim site. I can agree with much of what he has written and some of his points are quite valid. Take the following: Search engines are too smart and they have a different agenda. They do not want to reward ... More About: Search Engines , Search , Engines , Dies
Search Engine Optimization Or Web Design - What Comes First
2008-05-08 23:51:00 A little like the chicken and the egg, what should be your first priority, search engine optimization or web design? Most website owners grab a domain name, have their site built, load it with content, and then decide whether or not to use some search engine optimization strategies, or perhaps advertising such as PPC (see ... More About: Web Design , Design , Search Engine Optimization , Search , Search Engine
Search Engine Optimization Or Pay Per Click (PPC)?
2008-05-08 14:25:00 Having set up a web site you may now be wondering what is best: buying search engine optimization help or starting a pay-per-click campaign? When you consider the pro’s and con’s of each you will find the answer comes easily. Search Engine Optimization For a new web site, even with a professional search engine optimization program, you ... More About: Pay Per Click , Click , Search Engine
Search Engine Optimization: An Hour a Day by Jennifer Grappone and Gradiva
2008-05-07 23:19:00 Search Engine Optimization : An Hour a Day by Jennifer Grappone and Gradiva Couzin is a detailed and practical book that teaches you the simple SEO techniques to improve your results and overall rankings. The book includes information about site optimization, strategy development and implementation, creating SEO goals, monitoring tools, analyzing and topping your competition ... More About: Search Engine Optimization , Search , Search Engine
AdSense For Search Now Powered By Custom Search
2008-05-07 21:48:00 If you have Adsense for Search options on your web site then you will be interested to know that Google have updated the search facility and it is now powered by Custom Search. As the name implies, you can customize many of the search features for your web site (or blog). These features include:(courtesy of ... More About: Search Engines , Webmaster Tools
Affiliates Nervously Await Outcome Of Amazon Tax Challenge
2008-05-07 15:48:00 Amazon is challenging the lawfulness of New York State’s legislation that requires internet retailers to collect sales tax on purchases shipped to New York State residents. Although Amazon does not have a physical presence in the state, New York is arguing that Amazon allows web publishers to receive commissions by promoting their items through their ... More About: Affiliate Marketing , Amazon , Affiliates , Challenge
Are Search Engines Losing Their Appeal?
2008-05-07 00:21:00 Search engines have for many years been the king of online marketing and have led to the rise of the search engine optimization and search engine marketing industries. Are they, however, starting to lose their appeal and their relevancy? There is so much in the way of competition at present that it is becoming impossible to ... More About: Search Engines , Search , Engines , Appeal
Link Building Through Comments
2008-05-06 15:20:00 An upfront post from Andy Beard regarding comment spam raised an interesting question. Should you use comments as part of your link building strategies? Andy has a tough policy on spam (or perceived spam) and if you get sin binned once, your most likely sin binned for ever. His policy is fair enough however if you ... More About: Building , Link Building , Comments , Link
How Social Media Can Help Boost Your Search Engine Optimization Strategies
2008-05-05 23:02:00 Search engine optimization can be a laborious job at the best of times yet through social media interaction you can get others to do some of the work for you. Depending on the size of your site and the amount of time you have, you can view social marketing as an interesting side line, or as ... More About: Social , Media , Search Engine Optimization , Search , Search Engine
Are Search Engine Optimization And Branding Inclusive Or Exclusive?
2008-05-05 13:38:00 Can you undertake a search engine optimization program and a branding campaign at the same time? The answer is yes, of course you can. The follow up question: “Should You?”, is probably more important. It is an important question as it can determine the direction of your search engine optimization program and your social marketing efforts. To answer the question, you need to ask yourself the following questions: Can you afford to wait until you have developed your brand? Can you realistically develop a brand? Is there strong brand competition? Do you need to develop a brand? The last question is probably the most important. If you are re-selling products then perhaps the main focus should be on the products themselves along with any existing brands. Likewise, if there are already a lot of branded products on the market, there may not be room for another one. Undertaking a search engine optimization program in such a crowded field could be difficult. Brands can be devel... More About: Exclusive , Search Engine Optimization , Branding , Search , Search Engine
Search Marketing With Live Search Just Got More Interesting
2008-05-05 00:08:00 While on the subject of Microsoft, Live Search has undergone a revamp with several new features added that enable users too both research and find deals on products. The above screen shot shows the results of a typical search. These results include both negative and positive feedback that has been left. I am sure there is ... More About: Marketing , Interesting , Search Engines
Microsoft Calls Off The Wedding, Is That The End Of The Engagement
2008-05-04 14:00:00 Microsoft have finally decided that continuing to woo Yahoo! was not worth the effort and have now called off the wedding. One of the keys to the withdrawal of their $33 per share offer was not the extra $5 billion required, rather it is Yahoo!’s actions in starting to waltz with Google - currently the ... More About: Microsoft , Search Engines , Wedding , Calls , Engagement
Re Optimize Those Bounce Pages
2008-05-03 23:30:00 If you use Google Analytics you will be able to identify those bounce pages and rethink your search engine optimization strategies for those pages. A bounce page is a page that a visitor arrives on and for whatever reasons, immediately leaves. Using Google analytics you can identify these pages quickly. To find which pages bounce, go ... More About: Bounce , Pages
Search Engine Optimization And Keywords To Target Customers
2008-05-03 13:52:00 With reports that over 90% of adults use the internet to research a product prior to purchasing, fine tuning your search engine optimization program to include product based keywords could be vital. It is all going to start with your content. Your search engine optimization program may be the best in the business but if you ... More About: Search Engine Optimization , Customers , Search , Search Engine , Optimization
Hire An Ethical Search Engine Optimization Specialist
2008-05-02 23:43:00 Search engine optimization is a specialist industry and requires a lot of skill, experience and dedication to produce the best results. Unfortunately their are many scammers around who pray on web site owners who have little knowledge of the industry. Scammers can often be easy to identify. First, they promise the world, often at prices far ... More About: Hire , Search Engine Optimization , Search , Search Engine , Optimization
Online Reputation Management Now A Recognised Industry
2008-05-02 13:12:00 And why shouldn’t it be? Reputation Management has been around for many years in the bricks and mortar world, trading under the name of ‘Public Relations Consultants’. Online reputation management can be done in many different ways, public relations being one of the major components through the use of social sites, forums, blogs and press ... More About: Industry
Can Duplicate Title Tags Undo Your SEO Efforts
2008-05-01 23:19:00 An intertesting article by Stoney deGeyter on smallbusinessnewz raises an interesting question when it comes to duplicate content and web design, title tags and search engine optimization. Many web designers, particularly when working to a limited budget, often create header and footer templates for their clients. As a time saving practice this is fair enough. ... More About: Web Design , Tags , Title
Search Engine Optimization Using Syndicated Articles
More articles from this author:2008-05-01 12:32:00 You are probably aware of the value of writing articles and submitting them to directories as a valuable search engine optimization strategy. Articles that are submitted may well get syndicated across several websites over a period time providing you with some valuable link juice. Have you thought about where you are going to link that article ... More About: Search Engine Optimization , Search , Search Engine , Optimization 1, 2, 3, 4, 5, 6, 7 |
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