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Online Matrimonial Market size
2008-03-19 06:09:00
- Online matrimony is worth Rs 140 crore, up from Rs 58 crore in 2006. - Visitors moving to the Net for matrimony up from 15% last year to 48%. - Over 12 million Indians use online matrimonial searches. - Matrimonial sites are now the 13th most popular mainstream online activity. - There are nearly 20 million members worldwide for the leading two sites alone. (Via: Indiatoday)
More About: Internet Business , Market , Size

Founder of web
2008-03-19 05:42:00
Sir Tim invented the Web way back in 1989. Now, some 19 years later, he warns the current social networking generation to be careful of what they post, because everything on the Internet is available for all to see. In fact, he aptly asks the current users to imagine their grandchildren or perhaps a future boss reading the entries on such sites. Read full story Here!
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Unique visitors from countries
2008-03-19 05:23:00
Unique Visitors from various countriesUsa 161.6 millionChina 95.7 millionJapan 54 millionGermany 33.4 millionUK 32.4 millionFrance 27.8 millionSouth korea 26 millionIndia 25.2 millionCanada 23.7 millionItaly 17.7 million(Via: Techcrunch)
More About: Internet , Countries , Unique

Understand Your Business!
2008-03-18 11:39:00
Who is my customer - what are the characteristics of my ideal customer in terms of size, their area of operations, their needs, their expectations, their ability to pay, their openness to dealing with a company like ours, our ability to reach such customers, and so on. Every one who breathes isn?t my customer! It is therefore important to understand the various customer segments, the different needs of each segment, the size and growth opportunities per segment. -Why should my customer buy from me? In what way, am I different from all the other choices my customer has? How do I add value to my customer? How much of their budget is coming to us? How do we get more share of the customer?s wallet? Cost is but one determinant of customer relationship but the one that most of us focus on. What about other elements like high quality, speed & timeliness, predictability & reliability, risk reduction, servicing multiple needs of the customer and so on. -What do my current customers t...
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Enterprise Web 2.0 Defines
2008-03-18 08:15:00
- Application of Web 2.0 within the enterprise to solve/Improve internal work practises.- Collection of Web 2.0 tools for increased productivity- E.g. Blogs, Wikis, project management tools, SAAS(Via: Webyantra)
More About: Internet Business , Enterprise

Web 2.0 Business Opportunities
2008-03-18 07:52:00
1) Brand building by promotions, events, advertisinga) Internet advertising on social media networks by banner advertising and demographically targeted audienceb) Viral marketing campaigns e.g. makaan.com 'kahani mein twist' viral campaignc) Celebrity Branded Channels e.g. IBIBO's Ravi Shastri Sawaal Channeld) Celebrity endorsed communities e.g. yahoo's Sunil Gavaskar podcasting Channele) Co-Branded events e.g. Saregama's branded contest on Rediff Ishare2) Social Mediaa) Blogs such as corporate blogb) Blogs as a Integral part of marketing strategy like widget strategy for rich media players, videos, images, podcasts3) Direct sales by referrals, lead generation4) Mediated Marketing Researcha) Sponsored communities on social networksb) Customized website or microsite e.g .sunsilk gang of girls(Via: Webyantra)
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Genres of Web 2.0
2008-03-18 07:45:00
- Social Networks such as orkut, facebook, yaari, friendster, Minglebox- Media Online communities such as youtube, flickr, slideshare- Web 2.0 with transactional (web 1.0) business models such as online gifting, online photo printing & delivery.- Internet portals with web 2.0 features(Via: Webyantra)
More About: Internet Business

Global Web 2.0 Business Models
2008-03-18 07:38:00
- Sell special services targeted community (linkedin)- Sell services to large group of SME's (Salesforce.com)- Sell data to partners (Facebook)- Get revenue share from transactions (Ebay)- Sell Advertisements (Google Adwords)- Sell Premium memberships (Flickr)- Sell your company (youtube)(Via: Webyantra)
More About: Business , Models , Internet Business , Global

What is Web 2.0?
2008-03-18 06:52:00
- web 2.0 was introduced by time O'Reily at a conference in 2004- web 2.0 is improved form of world wide web- Tools/platforms that enable users to tag, blog, comment, modify, augment and rank- Notion of ' participatory web'- Key principles Read Vs Read & Write and users generated content, Content comes to you e.g. RSS(Via: Webyantra)
More About: Internet Business

Online Advertising Networks India
2008-03-18 06:43:00
Online networks such as Komli Founded by 31-year-old Amar Goel, Komli is just over a year old and offers advertising products for the online market in India and serves a billion ad impressions every month. Komli received $7 million (Rs 28 crore) in venture funding from Nexus India Capital and co-investors Draper Fisher Jurvetson and Helion Ventures. Komli plans to use the money to grow its headcount and launch new technology initiatives in 2008.Ozone, started by 37-year-old serial entrepreneur Kiran Gopinath, is self-funded and follows a model similar to Komli?s. Interactive Avenues also received a sum from Sequoia India in July last year 2007.Mobile2win, mGinger, and Webchutney are some other players in this space that have received VC investment (fresh or follow on).(Via: Businesstoday)
More About: Internet Business , Advertising , Online Advertising , Networks

Mobile advertising market in india
2008-03-18 06:41:00
Mobile advertising, which is hot in India simply because, for every internet user there are five mobile phone users, is also projected to grow from Rs 40 crore currently 2007/08 to Rs 500 crore by 2011. (Via: Businesstoday)
More About: Mobile , Advertising , Market , M-Commerce

Online Advertising Market India
2008-03-18 06:35:00
According to a recent Lintas Media Report, internet advertising stood at Rs 215 crore last year 2007 (a 43 per cent growth over the previous year) , but industry watchers say that it could grow more than ten-fold (to Rs 2,500 crore) by 2011. In fact, GroupM, the media buying arm of WPP, predicts that by 2010, most other forms of media will either barely maintain or start ceding ground to the online medium, besides radio.(Via: Businesstoday)
More About: India , Advertising , Market , Online Advertising , Online

Internet Users in China
2008-03-14 11:58:00
AS ET reports that internet users in china are 220 million. when the US online population was estimated at about 217 million, according to BDA China , a Beijing-based technology consulting and research firm.
More About: Internet , Users

Bharatstudent.com New Strategy
2008-03-14 06:40:00
Bharatstudent.com, India's largest youth community platform with over 3 million registered users has acquired the sponsorship rights of the Hyderabad Heroes Team at the Indian Cricket League (ICL). Mr. Vishnu Induri, Managing Director, SMIL and Founder Bharatstudent.com, states, "Bharatstudent.com epitomizes the progress and spirit of young India. We are proud to support a movement which brings cricketing greats together with aspiring young cricketing talent across India."(Via: Indiaprwire)
More About: Strategy , Plans

Reliance Entertainment will launch 8 New Portals
2008-03-14 06:22:00
Reliance Entertainment will be in the Internet space and plans to launch at least eight new websites this year, including a jobs portal and a classifieds portal. The firm already runs gaming portal Zapak, social networking site BigAdda, and online movie rental business Big Flicks. (Source: livemint)Reliance can beat leading job portals. If reliance could come up with 500/- Rs. Mobile Hungama couple of years back then why not with in internet space. They might launch promotion offers to job seekers or corporates. e.g for zapak promotion they have created promotion for getting cash??.. Reliance can create brand for its job portal by both offline and online promotion. They may create ideas such as submit your resume and get instant cash, sign up with us and get free tickets of movies??????..I think Reliance will compete in internet space. A day is not far away for people to call reliance is the king of the internet!!!!!
More About: Internet Business , Launch , Reliance

Agencyfaqs Freelance Exchange
2008-03-14 06:08:00
Agencyfaqs, a portal targeting advertising, media and marketing professionals has launched a classifieds marketplace called Freelance Exchange .Agencyfaqs will charge freelancers an annual fee - Rs. 600 for a primary account, Rs. 1200 for a professional account and Rs. 2,400 for a firm account, and will also charge Buyers a nominal membership fee.(Via: Contentsutra)
More About: Internet Business , E-Commerce

Campsbooks.in sell your old books
2008-03-14 06:00:00
If you want to sell your old books and do not have any idea or you are confused for finding ways to sell! do not worry campasbooks.in will help you for selling your old books. It is easy way to sell/buy old books.(Via: Pluggd.in)
More About: Books , Internet Business , E-Commerce , Sell

Virgin mobile online marketing strategy
2008-03-13 07:16:00
Virgin mobile plans to for its site. The site will provide regular information such as tariffs, the different models of mobile phones on offer, and other features such as ringtones, wallpapers and game downloads exclusive to Virgin mobile handsets. The website is targeting youth of india mostly. It will be best in its class and will appeal to youth.They have launched banner ads across major portals such as Yahoo!, MSN, Rediff, Indiatimes, Sify and even social networking sites such as Facebook, which will take users to the Virgin site. Search marketing is also carried out with youth related keywords such as ?music? and ?games?.? Mindshare Interaction is working on a viral campaign for the brand and has plans to use social media as well. (Via: Agencyfaqs)
More About: Marketing , Mobile , Online Marketing , Marketing Strategy , Strategy

Google acquisition of DoubleClick
2008-03-12 05:42:00
Google acquired doubleclick, DoubleClick gives Google the leading platform for display advertising, enabling them to rapidly bring advances to the market in technology and infrastructure that will dramatically improve the effectiveness, measurability and performance of digital media for publishers, advertisers and agencies. By this acquisition Google have few strategies.- Google wanted to deliver more relevant display ads- Google wanted trust of users in their business- Google wanted Fast loading of web pages by improving Infrastructure with doubleclick- Google want to give more revenue to publishers and more benefits to advertisers - Google want to give rich and diverse content for Internet users in the world (Source: Googleblog)
More About: Google , Internet Business , Strategy , Online Advertising

Social Media Marketing in India
2008-03-12 05:17:00
As per Agencyfaqs Unique visitors in social media in India till the month of June 2007 as follows.- Orkut 7.2 Million- Facebook 0.78 Million- Myspace 0.40 Million(Via: Agencyfaqs)
More About: Marketing , Social , Media

'Email Marketing' Be in touch
2008-03-11 13:58:00
You have a product you want to sell, oh! you sold it now you want to sell another product to same consumer! Email marketing would help you to find new consumers and maintain relationship with the existing.One more thing in email marketing is newsletters. give your clients, customers free newsletters with attractive design and colour through email and also update them your products and services by that you can build your products brand image and also generate sales in the future. But, be careful for giving emails weekly or monthly otherwise your consumers and customers might not get interest in your offers.
More About: Marketing , Online Marketing , Email Marketing , Touch

A word is enough for Online promotion!
2008-03-11 13:42:00
An Idea can change the world! right but in Search engine marketing term according to me a word can change your business. My direction is towards keyword selection to market your product or services in the internet.A good keyword strategy could give you million dollars. It is also required to select target market for selection of keywords and also the needs of consumers. If we could understand these two then we have a world by the help of keywords.
More About: Online Marketing , Promotion , Online Advertising , Word , Online

SEO or Pay per click which is the best method in SEM?
2008-03-11 13:33:00
Your website will be available in the search engines for first 20 results or you will pay to google adwords or yahoo for per click which will be best method for search engine marketing?I think if you hire best SEO consultant or ad agency for SEO then It would be best option for you to online marketing through search engines. you might have to pay more for getting good SEO service.Other way is Google adwords or yahoo search marketing. Pay per click on search engines by selecting proper keywords. It would be better way but considering costs and time SEO would be given more preference.
More About: Online Marketing , Online Advertising , Pay Per Click , Click , Pay-per-click

Market your Services by the help of internet
2008-03-11 12:17:00
Do you have a quality to make websites, are you a designer, SEO expert or you have a good accounting background, HR specifications, travel agent, real estate agent.....All you need to do just log on to google, yahoo type freelance and your specific talent like 'freelance web marketing' you have the world waiting for your good services.It is time to catch your market by providing your best of services.....
More About: Internet , Services , Internet Business , Market

Start your own Internet Business through E-commerce!
2008-03-11 12:02:00
If you want to start your own internet business through E-commerce then few basic requirement you have to fulfill as below- Decide Products or services you want to market/sell in the internet- Choose domain name such as .com, .net, .org- Make website, hire web developer or get done through outsiders- Host your website with your own server or others- Pick any payment and gateway services for online payments- Market your website in the internet by hiring SEM person or AD agency- Make Blog and put link of your website in to the blog- Hire few people like for accounts,logistic and call centre executivesThe above guidlines for only those who wish to start small business through Internet . It is required to do research for any product or services before entering into E-business.
More About: Business , Internet Business , Start , Commerce

Page views and rates (Indian leading portals)
2008-03-11 11:14:00
Page views (Monthly) Rates (CPM) Year 2007Rediff 700 Million 125 CPM Yahoo 600 Million 200 CPM Indiatimes 400 Million 125 CPM MSN 300 Million 100 CPM Sify 150 Million 100 CPM Sulekha 100 Million 100 CPM Weabduniya 60 Milllion 125 CPM Indiainfo 30 Milllion 100 CPM Indya 20 Million 150 CPM NDTV 80 Million 125 CPM Hindustantimes 40 Million 100 CPM Cricinfo 90 Million 150 CPM Money control 50 Million 125 CPM (Source: Starcom Mediawest Group) (Via: Businessworld)
More About: Views , Indian , Online Advertising , Page

Online Advertising Booming In India
2008-03-11 06:09:00
Indian Consumer Internet market is booming. According to survey conducted by the Internet and Mobile Association of India (IAMAI) and IMRB Indian consumer internet market is growing at 30 percent and is good enough for Google and Microsoft.There are many plans for companies like microsoft as they launched new platform for publishers with different option. Google has adopted also new payments methods for advertisers.As per Satya Prabhakar, CEO of Sulekha.com, The local commerce in India is in two buckets, namely Classifieds and Yellow Pages. With Sulekha.com 150,000 visitors using its classifieds and yellow pages service everyday. Prabhakar views Google's nearly 80 per cent market share in India and around 40 per cent in the US.The total market size of the Indian advertising industry is around $5 billion and online advertising is pegged at around $120 million. According to Niraj Dutt, COO, NDTV Media. This is less than 1 per cent, which is very small when compared to the US where t...
More About: India , Internet Business , Advertising , Online Advertising , Online

Esther Dyson views on (Internet and Mobile India)
2008-03-10 13:29:00
Esther Dyson views on (Internet and mobile India )- In the U.s there are more number of internet users in home as well as in offices but in India there are less people uses internet due to literacy and language problem.- Mobile is business tool in india and in the us it is as a consumer device.- Government of India should start working on broadband penetration - The mobile experience versus the Internet experience can?t really be compared. You don?t get that much of a taste by accessing it on a small screen with limited usability and slow speeds.- Business tools and services do cost money so the benefit of the Internet is not because it?s free but the benefit is because it?s valuable.- India has a huge market and also has a Democratic Government so India has a good opportunity in mobile and internet.(Source: Thinkingaloud)
More About: Views , Interviews

Your Bank on your mobile!
2008-03-10 12:02:00
Barclays launched 'Hello Money' a service that could take banking on the mobile. Customers can now carry their bank on their mobile in anywhere anytime on the move.Dila *598*1# and perform account enquiries and financial transactions like fund transfers, bill payments, requests and other banking services without visiting a branch or ATMs.Airtel, Vodafone and Idea having this service in 40 cities across the country for a nominal monthly cost of Rs 30. Customers can currently choose between Hindi and English.I think this is fine idea but needs to check fruad on online banking. However, M-commerce has a part on banking for these ideas.(Source: Thinkingaloud)
More About: Internet , Mobile , M-Commerce , Bank

Save costs Few ways!
2008-03-10 11:17:00
As per (Pluggd.in) The two serial entrepreneurs from Silicon Valley, Jason Calacanis and Mike Arrington have shared a few wonderful tips on how to save money as well as increase productivity for startups.[Money Saving Tips]- REimburse mobile bills instead of buying of phone system- Put few common computers instead of microsoft office for everyone- Use job board instead of recruiters- Buy cheap tables and expensive chairs[Productivity Tips]- Buy everyone lunch four days a week and establish a no-meetings policy. Going out for food or ording in takes at least 20-60 minutes more than walking up to the buffet and eating. If you do meetings over lunch you also save that time. So, 30 minutes a day across say four days a week is two hours a week? which is 100 hours a year. You get the idea.- Outsource accounting and HR- Try automatic espresso machine at the office- Start a blog and promote it the community.- Arrange events like Barcamps to meet prospective customers/employees and promote y...
More About: Save , Costs