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Blog Details for "Personal Branding Blog"
Personal Branding BlogPersonal Branding BlogReaders will be able to create, maintain and strengthen their Personal Brand. Articles
Fire Up Your Personal Brand and Influence Others
2008-06-10 13:19:00 Carmine Gallo is a communications coach for the world’s leading brands, such as Raytheon, Salesforce.com, Loreal and Home Depot. His new book, “Fire Them Up!” includes insights from inspiring business leaders, entrepreneurs, and educators who reveal what he calls the seven simple secrets of motivation. As a world recognized personal brand, Carmine was able to ... More About: Personal , People , Book Reviews , Brand
Complete Guide to Pitching Bloggers Using Your Personal Brand
2008-06-09 13:15:00 Today, anyone can become a member of the media. PR practitioners care wholeheartedly about the blogger population these days, but they tend to treat them like traditional journalists. We shouldn’t be surprised with the sheer amount of press releases that cross wire services, and PR people who flock to bloggers for extra coverage (this ... More About: Personal , Bloggers , Guide , Brand , Complete
Sarah Lacy?s Personal Branding Confessions
2008-06-06 13:11:00 Sarah Lacy has reported on startups and venture capital in Silicon Valley for nearly a decade. She writes Valley Girl, a biweekly column for BusinessWeek and co-hosts Tech Ticker on Yahoo! Finance. Sarah is an award winning journalist and author of a brand new book called “Once You’re Lucky, Twice You’re Good: The Rebirth ... More About: Personal , People , Branding , Confessions , Interview
Every Company Needs a Director of First Impressions
2008-06-05 13:19:00 Since people are the face of the company, there must be an emphasis on each person who represents the corporate brand. Sure everyone needs to understand the corporate message and culture in order to be successful at their job, but what about the receptionist? When a customer, potential customer, partner or stockholder ventures to ... More About: Company , Misc , First Impressions , Impressions , Director
Even the Receptionist Needs to Be a Corporate Marketing Maven
2008-06-04 12:48:00 The corporate view of personal branding is very different than from an individuals point of view, which I’ve previously discussed. Companies need to understand the importance of personal branding within the corporate culture. If only the executives have a grasp on the corporate message, then the company will fail. I believe that ... More About: Marketing , People , Podcasts , Book Reviews , Corporate
Success Story: Personal Branding Instills Both Passion and Happiness in Our
2008-06-03 13:11:00 Maor Kaplanski is the top personal branding evangelist in Israel and is finally ready to tell his success story. He positions himself as a Personal eBrand and Online Reputation Management Expert. He is the first to establish the term personal eBrand in Israel through his Blog INTERNETISHI. Over just a few months, the blog ... More About: People , Branding , Story , Passion
Steve Jobs? Mysterious Personal Brand Is Finally Revealed
2008-06-02 13:12:00 While we are on the topic of ego’s, I would like to share a special interview I had with Leander Kahney, who is the News Editor at Wired.com, and the author of the New York Times best seller, Inside Steve ?s Brain, about Apple ?s unique CEO, Steve Jobs . He’s also author of two award-winning books ... More About: Personal , People
An Ego is an Opportunity
2008-05-30 13:13:00 When you hear the word “ego” you automatically get this sensation and tingling feeling down your spine that it’s negative. You may get defensive if someone calls you an egomaniac or says you have a big ego. In our culture there is a negative connotation around this single term. It is associated with ... More About: Networking , Opportunity
Change The Way You See Your Personal Brand
2008-05-29 13:25:00 I recently received a copy of “Change The Way You See Yourself” by Kathryn D. Cramer and Hank Wasiak. The picture above is not a mirror reflection, but rather proves the point of the book. If you keep thinking the same way and don’t use asset based thinking, you will have problems changing the ... More About: Personal , Book Reviews , Brand
Brand Mystery 11 - Have You Heard of This Personal Brand?
2008-05-28 13:29:00 I’ve written some pretty extensive and intensive posts lately and now it’s time to take a breather. In the personal branding world, sometimes we need to rejuvenate and replenish our minds, so we can focus on what’s important. In my universe that means working on my book, full-time corporate job and magazine. ... More About: Personal , People , Mystery , Brand
Interview With The Dean of Harvard Business School About Social Media and M
2008-05-27 13:13:00 Recently, I spoke with John Quelch about marketing, branding, social media and his new book. In the following interview, you will get to know his personal brand, as well as gain insight into how one of the leading universities is using blogs and some examples of corporate branding. John Quelch is the Senior Associate Dean ... More About: Business , Social , Media , People , Harvard
Top Social Media Tools For Turning Your eBrand Into a Powerhouse
2008-05-26 13:25:00 In this podcast, I narrow down the top social media tools for building your personal brand into a POWERHOUSE. At the end of the podcast, I will conclude by telling you what I feel the #1 tool is and explain why, while eliminating the others along the way. You will notice that my brand ... More About: Wordpress , Social , Media , Tools , Tube
Remarkable Personal Brands Get Endorsements During College
2008-05-23 17:24:00 This is a guest post by Jess Neill. Jess is one of Seth Godin’s lucky summer interns. There was a lot of competition for this internship program and just by networking with Seth, I’m sure Jess’s personal brand will never be the same. During the rest of the year she will be studying advertising, ... More About: Personal , College , Career Development , Brands
Reputation Management Tips From The Brand Known As Andy Beal
2008-05-22 21:35:00 Recently, I spoke with Andy Beal about reputation management. In terms of the personal branding process, reputation management falls into the “maintain” bucket. First, you discover your brand (what you represent, are passionate about, etc), then you create a brand online, communicate it to your audience through personal PR and then maintain your reputation. ... More About: People , Management , Tips , Book Reviews , Interview
Improve Your Personal Brand With a Makeover
2008-05-21 18:53:00 I will be in Last Vegas until Wednesday, so here is another guest post for you. This post was contributed by Heather Johnson, who is an industry critic on the subject of how to become a nurse. She invites your feedback at heatherjohnson2323@gmail.com. ___________________ Personal branding is all about a perceived image, so the best ... More About: Brand , Improve , Makeover
College Student Clash: How to Find Balance When Building a Professional Yet
2008-05-20 16:04:00 Today’s guest post is by Rebecca Corliss, who is a young professional from Boston. She is a recent graduate of Boston University, beginning a new career in technology PR. She?s dabbled in violin, clarinet, guitar and piano? and even began her college career majoring in music before her switch to PR. Her ... More About: Building , People , College , Student , Find
When Prospects Buy You They buy your brand
2008-05-19 15:03:00 While I’m in Las Vegas for EMC World, I’ll be running some guest posts by personal branding evangelists. Today’s guest post comes from a top commenter on this blog by the name of Luke Harvey-Palmer, all the way from Australia (you have to love the internet). Luke is a personal branding consultant there, ... More About: People , Brand
Life Experiences Seperate Successful Leaders From Followers
2008-05-16 13:38:00 When I was growing up, I was always intrigued by how successful people got to where they were. I desperately asked some business colleagues, but did not receive the answers I requested. In this search, my thirst for knowledge was never quenched, until I stumbled upon a book called “From the Sandbox to the ... More About: Life , Book Reviews , Experiences , Seperate , Career Development
Do You Have The Ego For Self-Googling?
2008-05-15 13:56:00 Background Google is the dominant search engine, with about 70% of all search traffic. At the end of last year, the Pew Internet Research Team found that 47% of people search for information about themselves online (Self-Googling ), which was more than double 5 years ago. I have written about the importance of Google before, ... More About: Positioning
Success Story: Historian Discovers Personal Branding is a Reality
2008-05-14 13:05:00 Who is Katherine Banning? Currently living in the US, Katherine is a member of the National Trust (UK), as well as English Heritage, the Royal Oak Society, Friends of Kew, and the National Trust for Historic Preservation (US). An energetic and enthusiastic professional, she plans to graduate from Eckerd College with a degree in Museum Studies ... More About: Personal , People , Reality , Branding , Story
Success Story: African Student Turned Global Brand
2008-05-13 12:59:00 Who is Willard Barure? “My name is Willard Barure and I am a global brand. I am outgoing , good humoured and emotionally stable although i am not seeing anyone at the moment. I am a University student and i am an establishing stand up comedian who is lloking to elevate myself to an international actor`s ... More About: People , Story , Student , Success , Global
Success Story: Laid Off Worker Is Hired Leveraging His Personal Brand
2008-05-12 13:14:00 I’ve written 267 posts on personal branding in just over a year and today I have yet another reason not to stop (don’t worry this blog will last till I die). I’ve started to get more and more emails telling me how my advice has helped others succeed. Bob Tarne emailed me last ... More About: Personal , People , Story , Success , Success Story
Introducing the New Bonnie and Clyde for Careers
2008-05-10 14:22:00 As you all probably know already, I’m highly connected on the career front. Recently, I crossed paths with the Bonnie and Clyde of the career world. Bonnie and Clyde were notorious outlaws, robbers and criminals during the great depression. Back then, they were publicity superstars, appearing just about everywhere. J.T. O’Donnell and Dale Dauten, may ... More About: People , Careers , Career Development
Are YOU Ready to Escape From Corporate America?
2008-05-09 13:08:00 Pamela Skillings is an author, journalist, blogger and entrepreneur who spent twelve years working as a marketing executive for major New York companies. In 2004, she realized that corporate life wasn?t working for her anymore. By 2005, she left the world of steady paychecks and free office supplies to launch her own company. ... More About: America , People , Book Reviews , Corporate , Interview
The Theory of eBrand Attraction
2008-05-08 13:13:00 Out of everything I’ve learning on my personal branding journey, the Theory of eBrand Attraction is one of the most significant. I say this because the whole idea of eBranding is to expose exactly who you are, in a very authentic way, to the world. When this occurs, there are those that are ... More About: Career Development , Positioning , Recruitment
A CMO?s Guide to Brand Management through Social Media
2008-05-07 13:21:00 Here is my TheLadders.com column for this month: In 2005, Jeff Jarvis made every company think twice about customer service and brand management with his famous ?DELL Hell? blog post. In his blog post he stated ?I just got a new DELL laptop?the machine is a lemon and the service is a lie.? It is now ... More About: Social , Media , Management , Guide , Brand
Build Credibility For Your Personal Brand With Endorsements
2008-05-06 13:17:00 Today I want to talk about endorsements. In my opinion, this is one of the more important posts on this blog because, at the end of the day, endorsements are currency. Most people don’t start off trusting your brand, but everyone has at least one person that they do trust. In order to ... More About: Personal , Brand , Career Development , Build , Recruitment
A Corporate View of Personal Branding with Pros and Cons
2008-05-05 13:05:00 There are two perspectives on personal branding and today I want to highlight the corporate view. The non-bias way to do that is to let someone else introduce it and Rand Fishkin is the chosen one. Rand is the CEO & Founder of SEOmoz.org and is a well-known SEO speaker and expert. ... More About: Personal , People , Branding , Podcasts , Corporate
Your Personal Brand Deserves Only The Coolest Career
2008-05-02 13:11:00 I recently had the privilege of speaking to Alexandra Levit, who is undoubtedly a career queen in the traditional and new media streams. She just sent me her book, entitled “How’d You Score That Gig?“, which helps you learn more about yourself and about the coolest careers available today. She’s done the research, ... More About: Personal , People , Book Reviews , Career , Guests
Craft a Consistent Brand Image Across All Social Networks
More articles from this author:2008-05-01 13:16:00 This week has already been amazing because I’ve finally gotten to posts that were in the queue for months. My last few posts have helped you understand the importance of reputation management to secure your brand and how to leverage various media types to get your message across. Today, I want to talk ... More About: Social , Social Networks , Networks , Craft , Image 1, 2, 3, 4, 5, 6, 7 |
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