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Blog Details for "Praveen - Search Engine Marketing Blog"
Praveen - Search Engine Marketing BlogPraveen - Search Engine Marketing BlogBlog on Online Marketing in India Search Engine Marketing in India. You can find my views on Search Engine Optimization, Marketing, Online Advertising Internet Businesses in India
Articles:
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Articles
Social Media Traffic
2008-05-05 07:35:00 How to get traffic from Social Media sitesRemember yourself in school, in school, there are various sections/classes for the same batch and each section/class had set of students. Now think of how popular you were among your entire batch students. How many of them knew your name, how many of them were your friends. Now ... More About: Traffic
Social Media Optimization
2008-04-08 09:10:00 Social Media Optimization and Social Media marketing is a phrase used to increase the popularity of your website on various social media sites such as Digg, Flickr, Facebook, The Objective for SMO can be very different such as: 1) Brand Building: You want your website to be popular among Social media users, The idea ... More About: Social , Social Media Optimization
Direct Traffic
2008-03-14 07:07:00 Direct traffic is that traffic which has no referrals recorded by your analytics tracking system, therefore there are certain factors which directly or indirectly impact Direct traffic to your site: Direct traffic is generally considered as the type in traffic, Traffic due by BRAND VALUE, they are users who are influenced by TV, Radio, and ... More About: Internet Marketing , Direct
Conversion Rate
2008-02-06 07:43:00 Conversion rate metric is most commonly used by advertisers, publishers for measuring performance of advertising campaigns. In measurement and benchmarking of conversion rate never make comparison of conversions rates or other metrics between different websites. You often find users quoting statistics like 5% conversion rate in retail industry, 10% conversion rate in services Industry etc.. There are ... More About: Conversion , Rate
SEO SEM Marketing Strategy
2008-01-15 08:29:00 Every Company into Online Marketing and advertising are concerned about their return of investment.. In Search Engine optimization the cost incurred are mainly is on effort, time, agency cost/employee cost. While as in Search Engine Marketing, the costs are Advertising cost(which is CPC, CPA, CPM etc) and the cost of time/effort. It is necessary to track the ... More About: Search Engine Optimization , Marketing Strategy , Strategy
Local SEO
2007-12-10 13:58:00 Local SEO is term is given to SEO process of optimizing websites for geographical locations.Local SEO is very important for business whose customer segments are geographically targeted and they form a important factor in their success. For such businesses where geo targeting is very crucial to their success, targeted website content & marketing message is ... More About: Search Engine Optimization , Local , Loca
Advanced Adwords Learning Center
2007-10-25 18:49:00 Advertisers and agencies in Search Engine Marketing Industry all over the world practice various methods of optimization on their Accounts. Few people share their knowledge for the benefit of others and community. The Inside Adwords Blog continously updates useful information for Advertisers to help achieve their ROI. Below are some of my favourite resources ... More About: Google , Learning , Center , Earning
Learn SEO, Link Building in 60 minutes
2007-09-23 14:17:00 If you are looking for some authentic information on SEO, Link Building , this is the right article. The information & advice written here is 100% accurate and can be implemented without second thoughts. This is a SEO, Link Building Advice given by Google , Yahoo themselves. Google, Yahoo has come a long way from the ... More About: Search Engine Optimization
Web Analytics for Business Optimization
2007-09-06 19:25:00 Analytics is a system that gives data about your site. Information has to be interpreted from that data. This Information acts as an aid is decision making. Analysis of Analytics data begins with a given underlining problem or a query. Avinash Kaushik’s blog, which contains wealth of Web analytics information, is a must read for every ... More About: Business , Optimization , Analytics , Sine , Anal
Long Tail Traffic Sources
2007-08-10 15:10:00 Every Online Business , large or small has some few consistent sources of Online traffic to their website. Mainly the Direct Traffic , Sponsored Advertising Traffic and Organic Search Engine traffic. The Long tail for Traffic Sources can be explained as: A) Numerous Sources each generating ... More About: Internet Marketing , Web 2
Social Network Marketing
2007-08-03 18:53:00 A normal website such as an e-commerce site, News & Events site, Travel site or a generic portal like Yahoo, the core of the website is a product/platform that is sold to people. A e-commerce site can act as platform to Buy/Sell/Trade, a Travel portal offers access to bookings, News & events portal provides information ... More About: Marketing , Social , Network Marketing , Web 2 , Network
PPC Traffic India
2007-07-28 15:56:00 In Pay Per Click Marketing through Google , Yahoo , MSN advertising is done on search and content websites. Users type in queries and find sponsored results for each keyword. Users then click on the Ads based on their liking. In display marketing the websites you advertise on, provide extensive details like quality of traffic on their website, as a ... More About: India , Traffic
Video Marketing Online
2007-07-26 04:17:00 The need to market & optimize to optimize videos. 1) High traffic/Popularity on Video Sites such as Youtube.com, Google Videos, Daily Motion, AOL-cut, Yahoo Videos and other video search engines, 2) Availability & increase in usage of broadband internet in India. 3) Search ... More About: Marketing , Search Engine Optimization , Online
Pay Per Click (PPC) Marketing India
2007-07-24 19:37:00 Pay Per Click (PPC) Marketing India In PPC Campaign Management is a service where an advertiser chooses to pay money for displaying his Ad on search engines for keywords he/she chooses. Advertisers are given the flexibility to Target his audience as per their needs. PPC advertising is the only revenue generating service for search engines; therefore it ... More About: Pay Per Click , Pay-per-click
Link Building & Relationship Marketing
2007-07-21 04:05:00 Link is simply a reference to another webpage from a given page. A single most important assessment of a link is “Does the Link add value to the published content?” and therefore to the end user reading the content. 1) When a user reads the content, the link on the content must ... More About: Marketing , Building , Internet Marketing , Relationship , Link Building
Online Marketing Jobs India
2007-07-16 04:14:00 The India n Online Industry is not even a decade old, that is the reason why people who are holding top positions in Online industry today are from related fields like advertising, Marketing , IT, Technology etc? There a lot of companies/agencies into online business in India, who are looking to hire people with experience more than the ... More About: Online Business , Online Marketing , Internet Marketing
Competition Link Marketing Analysis
2007-07-10 13:33:00 Google is the first search engine which added value to a link given on a website for assessing the worthiness of a web page. This was the key philosophy in developing its Page Rank algorithm. It was able to identify the interconnectivity through different links connecting millions of web-pages across Internet, thereby giving a value ... More About: Marketing , Online Business , Competition , Analysis , Link
SEO Marketing India
2007-07-06 17:19:00 Selling SEO is a bad business model, since any business must have strong fundamentals. Businesses should be able to define finite parameters that affect its revenue, expenditure and therefore profit. And a considerable amount of control is expected of these businesses on these parameters. SEO is a field where parameters affecting the business model are ... More About: Marketing , Google , India , Search Engine Optimization , Internet Marketing
SEO New Methods
2007-06-26 06:19:00 Search engine Optimization is more like public relations exercise made online. The main objective of your activity should be to increase your existing visibility by working on all forms of content and effectively making it work to your advantage. This simply means suppose you search for any brand name or generic word on Google .com ... More About: Search Engine Optimization , Internet Marketing , Methods , Method
SEO to Search Engines is PR to offline Media
2007-06-14 19:28:00 Some points comparing SEO & PR which to my opinion has a lot of similarity 1) Search Engine Optimization is technique which is optimize your website for gaining better visibility or ranking in search engines. 2) SEO is free of cost 3) SEO is ... More About: Media , Online Business , Search Engines , Internet Marketing
How Blogs & Blogging help your Business?
2007-05-29 19:13:00 Google says 80% of its searches are informational and the rest are navigational and some are transactional. Also it points out that every year more than 25% of the keywords typed by users are new, which have never been typed by users before. Google also has 55% market share as per comScore report. Therefore according to ... More About: Google , Business , Online Business , Internet Marketing , Blogging
Why Search Engines are Acquiring Agencies
2007-04-30 19:18:00 Google has acquired DoubleClick for $3.1bn, Double click is an Ad company working with Advertisers and Publishers in Ad business. They developed a DART product respectively for Advertisers and Publishers to help target and manage campaigns to meet their respective goals. Google is already a leader in Targeted Advertising both Text Ad/Image Ad display. They have ... More About: Google , Online Business , Search Engines , Internet Marketing , Search
Qualities of an Online Marketing Individual
2007-04-26 19:26:00 Online Marketing Industry is very new compared to other industries including Information technology and Software development. People working in this industry especially successful people have some unique characteristics vis-à-vis other industries. Some of the qualities unique to the people working in this field are: 1) Innovative Skills: Believe it or not ... More About: Google , Online Business , Yahoo , Online Marketing
Website Analysis Tools
2007-04-17 19:15:00 Alexa & comScore In present day online industry there are numerous players such as companies, agencies, individuals, consultants & others who are coming up with innovative ideas technical as well as commercial in the online medium to make an impact to the end user’s life. However, the one area where the online industry is lacking & the ... More About: Tools , Website , Internet Marketing , Analysis , Anal
Funny Ads by Google
2007-04-09 17:28:00 Recently spotted was an Text Ad on sponsoed listings of Googl e Search results. The Ad was from Futurebazar.com, with not a single character in english or any other language. All characters in title, description line 1 & 2 were in small box. FutureBazar Ad on Google.com The Google Search for the exact characters would give me the ... More About: Funny
Online Advertising Agency
2007-04-08 14:54:00 There has been in a surge in new advertising agencies in India especially in past 2 years. The number has increased to more than 100%, primarily targeting overseas clientèle as well big Indian companies. Due to low cost factor or other reasons most online marketing agencies outsource their projects to India, being one of the ... More About: Online Business , Advertising , Internet Marketing , Online Advertising , Agency
Pay Per Action Fraud
2007-03-30 10:31:00 Google has started inviting advertisers for its affiliate network model. This a entry into the affiliate market, Google will definitely take a share of the total market revenue. This is a good opportunity for advertisers looking to pay only for the incoming leads. However we have to wait and watch how effectively Google can monitor and ... More About: Google , Online Business , Fraud , Action , Internet Marketing
How Youtube can Increase Popularity
2007-03-28 13:36:00 Youtube has recently run into series of Copyright issues from CBS to Viacom. Dr. Eric Schmidt in many occasions says Youtube user who views videos (copyrighted material) is a fan, word derived from the word fanatic. Hence companies can sell anything to these fans as they are at high interest and willingness level to accept ... More About: Youtube , Online Business , Internet Marketing , Web 2 , Popularity
Copyright Issues in Internet World
2007-03-23 13:27:00 Internet is a medium of expression. It is also the highest growing media for communication & source of information. Being the most sought after source for information means attracting the attention of legal & copyright community. New issues surface and attract attention every time any company finds new ways to generate revenue or traffic by creating ... More About: Internet , Online Business , World , Internet Marketing , Issues
Social Media Marketing
More articles from this author:2007-03-22 06:44:00 Social networks have recently found increased importance & popularity among internet users. Mostly because they are only classification of websites through which people can connect to other people effortlessly, which otherwise would not have been so easy to connect. Most Social Network community generally has following options: 1) Anyone can join / Moderator regulated 2) Forum Postings – ... More About: Marketing , Social , Media , Online Business , Internet Marketing 1, 2 |
