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Create Business Growth-Business Marketing Tips

Create Business Growth-Business Marketing Tips
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Some Fantastic Hosting and I?m not just saying it for the affiliate sale?
2008-03-28 08:26:00
OK… Yes… If you click this link for FLUX Hosting , Fred and I will make a few bucks if you make a purchase. However, Fred and I are blown away by the speed of FLUX and the amazing amount of stuff that is included in their package. We have converted many client sites ...
More About: Affiliate , Sale
The 5 W?s of the World Wide Web
2008-03-27 08:00:00
Commonly shortened simply to “the Web,” the World Wide Web is defined as a system of interlinked hypertext documents accessed via the Internet.  Using a web browser, a person can view web pages that may contain text, images and other multimedia as well as links to other pages.  Created in 1989 by a guy named Sir ...
More About: Social Networking , World Wide Web , The World
Discourse Through Social Media
2008-03-25 08:00:00
Discourse comes from the Latin word discursus meaning “running to and from”.  Today, discourse is defined as communication that goes back and forth, such as debate or argument.  On the other hand, social media is defined as the various activities that integrate technology, social interaction and the contruction of words and pictures.  This interaction, and ...
More About: Social , Media , Blogging
The Powers of Persuasion
2008-03-20 11:00:00
When you want someone to do something for you, how do you get them to do it?  You persuade them.  Persuasion , according to Wikipedia, is a form of social influence. It guides people towards the adoption of an idea or action by rational and symbolic means.  It is a problem-solving strategy that relies more on ...
More About: Internet Marketing , Powers
The Customer?s Always Right?right?
2008-03-18 11:00:00
Coined by a guy named Harry Gordon Selfridge in 1909, the popular saying “The customer is always right,” is still used by many businesses today to (ideally) do two things: Convince employees to give excellent customer service through their skills and training (Keep the customer happy!). Convince the potential customers that they will receive excellent service. But the ...
More About: Customer
Trading ?Yellow Pages? for ?Web Pages?
2008-03-13 08:00:00
The Yellow Pages  have been around for a loooong time.  According to Wikipedia, the term “yellow” pages” came about in 1883 when a printer in Cheyenne, Wyoming (who was working on a regular phone directory) ran out of white paper and began using yellow paper instead.  Later on, in 1886, a man by the name of ...
More About: Social Networking , Trading
Google TV Ads
2008-03-12 18:36:00
As most now know Google is in the TV advertising game. All TV ads are running through Dish Network for now. The user interface for the TV advertising is consistently simple as the AdWords advertising.  Still the options we love with AdWords like day parting, budgeting, demographic targeting based on networks, programing etc. However all changes take effect ...
Rules for Electronic Marketing
2008-03-11 11:00:00
Advertising isn’t as easy as you think, and it definitely isn’t as easy when it comes to electronic marketing.  All of the same rules involved in other forms of non-electric advertising still apply to internet marketing and then some.  For this reason, the Federal Trade Commission (FTC) has prepared guidelines in order to promote a healthy ...
More About: Marketing , Electronic , Internet Marketing , Rules
Making the Connection
2008-03-06 11:00:00
As human beings, we desire to feel connected to one another; we desire to be understood and appreciated. So, how does this need to be appreciated and understood transfer over into the world of marketing? Simple. Cater to the consumer’s desires. Think about how often we watch television. Everyone has ...
More About: Marketing , Connection
Writing for Success
2008-03-04 16:11:00
What message or messages are we trying to convey to possible consumers, and how can we successfully achieve that?  This is a question that many business owners ponder.  When dealing with Internet marketing, writing is a key element for success.  According to Wikipedia, marketing is defined as “a societal process which discerns consumers’ wants, focusing on ...
More About: Writing , Internet Marketing , Success
Internet Marketing - Should it be any different?
2008-02-28 15:26:00
When the Yellow Pages (Phone Book) charges a business hundreds if not thousands per month to run a 12 month ad that the business is locked in to, do they guarantee in writing a certain ROI? I don’t think so. What about Direct Mail through something like Money Mailer that usually costs about $500 for ...
More About: Marketing , Internet , Internet Marketing
PPC is Great But Hi-Touch Always Win?s
2008-02-25 12:57:00
At times us marketing managers and business owners can get pretty overly unbalanced in our focus of getting more leads and calls in our pursuits. High touch customer service is huge! It will make or break a business. Great customer service will lead to word of mouth business not just eCommerce efforts. “Word of ...
More About: Social Networking , Touch
SPAM - Don?t you just hate it?
2008-02-22 21:21:00
SPAM is down right annoying. I have one e-mail address that 95%+ of the messages are JUNK. It blows my mind. What good is the CAN-SPAM Act doing? Part of the Act prohibits deceptive subject lines. Don’t you just love that one? I recently decided to open one of the many Pay ...
More About: Spam , Ethics , Hate
Proper AdWords Campaign Structure For Good to Great Quality Score
2008-02-19 11:00:00
Quality Score is HUGE for every PPC marketer. The better your QS, the higher placement you get, and Cheaper your clicks cost! When I first got my start in PPC I was able to reduce CPC for my employer by 50% after going to an educational session for Campaign Structure optimization. More and more recently ...
More About: Great , Adwords , Good
Spyfu.com A GREAT Keyword Tool
2008-02-13 12:05:00
I must say I am a bit behind with this keyword tool. An SEO pro friend of mine mentioned that he used Spyfu.com a lot. And asked if I had used it at all. Of course as a PPC pro I said I had definitely heard of it but wasn’t very familiar. I have known ...
More About: Marketing , Great , Keyword , Tool
5 Magazines I Love and You will too: Search Marketing Standard Magazine, We
2008-02-11 11:19:00
If you are time crunched like I am, it’s hard to sit down and read through WIRED. Although WIRED is all that…totally awesome…yada…yada in the opinion of the masses, I really like the five magazines ( Search Marketing Standard Magazine , Website Magazine, Revenue Magazine, Response Magazine and Target Marketing Magazine ) listed below because ...
More About: Resources , Love , Magazines
Who Said That? Friday February 8th, 2008
2008-02-08 16:29:00
We close out each week with our ?Who Said That?,? where we give some link love to bloggers who have really captured our attention with their inspiring and thought provoking posts. Let?s get started! How Design Effects Your Website Visitors This post, from the Small Farm Design blog, has several good points about the design of your website ...
More About: Friday , February , 2008
Part 2: Favorite ?FREE? SEO (Search Engine Optimization) Tools - This week
2008-02-06 11:00:00
This is part of a series that I am doing weekly on ?Favorite FREE SEO Tools .?I encourage comments on the tools that are featured each week. Please comment as follows: 1) Comment on the Tool that is featured. 2) Mention a similar Tool that you use that you like just as good or better. 3) Please do not simply ...
More About: Marketing , Search Engine Optimization , Free , Search
Stumble Upon Ads, Bidvertiser PPC Ads and Traffic HELP?
2008-02-04 11:00:00
Did you know that you can advertise on Stumble Upon for .05 per click? It’s easy to get started if you already have a Stumble Upon Account. You can simply click on Create Campaign, Choose a Category, Put in your URL and Ad Funds…You’re Done! What about Bidvertiser? Have you ever used it? Like Stumble ...
More About: Internet Marketing , Traffic
Who Said That? Friday February 1st, 2008
2008-02-01 20:51:00
We close out each week with our ?Who Said That?,? where we give some link love to bloggers who have really captured our attention with their inspiring and thought provoking posts. Let?s get started! Getting Things Done (GTD) with Mindmaps  I have been listening to the Internet Business Mastery podcast for the past month and thought I would add a ...
More About: Friday , February , 2008
Part 1: Favorite ?FREE? SEO (Search Engine Optimization) Tools
2008-01-30 11:14:00
This is the beginning of a series that I plan to do weekly on “Favorite FREE SEO Tools .” I encourage comments on the tools that are featured each week. Please comment as follows: 1) Comment on the Tool that is featured. 2) Mention a similar Tool that you use that you like just as good or better. 3) ...
More About: Marketing , Search Engine Optimization , Free , Search
The Value of a Face-to-Face Meeting from the Austin, Texas Airport
2008-01-28 21:24:00
I’m writing from the Austin , Texas airport about to head back to Raleigh, North Carolina. Fred and I have had a client since November of 2006 that we have never met face-to-face until today. It’s easy to get caught up in doing business via phone and email. Social media has become a more ...
More About: Airport , Face , Meeting
Who Said That? Friday January 25th, 2008
2008-01-26 01:14:00
We close out each week with our ?Who Said That?,? where we give some link love to bloggers who have really captured our attention with their inspiring and thought provoking posts. Let?s get started! How I Almost Let Fear Stop Me From Accepting a $4,000 Engagement Stephen tells an incredible story of overcoming his fear of a major ...
More About: January , Friday , 2008
SEO Geek Speak - I can speak Geek?can you?
2008-01-23 10:05:00
It amazes me how many people in the tech world like to speak Geek to potential clients. I’m guessing that they do it to impress and to appear knowledgeable, but it usually turns a potential client into someone who feels like an idiot. I wouldn’t want to do business with someone who makes ...
More About: Internet Marketing , Speak
3 Off The Wall Advertising Methods
2008-01-21 12:00:00
If you own a business, you’ve no doubt had some crazy brainstorming sessions trying to think up new ways to promote your products or services. Here are 3 companies that didn’t stop with just the ideas: Sheep-vertising A Dutch horse breeder looked out at the sprawling land and herds of livestock around and saw a huge ...
More About: Marketing , Advertising , Wall , Methods , Off the Wall
Who Said That? Friday January 18th, 2008
2008-01-18 18:50:00
We close out each week with our ?Who Said That?,? where we give some link love to bloggers who have really captured our attention with their inspiring and thought provoking posts. Let?s get started! One Simple Way to Generate More Comments on Your Blog First off, I’d like to give a shout out to James Chartrand who tackled ...
More About: January , Friday , 2008
Lee Odden?s Article in Target Marketing Magazine
2008-01-17 13:57:00
I get Target Marketing Magazine monthly. It’s less than 100 pages and is an easy read. The January 2008 issue has an article by Lee Odden of Top Rank Blog. The title of the article is “Competitive on a Budget: Promote content, socialize online and unify with universal search.” My first thought was to provide ...
More About: Article
How To Turn a Blank CD Into a Profitable Contract
2008-01-14 18:32:00
I’m going to share a strategy that has proven incredibly successful for David and Fred’s SEO company. It’s been so effective for them that I was even reluctant to share it, but David gave me the green light so here it is! This is a sales strategy that will work incredibly for anyone who pitches ...
More About: Marketing , Contract , Blank , Turn , Profitable
Who Said That? Friday January 11, 2008
2008-01-11 12:00:00
We close out each week with our ?Who Said That?,? where we give some link love to other blogs and posts that have really caught our attention. Let?s get started! Become A Master Networker By Changing These 3 Beliefs You know Dave Navarro regularly writes killer posts at Freelance Folder, but did you also know that he has ...
More About: January , Friday , 2008
How To Be The Most Annoying Customer Ever
2008-01-07 19:13:00
Regardless of what some may believe, not all customers are treated equally!  The way we are treated as customers largely depends on our behavior as a customer. Customer s that are friendly and willing to allow the expert to do what they do best as long as results are happening will often get more work ...
More About: Annoying
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