Wicked Whammy - Music Needs Management Wicked Whammy - Music Needs Management Creative ideas and thoughts about the future of music industry and Internet music marketing. Articles
Dear RSS Feed Subscribers
2008-02-24 22:32:00 This post is just to notify all people, who are subscribing to Wicked Whammy blog that there are not going to be any new posts on this blog. This blog has moved to Not Evil Music and you can subscribe to it’s RSS feed here. Hope you enjoy the new blog even better! Greets, Nico More About: Feed
Not Evil Music has some hosting problems
2008-01-23 12:07:00 If you haven’t been able to view notevilmusic.com, which is very likely, it is because of the website hosts issues with attacks on servers. I have decided to change my host to a much more reliable one and hopefully Not Evil Music will be fully back on track by next week’s monday. More About: Hosting , Problems
Not Evil Music Launches Today
2008-01-21 15:49:00 As of today Wicked Whammy is Not Evil Music and the new website is located at http://notevilmusic.com. Not Evil Music is an online music marketing blog that provides online music marketing services in addition to free insightful articles on online music marketing. I have moved all the most important blog posts from Wicked Whammy ... More About: Today
New music company soon to be launched
2007-12-31 14:38:00 It’s been a long time since my last post and the reason for that is my new music marketing & management company, which will be officially launched January 21st, 2008. I’m working very hard to create a free and valuable resource for all musicians, who want to learn about online music marketing. The main mission of ... More About: Music , Company , Launched
Wicked Whammy is not dead
2007-11-26 12:10:00 It’s been over a week since my last post, but I haven’t quit yet. During my blogging days I’ve had quite a few management requests from unsigned artists and so far I haven’t had the extra time for artist management projects. So, now I decided to do something about it - I set up an ... More About: Dead , Wicked , Wham , Whammy
Regional online music marketing
2007-11-16 20:53:00 A lot of artists use only a couple of social networking websites to promote their music on, and they usually choose the ones with most users such as MySpace and Facebook. This kind of strategy can be very effective if you are targeting the whole world. However, by adjusting your online music promotion approach regionally ... More About: Marketing , Music , Regional , Online , Online music
Facebook just got more useful for musicians
2007-11-09 08:48:00 With around 50 million active users, Facebook is the seventh most popular website on the Internet right behind MySpace. This also means that Facebook can be an invaluable promotion platform for bands and musicians. On tuesday 6th of November Facebook announced Facebook Pages, which they describe as “distinct, customized profiles designed for businesses, bands, celebrities ... More About: Musicians
Prefueled might be the next generation music store
2007-11-07 21:29:00 You might have already heard about the Luxembourg based online music store Prefueled and its “entertainment hubs”, which were introduced this year’s February at the MIDEM trade fair in Cannes. The company offers an online social network, online music store, entertainment hubs and they also support unsigned artists. I’ve been following Prefueled’s development with ... More About: Music , Store , Generation , The Next Generation
Get your fans to sponsor you
2007-11-01 08:32:00 I have tried to encourage artists to use recorded music rather as a promotional tool than a revenue source. However, it can be a very expensive promotion tool since recording time in a professional studio is expensive. Although modern home recording equipment is affordable and provides good audio quality, you still have to know quite ... More About: Fans , Sponsor
Distribute your music on BitTorrent and P2P networks
2007-10-24 07:11:00 In the aftermath of Radiohead’s In Rainbows album first week downloads one very interesting phenomenon was noticed - even though the album was free to download through inrainbows.com, around 240,000 people downloaded it through BitTorrent trackers on the day it was released. This implies that it doesn’t matter anymore if the music is free or ... More About: Music , Networks , Bittorrent
Create your artist website with Wordpress
2007-10-17 10:19:00 I’ve been talking about blogging your music in the past and now I am even more convinced that it is an essential fan interaction method for any artist. I have been thinking many times about the idea of building your official artist website based on blogging software such as Wordpress and I was very positively ... More About: Website , Artist , Create , Artis
The fall of record industry
2007-10-12 22:23:00 I really like how things are turning out now in the music industry. Radiohead has released downloadable version of their newest album In Rainbows without a record label and fans can choose how much they to pay for it, and yes you can even get it for free if you choose so. Inspired by Radiohead’s ... More About: Industry , Record , Fall , Cord
Generate revenue from video sharing websites
2007-10-08 01:39:00 Using social video websites is a great way to promote your music and uploading music videos to YouTube has become somewhat a standard procedure among indie artists and mainstream artists alike. Some of the video sharing websites also offer an affiliate program for video publishers, which means that you can get a percentage of ad ... More About: Video , Websites , Revenue , Sharing , Shari
Interview with Gerd Leonhard
2007-10-04 23:20:00 A while back I wrote an article “Will music be like water?“, where I analyzed music futurist Gerd Leon hards thoughts and visions about the future of music. That was somewhat an eye-opening experience and I truly recommend checking out his blog and his YouTube video channel, if you are at all interested in the future of music industry. However, there were so many unanswered questions that I decided it was time to talk with Gerd himself. I discussed with him on the phone and I tried my best to find out how the music industry will change and how indie artists can best take advantage of that. (more…) More About: Interview
Use band rehearsals to promote your music
2007-10-01 22:18:00 I’m launching a new category on Wicked Whammy called Off-The-Wall Music Marketing, where I present some unconventional music marketing ideas. The main point of this category is to give just some fresh ideas, but not any in-depth analyses. Hopefully you will get inspired and use your own creativity to implement the ideas. As the first ... More About: Band , Promote , Romo , Mote
Pirates ahoy!
2007-09-29 21:25:00 Those of you, who have been using BitTorrent sites might know that some major media companies have created “fake” torrent files of their own content in order to monitor illegal downloads. According to Digital Music News the infamous BitTorrent site The Pirate Bay “is now pursuing a criminal complaint against several major recording labels and ... More About: Pirates , Irate
Widgetize your music
2007-09-24 22:57:00 Lately I’ve been thinking a lot about music player widgets and how to best utilize them to promote your music. There are a lot of widgets that allow you to share only songs, but why settle to that when there is so much more you can do with them. Music player widgets are evolving and ...
Will music be like water?
2007-09-20 19:38:00 Gerd Leonhard, co-author of The Future of Music book, has been talking a lot about how music will someday be like water, and that the day might be closer than we realize. Basically this means that music consumers will have access to large catalogs of songs with a single periodical fee, just like we pay ... More About: Water
How to make money with indie music?
2007-09-18 08:32:00 People don’t want to buy music anymore. Okay, maybe that is a bit of an overstatement, but that is the trend music industry is facing more and more often. There are so many alternative ways for music consumers to listen to music they like that buying records and even paying for downloading isn’t appealing anymore. ... More About: Music , Money , Make Money , Indie Music , Indie
Blog your music
2007-09-14 09:01:00 I write music and record it in my home studio. However, this process takes quite a while usually and I finish only one song at a time. I have realized that making enough songs for an album will take ages, but I still want to get my songs out there. Most obvious option would of ... More About: Music , Blog
Music industry is embracing music subscription models
2007-09-11 13:26:00 Last week I was wondering if music subscription will be the future of music industry and now it seems that more and more companies are embracing subscription based music distribution models. Universal Music for one is planning a business model that is based on Napster’s and Rhapsody’s subscription model, but with a little twist. The ... More About: Models , Industry , Music I , Subs
Psychology of Internet music piracy
2007-09-09 13:54:00 Here is something that escapes my mind: there are many studies concerning how music piracy impacts on the record sales, music industry and economy, but only a few researches about why people engage in the piracy behavior. Why? For example every year International Federation of the Phonographic Industry releases a commercial piracy report that shows ... More About: Internet , Music , Piracy , Psychology , Ology
Don?t forget the best marketing tool of a starting band
2007-09-06 20:55:00 Content. Music. Message. It all boils down to the actual product eventually. When you think about the old model of recording industry, hit music wasn’t the music that people would normally like. Record companies made people like music with huge marketing and advertising campaigns. Today when I first time hear MTVs hit songs I really don’t ... More About: Marketing , Band , Tool , Forge
What will replace brick and mortar record stores?
2007-09-05 08:24:00 You’re thinking of iTunes or a similar online music store, aren’t you? Well, I have something else on my mind. It’s true that online digital music sales worldwide account for around 10% of the entire music market, which in value is around US$2 billion. The growth of online digital music sales has been impressive from ... More About: Stores , Record , Brick , Mort , Cord
Is music subscription the future of music industry?
2007-09-03 08:16:00 Lately I’ve been thinking a lot about the idea of music streaming subscription models as the answer to tomorrow’s music industry. Napster, Rhapsody and many other music services are already offering a subscription based music streaming service, where the customer can listen to as much music as he/she wants through a streaming media player and ... More About: Music , Industry , Future , The Future , Music I
Get your music heard!
2007-09-03 08:15:00 You’ve just finished recordings of a new song/album and now you’re wondering what to do with your new masterpiece. You could send it to a dozen of record companies without ever getting a reply. You could also make 100 copies of it and give it to your family and friends, who smile forcefully and say ... More About: Music
Music sales widgets have potential
2007-09-03 08:15:00 Music sales widgets are online mp3 players that have an integrated option to also buy the track you are listening to. Personally I find the idea just brilliant. Selling and promoting your music with a music sales widget that can be placed on your webpage or a social networking site like MySpace. In most cases ... More About: Music , Widgets , Sales , Music Sales , Tent
Musicians and Creative Commons
2007-09-03 08:14:00 The first time I started to research the whole Creative Commons licensing system was when I started this blog. I am planning to publish music on this blog so I want to be sure about the copyright issues. For starters let’s take a closer look at UK copyright law. To get copyright protection to your song ... More About: Creative Commons , Musicians , Mons |
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