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Badema - Urga
2007-09-14 04:53:00 Encima de ser paranoico, tambien soy maníaco-depresivo.
By: D i a v o l o
Seattle Trademark Lawyer Welcomes Vegas Trademark Attorney
2007-09-13 05:50:00 I can’t help but admire the descriptiveness of this blog —&nbs-p;Vegas Trademark Attorney. (As a trademark, its almost as protectable as Seattle Trademark Lawyer.) VTA is in its infancy, on its ninth post. But so far, I’m impressed. Publisher Ryan Gile wrote a long post yesterday about Jon Bon Jovi’s dispute over the Mijovi Company’s attempt to register MIJOVI for soft drinks and energy drinks. I particularly like how frequently Mr. Gile links to the PTO’s TARR database (something I’m sure to emulate), as well as his copious case citations. He’s got another good post about Nokia’s Sept. 4 registration of a sound mark for its default ring tone. If the tune is not already emblazoned in your mind, it’s “a sound comprising a C eighth note, E flat eight[h] note, B flat eighth note, G quarter note, C eighth note and C quarter note.” But, it...
Assignment Of Trademark Form
2007-09-12 13:13:00 ASSIGNMENT OF TRADEMARK The undersigned _, of _ [Company], being the lawful owner of a certain trademark registered in the United States Patent Office under registration number _, dated _, ...
That?s So Hot Trademark?
2007-09-11 22:41:00 That’s not hot! Paris Hilton is suing a Hallmark Cards Inc. in U.S. District Court company for using her pictures and her catchphrase “That’s hot” on a greeting card. She is seeking an injunction and unspecified damages to be determined at trial. The card is titled “Paris’s First Day as a Waitress” and shows a photo ...
What Is a Trademark? How Does It Differ from a Copyright and a Patent?
2007-09-11 06:55:00 It’s amazing how often people confuse trademarks with copyrights and patents. Not an intellectual property lawyer? Not a lawyer at all? No matter. Here’s your cheat sheet:Trademarks. The federal trademark statute, the Lanham Act, defines a trademark as “any word, name, symbol, or device, or any combination thereof [used or intended to be used] to identify and distinguish [a producer’s] goods … from those manufactured or sold by others and to indicate the source of the goods….” 15 U.S.C. § 1127. In other words, it’s a source identifier. It’s the means that tells a person the cola he’s drinking comes from the Coca-Cola Company. That way, if he likes what he’s drinking, he’ll know where to go back for more. The owner of a trademark is protected against infringement, which occurs most often when a later-adopted trademark is confusingly similar with an earlier-adopted trademark. In the U...
Ninth Circuit Reviews Arbitration Award Enforcing Trademark License Agreeme
2007-09-10 06:07:00 On Sept. 7, the Ninth Circuit published a decision affirming in part and vacating in part an arbitrator’s award based on a trademark license agreement. The decision underscores how deferential courts are when reviewing arbitration awards, but that such deference is not unlimited.In Comedy Club, Inc. v. Improv West Associates, plaintiffs Comedy Club and Al Copeland Investments, Inc., entered into a Trademark License Agreement that granted Comedy Club an exclusive nationwide license to use Improv West’s trademarks. Thereafter, Comedy Club breached the agreement and sought to protect its interests in the trademarks by filing a declaratory judgment action in the Central District of California. The court ordered the parties to arbitrate pursuant to the agreement’s arbitrat-ion clause. The arbitrator found that Comedy Club was liable for breaching the agreement and entered an injunction enjoining Comedy Club and its affiliates from openi...
HTC registered ?Touch? as trademark: dispute Microsoft vs. Apple iPod
2007-09-07 15:58:00 I remember all the dispute between Cisco and Apple over the trademark of “iPhone”, not only was it good publicity for both companies but they also sorted out a deal between them. Now we have just found out that HTC has already registered the “Touch” trademark worldwide and the iPod touch looks to be breaking that ...
By: Product Reviews
Court Finds Fashion Designer Can Use His Name, But Not as a Trademark
2007-09-07 02:14:00 Design house Paul Frank Industries, Inc., brought a trademark infringement action in the Central District of California against its namesake and former designer, Paul Frank Sunich, based on the commercial use of his name. In particular, plaintiff alleged that Mr. Sunich and his companies’ Web sites, www.paulfranksunich-.com, www.chasermerch.com, and www.treestitchdesign.com, and defendants’ sale of t-shirts using Mr. Sunich’s full name, “Paul Frank Sunich,” infringe PFI’s rights in its PAUL FRANK trademark. Plaintiff brought a motion for preliminary injunction to enjoin defendants from using the name “Paul Frank” in any commercial context. Defendants responded that Mr. Sunich has an absolute right to use his full name in any context, including in connection with the sale of t-shirts that he designs.On August 21, the court granted the motion in part and denied it in part. On one hand, It found: “Under trade...
Nintendo registers new trademarks in Japan
2007-09-07 00:09:00 Nintendo of Japan seems to have registered a few new trademarks, which makes for some interesting speculation for fans everywhere.Some are just plain strange (like Soma Bringer), while others seem pretty easy to figure out. Could the "Wii Body Controller" be the official name for the Wii Fit balance board? Mii Contest Channel is about as clear as Pikmin ... except we really want the latter and think the former is interesting, but not froth-worthy.Here's the full list: Mii Contest Channel Nintendo Magic Wii Body Controller Mii Audition Wii Handle Pikmin (trademark protection renewed) Soma Bringer We can only assume that Nintendo Magic is the game of the same title that was announced for English-speaking gamers at E3, though that game was known as Magic Taizen in Japan. Does Nintendo make it a practice to trademark all title variations in all regions?Source: Wii Fanboy & NeoGAF Online Games Nintendo trademark Japan Wii Mii audition
By: Online Games
Toshiba DPF7XSE? el marco digital para tus fotos que ademas reproduce music
2007-09-05 18:01:00 Toshiba ha lanzado el DPF7XSE, que adems de reproducir las fotos es capaz de reproducir musica y videos. El Toshiba DPF7XSE tiene una pantalla de 7? TFT con 256MB de memoria FLASH incorporada, adems de tener un slot compatible para las memorias Memory Stick y CompactFlash. Este modelo es compatible con una alta gama de formatos de ...
Because Your China Trademark DOES Matter
2007-09-05 04:48:00 China Business Law blog has an excellent post up on Anheuser-Busch's recent Chinese court victory trademark infringement lawsuit against a Chinese infringer, obtaining substantial damages and an injunction. The post is entitled, "Anheuser-Busch: How Good Does a Slam Dunk in Chinese Court Feel?" Around April of 2006, Anheuser-Busch (AB) became aware of a Chinese company named Putian Golden Key Company (“PGKC”) selling "New Generation Beer" with AB's “Wheat + Sash” graphic in boxes "with Chinese characters saying “American Budweiser International Beer Group, Ltd." PGKC sold this beer in various China provinces and various local branches of China's Bureau of Industrial and Commerce fined four companies for distributing this beer. Since AB had many years earlier registered its Budweiser trademark and its "Wheat + Sash” graphic, AB sued PGKC and these four distributors in the Shanghai First Intermediate People’s Court for trademark infringement, seeking an injunct...
By: China Law Blog
Dijual, Rumah 3 lantai di Pademangan Timur (IDR 900,000,000)
2007-08-31 08:40:00 Di jual cepat, RUMAH MURAH, BU!!! SHM, Pinggir Jalan Raya Besar, bebas banjir, 75m2, 3 lantai, 4 kamar tidur, 2 kamar mandi, 1 gudang, 1 musholla kecil, 2 toko di depan sedang berjalan, di Jl. Pademangan Timur Raya III, gg. 22 No. 318 Jakarta-Utara. Lokasi/lingkungan ramai and strategis, dilewati kendaraan umum, cocok untuk usaha/bisnis. + 20m dari SMPN 42, + 30m dari Sekolah Sicilia, + 90m dari SMEA 20, + 100m dari SDN 01 pagi. + 10-15 menit ke Mangga Dua, Ancol dan PRJ Kemayoran. Harga 900juta nego, TP. Hub. Risa 0856 144 9168 / 0818 0899 5127
Belle to Buy Fila Trademarks
2007-08-30 04:44:00 Footwear retailer Belle International Holdings Ltd. agreed to buy apparel maker Fila Group’s trademarks in China, Hong Kong and Macau for $48 million. Belle also plans to buy Fila Group’s retail business in Hong Kong, for $1.1 million. Belle, listed in Hong Kong, also will form a joint venture with Fila to market and ...
Copyrights, Patents & Trademarks for Selling at Craft Shows
2007-08-26 16:57:00 Copyrights, are common concerns for craftspeople. If you'veinvented a unique product, you will more than likely want toprotect it from others who can create knock-offs of your craftshow gem at cheaper prices. Although it may be flattering tohave created a craft item others want to duplicate, it can alsobe a nightmare to see your distinctive creation on the HomeShopping Network! The United States Patent and TrademarkOrganization Web site (www.uspto.gov) is a good place to learnthe differences between trademarks and patents and to learn whatis best for your situation. For more information and to applyfor a copyright go to www.copyright.gov.Although attorneys may be costly, some offer free 30-minuteconsultations, so you may be able to find one who can tell youwhat's the best protection for your craft show product. If youfind the costs are prohibitive for you to secure a trademark,patent or whatever you find you need, you'll just have to takeyour chances without one. Again, check wit...
Microsoft To Update AdCenter's Trademark Policy
2007-08-25 12:14:00 A post called Update to management of the Microsoft adCenter trademark policy informs that come September 10, 2007 and Microsoft will update the management of the adCenter trademark policy. (...)
Microsoft To Update AdCenter's Trademark Policy
2007-08-25 12:14:00 A post called Update to management of the Microsoft adCenter trademark policy informs that come September 10, 2007 and Microsoft will update the management of the adCenter trademark policy. "The heart of the trademark policy is unchanged. Microsoft adCenter disallows trademark infringement, and forbids advertisers from bidding on or using trademarked terms in a way that constitutes trademark infringement. Advertisers may not bid on a competitor's trademarked term or use that term in their ad copy. Affiliates and resellers may bid on trademarked terms relevant to the goods, services, or sites that they promote. Going forward, Microsoft adCenter will no longer attempt to mediate affiliate compliance by creating lists of trademark-owner approved advertisers who can bid on trademarked keywords. Support teams will be contacting those trademark owners who have provided affiliate documentation previously to explain this policy update and answer questions. The policy is being up...
What is a trademark anyways? Posted By : Larry Goldberg
2007-08-22 18:10:00 We're not necessarily talking about Elvis' trademark sideburns or Catherine Hepburn's trademark voice, but that's not too far from the path. They're everywhere you look, and yet do you really know what they are? Trademarks are a strange animal and it's necessary that you get to know them if you have business endeavors of any kind. Whether you're making your own trademark or using other trademarks, there's a whole lot to learn. The tax laws can be incredibly complicated to understand, especially for the Small Business Owner like yourself. How can you be expected to run your business AND keep up with all the tax rules and regulations? That's why over the years I've discovered many tax-saving strategies that will reduce your tax bill each and every year. These "strategies" are not difficult to understand, nor are they hard to implement.
It's Final: Leo Stoller's Trademark Assets Sold in Bankruptcy Court
2007-08-21 07:17:00 The Society for the Prevention of Trademark Abuse, LLC, completed its purchase of the trademark assets of Leo Stoller’s bankruptcy estate, the Society announced today. (Press release here; background on bankruptcy sale here.) Marks involved in the purchase include STEALTH, SENTRA, TRILLIUM, DARK STAR, TERMINATOR and others, including all registrations and applications owned by Central Mfg. Co. The Society stated its plan is “to convey the marks others may want/need to clear the way for their applications to proceed, [and] wind up all pending proceedings in a manner consistent with the known and trustworthy evidence.” In other words, to restore business as usual — at least to the state that existed before Mr. Stoller opened for business. Well done!
Is Aiphone the same as iPhone: Apple?s Japanese trademark talks
2007-08-21 01:51:00 Is Aiphone the same as iPhone? A Japanese company believes it is. Largest Japanese intercom maker Aiphone Co. is currently in talks with Apple Inc. about possible trademark violations. ‘’Our company cannot reveal any details of the talks,'’ an Aiphone official said, while an official with Apple Japan Inc. said ‘’We cannot comment on this at ...
American Airlines Takes Google To Court For Trademark Infringement!
2007-08-20 11:34:00 American Airlines Sues Google Over Keyword Ads reports Eric Goldman. "American Airlines is an extremely well-known trademark owner with a big portfolio of trademarks. (...)
Starbucks Trademark Win in 2005 Cleared Way for Its First Store to Open in
2007-08-20 00:56:00 The Seattle Times reports today: “Starbucks plans to open its first store in Russia next month in the Mega Mall north of Moscow, a spokeswoman said. The company’s business partner in Russia, Kuwait-based M.H. Alshaya, said earlier this year that it planned to open Starbucks shops in Moscow and St. Petersburg in August and have 10 stores in Russia by the end of the year. “The company’s entry into Russia was delayed for years by a trademark dispute that was resolved last year.”Here’s some background on the dispute. According to Russian news sources (stories here and here), Starbucks initially registered STARBUCKS as a trademark in 1997 when it began making plans to enter the Russian market. In 2002, however, a company called Press appealed to Rospatent, the Russian trademark office, for rights to the mark on the ground that Starbucks had not used it in the country for more than three years. Rospatent granted its request. Press then&nb...
PTO to Trademark Owners: Register Your Marks Overseas for Protection Overse
2007-08-12 20:23:00 On Friday, I attended some of the “Anti-Counterfei-ting & Piracy 2007” program co-sponsored by the U.S. Patent and Trademark Office and U.S. Chamber of Commerce. (STL preview of the event here.) The program took place in Bellevue as part of the groups’ national road show on the issue.Washington’s attorney general Rob McKenna added some local flavor. He characterized Washington as the nation’s most trade-dependent state and said a number of local companies have been damaged by counterfeiting. He went on to describe a recent meeting he had with other state attorneys general that emphasized that counterfeiting g-oes beyond pirated music CDs and software. The Seattle Post-Intelligencer quoted him as saying: “When the chamber representative passed around the table counterfeit automobile brake pads and counterfeit medical supplies and talked about the Federal Aviation Administration’s estimate that so...
Celebrity Beauty Trademarks: Are They Still Hot Without Them?
2007-08-10 08:01:00 Imagine if all the features of the hottest female celebrities were taken away, would they still be hot? Scarlett Johansson, minus the boobs: Angelina Jolie, minus the lips: Kate Walsh, minus the red hair: Cindy Crawford, minus the birthmark: Kirsten Dunst, minus the gnarly teeth (for lolz): source: Celebrity Beauty Trademarks: Are They Still Hot Without Them? [us] Share This
By: Gone Hollywood
Adema - Kill The Headlights 2007 Download Link
2007-08-10 06:48:00 1. Cold and Jaded 2. Brand New Thing 3. Open Til Midnight 4. Waiting For Daylight 5. Days Go By 6. Prelude 7. All These Years 8. What Doesn't Kill Us 9. Invisible 10. Black Clouds 11. Los Angeles 12. The Losers Download LinkPW : Chazy_ChazCredit to my boy Jesse
By: The Leak Source
Your Trademark, Your Trade
2007-08-06 17:06:00 Trademarks are very important because it identifies your company. It is a mark that signifies where the products came from or manufactured. Serious corporations and manufacturers invest thousands and even millions to create and subsequently to protect their trademarks.
When can you trademark something?
2007-08-04 16:39:00 Every so often I have people ask me about what they can and cannot trademark. I found two excellent articles on the topic.http://entrepreneurs.abou-t.com/od/intellectualproperty/a-/trademark101.htmhttp://www.bus-inessknowhow.com/QandA/phrasetm-.htmIn success,Kathleen GageThe Street Smarts Marketerhttp://www.streetsmarts-marketing.com/
Georgia Court Finds Disguised Bottle Safes Violate PepsiCo's Trademarks
2007-08-02 06:58:00 Burglars take note: in the future, those bottles marked “PEPSI” in the fridge of the house you’re robbing probably contain nothing more than a carbonated drink. No secret stash there.That’s because on July 20, the Northern District of Georgia found that defendant Sahni Enterprises, Inc., and its affiliates, makers of bottle and can safes, infringed and diluted plaintiff PepsiCo, Inc.’s PEPSI, DIET PEPSI, MOUNTAIN DEW, SIERRA MIST and AQUAFINA trademarks. The court made the same finding with respect to defendants’ food canister safes bearing plaintiff’s CHEETOS, DORITOS and FRITOS marks. After the parties stipulated to a preliminary injunction, the court permanently enjoined defendants from manufacturing and selling safes bearing PepsiCo’s marks.The court explained: “The Infringing Safes marketed by Sahni are manufactured by converting genuine PepsiCo bottles, cans and ca...
Trademark.ph has just launched The Seo Directory
2007-07-29 03:17:00 Trademark.ph has just launched The Seo Directory you can check and at your link to the The Seo Directory at http://directory.seo.com.ph
STL Welcomes New Seattle Trademark and Branding Blog "Beauty Marks"
2007-07-27 03:00:00 The Trademark Blog today put me on to a new Seattle-based trademark and branding blog called “Beauty Marks.” (Geez, scooped in my own back yard!) It’s published by Jessica Levy of the Law Office of Jessica Stone Levy, PLLC, who until recently based her trademark prosecution practice at Preston Gates & Ellis/K&L Gates.Ms. Levy describes her blog as “miscellaneous thoughts about trademarks and branding.” Her inaugural posts discuss how she met her husband (a trademark litigator, no less), using the TM designation, and the basics of trademark law from the perspective of a cosmetics shopper. She expects to “Comment on what I like, what I don’t, what’s trendy and what’s stodgy, what makes sense from a trademark perspective and what makes my hair stand on end.”Sounds like a lot of fun. Welcome to the club!
First U.S. Registrant Offers to Sell MUGGLES Trademark for $1 Million
2007-07-26 03:25:00 I came across an interesting piece — the Ventura County Star reported on July 22 that California native Jim Salzer owns the first U.S. trademark registration for MUGGLES, which he had planned to use in connection with a nightclub to be called “Cafe Muggles.” The nightclub never got off the ground, but Mr. Salzer liked the sound of it so he held onto his registration, which he obtained in 1981. The word “muggles,” of- course, entered the popular lexicon as a word for for people without magical powers beginning in June 1997 when J.K. Rowling published her first “Harry Potter” book.Now, Mr. Salzer wants to sell his MUGGLES mark to Warner Bros., which owns the “Harry Potter” movie and merchandising juggernaut.- His asking price? $1 million. Warner Bros. has refused to bite and now, the article says, Mr. Salzer is keeping a “watchful eye” on its ...
Only Love (Trademark)
2007-07-24 08:44:00 Only love - Trade Mark Only Love - Trademark trademark - only love Artist: Trademark Only Love Song Lyrics 2 a.m. and the rain is falling Here we are at the crossroads once again You’re telling me you’re so confused You can’t make up your mind Is this meant to be You’re asking me But only love can say - try again ...
E-FILING OF PATENT AND TRADEMARK APPLICATIONS IN INDIA
2007-07-21 08:58:00 India will apply to the World Intellectual Property Organisation (WIPO) this month to designate its Patent Office as an International Search Authority (ISA) to grant Patent Rights at International Level. It would also be seeking a status of International Preliminary Examining Authority (IPEA) under the Patent Cooperation Treaty (PCT). The PCT was concluded in 1970, ...
Top domain names for Sale by Trademark.ph
2007-07-21 05:28:00 Here is the updated list of domain names for sale by trademark.ph 1. maps.ph 2. oil.ph 3. gas.ph 4. statistics.ph 5. booknbuy.mobi 6. kasal.mobi 7. loadyour.mobi 8. phones.com.ph 9. roses.ph 10. image.ph 11. worldtrade.com.ph 12. debt.ph 13. 3gcalls.mobi 14. caregiver.ph 15. datarecovery.ph 16. pasalubong.mobi 17. photography.ph 18. pinoysearch.mobi 19. ink.ph 20. newspaper.ph
China Trademarks -- Do You Feel Lucky? Do You?
2007-07-14 10:58:00 Our advice to all our clients is to register your trademark in China if before you go there. China is a first to register country and this means that whoever registers the trademark first gets it. Yes, there is an exception for famous trademarks, but unless you are Coca-Cola, it is lunacy to bank on a Chinese court holding your trademark is famous when just going ahead and registering it costs so little. Most firms charge less than $5,000 for this. So even if the Chinese Court rules your trademark is famous, you will almost certainly have spent well over $5,000 in making your case. Ferrari, the famous Italian car manufacturer, just proved my point. China Business Law Blog (which blog I just added to the blogroll) recently posted on Ferrari's having lost out on the horse logo in China. The post is entitled, "Ferrari is Famous, But Is the Horse Too?" The post relates how after more then ten years of legal wrangling (anyone think that cost less than $5,000?), The Beijing 1s...
By: China Law Blog
And here I thought Apple had a trademark on "i"
2007-07-12 01:26:00 I mean what is apple gonna do...sue em? These are the two companies that get a pass, neither one can do any evil or bad thing. So what happens when one steps on the toes of the other... BTW this is yet another example of google's attempts to put everyone else out of business.
By: techRivet
And here I thought Apple had a trademark on 'i'
2007-07-12 01:26:00 I mean what is apple gonna do...sue em? These are the two companies that get a pass, neither one can do any evil or bad thing. So what happens when one steps on the toes of the other... BTW this is yet another example of google's attempts to put everyone else out of business.
By: techRivet
Google loses Gmail trademark
2007-07-06 00:00:00 Google loses “Gmail” trademark case | Press Esc A court in Germany today banned Google from using the name “Gmail” for its popular webmail service following a trademark suit filed by the founder of G-Mail. Daniel Giersch (33), started using the name G-Mail in 2000, four years before Google released “Gmail”. “Google infringed the young businessman’s trademark that ...
By: Hector Lima
Ninth Circuit Affirms Dismissal of Perfect 10's Secondary Trademark Liabili
2007-07-05 04:04:00 On July 3, the Ninth Circuit affirmed the Northern District of California’s dismissal of Perfect 10, Inc.’s secondary trademark liability claims against Visa International Service Association and affiliated banks and data processing services. Perfect 10 publishes the magazine “PERFECT 10” and operates the subscription Web site www.perfect10.com, which it claims features “tasteful copyrighted images of the world’s most beautiful natural models.” Perfect 10 claims copyrights in the photographs published in its magazine and on its Web site, federal registration of the PERFECT 10 trademark, and blanket publicity rights for many of the models appearing in the photographs. It alleges that numerous Web sites based in several countries have stolen its proprietary images, altered them, and illegally offered them for sale online. Instead of suing the direct infringers, Perfect 10 sued the defendant financial institutions that process cr...
Google Taken To Court For Violating Trademarks
2007-06-29 14:06:00 Calling it ?the most ambitious anti-domainer lawsuit to date?, Eric Goldman reports on how Vulcan Golf sued Google for violating trademarks. (...)
Does open source need a trademark
2007-06-27 00:18:00 Does open source need a trademark? by ZDNet’s Dana Blankenhorn — Right now, the trademark held by OSI is for “Open Source Definition,” and for the logo itself, not the term open source.
CTS Wholesale Launches Designer Eyewear Under DE Trademark
2007-06-25 18:06:00 CTS Wholesale has launched a new trademarked range of exclusive sunglasses at low cost, under the brand name ‘DE’ Designer Eyewear. CTS Wholesale Sunglasses (http://www.CTSwholesaleSunglas-ses.com) today launched an exclusive range of Designer Eyewear under a new trademark DE. Kirk Bachelder, owner of CTS announced: “This exclusive range will give our retailers an edge over the other sunglass dealers, and let them offer a high quality exclusive fashion sunglass range at a low cost.” A unique looking display box prominently displaying the DE logo will attract the passer-by quite easily, pulling in prospective customers to the stall. The new range contains several attractive designs in both regular and one-piece lens variety. “We keep adding new designs frequently to keep the interest of the customers high, resulting in high profits for our dealers,” reported Kirk. CTS Wholesale also offers wholesale replica sunglasses with inspired-by designs withou...
Starbucks Backs Down, Allows Ethiopia Trademark Rights To Its Own Names
2007-06-22 16:57:00 Starbucks announced yesterday that it has reached a licensing agreement with the Ethiopian government regarding the marketing use of Ethiopia's well-known coffee producing regions, most notably...
By: Green Options
Milo Ventimiglia cuts trademark bangs
2007-06-21 07:01:00 Milo Ventimiglia, aka Peter Petrelli on NBC’s “Heroes”, has finally cut his bangs, and gone for a shorter, sassier look. Here he is rocking his new cut at the New York Times’ book party for Laura Day. I personally liked the bangs. Now he looks so plain, but with the bangs he was something special. Source
By: The Jellyfisher
How to create trademark and copyright symbols
2007-06-21 03:20:00 How to create trademark and copyright symbols: The following short tutorial explains how to create those neat circled C copyright, circled R registered trademark and TM trademark symbols. These symbols are often considered more visually appealing and generally produce less clutter than standard text.
AdCenter Simplifies Trademark Policy And Parameters!
2007-06-20 16:07:00 In response to the queries and questions at the SMX conference, the official adCenter blog has posted an article which is a detailed explanation ?about two areas of adCenter that might be confusing: trademark policy and dynamic text, or parameters.? Trademark Policy: The motive is to have a fair trademark policy with which ?advertisers can have the best experience and results when their ads show up on Live Search. (...)
Zuffa and Cage Rage in trademark dispute
2007-06-19 18:12:00 There is news today that the London law office of McDermott, Will, and Emery (hired by Zuffa LLC) is in a trademark dispute with Cage Rage. What makes the article containing this information difficult to understand is exactly what the dispute is about. The article claims the following: Zuffa alleges that UK company Cage Rage infringed its trademark by organising fights using the Ultimate Fighting name. Since then the company has sought to crack down on any other organisations using the Ultimate Fighting name. Cohen said: “We wrote to Cage Rage and they failed to respond adequately, so we sued them. It’s a passing off and trademark infringement action.” To top it all off, the article at the end uses Zuffa’s proprietary term of ‘ultimate fighting’ to describe MMA as… ultimate fighting. For those with knowledge of the situation — when did Cage Rage use the term ‘ultimate fighting’? Long-term legal question: With so many mainstream media outlets using the term ‘ult...
Why Don't More Ad Campaigns Address Proper Trademark Use?
2007-06-06 04:26:00 Here’s an ad from the Vignerons & Maisons of Champagne, instructing consumers that “Champagne only comes from Champagne, France.” Apparently, some American wineries are selling their sparkling white wines as “champagne”- — and are allowed to do so — which irks their French competitors. It’s a nice campaign. But, it raises some questions: if conditioning consumers&nbs-p;to use trademarks properly is truly important, and is truly effective, why don’t we see more ads like this one? Do consumers not need much help these days in avoiding the generic use of trademarks and making the proper use of certification marks? Or are such ads ineffective? Or just a low priority for trademark owners?
Once is Temporary Insanity, Twice is a Trademark
2007-06-03 00:31:00 In light of Chicago Cubs manager Lou Piniella’s latest cap-throwing meltdown, ESPN currently has video of Mississippi Braves skipper Phillip Wellman giving a classic post-ejection performance Friday night. The best has to be near the end when you see the second baseman laughing out loud as Wellman walks off with a couple of bases in ...
Eternal Vigilance™ Trademark
2007-05-27 21:38:00 I feel the need to write a brief post here concerning the trademark for the name Eternal Vigilance™ since I am now dealing with a couple of situations in which other authors have recently published under this title without my consent. This is a frustrating issue for me for, with my extensive background in advertising and marketing, it would never occur to me in my wildest dreams to think that I could publish something using a REGISTERED TRADEMARKED title! The express reason why an individual trademarks something is that they are intending on building an extensive business upon this name and desire to PROTECT THE INTEGRITY of the brand by isolating and securing its usage to their product, whatever it may be, solely. Eternal Vigilance™ is just such a brand for me. I refer to it now as a brand as I now have the merchandise section for my fans, a graphic novel in development and am now expanding the concept into a screenplay. It’s becoming a very expansive beast of a project w...
Do You ZAPPOS at Work? Online Retailer Encourages Improper Trademark Use
2007-05-27 18:42:00 At a time when many companies plead with the public to make proper use of their trademarks, it’s almost shocking to see one company encourage the public to do just the opposite — to use its trademark as a verb instead of as an adjective.Here’s wha-t Zappos.com is telling potential customers: “Ok, so I Zappos at work. Check out our outstanding service and massive selection of shoes and apparel and you’ll Zappos too.”Contrast that message with what Tivo Inc. tells its customers:“The TiVo logo and trademarks are some of our most valuable assets and it is essential that they be used correctly in writing and are protected or they will be lost. “A trademark is lost when it becomes generic, i.e. when it has come to mean the product as distinguished from a certain brand of the product. If our trademarks become generic, they could be used by competitors to describe their goods or servic... |
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