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Chrysler Ready To 'Listen' On New Site
2008-03-26 19:03:00 Like they hadn't been listening? As reported in Advertising Age Magazine (http://www.adage.com/) The Automaker is to Recruit an Online Consumer Advisory Panel. It's not that the online sessions... MADISON AVENUE blog is the property of Calle & Company - www.CalleCompany.com
By: MADISON AVENUE
Video: Watch Bob Nardelli?s KeyNote Speech
2008-03-20 03:49:00 From the article: “Chrysler CEO and Chairman Robert Nardelli said today the company’s future is critical to Detroit and to the United States. “Our return is critical for Detroit, for the auto industry and for America,” Nardelli said at a speech here at the New York International Auto Show, according to an advance copy of his seven-page remarks. “We have a strategy to return Chrysler to profitability as an independent company.” He reiterated the gung-ho attitude of the company’s executives. “Chrysler is like a $60 billion startup company with a rare opportunity to truly redefine its own company culture and path to success.” Chrysler ‘like a $60 billion startup,’ Nardelli says - detnews.com Keynote speech by Chrysler Chairman Robert Nardelli - Watch the speech live
Home Depot CMO Roger Adams Must Find New Crib
2007-10-20 01:44:00 Leaves Retailer After a Year at Top Marketing Post But the real issue is whether the brand became a brand in demand or a brand in decline during his tenure. The experience of less than one lifetime... MADISON AVENUE blog is the property of Calle & Company - www.CalleCompany.com
By: MADISON AVENUE
Chrysler and New CEO Bob Nardelli: Why It Just Might Work
2007-08-06 15:07:00 Posted By:Phil LeBeauTalk about moving fast. Just two days after taking ownership of Chrysler, Cerberus Capital has put a new man in charge of the struggling automaker. And it's a bold move picking an auto industry outsider. Bob Nardelli steps in as Chrysler's chairman and CEO in a move that many will question. Yet, I think this move could work for a couple reasons. Read More Topics:Marketing | Western Europe | CEOs and CFOs | Automobile IndustrySectors:Automobiles and PartsCompanies:Home Depot Inc | General Electric | Ford Motor CompanyMEDIA:PHOTO | VIDEOPermalink
By: Behind The Wheel
Former Home Depot chief Bob Nardelli to become new Chairman and CEO of Chry
2007-08-06 11:36:00 It now seems as though Former Home Depot chief Bob Nardelli will now become the new Chairman and CEO of Chrysler. Nardelli is expected to receive a performance-based compensation package, what that means is if the company Chrysler, does not show much improvement then Bob will not get paid. Bob Nardelli decided to call it a day as Home Depot chief because of a strained relationship with the company’s shareholders, over his compensation package and also the company’s stock price. Current CEO of Chrysler, will now become vice-chairman and president, it also looks as if Eric Ridenour the current Chrysler COO will depart the company. Source If this rumor is true, do you think that Bob Nardelli is the right man for the job? Written by Peter for Product ReviewsIn Sections: Autos
By: Product Reviews
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