3 Stepping Stones To Globalize Your B2B Search Engine Marketing
2008-01-08 17:26:00 Search engine marketing is a process of continual refinement -- try, measure, revise, repeat. In North America, this process has been moving steadily from art to science. But how do we adapt this process when your company wants to open...
Search Marketing For Manufacturers
2007-12-12 18:06:00 Great article was published by SupplyFrame on Search Insider. Here is an excerpt: Manufacturers face a unique set of search marketing challenges. Some manufacturers routinely sell tens or hundreds of thousands of technical parts or products ? with individual SKUs...
Free Webinar with EDN: Marketing to Design Engineers - Why the Web Works
2007-12-04 01:49:00 The face of advertising in the electronics industry has changed. More and more, engineers and buyers across the globe depend solely on the web to research parts and make purchasing decisions. As a result, component manufacturers and distributors are faced...
Double You?re Marketing Effectiveness
2007-11-30 00:00:00 Hi Viewers, ?Most people out there tend to buy on impulse.? Virtually everyone in sales has heard this phrases numerous times, but the reality is that most sellers still present and portray their products as thought people make their buying decisions intellectually. Presentations such as tight logical arguments presented with ...
US Internet Advertising to Double Over Next Four Years
2007-11-13 17:06:00 Online advertising is on a tear. eMarketer forecasts that online marketing will reach $42B in 2011. That's double 2007. Although B2B is only a portion of this, the analysis clearly illustrates the rapidly growing preference of marketers to this targeted...
Measuring and Tracking Your Marketing Effectiveness
2007-10-08 22:58:00 I hate to admit if for all of cyberspace to know but . . . I guess we are kind of geeky. And, now, we have reason to be proud of our geekiness!There have been countless studies on how few companies really have a handle on how their marketing campaigns truly perform. And, in the frenetic pace of life that exists within most companies today, marketers simply move on to the next campaign without fully understanding what occurred in the last one. This is pure craziness . . . and definitely where that geekiness comes into play.Vtrenz has recently written a whitepaper on this very subject and some of the statistics noted within it are astounding. For example, "38% of marketers say that new marketing campaigns are rushed to market based on the limited intuition of a few people." What??!?!?! The paper goes on to talk about the fact that the very nature of many marketers is that they are more drawn towards the sexy, creative, right-brained part of marketing, rather than the "boring"...
Want to improve your e-mail marketing effectiveness?
2007-07-22 10:13:00 Cherilyn Lester is launching her new site today! It’s a membership site on e-mail marketing. Her product will teach you how to get people to read their e-mails, how to get more click-throughs and how to make more sales via your opt-in list. We believe this could benefit you a lot. Share This
Maximize Marketing Effectiveness With A Browser Toolbar
1969-12-31 19:00:00 Today we are living in a highly competitive business environment and it is absolutely required and essential for companies and internet marketers to maximize marketing effectiveness without much expenses and work to compete effectively online. How much it would be worth for you to have your logo and an arsenal of direct deep links to your ... |
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