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2008 Father's Day ? The 3LUXE ?Best Of? Guide
2008-06-04 03:36:00
Although 2008 is the 100th Anniversary of Father’s Day in the United States, the National Retail Federation is forecasting that Father’s Day spending will be down approximately 4% compared to last year. With record high food and fuel prices that is completely understandable. But then I hear that “Fathers generally get passed over a lot for Father’s Day” on The Wall Street Journal This Morning, and I became slightly concerned for America’s Dads. Since historically people complain that Dad is difficult to shop for, 3LUXE has published the 2008 Father’s Day Gift Guide , to help alleviate common challenges in finding the right gift for Dad. Although Dads are “difficult” to buy for, we found publishing our 2008 gift guide to be straight forward. A few reasons why: Several “Dads” contribute to 3LUXE. Dads rarely buy gifts for themselves. Dads are just old “boys”, and boys like their toys. To h...

Memorial Day, The Best Weekend
2008-05-23 23:31:00
Memorial Day weekend provided many great memories for me growing up. Many of these memories center around activities I continue to enjoy today. There were the picnics, the parks, the bike rides, the hikes, and even a classic car cruise. One thing I enjoy about Memorial Day… what it marks, the beginning of summer freedom. After being snow bound most of the winter, summer is always welcome. Getting out to bike, play ball, enjoy the weather and of course grill. According to The NPD Group, Grilling is Now a Year-Round Undertaking… not for those of us in Minnesota. Even though I love everything about grilling; the process, the smell of bbq, the beer and most of all the food, I’m not ready to shovel out my grill during the winter. What makes grilling so enjoyable is being outdoors. Grilling outdoors has always been enjoyable, but it has never been more comfortable… With the introduction of the outdoor kitchen, families across the country are benefiting from be...
More About: Weekend , Memorial Day , Memorial

"Best Of" BPA Free Baby Bottles
2008-05-01 20:40:00
I don’t know how the debate over Bisphenol A (BPA) in baby bottles will turn out. In addition to manufactures that use BPA to harden the plastic in their baby bottles, the FDA, EFSA (European Food Safety Authority), and Japanese National Institute of Advanced Industrial Science and Technology all believe there are no short or long term health risks associated with BPA in polycarbonate baby bottles (this makes me feel better since we used Avent bottles with our two boys). In 2007 the EFSA even increased the acceptable level of BPA in consumer products based on additional studies. The government pushing for the discontinuation of Bisphenol A (BPA) is Canada. Canada agrees that BPA in Baby Bottles “is below levels that pose a risk”, however they feel the levels are close enough where effects could occur, and they want to reduce chances of further exposure. As a result it is Canada’s “intention to ban the importation, sale and advertising of polycarbonat...
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2008 Mother's Day - The 3LUXE "Best Of" Guide
2008-04-29 20:56:00
If it’s not on your calendar, put it there now; Sunday, May 11 is Mother?s Day. It doesn?t get the same coverage as the more popular gift giving holiday?s like Christmas and Valentine?s Day, but when it comes to finding the right gift you want to make sure you get Mother’s Day right. To help 3LUXE users with their quest to find the perfect gift, we launched the 3LUXE 2008 Mother?s Day Gift Guide . After all your mom has done for you over the years, you don?t want to wait until the last minute and miss out on the opportunity to say thank-you. And although the National Retail Federation believes consumers will scale back on the amount they spend compared to last year, we’ll still spend an estimated $138.63 ? a little more than the standard card and flowers of yesteryear. Recognizing there?s not a “one size fits all” gift for Moms, we?ve broken out our gift guide into four segments. In addition to the Traditional Gift Guide, we’ve added gifts pe...

Online Research - We All Do It, Even the Rich
2008-04-21 15:35:00
Ask any friend – they’ll claim to doing research before making a purchase. Nobody wants to make (or admit to making) an uninformed purchase. Some of us do research on everything from large investments like cars, to daily necessities like a bar of soap. The amount of time and effort we invest varies greatly by individual and can be influenced by a number of variables; cost, time, importance, etc. In a study from earlier this year, eMarketer found that 9 out 10 people, read reviews at least “some of the time” before making online purchases. Surprising to many, over 65% surveyed check a minimum of four reviews before making an online purchase. People are predominately (76%) looking to the web for a combination of user and expert reviews – all great news for 3LUXE. What I find most interesting or surprising about online research are the misconceptions about the “rich”. Many imagine the rich to spend frivolously, going from store to store, a...
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Going Digital: VHS to DVD Conversion
2008-04-19 18:45:00
Since launching 3LUXE I’ve been surprised by the popularity of our turntable selections . However, the popularity has nothing to do with nostalgia, but a desire to archive valuable record collections to a digital format. Two of the record players selected connect directly to a computer and convert classic records into portable MP3s that can be enjoyed anywhere. Since it’s a rainy Saturday here in Saint Paul, I decided to get caught up on some reading. The latest WIRED magazine included Transfer Tickets: The Best and Worst in VHS-to-DVD Converters. The review included four devices that allow you to transfer VHS tapes to DVD. As someone who has a large collection of personal video on VHS this is a great find. My favorite is the solution from Pinnacle Systems, Dazzle DVD Recorder. For under $50.00 this solution is perfect, allowing you to easily plug your VCR into your PC with a USB connection. It allows you to declutter – box up all your old VHS tapes and th...
More About: Digital , Conversion

3LUXE Update
2008-04-18 17:02:00
I apologize to anyone who was attempting to use 3LUXE early this morning. During routine server maintenance we had a “glitch” which caused us to go down. The issue has been resolved and we’re back up and running. In addition to server maintenance we recoded many of our pages (including category and Best Of) this week. The result – 30% faster page load times, allowing you to find what you’re looking for even faster. Over the next few months we will continue to enhance 3LUXE, making it easier and faster to “Simply find the best of everything”. If there is anything you would like to see on 3LUXE (categories or features), be sure to let us know, simply use our online form or email me directly (bill at 3LUXE dot com). <!— document.write(“E” + “ma” + “il Bil” + “l” + ””) //—>Email Bill All the best, Bill
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Timberland Discontinuing Mion?
2008-04-11 16:46:00
Last night Mother Nature threw us a curveball in Saint Paul hitting us with a wintry thunderstorm, complete with lightning, rain and snow. It made for a messy morning – I?m ready for spring. When I booted my laptop this am I saw the 3LUXE “Best Of” the Day, the Mion Current, making me hopeful for spring. Mion makes awesome sandals. Admittedly they’re a favorite of mine, the perfect balance of comfort and toughness. Since Mion makes such an excellent sandal I couldn’t have been more surprised when I saw a report that Timberland will discontinue Mion and GOLite footwear this fall. I hope this is a faulty report and I’ll be able to continue to enjoy Mion’s for summers to come. If it turns out to be true, I suggest we all stock up before they run out. All the best, Bill

10 strategies for enticing visitors
2008-04-04 05:39:00
I was recently interviewed by Christopher Elliot for an article published on Microsoft’s Office site: 10 strategies for enticing visitors to buy or act. The purpose of the article is to help business owners convert web visitors into customers. With Christopher’s permission, I’ve posted the entire interview below. Christopher Elliot: My audience is small businesses and sole proprietors. In your opinion, how important is turning a reader into a customer for these groups? BW: Turning a website reader into a customer is critical for small business. Most companies agree the purpose of a web-site is to educate existing customers and attract new customers. Done right, a website can be a cost-effective tool for attracting new customers and expanding your reach to an audience you may not have had access to in the past. CE: Do you know of any surveys that discuss the importance of making these conversions? BW – I haven?t read any recent survey?s discuss...
More About: Strategies , Visitors

Looking for the Best Feedback
2008-03-19 19:22:00
The last several months have been good at 3LUXE. We successfully launched the site and have had the pleasure of reviewing some of the most amazing products in the world. Hundreds of thousands of visitors have hit our site and we’ve received some great feedback, but we want more… feedback. To help us continue to “Simply find the best of everything,” please complete a short survey, that will enable us to continue finding and reviewing the best products and services on your behalf. To take the survey, simply click here. Thank you, Bill Worple
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Building Awareness With the Web
2008-03-11 12:46:00
This article was originally published at American Venture Magazine. There is nothing more exciting than starting a new business and that excitement grows with every success your business experiences. Unfortunately for most start-ups the transition from a great idea to a great business doesn?t always materialize. A key to success for any business lies in building awareness, this is especially true for new businesses. Thankfully we live in a world where we can make use of the web and the tools it offers to get in front of our target customer and begin building awareness. Before you can build awareness for your business, you need to understand your customer. Who is your prime prospect? Are they local, single, parents, affluent, etc? By identifying your customer you?ll be able to better understand what they want and the best ways to reach them. Once you?ve identified your prime prospect, build a website to start communicating with them. Many businesses wait to launch a site unt...
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Best Advice for Email Time Savings
2008-02-21 17:36:00
I’m always looking for tools and ideas that help save time and allow me to be more productive (thus 3LUXE). One of the biggest time drains in our (my) life today is email. I’m continuously checking my inbox for urgent matters and on nights and weekends I’m constantly looking for updates via my blackberry. It’s crazy and I know I’m not alone. Tim Ferris author of The 4-Hour Workweek recently posted How to Stop Checking E-mail on the Evenings and Weekends that has some great time saving techniques. ?Batch? email at set times. Have an email-checking schedule and do not deviate. Send and read email at different times. Go offline and respond to all email from a local program such as Outlook or Mail. Don?t scan email if you can?t immediately fix problems encountered. Don?t BIF (before I forget) people during off-hours. Don?t use the inbox for reminders or as a to-do list. Set rules for email-to-phone escalation. Before writing an email, as...
More About: Advice , Email , Time , Savings

Composting Made Easy (Really)
2008-02-20 15:46:00
Anyone who has a garden has thought about composting. But for many of us it’s a little too much work, especially when it -3° here in Minnesota. Today Daily Candy featured the NatureMill PLUS. A convenient, indoor, odorless, under the sink composter. Put in your trash, leftovers, apple cores etc. and the NatureMill PLUS does the rest. You put in up to 60 pounds of waste, and approximately every 2 weeks an indicator light comes on signaling you to remove a tray of concentrated compost fertilizer. Food for your garden and great for the environment. The NatureMill Plus only costs about $0.50/month to operate and will divert over two tons of waste from landfills over its life. All the best, Bill
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Best Of Valentine's Day Gift Guide
2008-02-07 22:22:00
With Valentine’s Day less than a week away and the weekend upon us, the malls and specialty shops are going to be swamped with frantic customers all looking for the perfect gift and collectively spending over $17 Billion. With the average consumer spending over $125, and many of us spending more than that, it’s more important than ever to find the right gift. We here at 3LUXE think we have some great gift ideas. In continuing our focus to help consumers navigate tough purchasing decisions, we’ve introduced our Valentine?s Day Gift Guide . According to the National Retail Federation, traditional gifts still top the lists for most romantics: 48% are planning on buying candy, 36% are thinking flowers, and 17% of recipients will be opening the precious gifts of jewelry. You’ll find some incredible examples of these items in our guide along with romantic favorites like lingerie and lotions. But our Valentine’s gift guide goes beyond the traditional and ex...

Making 2008 a ?Best Of? Year
2008-01-21 19:37:00
The start of the Year is one of the best times to take stock of your life and perform some variation on the ?out with the old, in with the new? routine. Whether it’s starting a workout routine, kicking a bad habit, or simply eliminating clutter so you can enjoy your favorite luxuries, now is the time to refresh, revamp, and start anew. January is the National Association of Professional Organizers? (who knew there were professional organizers?) ?Get Organized Month?, so why not start the Year with a clean slate? According to NAPO?s president Standolyn Robertson, ?getting organized is one of the top five New Year?s resolutions that people make? and keeping a cleaner, more organized house is one of the easiest resolutions to fulfill. It virtually guarantees you?ll feel calmer and more relaxed, and besides, your home should be your sanctuary from chaos and disorder, not part of the problem. Websites like Unclutterer and Organized With Style can be very helpful when getti...
More About: 2008

The Best Start-up
2007-12-06 22:51:00
The Crunchies are taking nominations (votes) through midnight PST Wednesday December 12, 2007 for the year’s best startups. The Crunchies competition, is being coordinated by four blog networks; GigaOm, Read/WriteWeb, VentureBeat and TechCrunch, to recognize the best tech accomplishments of the year. 3LUXE has been nominated as the Best Consumer Start -up and we would appreciate your nominations (votes) in this category. The number of nominations received will be one factor in determining Crunchie finalists. Your nomination (vote) can help propel us into the finals and give 3LUXE the chance to receive a “Crunchie” at the awards ceremony on January 18 in San Francisco. To nominate (vote for) 3LUXE simply click on the image below and type 3LUXE in the box on the Crunchies website, click proceed and confirm. It’s that easy. Best Consumer Start-up 3LUXE was designed for the consumer with a simple goal, simplify the consumer’s research process. We ...
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Cyber Monday: Records and Turntables
2007-11-28 06:13:00
Yesterday was the start of the online holiday shopping season, Cyber Monday . Experts believe that it probably set what will be a short-lived record for one-day online sales, an estimated $700 Million. Over the last 2 years “Cyber Monday ” has kicked off the holidays with a surge of sales that have been surpassed before Santa finishes his trek Christmas morning. This year is expected to follow suit. The good news for us at 3LUXE? Yesterday was a record setting day, with the most visitors and highest page views since our launch in June. It’s gratifying to have visitors using 3LUXE to assist with their Christmas gift research and it’s interesting to see what they’re looking at. The 2007 holiday season is forecasting big sales for mp3 players, gaming systems and HD televisions, and in reviewing our traffic it looks like it will. One of the surprising Christmas gifts this year? Turntables . As music lovers look to convert their rare and extensive vinyl ...
More About: Records

Luxury Christmas Gift Guides
2007-11-20 16:14:00
This past weekend I found BusinessWeek’s Luxury Gift Guid e posted to the web. Since BusinessWeek has more than seventy-five years of experience in publishing, I was surprised and happy to see the similarities in our gift guides – I guess it reinforces we’re getting it right. The first, and fastest, item to catch my eye was a Porsche, Business week featured the 911 Carrera (a fantastic car featured in Sports Cars). We also included a Porsche at 3LUXE, but with Christmas falling in the middle of winter, we went with a Porsche that’s comfortable in any condition, Porsche Cayenne. BusinessWeek covered the entertainment category with a gift that’s sure to be on the wish list of anyone looking to upgrade their home theater, the Pioneer PRO-150FD Plasma TV, which is very similar to 3LUXE’s “Best OF” Pioneer PRO-1540HD. For those that don’t think a 60in screen will suffice, 3LUXE featured a profesional quality projection TV, Runco...
More About: Guides

The Best Gift Guide
2007-11-16 05:23:00
The holiday season is one of the busiest times of year. We’re in constant motion with a flurry of activities; Attending holiday parties, school concerts, Christmas pageants, baking cookies, decorating the Christmas tree and trying to find just the right gift for family and friends. Unfortunately, busy often equates to stress and there just isn’t enough time to get everything done. In our continued effort to simplify online research and save you time we’ve developed a Holiday Gift Guid e . The guide is segmented into different budgets for men and women. For boys and girls we divided the gift guide into age groups. Last but not least there are the gifts for infants, featuring today’s “Best Of The Day” the Kallisto Organic Stuffed Lamb, a perfect gift for any baby on your list. Like all of the categories on 3LUXE, each segment of the gift guide features the three best options in that group. You?ll find some products (like the iPhone) which you?re...

The Google Paradox -- or What Drives Search Engine Fatigue.
2007-11-01 00:05:00
The best thing about Google is the vast amounts of information it gathers and categorizes. If it?s out there, Google brings it back in its results. The worst thing about Google is the vast amounts of information it gathers and categorizes. If it?s out there, Google brings it back in its results. Therein lies the paradox. Autobytel recently fielded a study that found that 7 out of 10 Americans suffer from what they?ve categorized as Search Engine Fatigue—a condition/malady/sickness/state of mind that comes from not finding what you’re looking for on the web. Luckily, there is a remedy. Search engine fatigue is the genesis of our site 3LUXE. We didn?t know the term, but we certainly suffered from it. We (my wife, two kids and I) moved into a new house (new to us, really old in fact and needing lots of updating) in the summer of ‘06, which immediately put us in the market for a number of big-ticket items. Having to buy so many things all at once re...
More About: Search Engine , Paradox

Halloween Flashlights
2007-10-29 17:57:00
Halloween is a last minute holiday for me (along with Christmas, Valentine’s Day, etc). What I mean by last minute, if it were up to me, all preparations would be done on the 30th or 31st of October. Lucky for me, I have an incredibly organized wife who has had the kid’s costumes done for weeks, picked up pumpkins at the Farmer’s Market, and decorated the house. She even bought the candy a month ago – that one leaves me a little bewildered, we’ve had to restock once, and we’ll be picking up more Wednesday. What does that leave for me? Make sure we have batteries for the flashlights and if I’m really on top of things, buying a new flashlight. As a kid, I remember the excitement of taking my dad’s flashlight Trick or Treating, rivaled the joy of stocking up on Snickers and Tootsie Pops. After all what is better for a kid than getting dressed up and having the green light to roam the streets after dark. It’s a once a year pass, a...
More About: Flashlights , Halloween , Allo , Flashlight

The Best Crooked House?
2007-10-25 17:57:00
As a dad with 2 boys I’m always on the lookout for new and innovative toys that will be fun and stimulate our kid’s imagination, I discovered one today. I received an email this morning from Daily Candy Kids featuring kids crooked house. This is an outdoor play house that is straight out of Saturday morning cartoons. There is not a square angle on the house and they’re available in fun colors like “tigger” orange. They can also be customized into almost any theme, my favorite is the castle, but I’m really wondering if they can make a Star Wars version, it would be EPIC… and the boys would be excited too. The business is growing and I’m not the only one who thinks it’s a great product. Kids crooked house, recently beat out more than 9,000 small businesses to win Yahoo’s Ultimate Connection Contest, which will give them approximately $100,000 in marketing services – expect to see a kids crooked house popping up in...
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The New New Internet 07
2007-10-24 23:57:00
Who knew the internet was new new? All joking aside, 3LUXE will be participating in The New New Internet (TNNI 07) Conference on November 1, just outside of Washington DC, in Reston, VA. In addition to being one of the largest technology shows on the east coast, what makes the show really interesting to 3LUXE is the Web 2.0 Application Showcase and Competition. The showcase gives new startups like us a large audience to show off our site, technology and ideas for growth. TNNI 07 brings together new companies (3LUXE), technology veterans (Google, Microsoft, Amazon, Cisco), established companies looking to utilize Web 2.0 and the media. With the holiday shopping season upon us, the timing of TNNI 07 couldn’t be better. We hope to meet potential partners and introduce 3LUXE to as many people as possible, helping to ease their frustrations with holiday shopping. The Web 2.0 Application Showcase and Competition is a competition, all attendees will be voting for their favori...

Three Best Places to Get Married
2007-10-24 06:51:00
Daily Candy today listed seven perfect places to get married. And as we always do, we made the tougher edit and culled it down to the best 3 places to host a wedding. And these three places are so captivating, you may want to renew your vows and say “I do” all over again. We’ve shared how Daily Candy sees the pros and cons for each. First on the list is: Santorini, Greece “Pros: Have a big, fat Greek wedding at Katikies, a little gem in the cliffs near a volcanic crater, with unlimited amounts of ouzo and hummus, magical views, and impeccable service.” Our take: Katikies is a stunningly beautiful hotel that has has garnered a lot of recognition in recent years. Including being a regular on the Conde Nast Gold list and T&L 500. “Cons: You may want to go Greek permanently.” Not really a con at all is it? Second on the list is: Santa Catalina, Argentina “Pros: With gorgeous gauchos, polo matches, and delicious m...
More About: Places , Married

Best Dad in the Whole World? Here are 3 reasons why.
2007-10-09 07:49:00
I was talking to my six year old son tonight. One of those conversations you sometimes have as you’re laying with them just before they fall asleep. Somehow it came up, not sure why, but he told me I was the best dad in the whole world. It was unsolicited feedback (this time), but he knows it makes me happy when he says it so he was probably just playing me a bit. Given that, I decided to ask him why I’m the best dad in the whole world, and specifically to give me three reasons. Here was his answer: 1. You’re nice 2. You’re kind 3. (long pause) You’re nice to animals There you have it. I’m nice, kind, and nice again. When pressed to come up with something other than twice as nice, or nice twice, he thought a bit more and said because “you’re always happy.” I can live with that. If any of you doubt I’m the best dad out there, you can check with Bill’s 4 year old son for verification. I&#...
More About: World , Reasons

This has got to be the "best" personal luxury submarine. It may be the only
2007-10-07 07:26:00
Introducing the Triton 1000 Personal Luxury Submarine from U.S. Submarines®. I first spotted it in the most recent issue of Ocean Drive where it was featured as another ultimate yacht toy for the ultra-wealthy. Then not a day or two later I saw it in the ?fantasy section? of the Neiman Marcus Christmas Book. Here?s what the catalog had to say about this new toy that has the potential to allow each and every one of us to unleash our inner Jacques Cousteau: ?The future? It’s right here, mateys. The folks at U.S. Submarines® whipped up our NM-Edition Gem Triton 1000 with all the sci-fi bells and whistles. ABS-certified, three-axis maneuverability. Dives to 1,000 feet. 360-degree views from your high-density acrylic bubble. Luxury leather seats with our logo. Joystick steering, with a gemstone set in the stick. Matching gemstone key chain. Air conditioning even. In this beauty, you’ll be outmaneuvering Captain Nemo in no time. Your under-the-sea dream machine comes...
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A future "Best Of?" Definitely futuristic. Meet the BLADE XTZ Electric Mot
2007-10-01 05:50:00
A recent issue of ForbesLife featured another amazing toy not quite ready for primetime. But one that definitely gets you thinking. The Blade XTZ is an electric motorbike that equals or outperforms every gas-powered bike in its weight class (200-250cc). It’s about 25-50 lbs lighter, and offers more torque (250 pounds) than traditional dirt bikes. The top speed isn’t that impressive (at just over 40mph), but that’s plenty fast for motocross or trail riding. Manufactured by Electric Moto Corporation, This dirt bike breakthrough is very cool. It runs the trails so silently, it would seem to be be almost dangerous if there were other bikes out there. You can barely hear it coming. Check out this video of two BLADE XTZs running some trails together. As the article observes, “it’s a bit like watching TV with the sound off” and it’s true. Anyone used to the high-pitched engine whine of an offroad bike will definitely do a doubletake whe...
More About: Future , Meet , Futuristic

Hard to Categorize "Best Of": The World?s 1st High Speed Amphibian Quadbike
2007-09-28 08:07:00
I just received the latest issue of Onboard from Cavendish & White. Cavendish White is a luxury yacht specialist that specializes in yacht charters, yacht sales, and yacht management services. This issue contains a sections on things every yacht ought to have, and there are some incredibly cool products. One in particular caught my eye. The Gibbs Quadski is a high-speed all-terrain vehicle (ATV) that converts into a watercraft at the flick of a switch. It’s a modern version of the lumbering, but versatile WWII amphibious craft (D.U.K.W. or Ducks) I first experienced at the Wisconsin Dells as a child—only brought to life as a sleek combination ATV/WaveRunner. This extraordinary vehicle has a top speed up to 45mph on both land and water, using proprietary marine jet-propulsion and wheel-retraction systems. It can operate for two hours on the water and has a range of 370 miles or more on land. Unfortunately this amazing ride is at the prototype stage only, we w...
More About: World , Hard , The World , Speed , High

Solar Powered "Best Of" Store - Kohl's
2007-09-27 20:02:00
When I think “Best Of” Store s, names like Bergdorf Goodman, Tiffany & Co., Cartier come to mind. Kohl ’s? Not so much. They have good deals and carry some nice brands, but the overall shopping experience leaves room for improvement. But Kohl’s is doing something that deserves recognition. Kohl’s is adding solar electric systems to the rooftops of 63 stores in CA, when complete they will be generating 35-million kilowatt-hours (kWh) of renewable energy annually. It’s great to see a big box retailer step up and put together an initiative that will truly help the environment. All the best, Bill
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Make the Most of Your Time
2007-09-27 05:13:00
I came across the following picture today and thought it was great. There are people who would look at this and shake their heads, wondering why anybody would want a roof rack on a classic Porsche 911 Targa? Why wouldn’t you? The owner of this car obviously likes to kayak, and isn’t a Porsche made to drive? By using a car rack, he gets to kayak and enjoy the drive to and from his kayaking experience. Time is the one luxury that we will never be able save for, or buy more of. At 3LUXE we have a goal of helping you simply find the best. In doing the research for you, we are giving you the gift of more time. Take inspiration from the photo above and make the most of your time. All the best, Bill
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