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Marketing

Facebook May Thwart Location-Based Social Network Growth
2009-12-18 15:40:00
There is so much activity in the location-based social network space with even Facebook and Twitter jumping into the fray. Companies like Foursquare, Gowalla and Brightkite are getting a lot of attention with successful rounds of funding added to their coffers.
Top Ten Companies Harnessing "The Wisdom Of The Clouds"
2009-12-18 00:45:00
Companies and research firms may eventually transition most of their high-level computing tasks to a global network of servers known as "clouds." This top ten list notes the pioneers who are positioned to dominate that field.
Social Media Makes "Mr.Splashypants" Internet Famous!
2009-12-17 15:55:00
In a very humorous rapid-fire delivery on YouTube, Alexis Ohanian, co-founder of the popular social voting news Web site Reddit tells a story how one humpback whale became Internet famous. See how "Greenpeace," became the Captain Ahab in pursuit of a new name for Moby Dick on the Social Media High Seas!
Top Ten Graphic Novels On Kindle
2009-12-16 20:54:00
With the accessibility of Kindle and eBook reading devices, our readership habits have changed measurably over the last few years. Many of us are returning to the types of fiction we read as kids. Comic books are becoming popular again. And for those that like extended version of comics, the graphic novel may be more to your liking. If so, you're in luck as that genre has found a new home on Kindle, just in time for the holiday season.
The Omnipotent, Omniscient & Ubiquitous Google Continues To Up Ante
2009-12-15 16:11:00
'To Google' has become the universal generic term, meaning "to search." In the last 70 days there has been 38 new products added to the Search King's arsenal of tools. Even with Bing's 100 million advertising campaign, nothing seems to be able to impede the Google machine or crack a chink in its fortified armor. Today, with approximately 70 percent domination of the global search market, the omnipotent, omniscient, omnivorous and ubiquitous Google keeps upping the ante to stay on top of the search engine game. And here is why...
Marketing Your Book: 5 Tips For Choosing the Domain Name For Your Website o
2009-12-15 07:13:00
As part of an overall marketing plan, having your own website or blog on which to market your book is a very good idea. You’ll have a place to send fans and potential fans where they can get the in-depth information that you’d like them to have about your book. Before you can set up that ...
Twitsnaps APP Contest Awards $20 To First 100 Users
2009-12-14 16:01:00
Time Sensitive - Act today. The first 100 users to download the Twitsnaps iPhone application will win $20. Anyone can participate. All you have to do is download the iPhone app and upload 5 or more photographs on Twitsnaps.
Tweets of Shame Can Taint Real-Time Search
2009-12-14 15:06:00
Before social networking, hacking was confined to one's personal computer. Now in addition to having your hardware violated, social media hacking is attacking one's personal dignity and broadcasting it to the world. And apparently the perpetrators are equal-opportunity hackers as anyone can find themselves at risk, whether you're a celebrity or a first time tweeter! But can this latest hacking tactic affect real-time search as well?
Can You Bank On Location-Based Social Networks,The Next $hiny Thing?
2009-12-13 16:55:00
Is the new shiny thing - Location-Based Social Networks (LBS)? A new wave of startups taking advantage of GPS technology,the ubiquity of smart phones and location-based attributes are growing exponentially and are gaining popularity not only with users but also with angel investors. Is banking on a LBS a sure bet?
Are Facebook Fan Pages, 'The Emperor Has No Clothes'?
2009-12-12 16:08:00
I'm told daily that its imperative that I set up a fan page on Facebook. Brands of all sizes have done so. Like Twitter, I know the number of one's followers can assist in spreading one's message virally. But isn't a fan page really just a puffed-up outlet for ego gratification and an opportunity to dupe ourselves and the public into believing that we get something out of renting a billboard on Facebook?
HDTV For Just $100? Japan's Pixela Prodia TV Channels Cheapness
2009-12-12 05:11:00
The Prodia PRD-LA103-16 from Japan's Pixela Corp.could be the world's first terrestrial digital high-definition LCD TV to break the $100 barrier.
Death To Facebook By Seppukoo.com
2009-12-11 17:01:00
Impress your friends. Disconnect yourself. You are more than your virtual identity. So says a site calling itself Seppukoo.com which allows you to check out of Facebook by assisting with your online suicide.
Send out your press to Free Press Release
2009-12-10 16:10:00
Create great content. Everything starts with content. Give a reason why visitors will frequent your site. Why will they want to read your blog? Why will they want to spend their time in your blog?... [[ This is a content summary only. Visit my website for full links, other content, and more! ]]
Social Middleware to Block Social Networking On-the-job!
2009-12-10 14:55:00
Enterprise sites allow companies to establish micro social networks within their firms where employees can communicate with their peers, partners, clients and others selected. But what about access to Twitter, LinkedIn and Facebook in the workplace?
Chicago Marketing, PR, Event Production, Entertainment & Hospitality In
2009-12-09 19:28:00
I have been getting a ton of questions about our intern program on twitter & facebook... and thought better to show you visually what's up... so check this video to actually see who you would work with and where... as an intern for rockit ranch productions... the chicago entertainment company that creates, markets & manages our own restaurants & nightclubs like Rockit Bar & Grill, our New asian concept Sunda & The Underground! Email ilysa at myintern@rockitranch.com with any questions asap as we are interviewing this weekend... and btw, in the video, my intern is writing a guest blog for this site that thousands will read... which you will be able to do too... and you will see a...
Social media marketing jobs, do you go above and beyond the marketing call?
2009-12-08 02:11:00
Eric Romer holds Headblade product With the job market being as difficult as it is, some people are going above and beyond the typical cover letter, resume and samples. I've already talked about the guy who wore a suit coat, boxers and no pants in downtown Chicago in the blog "Man with no pants looks for job in downtown Chicago."   But this next guy, Eric Romer, went above and beyond for a job in Los Angeles. He created a Web site asking the company to hire him, created a video using the product, a Facebook fan page and a Twitter account about the company. Before today, I'd never even heard of Headblade, but thanks to his marketing in this...
Email Marketing Solutions: Human Vs. Machine
2009-11-27 22:57:00
When successfully implemented, email campaigns are among the most efficient and effective marketing tools available for fostering and maintaining customer relationships with a target audience or demographic. As a result, it's no wonder that nearly half of the smallest businesses in North America currently depend on some form of email ...
HR and Marketing Shake Hands and Decide to Merge in the Newly Social and Di
2009-11-25 17:35:00
The more I look the more I feel HR and Marketing will Merge in the Digital Social Media I first began looking to correlate HR and marketing a good 4 or 5 years back for a human resource management project during my BMS days. And while I suddenly realize it to be a long time, I also applaud my own vision back then. Jokes apart, digital media and social media in particular by powering people’s need for self expression is creating momentous changes in the way both brands as well as entire businesses function. And in the process it a business and its brands cease to seem separate. Which then suggests that the partners of a brand (usually consumers) and partners of a business (usually employees) cease to seem separate. This is the idea, and I must admit I see it echoing on various minds these days in some form or the other. Going back a little into our high school science journals, I’d like to place some observations to validate this hypothesis if I can call it one. They a...
By: WATblog
Bridging The Gap Between In-House & Digital Marketing Platforms Via API Int
2009-11-20 10:53:00
A key innovation that's made itself known recently in the world of digital marketing is the concept of API integration.  The ability to easily transfer data to and from different platforms and software within a single marketing campaign has made life much easier for any digital marketer. A single digital marketing ...
Ensuring Quality Control With Email Marketing
2009-11-20 10:53:00
Despite continued innovation and sophistication in regards to email marketing platforms and software over the past ten years, quality control measures remain largely unchanged with responsibility remaining in the hands of the email marketer themselves. A few months back, the Email Experience Council (EEC), a leading email industry group, came under ...
T-Mobile flubs sweet marketing effort on subway service
2009-11-18 01:32:00
On my way home tonight, I was handed a small bag of M&Ms by a nice young lady outside the Grand/State subway station. The bag said:Now arriving on the "L" Service available on thered and blue linesThe treat's on usThat's it. Seems rather cryptic. Except, since I'm the CTA Tattler, I know right away T-Mobile was trying to hype the new availability of phone and data service in the subway tunnels. Except it didn't say "subway" or "tunnel" anywhere on the little bag. Now, that's just bad marketing.So I've taken the liberty of editing the copy for T-Mobile. And hey T-Mobile, you don't even have to give me credit....
A Tale of Two Cities for Mobile Marketing
2009-11-16 03:17:00
It was the best of times, it was the worst of times. For mobile marketing, a tale of two cities has emerged. And it's a story with which many mobile marketers are already familiar. Although mobile marketing is growing by leaps and bounds as an industry, issues remain with the consistency ...
The Five Pillars of Cost Effective Mobile Marketing
2009-11-12 22:48:00
Rapidly fading to an antiquated era of advertising is the tireless marketing guru toiling for hours if not days to craft unforgettable jingles and eye-catching ads for print or broadcast advertising. The era of 21st century advertising is poised for dominance by mobile marketing and its many efficient and cost-effective ...
Why To Go Mobile When Marketing Budgets Are Shrinking
2009-11-12 22:48:00
In today's economy, marketing budgets are being slashed across the board.  Subsequently, marketers are having to re-think their strategies in terms of getting the most bang for their buck. In the old days, a shrinking marketing budget simply meant buying less of the same old types of media- simply because there ...
Perlakukan Blog sebagai Bisnis untuk Pemula
2009-11-09 02:01:00
Apakah Anda ingin mengubah blog Anda menjadi bisnis kecil mungkin juga sangat besar? Bukan anda sendiri tapi para blogger lain yang secara maksimal ingin mengubah blog mereka ke blogosphere... [[ This is a content summary only. Visit my website for full links, other content, and more! ]]
Some Basic, Yet Important Email Marketing Best Practices
2009-11-07 22:47:00
It's no secret that email marketing is a powerful tool for communicating with visitors, customers and prospects, but like other marketing mediums, you have to uphold a certain set of rules or best practices to ensure a compliant and successful campaign. Two of the most important aspects of successful email marketing ...
Strikeforce Using Clever Marketing Tactics for Fedor Fight on Nov. 7 in Chi
2009-11-01 19:39:00
It is rumored that Fedor Emelianenko and Brett Rogers will both appear at the Chicago Bears game against the Cleveland Browns today.  Their presence will be a clever cross-promotional tactic to lure football fans to watch next Saturday's MMA event on CBS.  There has been a fair amount of advertising that has been executed to help compete against other Saturday night programming. To their benefit the UFC does not have a card scheduled for that night (their next is one on November 14th).  Strikeforce and M-1 Global needs a triumph to gain momentum to keep in the black and avoid the perils that  brought down Affliction and other MMA organizations.  ...
The Reason Why Email Marketers Think Mobile Marketing is Stupid?and Why The
2009-10-31 21:16:00
Being in mobile for a decade, I have heard it all, especially from those who think mobile marketing is stupid. There is a common theme among companies that believe mobile marketing is intrusive. I speak with prospects all the time that have either tried mobile and said it was not ...
Guy Kawasaki On Entrepreneurship & Twitter Marketing @ Nasscom Product
2009-10-28 04:47:00
Guy Kawasaki who was part of Apple and later founded Garage Technology Ventures a venture capital firm and is well known as the author of the best seller ‘The Art of the Start’. He currently is the Founder of Alltop a news/content aggregator and spends most of his time tweeting and marketing alltop.com, He was present at the Nasscom Product Conclave happening in Bangalore on the 27th – 28th of October. Pic Credit – Renie Ravin Guy spoke about a range of topics. His morning take was on entrepreneurship and the following slides are the ones he presented: Later in the day he also spoke about Twitter as a tool for marketing and how he uses it. Here are some excerpts on his talk on twitter. Guy’s Marketing tactics using twitter Guys stated that he uses twitter as a pureplay marketing tool. His objective is to gain as many followers as possible and then to tweet interesting stories to attract more followers. He also pointed out that much like TV where there...
By: WATblog
Telephony Online Article on Mobile Marketing ? mobileStorm CEO Interview
2009-10-10 11:50:00
CTIA IT: Bad economy gives mobile marketing a boost Oct 9, 2009 2:15 PM, By Sarah Reedy Mobile marketing vendors are achieving growth as brands reevaluate their ad campaigns with a focus on mobile SAN DIEGO, CALIF. ? Mobile is coming out ahead as brands reevaluate their advertising budgets. The ...
mobileStorm Streamlines Digital Marketing for Businesses
2009-10-10 11:50:00
mobileStorm's Go and Pro Release Gives Businesses a Clear Path to Becoming Expert Digital Marketers Los Angeles, Aug. 24th, 2009 ? mobileStorm (www.mobilestorm.com), celebrating 10 years of digital marketing services and technology pioneering, today announced its new "Go" and "Pro" product packages for online marketers. MobileStorm's Go and Pro tremendously ...
American Idol: Why Traditional Marketing?s ROI Is Increasingly Questionable
2009-10-10 11:50:00
It's taken a singing competition to underscore the importance of measurable ROI. Last month I pointed out how mobile marketing really boosted the success of American Idol (whose parent company, FremantleMedia, is a mobileStorm client), much more so than traditional marketing. Specifically, I pointed to the record numbers of voters--the majority ...
Email and Video: The Peanut Butter Cups of Marketing (Part 2)
2009-10-10 11:50:00
Last week, I explained that videos and email marketing messages go together like chocolate and peanut butter. Click-through rates for marketing emails increase two or three times with the inclusion of video! This is in part because increasingly larger numbers of consumers (we're talking trillions!) want to spend time watching online ...
Swift.fm Offers Swifter Music Sharing On Twitter
2009-09-23 23:01:00
Do you share music via Twitter? Want more flexibility and functionality in how you share your music with your Twitter followers? Swift.fm can turn your MP3s into a custom radio station for your tweeps, and swiftlisting is reciprocal.
Ashton Kutcher, King Of All Social Media!
2009-09-23 18:12:00
A battle with CNN proved he was 'King of the Hill' on Twitter (with now over 3.6 million followers), and an updated version of 'Candid Camera' called 'Punk'd," were some of the initiatives Ashton Kutcher accomplished after starting his own social media company called "Katalyst Media."
How Sharp Are Your Marketing Skills?
2009-09-23 16:38:00
I witnessed one of the best marketing efforts just this past July that I will never forget. This really blew my mind. We are driving in Chihuahua City on our way to Puerto Vallarte. We are driving on a 4-lane...
Adsense chanel to earn more for addsense marketing
2009-09-23 16:03:00
I agree that adsense channel is a must use tool for adsence marketing. It's really helpful in optimizing adsense earnings. Before using this feature I only guess which ads are get most clicked. After I use adsense channel, I know what pages and what type of ads that generate most ...
Protecting Your Brand Online: The New Marketing Imperative
2009-09-22 23:20:00
There's no question that the Internet is an ideal venue for marketing, but along with the advantages come risks. Because the online world has seen so little formal policing, it's ideal for the “hijacking” of brands online. Scammers have realized that the value and power of your brand is very good for business—their business. Whether the illicit activities are aimed at diverting traffic to competing businesses or stealing directly from your bottom line, they all have the effect of eroding brand value and devaluing your marketing investments and revenue.As a result, the online world requires closer monitoring and because online brand abuse causes substantial brand erosion, lost revenue, diminished customer trust, and tarnished reputation—marketers may have the greatest stake of anyone when it comes to protecting brands online.Request Free!
Foursquare & Crowd-Sourced Evangelists Tweak Loyalty Marketing
2009-09-22 20:02:00
Many brands are trying to harness the power of social media for monetization purposes. Traditional marketing, by itself can no longer achieve the levels of success it reached in the past. However when combining both old and new school, one could benefit from the synergies that are created, and Foursquare is positioning itself to do just that.
Cool articles ? SEO, blogging, internet marketing(september 07-20 ?
2009-09-21 18:40:00
100 Fantastic Resources For Web Designers(icons, tutorials , scripts, helpful resources for web programmers/designers);; 30 Typography Posters That You've Probably Never Seen Before(making sure that the type is both legible and artistic! ...
By: Pinoy SEO
'Twitter Wit' Is The New Algonquin Roundtable
2009-09-21 17:57:00
Endorsed with a foreword by Biz Stone, Twitter Wit is the new Harper Collins collection of "the funniest tweets of all time."  Satiric humor in 140 characters or less includes one-liners from some of the Twitterati's most famous wordsmiths including Stephen Colbert, Sarah Silverman, Stephen Fry in addition to many more unknown would-be humorists.
Network Marketing-3 Ways To Profit From Your Product
2009-09-21 15:11:00
One advantage network marketing companies offer to their distributors is incredible products. In many instances these products are even unique or of a superior quality than you could purchase in a store. To grow your network marketing business you need to take advantage of the products that your company offers. Here are three ways you can ...
Added Value: Direct Marketing for Farmers and Ranchers
2009-09-21 13:01:00
Yarn Into Apparel-The Carver Imperial Stock Ranch This is the first in a series of ?how-to? videos funded by the Sustainable Agriculture Research and Education (SARE) program and produced by Cooking Up A Story. SARE is pleased to be part of this cooperative venture, and to share the rich heritage, knowledge, and individual stories of some ...
3 SUCCESSFUL BLOG MARKETING TIPS
2009-09-21 04:02:00
You can no longer make use of a forgive which environment up a blog is as well hard. Plenty of blogging program is accessible easily, as well as often free, receiving a guesswork out of blog-building.
Could The Fiefdom Of Foursquare Become The New Twittersphere?
2009-09-20 22:21:00
Many people have been talking about the next Google (including myself) for the last ten years. Yet they still remain king of the hill. Similarly isn't it daunting to think that in a little over 3 years the microblogging darling of the investment world recently valued at one billion dollars could possibly be supplanted by a location-based game, the likes of Foursquare? Yet, there are those that have jumped on that band wagon.
China Marketing And Branding. Reading The Tea Leaves.
2009-09-20 22:08:00
The DragonBeat blog has a great post, entitled, "Why foreigners are beating China’s tea-makers on their home turf." The post is on why China has none of the leading tea brands worldwide, but what it says pretty much applies across the board to Chinese branding in general. The comments are interesting as well, with many of them complaining about how bad Lipton tea is and how the Lipton market is completely different from the market for Chinese tea. Wrong. If anything, Lipton is a classic example of great branding and of how a Western company has managed to take a ho-hum product (in this case, Lipton tea) and market it in such a way as to trump the market. When will there be a Chinese Lipton and who will that be?
Google's Desktop Search To Synch With Mobiles, But When?
2009-09-20 15:45:00
Mobile Search is growing faster than Desktop Search and in some countries its the primary means for people to search today. However when originating a search at home or in office wouldn't it be great if you could transfer that search query to your mobile to obtain updates when you're on the go?
One Marketing Question That Can Give You Bigger Pockets Every Time!
2009-09-19 22:25:00
When I first got started in real estate, out of all things that could be important, there was one thing that stood out the most . . . Having a website! Now, I'm not saying you have to have a website in order to be successful in real estate, however I'm sure you see how powerful a website can be, if used correctly. Just look at this website! Anyway, in spite of all the buttons, features, images and whatever else that makes a website look pretty, there is one portion of a website that you should be most concerned with. If you don't have it, then you need to get one fast! I only care about one portion of my website (on the backend) and that is my Lead Questionnaire Form. Basically this form asks questions that allow me to qualify/disqualify leads based on the type of investing strategy I use, as well as their motivation and their ability to do a deal.This Article is Copyright © 2004-2009 BiggerPockets, Inc. All Rights Reserved. One Marketing Question That Can Give You Bigger...
Real Estate Marketing Campaigns: Aim Before You Shoot
2009-09-19 16:24:00
I received the Google Analytics newsletter the other day in the mail and it got me thinking about long tail keywords.  But Peter Kolat has already written some great posts about that subject, so I shifted my thinking more generally to targeting your prospects.  Because that?s what using long tail keywords is really about, after all ? honing in on the prospects that are searching specifically for what you offer. What?s in it for me? Let?s do a thought experiment: Imagine you?re looking for someone to clean up and fix the houses you buy before you flip them.  You happen, just as you?re thinking about it, to get three postcards in the mail.This Article is Copyright © 2004-2009 BiggerPockets, Inc. All Rights Reserved. Real Estate Marketing Campaigns: Aim Before You Shoot
Could Tag Technology Replace Google Search?
2009-09-19 16:06:00
There are several stand-alone augmented reality apps that have been developed for our mobiles, but similar to our cellphone being Internet-enabled, when will technology advance our smartphones to become totally integrated with Augmented reality? Is Tag Technology the answer?
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